Chapter 930 Letter Support (4000+ Chapters, Ask for Subscription~)
Wu Jianye gave a good lesson in film promotion to domestic filmmakers, even in this era when there was just the Internet, Wu Jianye was still able to make the promotion of movies pervasive!
After entering the ninety-four years, the first 64K international dedicated line was finally opened in China, which was fully connected to the Internet, becoming the 77th member of the international Internet family, and the era of the Chinese Internet began.
And the first BBS station in China was also opened, Shuguang BBS.
However, because the network speed is too slow, coupled with the lack of sand sculpture netizens here, Wu Jianye is not interested in trying, but instead plays the game "Warcraft: Humans and Orcs" produced by Blizzard this year.
To be honest, there is no way to watch the game screen at this time, and Wu Jianye only played for a while, and then he felt that it was not interesting, and Wu Nian on the side was eager to try.
Wu Jianye looked at the time and said, "Play for half an hour at most!"
Wu Nianyi immediately nodded and said, "Okay!"
Liu Yifei next to him was not interested in this, and was still fiddling with his Barbie doll with great interest!
Wu Jianye exited the game room and came to the living room, Zhu Yan was reading a magazine here, and after seeing Wu Jianye, he said with a smile: "The movement made by the court culture this time is even bigger than the previous "The World of Chu Xing"!"
Wu Jianye knew that Zhu Xuan was talking about the promotion of the movie.
"When I was filming "Jurassic Park" in North America before, you already knew how much Hollywood attached importance to the promotion of the movie, and now I just let everyone know in advance that the movie can still operate like this!"
Zhu Yan nodded and said with a smile: "It is estimated that everyone should learn the culture of the court in the future!"
Wu Jianye didn't say anything, but Wu Jianye really hoped that domestic film companies and studios could learn more about the culture.
The success of the film industry is never just the success of the film, but all aspects of the entire industry should be successful, otherwise it is easy to develop into deformities.
If the whole industry does this, then for the people, more people will know about the movie, and more people will enter the cinema because of the promotion of the movie, which is a virtuous circle.
However, Zhu Yan still said with some pity: "It's a pity that the TV station does not agree to your application to broadcast the trailer!"
Still because of the Strawberry Music Festival, Y TV and Yanjing TV both refused to broadcast the trailer of the movie "Eternal Night".
Don't give money!
"It doesn't matter, Li Xiaowan has already contacted the TV stations in Huhai TV, Zhejiang TV, and Guangdong TV, and they will broadcast this trailer. ”
Southern cities are still the box office centers of my country, as long as the movie "Eternal Night" can be successfully promoted in these places, although the decision of Y TV and Yanjing TV is regrettable, Wu Jianye can bear this loss.
Facts have proved that Wu Jianye and Zhu Xuan's idea is correct, and in the following days, domestic film companies also began to promote their own company films.
However, everyone still can't let go, and there is always a feeling of holding the pipa and half-covering their faces.
However, when it was December, Wu saw a new thing when he arrived at night.
Yanjing TV unexpectedly broadcast a movie trailer for the first time, this movie is naturally not Wu Jianye's "Eternal Night", but the trailer of the new work of director Wang Tao, who stole the limelight of Feng pants!
Wu Jianye sat on the sofa, watching the movie trailer called "No Knife in the World", and a smile appeared on the corner of his mouth.
"I didn't expect someone to walk in front of you, the trailer of the movie "Eternal Night" has not yet been broadcast on those TV stations, and someone has already found Yanjing TV to play their movie trailer. Zhu Yan poured a cup of tea for Wu Jianye, put it in front of him and said with a smile.
"It seems that there is an opponent this year!" Wu Jianye said with a smile on his face.
Zhu Xuan looked at Wu Jianye with some surprise: "It's just a trailer, are you so optimistic about this movie?"
Wu Jianye shook his head and said with a smile: "It's not because of the trailer, in fact, there are no ugly movie trailers in this world, I say this because the boss of this Beixue Film Company, now it seems that the other party is a boss with brains!"
Zhu Yan smiled: "Just because the other party is the same as you, you thought of playing the trailer of your movie on the TV station, and you are so optimistic about the other party?"
Wu Jianye nodded, agreed with Zhu Yan's words, and said with a smile: "Don't underestimate these things, in fact, the bosses of domestic film companies are still a little too cautious, although Hollywood is not easy to study, but now they want to go to Xiangjiang, it is not difficult for them, the film industry in Xiangjiang is complete, they could have spent some money to study it, but they like to work behind closed doors at home and think about it." ”
"And the boss of Beixue Film Company is obviously a person who really wants to do a good job in this company, and it is not easy to have such an idea in China!"
"I didn't expect you to appreciate each other so much?" Zhu Yan took a sip of his tea, and then looked at the trailer on TV and said, "Aren't you worried that the other party will take away your movie box office on New Year's Day?"
Now that this "No Sword in the World" has begun its own promotion, it will definitely attract a lot of audiences.
Wu Jianye smiled, "There's nothing to worry about, you are too underestimated to see the capacity of a movie schedule, two movies can still be accommodated, I have always said that a hundred flowers bloom is the best development for this industry, if someone can really come out, it will be better, I can retire early!"
According to Wu Jianye's business territory, Tangting culture can be said to be the least profitable, and even has to make money every year, but the reason why Wu Jianye has always put himself as a director is that he likes movies, and he also likes that when the movie is released, the audience is substituted by the stories he tells!
But Wu Jianye always remembered his thoughts, that is, what he hoped was that the domestic film industry could catch up with the level of Europe and the United States as soon as possible, so Wu Jianye has been doing the work of guiding the way all these years, and now that someone has been taken on the road by himself, he has no reason to be unhappy.
When there are more and more people on this road, and when there are more and more benefits, coupled with the emergence of the Internet, everyone can know foreign news more conveniently, so at that time, it is actually not so important whether Wu Jianye is still on this road.
At this time, Wu Jianye has even begun to plan his retirement life!
And Wu Jianye has also told Zhu Jian more than once what their retirement life is like, and Zhu Jian is also very yearning for this, so when he heard Wu Jianye say retirement again, Zhu Jian leaned on Wu Jianye's shoulder.
"I wish I could retire sooner!"
"It's coming, it's coming, one more movie or two will be almost!" Wu Jianye leaned back on the sofa as if he was talking to Zhu Yan and as if he was talking to himself.
.......
North Snow Film Company!
Li Xiangbei's face finally showed a smile, "Taozi really has to thank your buddy this time!"
It turned out that after that day ended, Li Xiangbei was also thinking of ways to promote his company's films.
When Li Xiangbei was doing business in Qiong Province before, he knew several businessmen in Xiangjiang, and after this incident came out, Li Xiangyang specially called his friends in Xiangjiang in order to ask how the film company in Xiangjiang operated his company's films commercially.
In the process of chatting with them, Li Xiangbei knew a very important information, that is, to do the sales of trailers, which was pioneered by Xiangjiang Fengge Pictures.
After Li Xiangbei learned about this incident, he immediately found Wang Tao, hoping that Wang Tao could help contact CCTV as an intermediary to see if he could release the trailer of his company's movie.
At the same time, Wang Tao also hurried to make a movie trailer.
Wang Tao first contacted himself at the same time as CCTV, but the feedback he got was that CCTV would not play the trailer of the movie, and it was not okay to give money.
However, Wang Tao's colleague gave a suggestion, CCTV can't do it, it doesn't mean that Yanjing TV can't, so through Wang Tao's colleague, Li Xiangbei contacted Yanjing TV, and the negotiations between the two sides were quickly completed.
And Wang Tao also used a week to edit out a trailer and put it on Yanjing TV.
Wang Tao smiled shyly: "He just helped contact him, it's okay!"
Li Xiangbei said with a smile: "You can't say that, if you don't have your buddy as an intermediary, we can't help it, I know Director Liu of Yanjing TV, so you have to help me thank your buddy this time!"
After speaking, Li Xiangbei took out an envelope from the drawer and handed it to Wang Tao.
Wang Tao hurriedly said: "Mr. Li, this is too polite, I really don't need it, it's all my buddies, I don't have so much to say!"
Li Xiangbei laughed and said, "Listen to me, this is not for you, it's for your buddy, this matter is like this." ”
In the end, Wang Tao did not shirk Li Xiangbei.
Seeing Wang Tao take the envelope, Li Xiangbei laughed again, and then called out to his secretary, and when the door of Wang Tao's office was opened, Li Xiangbei's secretary came in with a sack.
Li Xiangbei looked at the sack and smiled at Wang Tao: "See, this trailer has just been withdrawn for less than two days, and our company has received so many letters, everyone says they want to watch this movie!"
In this era, there is no Internet, and fans can only express their love for their idols by writing letters, and this kind of writing is not just for their idols.
Writing letters is the only way for people to express their feelings during this period!
In fact, this behavior continued until the end of the nineties, and at the beginning of the twenty-first century, some people did not know the address of their idols and had to send them to their work or school.
For example, Huang Xiaochu, after Huang Xiaochu became famous, there would be a steady stream of sacks of letters sent to the film school every day.
The same is true for Xiaoyanzi after becoming famous, but at that time, Xiaoyanzi had his own heavy labor, Huang Sect Master!
Later, when Sect Leader Huang was interviewed, he said that at that time, he had an important job to help Xiaoyanzi get letters!
Although Beixue Film Company has no stars, Wang Tao has not formed his own popularity, and the TV trailer actually wrote about the release time of the movie "No Knife in the World".
But as Wu Jianye said, there is no bad movie trailer in this world, so after watching the trailer, many viewers spontaneously wrote to Beixue Film Company to ask about various matters of "No Knife in the World".
This should be a fan culture unique to this era!
"So many?" Wang Tao was also very surprised when he saw this sack, and opened an envelope with his hand, which turned out to be for himself.
It was full of words of encouragement and expressed his desire to see the film impatiently.
This all made the otaku Wang Tao a little moved.......
"These are all asking you about the movie, you can take it home later!" Li Xiangbei said happily.
"Thank you, Mr. Li!"
"How many times have I told you, I don't have to be so polite!" Li Xiangbei waved his hand, and then said with some pity: "But it's still a pity, that is, we contacted some other products to promote the movie "No Knife in the World" and learn the practice of court culture, but it's a pity that the process is too troublesome, even if it is made, this movie has already been released at that time......."
This made Li Xiangbei feel very sorry, but at the same time, he was also surprised that Tangting Culture could make a promotional plan for the movie "Eternal Night" so in advance.
"I heard that there is a special propaganda department in Tangting Culture, which is to promote its company's films, television, and music albums before they go on sale!" Wang Tao has been doing post-editing in Tangting Culture during this time, and he still knows more things.
Li Xiangbei nodded and said, "Don't worry, we have already learned something from this movie, and when the next movie comes, we will have more experience!"
"Taozi, in the future, when you do the later stage of the court culture, you will also ask their people more about how the court culture works, and we can learn a few more tricks, so that we will not be caught off guard like now. ”
Wang Tao nodded and said, "I know, Li ....... Brother!"
Li Xiangbei laughed and said, "Okay, this matter is decided now, you go and get busy first, I'll put these letters in your office, and you can pick them up when you have time!"
Wang Tao got up and said goodbye!
Time has come to December 30th, before the New Year's Day holiday, the much-anticipated movie "Eternal Night" will also be officially released!
The release time of the movie "No Knife in the World" was delayed by a week.......