Whether it is stable or not, no one dares to say.

Even Lin Chen, who has a little God's perspective, doesn't dare to guarantee that he will succeed every time.

There is a good saying.

Do your best, obey the destiny of heaven.

Anyway, everything that needs to be done has been done, and the next step is for Zhang Qiang to build the stage with the team.

"I've already told Xia Donghai, in short, I have a request for you, you must make the stage cool and high-end, luxurious and high-grade. ”

Lin Chen said to Zhang Qiang: "Don't be afraid to spend money. ”

"Okay, Mr. Lin, don't worry. ”

Zhang Qiang hurriedly said.

In the past two years, Zhang Qiang has been suffocated, and every time he applies for funds on Suzhou Provincial Satellite TV, it is difficult.

Now there is a boss who tells him not to save money.

So what else is there to say.

Later, the news of the variety show co-produced by Modu Satellite TV and Xinghuo Film and Television is also familiar to the industry.

"Damn, Xinghuo Film and Television has actually entered variety shows???"

"It seems that Xinghuo Film and Television is a full-line layout, but it's okay. ”

"But now that the singing column seems to have reached an inflection point, does it make sense for Xinghuo Film and Television to cooperate with Modu Satellite TV at this time?"

"No, and I always thought the show was going to hit the streets. ”

......

Later, the official Weibo of "The Masked Singer" was also established, but at the same time, it said that it would recruit professional viewers and guessing panels from the audience.

"It's up to you who goes and who stays!"

These 8 big characters also attracted cheers from netizens.

"Does that mean that the singers are all masked? ”

"yes, guess the masked singer is pretty good. ”

"Damn, I'm good at this, I've been good at voices since I was a child. ”

"Don't say anything else, count me in anyway, I must go. ”

"Sign up, sign up together. ”

......

Under the effect of publicity, "The Masked Singer" has gradually gained a little popularity.

As Lin Chen said, there is no need to worry about the advertising sponsorship of "The Masked Singer".

Almost as soon as the investment promotion was announced, automobile, beverage, mobile phone, computer, cosmetics and other manufacturers began to contact Xia Donghai one by one.

"Sure enough, it's not a loss, it's the first person in the advertising industry. ”

Xia Donghai also muttered to himself after answering countless phone calls in a row.

In the past, it was not easy to attract advertising investment on Modu Satellite TV, and many times it was necessary to have a good discussion with the advertising companies that caused it, telling them what kind of program this is, what are the explosive points of this program, and so on.

But this time was different.

Countless companies have rushed to the title before they even see the planning of the fucking show.

Other primary and secondary advertising positions are also of interest.

"Mr. Xia, we just need to stabilize, this time the advertising position of "The Masked Singer" will definitely be sold at a sky-high price, and only the first two episodes will be sold, and we will sell it when the ratings rise later. ”

Lin Chen's words sounded in his mind, and Xia Donghai felt that Lin Chen was a little blindly confident.

The results are now at a glance.

Lin Chen is not blindly confident at all, he has a clear understanding of his signboard.

......

The discussion of "The Masked Singer" on the Internet has not stopped, but the corresponding "The King of Singers" has begun to be promoted one after another.

They did an advertising campaign yesterday.

Among them, "Yage Men's Wear" won the naming right of "The King of Singers" at a price of 200 million.

This price is also a new record for variety show advertising.

The industry has exclaimed that 'Yage men's wear' is crazy.

After all, the "good herbal tea" in the first season of "The King of Singers" is only 90 million.

This has more than tripled.

It's just the father of the gold owner.

In addition to naming rights, there are also advertising fees such as special contracts, sponsorships, insertions, oral broadcasts, etc., which add up to almost 1.2 billion.

It can be said that "The King of Singers" has not yet been broadcast, and the advertising fee has already made a lot of money.

Not only that, but the 15-second advertisement for the peak night of "King of Singers" is said to have been auctioned off to 5 million, but it is not over yet.

The so-called peak night is the final battle held in the imperial capital bird's nest, and it can be said that the ratings of the last season of "The King of Singers" on the last peak night broke 5.

That's why the second season is in the spotlight.

At the press conference, Tian Liang, the producer of "The King of Singers", also said confidently: "The second season of "The King of Singers" is a new upgrade, and it will continue to set new records. ”

Up to now, the singers invited to "King of Singers" have been kept secret, obviously trying to break the news one by one.

After all, for publicity, Mango Station is still very professional.

Lin Chen didn't care much about the results of the second season of "The King of Singers".

If you look at the title of "The Voice" in the original time and space, Jia Duobao, didn't it soar all the way to more than 200 million, and later changed to "New Singing" The title fee for the second season soared directly to 500 million.

So, are these advertising merchants stupid and have a lot of money?

Of course not, it's just because the show is so popular.

That's exactly the case, in the face of the discussion of "The King of Singers", Lin Chen didn't care.

A phrase often said when playing mahjong, the first thing to win is paper, and the last thing to win is money.

However, since the naming fee of "The King of Singers" is 200 million, the naming fee of "The Masked Singer" cannot be too low.

Sometimes that's it.

People often believe that cheap is not good.

If you're really too bad, then you might be able to pay off the price.

For this reason, Lin Chen also made a call to Xia Donghai: "The naming fee of "The Masked Singer" cannot be less than 100 million!!"

"What ????"

Xia Donghai almost jumped up from his chair: "Director Lin, you are not mistaken, the naming fee is not less than 100 million, someone will ??? this"

"Hehe, Mr. Xia, rest assured. ”

Lin Chen smiled faintly.

At the same time, major advertising sponsors also received the news.

"The title of "The Masked Singer" is 100 million? ”

"I'm going, what's the situation??It's going to be 100 million before it starts??"

"Why do I think it's so unreliable. ”

......

Although all manufacturers are a little cooperative with Lin Chen, everyone also understands that no one's money is hung by the wind, this is 100 million.

Yashen Motors.

"Let's talk about it. ”

The president said to the crowd.

"I think we should wait and see, if the ratings of "The Masked Singer" are not less than 2, then it is okay, but who can say this accurately?"

"That's right, that's what I mean, if it's 5000 to 70 million, we can still fight for it, but 100 million is too high. ”

"That's right, I admit that Lin Chen's ability is good, but this is a variety show, who dares to guarantee that he won't make mistakes?"

......

Everyone began to talk about it, and most of them took a wait-and-see attitude.

However, Ye Hong, vice president of Yashen Automobile, shook his head and smiled: "I don't think there is anything else to discuss, not to mention anything else, Lin Chen's name is worth 100 million." ”

One sentence made everyone in the conference room become quiet.

"At the beginning, our Yashen Automobile was about to fall out of the top ten in sales, and it was the advertisement of "No Thieves in the World" that brought Yashen Automobile back to life, in addition, our relationship with Lin Chen in the past two years is also good. ”

Ye Hong said with a smile: "I think the icing on the cake is not as good as giving charcoal in the snow, we should make up our minds as soon as possible for this title, don't wait for others to react." ”

Flipping the words made the president of Yashen Automobile also brighten his eyes: "Okay, Mr. Ye, this matter will be handed over to you." ”

......

Lin Chen, who was practicing singing, was also shocked when he received Ye Hong's call, but after hearing what he meant, he smiled and said: "Mr. Ye, I don't dare to say anything else, but you will definitely not spend this 100 million." ”

"Okay, I'm relieved to have Director Lin's words. ”

After hanging up the phone, Ye Hong called Xia Donghai directly: "100 million, our Yashen Automobile is willing to name "The Masked Singer", and I hope to sign a contract immediately." ”

Xia Donghai's whole person is a little unreal.

He felt that something must be wrong.

In the past, one of their Modu Satellite TV's columns said that they wanted to pull a naming fee of 100 million, but it was difficult to pull 20 million.

So, Xia Donghai's mood was like being beaten with chicken blood.

He made a phone call to Lin Chen, but he heard Lin Chen's words: "Ah, we don't want it?"

"Okay, okay, I see. ”

After hanging up the phone, Xia Donghai also sighed.

The girl in his house is about the same age as Lin Chen, but this wrist is really separated by several Chang'an Streets.

After the contract of 100 million yuan was signed, at least the people of the entire Modu Satellite TV were boiling.

"Damn, this fucking signed a 100 million ???"

"The naming fee is 100 million, which directly recovers the cost. ”

"Nima, how is it possible? Is this Yashen car sick, and he actually paid 100 million fucking directly??"

"I'm gone, unbelievable, did you really sign it?"

"Signed, I saw it with my own eyes, the exclusive title. ”

......

Let's not talk about whether "The Masked Singer" will be successful in the future, just because this has not started preparations to sign 100 million, are you convinced?

Let's talk about it.

Are you convinced?

Xia Donghai walked in the stage because his waist was not sore, his legs couldn't hurt anymore, and he didn't cramp anymore, and when he went back at night, he was hard for a long time, and he did a lot of state affairs, although it was only two minutes, but it had already made his wife happy.

People who have not lifted for a long time suddenly have two minutes.

What more bikes do you need at this time?

"Old man, you're awesome. ”

Xia Donghai's wife also said encouragingly.

But listening to his wife's words, Xia Donghai also smiled secretly bitterly.

The previous "Get My Father-in-law" is actually his situation at this time, after he reaches middle age, coupled with all kinds of intrigues in the stage, this has caused him to be ineffective for a long time.

All the methods have been used, but it has not worked.

"No wonder people often say that power is a catalyst for men. ”

Thinking of today's mood, Xia Donghai also muttered: "The ancients didn't deceive me!"

The next day, the media also reported the news.

"The naming rights of "The Masked Singer" were obtained by Yashen Automobile, and the naming fee was 100 million!"

This was reported by Modu, and many people didn't believe it at first.

What's wrong?

Why is this fucking money so worthless?

As a result, the official Weibo blog of 'Yashen Automobile' later proved the news.

Now, the media reports are spread out.

"First, the title fee for the second season of "The King of Singers" broke 200 million, and now "The Masked Singer" broke 100 million, does this represent the recovery of singing columns?"

"The King of Singers and The Masked Singer" may be encountered. ”

""The Masked Singer" was popular before it was broadcast, and the naming fee exceeded 100 million!"

......

All of a sudden, countless media outlets reported on it.

This is the second best in the industry.

Last year, the title fee for the first season of "The King of Singers" didn't even cost 100 million, let alone other singing columns.

However, this year, the naming fee for the second season of "The King of Singers" directly broke 200 million, and then "The Masked Singer" has not yet been recorded, and the direct fucking naming fee reached 100 million.

What does this mean?

Recovery.

Many people in the industry have discussed whether this means that the singing column is going to recover.

At this time, Yu Linsheng, who has been paying attention to the trend, said on Weibo: "Don't make trouble, what's the matter with your singing column?" The success of "The King of Singers" is driven by the king of singers, and the naming fee of "The Masked King of Singers" is because of Lin Chen. ”

This micro-blog has also attracted a lot of bar essence.

"Hehe,, is Lin Chen's brain-dead powder not enough to touch porcelain?

"That's right, I also think it's stupid, damn, Yashen Automobile invested 100 million because Lin Chen ???"

"Hahaha, this should be the weirdest porcelain touch I've ever seen. ”

"Upstairs, I think you have a misunderstanding about Lin Chen, Lin Chen's influence in the advertising industry is not something you can think. ”

"Upstairs, I just think you have a mistake about Lin Chen, and he is still influential in the advertising industry? ”

......

Come on.

There is more and more discussion.

And I don't know who specifically gave the official V of Yashen Automobile, of course, it is impossible for the official V to speak, at this time, another person with only 20 fans said: "Yes, we chose to name "The Masked Singer" because we trusted Director Lin. ”

This is a fan of only 20 people.

For this reason, many people scolded: "Where did you come from, or you, do you think you are the owner of Yashen Automobile?"

As a result, the user replied: "Yes, I am the president of Yashen Automobile!"

For a while, the scene was a little chaotic.

Countless people scolded this user for wanting to be a boss and going crazy, where did he come from, and so on.

As a result, this blew up the president of Yashen Automobile.

Nima, I'm the boss, okay?

Because I didn't know how to play Weibo before, there are few fans of this president, and there is no certification.

So when his temper came up, he directly ordered the people in the company to help him forward and get to know him.

Who made him president.

So, official V forwarded: "Don't scold, everyone, this is really our boss." ”

The key to this CEO ID is called 'I'm a good baby'.

This Nima was on the hot search in an instant.

......

(Today's 8000-word update is complete, thank you for your support.) ）