Jing Jian drove the car and met a red bus head-on, and on the body of the bus, advertisements for several beautiful boys and girls were painted with elf birds.

Looking at the advertisement, Cao Haiyan asked curiously, "These people should be from Teacher Cheng, right?"

Jing Jian nodded: "There were originally ten people, but now there are only five people left, and there may be one or two people in the end." The entertainment industry is like this, the metabolism is too fast. Haiyan, are you interested, I will make you a star?"

"Don't come to this set, I don't want it!" Cao Haiyan looked forward to it and flatly refused, "I heard that all the money has been earned for you, and they are simply a false name." And Chinese celebrities will not be popular in the United States. Isn't it nice to be around you?"

Cao Haiyan is quite practical, even if Hong Kong, which is known as the "Hollywood of the East" at this time, except for those super-first-class stars, the annual net income of ordinary stars cannot reach 60,000 US dollars. Note that this is talking about net income, the total income of celebrities, and about half of the brokerage company and tax will be shared. And in order to maintain a good public image, it is necessary to pay for clothing, makeup, communication, etc., in fact, it is really pitiful. Hong Kong and Taiwan stars are really developed, and they need to be stupid and have a lot of money, and in the end, they only look at the faces of stars, and bad movies bring down Oriental Hollywood alive in the 90s. Where is it like Cao Haiyan now, who has a worry-free life, and Jing Jian still sends some fashion jewelry from time to time?

"Hehe, little money fan. Jing Jian scolded with a smile, "Then collect the money you will have, and if there is a chance in the future, I will take you to invest." Not to mention too much, at least there will be a few more opportunities like Microsoft!"

"I don't want it either. Unexpectedly, Cao Haiyan still refused, "I always feel that you are taking risks and being frightened, and I don't understand this." Also, in case you don't work in the future, I'll have the money to support you. But you're too bad, $10,000 a year at most. Hehe, I've been raising you for five years! ”

"Good ambition!" Jing Jian already understands Cao Haiyan's character, and she is quite cautious and cautious in areas that she doesn't know much about, "Then you can save money honestly, stingy mother-in-law." Hehe. ”

"Not really, I'm going to follow you and learn everything you do. And then...... Hee-hee, deceive the teacher and destroy the ancestors!" Cao Haiyan is indeed quite ambitious, "Listening to Mr. Cheng, the sales of the second record seem to be good, right?"

"It's ok. Jing Jian smiled and nodded.

After the release of the second album, it was almost as expected in advance, and the sales were not as "crazy" as the first one, but the results were not bad, and in less than three weeks, the circulation had exceeded 250,000 copies. On this trend, the total circulation in North America should exceed 500,000 copies.

Of course, Seed Music will not let go of the excavation of surplus value, and although Elf Bird has actually disbanded, the remaining members still frequently participate in several concerts. And together with the agents of those members, we found several advertisements for the elf birds. And the majority of this income is distributed among the remaining members. To be honest, the newcomer contract is too pitiful, and this can be regarded as a small compensation, so you can't "kill everything" and stink your reputation, right?

As for Lumina, she still never bows her head, although Seed Music does not prohibit her from rehearsing, and Lumina still works at Seed Music every day, but she just doesn't want to apologize to Jing Jian. Therefore, the current Lumina is still under ban, and she has nothing to do with concerts, advertisements or anything. I can only sigh that this mushroom cool also has a real character!

And the advertisement on the bus I saw today was taken by the elf bird for the white lotus. For this, White Lotus paid $200,000 in advertising fees for two years. Due to the major revision of White Lotus's annual plan, large-scale advertising has also become one of its new strategies. This year, White Lotus's advertising budget jumped to $1.3 million.

In fact, this is one of the means to maintain the previous hype hot spots. Since it has been exposed in front of the public, it will completely make the three words "White Lotus" a household name. Although due to limited advertising budget, it can only be focused on the vicinity of Los Angeles and California. However, there are many advertising companies in Los Angeles and have a lot of experience in short-term hype (mainly in the business of promoting a lot of movies), so the M life media that cooperated with White Lotus is doing quite well, which makes Jing Jian more satisfied.

Glancing at Jing Jian, Cao Haiyan continued to ask: "I heard that you want to buy a few more companies? I'm really a little worried, there are so many companies, are you busy? ”

"Huh. "For Cao Haiyan, there are some things that Jing Jian does not hide," a bit inaccurate, it is a White Lotus acquisition, not a simple purchase. After the real acquisition, it will be merged into the White Lotus. So it's still a company. ”

This is actually one of the strategies of White Lotus's expansion. Through the North American Mail Order Association, Jing Jian screened a number of small mail order companies, eliminated those that were relatively large and direct sales models, and finally set his sights on four small companies. And these four small companies, which were originally similar to White Lotus, did not operate well. But they have the advantage that companies are scattered all over North America, and they are all important hub cities. If the purchase is merged, they can quickly use their original personnel and warehouses to quickly promote the White Lotus products to the entire North American region.

And none of these four small companies are expensive, and none of them have a total valuation of more than $1.5 million. After cooperating with Sakato Trading Company, since it was settled every other month, White Lotus had at least nearly one million more liquidity in his hands. In other words, with the money of Sakato Trading Company, it was a long-term "interest-free loan" to acquire those four companies. If you can use other people's money to do your own thing, why not?

In addition, such a "group buy" is an excellent advertisement in itself.

The only thing that is a little troublesome is that the hype of Chengye and the hype of the lost leaves, since the hype of the White Lotus was a great success, mail order + hype seems to have become a new business model, resulting in the valuation of those mail order companies also rising. As a result, two of the small companies offered high prices, and the two alone offered a total value of more than $3.5 million. As a result, the acquisition negotiations did not go well.

What's even more interesting is that the other two small companies are not willing to sell at all, and have begun to imitate it, hoping to give the traditional mail-order model a second life like the White Lotus.

Jing Jian felt a little ridiculous. He knew quite well in his heart: in fact, in the past and present life, with such a long history, the traditional mail-order model has never succeeded. In other words, the path that White Lotus is choosing now is itself a road of no return that will collapse sooner or later.