Yang Fei is full of confidence.

The reason why he is so bold is that with only two hundred and fifty yuan in his pocket, he dares to boast about Haikou in front of Shi Si and underwrite thousands of tons of washing products in the factory, he has confidence.

In the early nineties, the domestic detergent market could be described as a flurry of gunsmoke and chaos.

Before foreign brands entered the Chinese market, local brands such as Panda and Yizhihua were active in the domestic laundry detergent market.

In the 80s, Shashi Daily Chemical used an ultra-concentrated non-foaming laundry detergent, which caused a whirlwind of vitality 28 across the country.

Soon, the domestic laundry detergent market was dominated by "Vitality 28", and the market share was as high as 80%.

In '93, the annual sales of Vitality 28 reached an astonishing 90,000 tons.

When domestic laundry detergent brands are competing for me, two wolves from abroad have long coveted the domestic market.

As early as the beginning of the twentieth century, the British Lihua brothers came to SH and established China Soap Co., Ltd. on the banks of the Huangpu River, which was changed to state-owned after liberation and renamed SH Soap Factory.

In 86 years, Unilever returned to the Chinese market and first launched Lux soap.

This old product, which was endorsed by actress Hu Die in the thirties, has become a mainstream consumer commodity in less than two years, allowing Chinese people who are used to using rough soap to experience what is soft and smooth.

Two years later, in 88, another international giant, Procter & Gamble of the United States, began to enter the Chinese market and established the first factory in Lingnan Province, the main product is Head & Shoulders shampoo.

In 1993, Unilever aimed at China's laundry detergent market and used "Aomiao" to land in China to seize market share.

Also in the same year, Procter & Gamble's "Bilang" entered China.

For a time, China's laundry detergent market entered the Warring States period.

It is in this environment that the Southern Daily Chemical Plant has gone into decline step by step.

Yang Fei's confidence comes from the rural market.

Whether it's Vitality 28, Unilever, or Procter & Gamble, their main focus is still on the city.

The battle of laundry detergent is also unfolding in first-tier cities.

For the giants, they are accustomed to urban warfare, thinking that by capturing the city, they will occupy the market.

However, in our country, farms include not only cities, but also vast rural areas.

Rural markets account for 80 percent!

The good card in Yang Fei's hand is the rural market!

A few days ago, he did not hesitate to absent himself from work and sent Su Tong back to his hometown, not because he was hot-headed, nor because he was a sperm worm, but because he came to inspect the rural market.

Today, this ton of laundry detergent is his battle to test the waters.

The radio in Peach Blossom Village is still echoing Su Tong's crisp and pleasant advertisement.

Tie Niu impatiently picked up a box of laundry bags and said mockingly: "Hey, surnamed Yang, it's no fun, you quickly pack up and leave!"

At this moment, countless villagers ran on the three roads leading to Taohuacun Primary School.

"Laundry detergent only sells for eight?" asked the first few aunts to come over.

"Yes, it only sells for a piece of eight, and it is a very famous Red Star brand laundry detergent. ”

"I don't care what brand you are, as long as it's laundry detergent. The eldest aunt happily took out a handkerchief, unfolded the handkerchief, cautiously took out a stack of change bills, and while counting the money, she said, "I want five bags! Five bags are nine yuan, right?"

"Auntie, you're so good at math!" Yang Fei took the money and handed her five bags of laundry detergent.

"Well, I was in the third grade of elementary school!"

"I want three packs!"

"I want a pack!"

"I want two packs!"

"I want five packs!"

Countless hands, holding the money, stretched out in front of Yang Fei.

For this trip, Yang Fei deliberately went to the bank to exchange a gross bill of 100 yuan, but he couldn't use it at all, and some of the uncles, aunts, brothers and sisters had change!

"Don't crowd it, everyone has a share, uncle, can you line up? What? You have the highest rank in this village? Okay, then I will sell it to you first." How many packs? Ten packs? Uncle, can you move it? You brought your grandson to help, that's great!"

"Auntie, don't rob it, I know you're going to give me money, I'm afraid I'll mess up and I won't be able to remember so much. ”

"Tie Niu, don't stand stupidly, what do you want to do with that box of laundry detergent?

"Don't, don't. Tie Niu woke up from the shocking scene in front of him and reluctantly came to help.

Two thousand packs of laundry detergent were quickly snatched up.

Later, when they didn't buy it, they complained: "Didn't you say that you want to sell it for two hours? It's only been half an hour, and you're out of stock? Isn't this a scam company?"

"That's it, I don't care if you have the goods or not, anyway, I want to buy laundry detergent!"

It's also a mistake to sell too fast!

Yang Fei said with a smile: "There will be tomorrow, to ensure that the supply is sufficient." ”

He called the truck driver and asked him to go back to the factory to haul the goods.

Su Tong is also broadcasting in the village.

Yang Fei walked in and said with a smile: "Don't broadcast it, the villagers have made trouble." ”

Su Tong turned off the microphone and asked, "What are their opinions?" I came to broadcast and asked the branch secretary for approval. ”

"They heard your broadcast, put down their work, and ran over hard, but there was no laundry detergent to buy, do you say they are angry?"

"No laundry detergent to buy?ah, it's all sold out?"

"Hmm!"

"Really, I'll take a look!"

In the flat in front of the village school, in addition to the villagers who were still chatting, there was still the shadow of washing clothes, and even the truck drove away.

Su Tong stood on the ground, looking at Yang Fei with a smile, his eyes were very complicated.

Just now, she couldn't believe that a ton of laundry detergent was sold out like this!

This Yang Fei is really impressive.

How could he be so sure that he could sell a ton of laundry detergent?

What made her even more depressed was that Yang Fei was not ecstatic after such a great achievement, and her young and handsome face was still light and light!

"This is just the beginning. Yang Fei handed her the bag containing the change, "The cost of one thousand two, I asked Master Zhou to take it back to the factory to settle the bill." Here are two thousand four, which is our profit. Do you count right? ”

Su Tong took it, and his mood was even more complicated.

In one day, half an hour to be exact, I made so much money.

It's equivalent to half a year's salary!

She was still wondering if this guy could pay his salary!

I didn't expect it to be realized so quickly!

"I've worked hard for you today, does your throat hurt? next time, take it easy, pay attention to intervals and pauses, don't be so desperate. Yang Fei felt her strange gaze, not surprised, and encouraged, "Your performance is beyond my imagination, thanks to you today, there is such a good sales." ”

"It's your advertising words that are well written. Thinking of the advertising words, Su Tong couldn't help but want to laugh, just now, she was so uncomfortable!

He's so good at fooling people!

"So, what's our next goal?" she asked, thinking that if you sell one ton a day, you can sell thirty tons a month!

It's so good to make!

"Within a week!" Yang Fei's next words made her almost fall to the ground, only to see him raise his right index finger and say categorically, "I want to sell a thousand tons of laundry detergent!"