637. Different treatments;
In fact, Brother Qiang has been working on the transformation of the company for a long time, but the company's normal business performance was as good as before, and he didn't have much thought about e-commerce. Until the outbreak of SARS not long ago, offline business could not be done all of a sudden, and various commodities worth tens of millions were piled up in the warehouse. Brother Qiang had to think about this problem, so he thought of what Zhou Fangyuan once told him about doing online business.
Because I have been silently preparing these things before, the sudden transformation now will not be abrupt, at least I will not be in a hurry and at a loss.
As for why Zhou Fangyuan only needs a part of the shares on Brother Ma's side, but on Brother Qiang's side, he took eighty percent of the shares at once, is it deliberately treating them differently?
Zhou Fangyuan wanted to say, yes, he was deliberately treating him differently.
Why do you say that, because Jin Dong and Dibao were originally different.
In addition to being a little dazed at the beginning of the business, he was a little unsure of his direction, and then when he started to start Ali, his goal was already very clear, and since then he has been determined to do e-commerce, initially wholesale, and then retail, but his idea has not changed, and he is also firm that e-commerce is promising. At this time, Zhou Fangyuan went to buy shares, and people definitely couldn't give him a lot of shares, because people firmly believe that their path is right, if you ask for too many shares, people can't keep it and turn around and leave, leaving a shell subsidiary company to Zhou Fangyuan, which is very possible.
Zhou Fangyuan wanted Malaysia, not Dibao, so he could only be a small shareholder at that time.
The situation on Brother Pony's side is probably the same.
But Brother Qiang is different, Brother Qiang was very low-end for his position at the beginning, and he never thought that he would definitely become a great person, and it was later that the situation continued to change, and the company developed faster and stronger, which made him realize that he was not worse than others, and he also had the possibility of becoming a super-rich. But at the beginning, Brother Qiang just wanted to get a company and get a job for himself, that's all. Because of the different positioning, the judgment of his own value is also different, and because of this, Zhou Fangyuan was able to occupy most of Jindong's shares, which is 80%, and he has actually become the major shareholder of Jindong in the real sense, and Brother Qiang has become the person who works for him.
The reason why Zhou Fangyuan wanted to bury this dark chess piece was largely due to the situation on Brother Ma's side.
Brother Da Ma is too arrogant, and his vision is too high, when Zhou Fangyuan first joined the shares, he didn't show any surprises, everything felt very natural. His judgment of himself is too accurate, and because of this, he has always had little respect for Zhou Fangyuan. Of course, Zhou Fang is far from being a person with a small belly, he won't do anything just because Brother Ma doesn't respect him enough, he hasn't been able to do that to that level.
He just felt that Brother Da Ma had always been neither far nor cold to him, what did this mean? Very simply, it meant that Brother Da Ma didn't take Zhou Fangyuan seriously at all. And what will be the result of this? It's also very simple, Big Brother Ma is completely out of his control, and he may even weaken his stake in the future, either explicitly or implicitly, and kick him out of Ali little by little.
It's all possible!
With Brother Ma's means, Zhou Fangyuan didn't believe that he couldn't do this, and with his heart, Zhou Fangyuan also believed that the other party was definitely the one who could make this kind of decision.
So the question is, knowing that the e-commerce industry has a bright future, will Zhou Fangyuan be willing to give up all this? Impossible, this kind of thing is absolutely impossible for him. So he had to find another plan for himself, so he set his sights on Kim Dong. In the future, although Jindong has always been pressed by Ali, it is undeniable that in Huaxia at that time, Jindong was the only e-commerce company that could compete with Ali. After continuous efforts, Jin Dong has even achieved the level that as long as Ali dares to be careless, he will be overturned by Jin Dong at any time.
That's right, it's so powerful, although the sales are always plugged in, but the number of users Jindong has caught up, and Jindong's shopping experience is obviously more than that of digging treasure and Tian Mao, at least everyone says Jindong, they feel that they are all genuine. Speaking of Ali's side, needless to say, digging treasure is already a paradise for copycats in the original time and space, even if it is a field cat that has always been known for its authentic products, it is actually full of a large number of guys.
But do you think there are any guys in Jindong? Actually, there are, but very few.
And most importantly, the image of the two companies in the minds of users is not the same.
In the hearts of users, Jindong is synonymous with authenticity, and Tianmao Dibao is synonymous with fakes.
This is amazing, you know, people's impressions are the most difficult to change, just like Lao Guo's cross talk said, people always like to label others, and once they are attached, he is unwilling to take them off, and even thinks that you should develop according to the label he gives you, just like saying that he thinks you are a fat man, then you should be a fat man, even if you lose only thirty pounds, he still thinks you are a fat man.
That's the importance of impressions.
After all, at that time, the overall e-commerce was just starting, and the people did not recognize this thing at all, and if they wanted to develop, they could only fight a price war? You still have to charge a service fee, this fee and that fee, people don't come at all, you and the ghost take it.
So there was no way at that time, on the one hand, it was a price war, on the other hand, it was also the website to enrich its own shelves, so countless fakes poured in, coupled with the poor supervision at that time, as a result, digging treasure became synonymous with fakes. Why did you get a field cat out later? Isn't there no way?
But what about having a field cat?
Isn't it still a swarm of fakes?
This is not only the positioning of the common people to dig the treasure, but also those merchants who sell fake goods feel that they should open stores on Taobao.
On the contrary, Jindong, at the beginning, took differentiated competition, and at the same time, because of the habit of insisting on genuine CDs in the early years, after starting e-commerce, he also insisted on genuine goods, at least the part of Jindong's self-operated products must be genuine, and they were all bought directly from the manufacturer and then tuned up, which can be assured. As for those merchants who set up stores on Jindong, to be honest, you can't control any website. You said that you don't want people to sell fakes, but it's okay, what people hang on the Internet is genuine, and it's also sold directly by the manufacturer. But what to send when you ship privately, you Jindong can't control me.
But fortunately, there are few fakes in Jin Dong after all, and it depends on who speaks about fakes. If it's something that comes out of a regular manufacturer, even if it's fake, but it's a card with someone else's, it's real, at most it's not of good quality, you can't say that someone is home. Just like a company like Adinaike, people have a batch of knock-off goods or low-grade goods from your Jindong channel, and they are labeled with Adinaike, which are from regular manufacturers. Can you say that people are fakes? If the quality is not good, you can only consider yourself unlucky.
Therefore, the so-called true and false is actually not of much significance to be traced, but for ordinary people, the truth is very important.
At least genuine, he means that the quality is passable.
In the future where people's lives are getting better and better, people are no longer looking for cheapness when buying things, but pursuing quality. I'm not afraid to spend more money, but it's worth it, I can't say that I spent the same price, but I bought a fake thing, that's not good. If that's the case, I'd rather not buy it, I'll have to pay more and buy the real thing. This mentality has gradually begun to become mainstream, coupled with the awakening of the consciousness of genuine products, the market for counterfeit goods has begun to shrink.
So correspondingly, Ali, who had already been labeled as "fake", was gradually chased by Jin Dong.
Although there is still a big gap, Jin Dong is actually enough to threaten Ali in the future.
In fact, these are the reasons why Zhou Fangyuan really wants to bury this dark chess, he can have a premonition that Brother Ma will kick him away, no matter how bad it is, it will also weaken his authority, which can actually be seen from the previous cooperation. In addition to the fact that both parties were very satisfied with the cooperation at the beginning, and Brother Ma agreed very happily, the more he went to the back, Brother Ma agreed to some of Zhou Fangyuan's cooperation requests, and the speed of agreement became slower and slower.
Therefore, there may not be a real parting of ways between him and Brother Da Ma, but if you expect to be able to control Brother Da Ma, you don't need to think about it, you didn't have the initiative in equity at the beginning, and you can't have the initiative in the future.
The same is true for Little Pony's side.
That's why there is the existence of Jin Dong's dark chess, and it's not just Jin Dong, in fact, Zhou Fangyuan has other dark chess, but they haven't been used yet. So I won't say much here.
Hanging up the phone, Zhou Fangyuan looked at Sister Mingjue opposite.
Because of SARS, the school has been very nervous recently, and students are not allowed to go out at will, such as primary and secondary schools, which have basically been suspended, but universities can't just suspend classes, and students come from all over the world.
People like Zhou Fangyuan are a special case, and the school is actually not easy to manage, but fortunately, he is rarely in school, and now he runs out and doesn't go back, and no one will say anything.
Sister Mingjue's side was probably in this situation, so she simply ran out, and she had been living in the courtyard during this time, and she and Zhou Fangyuan could be regarded as getting along day and night.
Seeing Zhou Fangyuan put down the phone, Sister Mingjue showed a strange smile on her face, and her eyes were full of banter.
"It's really a big boss, you can easily control a person through the phone, and let people do whatever they want, it's really amazing, our old Zhou family actually has such a character as you. ”
"Are you praising me or scolding me?"
Zhou Fangyuan said helplessly.
"What do you say?"
Sister Mingjue asked rhetorically.
“......”
Zhou Fangyuan had nothing to say.
"For others, this is a disaster, but in your case, it has become your opportunity, the blog has been very popular recently, you can really do it, you can take advantage of this kind of opportunity. ”
Sister Mingjue took a sip of tea and said with some emotion.
The blog has been very popular recently, and it's been so popular that it can't do it.
The reason for this is because of the SARS incident.
SARS is not a trivial matter, it is a major event with national opinions, and countless people are paying attention to the latest situation of SARS every day.
Zhou Fangyuan launched a special section on the blog in a timely manner, his idea is very simple, but he doesn't really want to make a fortune or anything, that's not what people should do. He just came up with a feature that brought together all the reports on SARS and presented them on a comprehensive page. At the same time, he also contacted all the celebrities who have opened accounts on the blog through the distant blog company, hoping that they, as public figures, can speak out on the blog.
It's okay to say anything, for example, to persuade their respective fans not to panic and to believe in the country. Or persuade ordinary people not to follow the trend and blindly listen to rumors, but to believe the information of government departments, and so on.
It's all very simple things, and in addition, there is also a charity section, which is to raise funds to give material help to those medical staff who are unfortunately infected because of their work, etc.
Charity is actually very difficult to do, he has a set of processes, not that you can do it if you want to, for this reason Zhou Fangyuan also found a lot of relevant departments, through Professor Tian's relationship to do this thing as quickly as possible, of course, not in the name of the charity fund, the blog is a façade, really standing behind, there are the Red Cross, there are other related charities or something, the distant blog is also explained on the website, they are only responsible for the platform and media, netizens are still directly connected with these charities。
But in this way, the fame of distant blogs is at least out.
Through this series of operations, netizens have developed the habit of going on blogs when they have nothing to do in the recent period. Celebrities who have opened accounts have gradually become aware of this problem, and the update speed of blogs has begun to increase. Including foreign stars,There are also a lot of people who have joined in.,They are all blogs in foreign languages.,But it doesn't matter.,There's a special translation team here in the distant blog.,Real-time translation.,Paste the Chinese version below as quickly as possible.。
Celebrities have strengthened their interaction with fans, more fans have begun to enter the blog, plus those ordinary netizens who have been attracted because of SARS topics and charity topics, in just one month, the users of the blog have exceeded 10 million, and they are steadily moving towards the number of 20 million.
。 m.