"Xu Yuan is indeed a big senior in the industry, but there is no competition between our family Xiaozhan and Xu Yuan. An artist's agent spoke, "This beverage brand took the initiative to find us, and it was very early." ”

"So far, we have not received any news that Xu Yuan has also received an endorsement invitation from this brand. ”

"So please be rational. There is no unscrupulous media saying that our Xiaozhan is robbing Xu Yuan's endorsement, these are all untrue statements. Please also ask Xiao Zhan's fans to refrain as much as possible and not to attack Xu Yuan and his fans on the Internet. ”

"Just concentrate on being yourself. ”

The agent responded positively to some things in front of the media, but turned his head and found public relations, continued to hype Xiaozhan to successfully defeat Xu Yuan, and won the endorsement of Huiyuan Group Drink.

There is difficulty to get on.

If there is no difficulty, you have to make difficulties.

Xu Yuan's popularity, who is not greedy?

This Xiaozhan itself belongs to the traffic star that has been operated, guiding fans to hit the list, which seems to be a great achievement, but in fact, this is just an illusion.

It's more that the brokerage company cooperates with the behavior of celebrities and fans behind the scenes to brush data, whether it is the celebrities themselves or fans, they are kept in the dark.

Third-rate stars want to be promoted to the coffee position and brush up second-rate data, which is not too much, as long as you dare to invest and are not afraid of losses.

But a third-rate star wants to brush out the data of the king and queen, which is too much.

Quite offensive.

However, how restrained are Xu Yuan's fans?

This agent's operation did not get the reaction and heat he wanted.

"Xu Yuan, you are already an adult star, you have to learn to tear the pen yourself, don't bother our fans. ”

"That is, I generally only watch Xu Yuan's movies, TV series and scandals with female stars, not with male stars. ”

"Hahaha, if they spread a scandal, I'm still interested, but the result is to grab endorsements, how low-end this is. ”

"It's Huiyuan's own popularity, right? They want to sign Xu Yuan, and it depends on whether Xu Yuan is willing or not! Huiyuan is no longer good. ”

"I think it's like this little fresh meat directed and acted by himself. ”

Xu Yuan's fans are almost like a ball of cotton, and they are obedient.

Only occasionally a few people will make a joke.

However, even so, the opportunity was still seized by this broker.

She used the trumpet and took action in person: "Our Xiaozhan can use self-directed and self-acting? V Bo power list, since the second half of last year, we have been taking turns with another fresh meat for a long time." ”

"V-Bo's influence has been soaring last year, and in the middle of this year, it has caught up with the millennium, on an equal footing, and is the first together. ”

"The number of fans and discussions of Super Talk, starting this year, has ranked first, and far more than second. ”

"Our Xiaozhan has these achievements, and we can use it to grab endorsements with a middle-aged outdated idol? Is it good for Huiyuan to find our Xiaozhan, please figure it out before talking!"

A wave of output, even if it is a fan of Xu Yuan, he can't restrain it after all.

Slowly, controversy began to emerge on the Internet.

No matter what the method is, but under the operation of this agent, the popularity of this little fresh meat is indeed really up.

It's called skill, and although it's a bit disgusting, there's nothing wrong with it from his point of view.

However, there are certain risks associated with this approach.

A netizen called Blood Moon Night, who may be a god of technology, directly used a complex set of diagrams to pick up the source of the popularity of Xiao Xianrou.

The data shows that there are a number of IPs from small fresh meat companies on the Internet that will guide speech, and then there will be special people to brush the data to make people feel that these are real.

For example, they constantly guide the friction between Xiao Xianrou and someone, which itself will attract ten people to watch, but they often have to create the effect of 100 million people.

Finally, take these data reports to the Ministry of Commerce, and then the Ministry of Commerce takes these things everywhere to find endorsements and cooperation.

Not every business leader of a company is very professional, and many people decide everything based on data alone, and they choose high-data stars with a pat on their heads.

To a certain extent, this has fueled the data farming business.

Therefore, the stars who pay attention to brushing data are basically the kind of stars who are crazy about endorsements, and crazy endorsements are essentially not as good for celebrities as they are for cultivating works, and they are pure consumption heat and fame.

A smart star wouldn't do this, only young idols who were manipulated by the company and had no dominance would fall into such a predicament.

The reality is that this is true.

In this case, the smarter idols will work hard to get the opportunity to take on big productions while cooperating with the company, and strive to take advantage of the company's popularity to take on a few more well-made big productions.

Although tired, the future heat has passed, and it is not without a chance to turn over.

And the idols who are addicted to this kind of false people, running business announcements every day, or picking up some works that are obviously money circles or money laundering, seem to be fulfilling, but once this stage is passed, the manufacturer will not be fooled a second time.

When the time comes, if you want a work without a work, if you want to be hot, even if you continue to brush the heat, you won't be able to deceive others.

After all, the ability to carry goods can be reflected in data.

If a company is fooled, all companies can know it, because a lot of data cannot be hidden in the industry.

That's an afterword.

After picking up the data fraud of Xiao Xianrou on the night of the blood moon, Huiyuan was scared in a cold sweat.

They almost chose Xiao Xianrou's side, after all, the other party's data didn't look inferior to Xu Yuan. But Xu Yuan's fans are too rational and may not be able to drive consumption.

The fans of Xiaoxian Meat are all young children, and they are the main consumers of major drinks, and their purchase rationality is also low, which is indeed more suitable than Xu Yuan on the books.

But if you exclude the data, if you say that Xiao Zhan is stronger than Xu Yuan's endorsement ability, I am afraid that the whole country will be amused by this joke.

In the era of big data, there are too many big data tricks, and if one does not pay attention, even an old horse will stumble.

The next day, Huiyuan official V publicly "refuted the rumors", saying that he had indeed been in contact with the Xiao Xian Meat team, but did not mention the endorsement.

At present, their first endorsement target is only Xu Yuan, and if Xu Yuan does not come, then they would rather vacate the position of male endorsement.

Huiyuan's statement opened the prelude to this endorsement war.

After that, the three large beverage companies of Uni-President, Mengniu and Yili also officially announced that they would chase Xu Yuan.

The four major beverage groups, for Xu Yuan, fought for the bloodstream.

Next, a strange scene happened.

When Xu Yuan did not respond, the sales share of these four drinks actually increased slightly at the same time.

The month-on-month ratio says it all, and they don't have any activities, but the recent sales are like a wave of promotions.

What is this for?

What else could it be?

Just by officially announcing the competition for Xu Yuan, the spokesperson, sales have already increased, if Xu Yuan is really signed, wouldn't Yili's sales miracle during the Olympics happen again?

For a time, major domestic beverage groups began to officially announce their preparations to chase Xu Yuan.

In the end, netizens were numb.

The domestic beverage endorsement market is rising together, all waiting for Xu Yuan's response.

However, Xu Yuan was about to disappoint them.