990. Intention to cooperate
Zhou Fangyuan didn't know what was going on with Wang Wentao, but he believed that Wang Wentao would say it himself, so in the face of Wang Wentao's invitation, he walked into the suite very calmly.
"This is where I usually live, sometimes I am too busy to go home too late, so I will deal with it here for a night, how about it, it's not bad. β
Wang Wentao saw Zhou Fangyuan looking around, so he explained casually.
"The dΓ©cor was nice. β
No wonder it is different from the general hotel decoration, with a little more breath of life.
Zhou Fangyuan was decorating in his previous life and was more sensitive to these things.
In ancient times, the hotel was a safe haven for travelers to rest on the way, and the inn mainly operated accommodation and catering. Today, with the rapid development of the tertiary industry, the hotel has greatly expanded its own functions. Nowadays, in addition to accommodation and boarding, the hotel also has functions such as leisure and entertainment, conference and exhibition, sports and shopping. The hotel should not only be clean and tidy, give guests a warm and comfortable sense of belonging, but also be noble and atmospheric, and improve their taste and grade. As an important factor in attracting customers, the decoration style has also become the focus of attention of various businesses.
Common hotel decoration styles can be roughly divided into several types.
First of all, the European style, this decoration style is the first choice of many luxury hotels and hotels, elegant and noble design style, multiple use of columns, stone walls and other elements, Roman columns, arch line design, test the difficulty of construction; Mediterranean style likes blue and white design, blue windows, pure white exterior walls are the symbol of Mediterranean style; Chinese traditional style and modern elements are combined, not only in line with the essence of traditional Chinese architecture, but also have a streamlined sense of modern life. The modernist style ditched overly ornate dΓ©cor and emphasized functionality, making it the preferred choice for many commercial office buildings and apartment buildings.
European decoration, compared with other decoration styles, more luxurious, European decoration has focused on luxury and exquisite design, even in the hotel decoration, this style can make the hotel more high-end atmosphere, gorgeous decoration plus warm and comfortable color matching, coupled with comfortable and pleasant decorative accessories, so that the hotel presents an elegant atmosphere.
Modern style can be said to be the most common decoration style in hotel decoration, modern and simple style of hotel decoration will give consumers a fresh and natural feeling, without too much pressure, most of the Beijing hotel decoration style adopts this style, not only to show the fashion and modern atmosphere, but also to make every customer feel the feeling of home, enjoy the comfort and warmth of home.
The Chinese style of hotel decoration style is also very popular nowadays, the prototype of the Chinese style is the evolution of the inn decoration in ancient times, although it is now a modern scientific and technological society, but in the current hotel decoration design, we can still see many hotel decoration styles added classical characteristics, not only showing a simple beauty, but also reflecting the elegance and cultural connotation of the hotel.
The greatest feeling that the Mediterranean style brings to people is romantic, fresh, romantic atmosphere, and elegant feeling, which many decorative styles cannot do. And this style is also a good style applied to hotel decoration, which can not only bring customers a classical and distant feeling, but also create a romantic and mysterious atmosphere, and can also create a lot of romantic style of customer hobby decoration style.
Humanized design style, because people in different cities in different countries have different living habits, so in order to live comfortably in a foreign country, the choice of hotel is very important. At this time, the decoration of the hotel should integrate the standard humanized functions into the design, or try to be as comprehensive as possible, so as to make the people feel warm and feel at home.
Themed design style, themed hotel, should be one of the most popular styles among customers in recent years. Generally, designers will create one or more cultural themes as a sign, and then create the atmosphere of the hotel around the theme and provide a unique service place. To a large extent, this type of hotel can cater to all types of consumers.
In addition, in the years before Zhou Fangyuan's rebirth, Southeast Asian styles began to gradually become popular. This style advocates nature, original juice and original flavor, pays attention to handicraft and rejects the spirit of homogeneity, and combines the design of Southeast Asian ethnic island characteristics and exquisite cultural taste. It is quite in line with the value concept of people's pursuit of health, environmental protection, humanization and personalization.
In addition, there are classicist hotel forms such as ancient Greece and Rome, and the Roman three-column style is still considered one of the classic decorative elements of the continent to this day. Whether it is the choice of Chinese hotel design style or European style, or whether it is resort hotel design or business hotel decoration, the design must be humanized and comprehensive, because the hotel is a comprehensive place to accommodate people from different levels and fields. Only with proper design can we release more energy and win more repeat customers.
In short, no matter what the style you choose, as a person who has come to do hotel decoration, Zhou Fangyuan can come up with a few suggestions for your reference.
First of all, before designing the hotel, you should have an in-depth research on the market, such as: the location of the hotel, the scale of the hotel, the grade, etc., which must be considered first. Only after the premise work is done can we have a clear idea, so that we can decorate and arrange it purposefully.
Secondly, in terms of hotel decoration style, regardless of the size of the hotel, you should try to be as atmospheric as possible, so that customers will not choose not to stay in your hotel. In addition, the lighting must be sufficient, and the separation of the space must also meet the requirements of different consumers.
Finally, the necessary supporting equipment in the hotel must be available, such as: hangers, hair dryers, slippers, Internet, etc., which are indispensable. Of course, if you want to improve the grade of the hotel, the decoration standard should also be close to the star, so as to attract a lot of customers. Reflect the corporate image and have corporate characteristics, such as the standard color of the wall, the corporate logo and mascot on the desk. γ
In short, hotel decoration is a very complicated thing, generally speaking, it is necessary to have a whole team to design, a single designer, do hotel decoration can be exhausting.
The decoration of the Cotai Hotel, it is said that the designers invited from Hong Kong Island are quite high, anyway, it is much higher than Zhou Fangyuan's level.
Including the suite where Wang Wentao lives, it looks like a master's handiwork, and ordinary designers do not have such a level.
Zhou Fangyuan followed Wang Wentao into the room, sat down on the sofa, and Wang Wentao took the initiative to pour him a glass of wine.
"Wang Dong came to me, what's the matter?"
Zhou Fangyuan asked again.
"Actually, it's nothing," Wang Wentao raised his glass to Zhou Fangyuan, and then took a sip of wine, "The main thing is that I heard that Dong Chou came to my small hotel today, making my small hotel flourish, I think I should thank Dong Chou no matter what." β
The Cotai Hotel is large in scale and luxuriously decorated, but that doesn't mean the Cotai Hotel can make money.
In fact, the profitability of the Cotai Hotel is not high, not to mention the horror of the hotel itself, it is said that the positioning of the hotel itself is a high-end hotel, there are few tourists from other places, the local people's spending power is not enough, the hotel has been vacant for a long time, and the number of people staying every day is very small, so it can be said that as long as it is open for one day, it will have to pay for one day. But Wang Wentao had to do it, because the Jinguang Hotel has become a must-come place for some people, and it is also one of the places where he Wang makes friends from all walks of life.
Other big hotels in Beitong City are almost the same situation, in this small place in Beitong, there are so many high-end hotels, it feels quite exaggerated to say, but in fact, if you think about it carefully, you can find that these hotels, each of them is not redundant, each has their own circle and role, and must not be simply confused.
Therefore, Wang Wentao opened this hotel, and among all the industries under his name, it may be the most unprofitable industry after the bus company. But he just had to drive on, and he himself had no choice.
Far away......
"Wang Dong, you are too polite, I just came over for a meal casually, not as exaggerated as you said. βγ
"No, no, no, Dong Chou, what I said is true, in fact, I really wanted to talk to you for a long time, we are all from Beitong, to put it mildly, we are the most powerful entrepreneurs in Beitong, let's contact more, there is only good and no harm for the two of us, but it is a pity that there has not been such a suitable opportunity. I also know how busy you are every day, and I am embarrassed to disturb you, today is a good opportunity, so I took the liberty to disturb you, I hope you don't mind. β
"Of course I wouldn't mind...... But Wang Dong, as you said, we are all the most powerful entrepreneurs in Beitong, and we should indeed strengthen our ties. β
Zhou Fangyuan said bluntly.
Although Zhou Fangyuan is not a busy person, he is willing to contact Wang Wentao, but to be honest, the two don't have much friendship, and it can even be said that they don't have friendship at all.
If it's a business matter, if you can cooperate, you can cooperate, and if you can't cooperate, you will pull it down, if it's idle, he doesn't want to do this kind of thing now.
Wang Wentao didn't seem to expect Zhou Fangyuan to be so direct, and the whole person couldn't help but flutter for a moment, but quickly came back to his senses and chuckled.
"Jay Chou is quick to talk, okay, I'll just say it directly, Jay Chou, I hope to cooperate with you!"
"Oh, what does Wang Dong want to cooperate with? β
"Okay," Wang Wentao nodded, looking directly at Zhou Fangyuan, "I hope to cooperate with Dong Zhou on the chain hotel project, if I get good news, Yuanfang Group should have been enclosed in major cities across the country, Dong Zhou is young, his ambition is not small, he wants to do a commercial plaza project, this project is very risky, but if it is done, the return will be very huge." I know that there are many international brands that have already cooperated with Yuanfang Group and are ready to have their own physical stores in the soon-to-open commercial plaza. But there should be no cooperation in hotel projects, so can we consider our Oriental Group? In terms of making hotels, we are very confident. β
Wang Wentao said in a deep voice, although his voice was not loud, but it was full of determination.
Hotel chains!
Zhou Fangyuan nodded in his heart, this Wang Wentao's eyes are vicious.
Chain hotels, in the next 15 years, will become a major tributary of the domestic hotel industry, especially after the 08 financial crisis, the business of economic hotels is not as obvious as other industries, but in the second half of the year to rebound, such outstanding performance to other industries impressive. In the case of bad economic conditions, profitability is the biggest advantage of the industry.
Specific to the industry, compared with single-store operation, the advantages of chain hotels are mainly in several aspects.
First, it can reduce the risk of investment and operation with the help of the brand's influence and experience, so as to achieve the disadvantages of independent hotels fighting alone;
Second, chain hotel brands generally have a professional management and operation team, which can create a solid operational guarantee for the operation of independent hotels after joining. Many investors in small and medium-sized hotels in second- and third-tier cities are eager to join their own hotel brands, but most of the franchise fees of both foreign and domestic economic hotel brands are between 200,000 and 400,000 yuan, and the high franchise fees discourage these investors. In the past 09 years began to develop chain hotel business in the second and third tier cities in the country, Thank Inn Plus Express Hotel has been favored by many domestic investors, after 4 years of development, by September 2013, the number of Thank Inn Plus Express Hotel in the country has exceeded 420, becoming a clear case of latecomers in the development of the Chinese chain hotel industry.
In addition, the Seven Days Hotel chain, which was established in 05, has developed to the scale of 2,000 franchise stores across the country in just 15 years, and has become a super potential stock under Jin Jiang Group. Of course, on the eve of Zhou Fangyuan's rebirth, Qitian closed hundreds of franchise stores in two years due to poor management, but its scale is still one of the largest in China.
It can be said that the chain hotel is more distant and the future is unknown, but it can be seen that in these years, the development prospects of the chain hotel are still very good, Zhou Fangyuan did not think about doing a chain before, he is ready to open a hotel one by one, according to the model of MGM Hotel, and now Wang Wentao's proposal is regarded as opening a door for him, Zhou Fangyuan began to think about the problem of chain hotels.
In fact, there is a very obvious benefit here, that is, the concept of Internet +, chain hotels, and the distant group that occupies a pivotal position on the Internet, have a high compatibility, if the two can be well combined, maybe there will be some unexpected gains.