As the hour hand stopped firmly above "10", Zhou's father lit the cannon twist of the firecracker.

The crackling sound suddenly resounded through Daxi Street, and the same sound also sounded in several other places in Beitong City. There may be a slight error, but no one cares. If someone looks down condescendingly from the sky above Beitong City at this time, it is not difficult to see that there are several small smoke balls in the sky above Beitong City at this time, even in the breeze, these smoke balls will not disperse for a long time.

In order to celebrate the eight stores this time, all the Jinpolo stores, including the main store, have prepared a large number of firecrackers. Zhou Fangyuan didn't know how others were, but Dad Zhou had prepared a full 5,000 yuan of all kinds of firecrackers here.

Among them, firecrackers and earth-shaking thunder are the most, the so-called earth-shaking thunder, in fact, it is the same as ordinary ceremonial flowers, a square big paper tube, which is neatly inserted with 36 paper tubes. It's similar to a two-kick, but the first sound is not as powerful as the two-kick, and there is no sound. The second sound is very powerful, exploding at high altitude, without any special light and shadow effects, but the sound is particularly loud.

What's better about this thing than the second kick is that it only needs to be clicked once, and it can ring dozens of times in a row. Dozens of small gunpowder eggs took off one after another, exploding in the air in an orderly manner, and if you order a few more at the same time, the explosion sound can be connected. Zhou Fangyuan and the others ignited ten in one go, and lit a full twelve rounds.

One hundred and twenty earth-shattering thunders, a total of 4,320 sounds, almost suppressed the sound of firecrackers. The momentum of the other fireworks spots is no less than that of the main store, so that Jin Polo, who is already super famous in the Beitong area, has suddenly become well-known. The previous advertisements were also very effective, and now even the elderly in their seventies and eighties know the name of Kim Polo.

Zhou Fangyuan and they even took advantage of the trend to launch another wave of activities, such as giving a Coke if you spend more than one yuan, or giving a hamburger if you spend more than one yuan. In addition, membership card users can apply for additional cards named "family card", "friend card" and "child card", which are valid for only one month, and the consumption of the main card can add additional points to the supplementary card. At the end of one month, after the event, the top 100 supplementary cards with the most points will receive a large gift, and other supplementary card members will also get some gifts......

In short, a wave of strong advertising, a wave of strong activities, and the momentum of eight stores opening at the same time have made the already popular Jinpolo fast food restaurant go one step further.

On this day when the eight stores celebrated together, the business of the main store reached a new high.

The supplementary card costs ten yuan a piece, which seems to be cheaper than the main card, but according to the explanation of the event, as long as the main card has consumption, the supplementary card will directly get additional points, no matter how many supplementary cards there are. Some people have more than one child, and ten yuan a card seems to be nothing, but if you do it casually, it is three or four, which is thirty or forty thrown out. There is also the consumption of the main card, the more you spend, the more points.

This is a kind of behavior to induce consumption, just like a certain treasure, occasionally give you a red envelope, at every turn is a very gimmick "888 yuan red envelope" or "1888 far red envelope" and so on, look at the huge amount, open it but find that in fact, the so-called "888" and "1888" are composed of dozens of red envelopes of all sizes, each of which still has requirements, such as 199 yuan to use, and if you really use it after 199, it may only be five to ten yuan cheaper. Of course, it's good to be cheap, but the problem is that you didn't have too strong desire to consume, and now because of this red envelope, you will subconsciously go to other pages to view various items.

Then they think about things like "this thing is good" or "if I don't use it, will it be wasted?" and so on, and then they will go along with their instincts and spend the money that could have been spent but not spent, and they end up spending it.

This kind of inducement of consumption is very powerful, how did the famous "chopper party" on the Internet come to be in later generations? Isn't this how it appeared? If you really want to make back the cheap 1888, you may have to spend tens of thousands of dollars. Among these tens of thousands, merchants and websites have already made profits, can customers make cheap profits? Yes, but the premise is based on your own high consumption.

Now this membership card is the same, if there is no supplementary card, many people may not be able to come in to spend. After all, if you eat too many things like hamburger fried chicken, you will find that this thing is still not as delicious as Huaxia Catering. Originally, there are not many countries where big-nosed friends really know how to eat, and most of the so-called Western cuisine is actually a very simple and monotonous type.

But now that Kim Polo has launched this secondary card, it is clear that there will be a gift in the end, and those who are already reluctant to come will walk in again because of the attraction of this gift, and then spend money to buy the secondary card, and at the same time buy the card, people will also expect that they can get the top 100 gifts, so they will spend more money and buy more things, just so that they can get more points.

This is a marketing method, to be honest, Zhou Fangyuan is not from a marketing background, but he has never eaten pork and has never seen a pig run. And his current marketing methods are actually very low-level, and they can't be compared with the real big ones.

But it doesn't matter, as long as it works. And to put it bluntly, the business of fast food restaurants is booming again, and it's not all because of membership cards. Other activities, as well as the quality of the activities themselves, are also important influencing factors. If the food is as unpalatable as, then I'm afraid that no one will want to eat it even if it is paid upside down. On the other hand, if the food itself is of good quality, it will always be more expensive and someone will always consume it.

The quality itself is excellent, and there are new activities, coupled with various previous advertisements, which completely detonated the enthusiasm of Beitong people.

On this day, the business of the head office reached new heights. The sales of the food reached 50,000 yuan, which can really keep people busy. Fortunately, Zhou Fangyuan and they had already recruited more waiters in advance, of course, not because they expected this kind of hot business, but simply wanted to work shifts for the existing waiters.

After all, no one can stand going to work every day, and there are always two or even three shifts of people. And not only waiters, security guards, masters who go down at night, special delivery drivers, etc., these people have also arrived at their posts. It is precisely because of these people that on December 31, the day of breaking the previous record, the head office will not be dragged down because there are too many customers.

But everyone is really tired enough, there are ten waiters upstairs, ten downstairs, everyone is so busy that they don't even have time to rest, and they also pick fewer guests to eat in a hurry. They also put sun loungers and parasols at the door, and added ten more tables, which met today's needs.

With such a busy day, the new waiters are also accustomed to the intensity of work in the fast food restaurant, which is a great help for them to quickly integrate into the working atmosphere.

The business of the head office is booming, and the branches are not bad.

In particular, there is a lot of space between other branches and the main store, and Daxi Street is not the only prosperous place in Beitong, so there is no need to worry about the main store and the branch store competing for business with each other. Not to mention the distance, let's just say that the Dongguan Wholesale Market, although it is on the same street, is actually a few kilometers away. In other words, people who live near Dongguan are unlikely to come to Daxi Street when they are fine, and residents on Daxi Street will not go there often.

Many customers of fast food restaurants have actually only come once, and it is the residents of the neighborhood and the customers who pass by who really pile up the sales for the fast food restaurant. However, the population of Beitong City is only one million, and there must be 10 percent of those with strong consumption power. The original fast food restaurant could not cover all these customers, and many people may not even go to Daxi Street once a year.

Therefore, it is still necessary to open a branch, just like a locomotive factory. The locomotive factory's status in Beitong City is equivalent to a city within a city. The daily life of the workers in the factory is completed in the factory area, and the family home has what they want. Restaurants, shopping malls, vegetable markets, even discotheques and roller skating rinks, these people will never think of coming to the city to shop when they have nothing to do, they can buy everything they need in the factory family home.

People outside can't get in, people inside can't come out, so among the customers that fast food restaurants can't reach, the employees of the locomotive factory account for a large part.

Now, the employees of their factory have brought the fast food restaurant into the factory, which will cause such an impact, and Zhou Fangyuan can't even imagine it now.

There is also near the railway station, which is also a very important market, if no one is willing to join, maybe Zhou Fangyuan's first branch will be the square store in front of the railway station, Beitong is the junction of the surrounding three provinces, don't say anything else, at least the name of the transfer station of the three provinces can not run away.

A train station, a long-distance bus station, there are so many people that I can't say. Especially the kind of people who stop at the temporary stop, they don't know what to eat or what to eat, and if a hamburger and a bag of fried chicken are put in front of them, they will definitely be willing to pay for it.

Therefore, these franchisees are all elites, and the places they choose are quite good, and the business of each branch will be very good.

And this answer was confirmed after the checkout on the evening of December 31.

Seven branches, a total of more than 6,000 membership cards, each of which the Zhou family will draw a commission of 50 yuan, and the cost of the membership card is also borne by the branch, these 5,000 cards have brought more than 300,000 yuan of income to the Zhou family. There are also supplementary cards, and the number is also quite a lot, counting the supplementary cards that the head office has done today, there is no problem in adding up to tens of thousands of yuan.

The Zhou family's deposit reached the level of nearly one million yuan when these people joined, and after this month's time, it has broken through one million, reaching the level of 1.2 million, and now with the addition of more than 300,000, the Zhou family's deposit has broken through the 1.5 million mark and began to move towards two million.

Of course, what surprised the Zhou family even more was the specific sales of the seven branches in addition to the membership card.