Ninety-fourth, factory directors

On the way to Beijing Film Studio, Xu Sangchu told Xu Wangqiu that the meeting he attended in Beiping this time was mainly to discuss issues related to the reform of the film distribution and projection system. At the meeting of studio directors at the beginning of this year, several film studios challenged China Film Company on the issue of distribution at the same time. In the face of unanimous protests from several studios, the state made adjustments to its distribution policy. Just a few days ago, the state launched Document No. 198, raising the purchase price of the film from 700,000 to 900,000.

However, this adjustment is only temporary, and the essence has not changed, it is still a unified purchase and sales, which is still extremely unfair to the film studio. Now the whole country is shouting for reform, and the Ministry of Culture also has ideas in this regard, so it is ready to hold a meeting to discuss this issue. The directors of several film studios were ready to talk together, and at the meeting, they once again challenged China Film Company to strive for more benefits for the factory. Xu Shangchu knew that Xu Wangqiu was very interested in movies, so he planned to bring him in as a staff officer and give everyone ideas.

Xu Wangqiu and the three of them came to the Beijing Film Studio, and under the leadership of Xu Shangchu, they went to the small canteen in the factory. Xu Wangqiu saw Zhang Xiaoping, deputy director of Xiuying Studio, Wang Yang, director of Beijing Film Studio, and Su Yun, director of East Film Studio, the other two he hadn't seen, it should be Tian Wei of West Film Studio and Sun Changcheng of Zhuying Studio. In addition to Chen Bo, the director of Bayi Factory, the heads of several large domestic film studios are here. The Bayi Factory belongs to the military, and it is indeed not suitable to participate in such a thing as structural reform, and it is not surprising that the Bayi Factory is absent.

Zhang Xiaoping was very surprised when he saw Xu Wangqiu and Su Bai: "Wangqiu, Su Bai, why are you here?"

Xu Wangqiu said hello to Zhang Xiaoping and said with a smile: "Su Bai and I followed Director Xu to eat and drink." If I had known that you were here, Su Bai and I would have directly asked you to eat and drink. ”

Zhang Xiaoping laughed and said: "This is not right, you two are landlords, I am the guest, you want to eat and drink, then I will follow you to eat and drink!"

Su Bai blushed and said, "Uncle Zhang, what are you talking about! Who is a couple with him! I am her senior sister!"

Zhang Xiaoping knew that Su Bai was embarrassed, and he didn't embarrass her, so he said, "You two sit down!"

Xu Shangchu smiled and introduced to several factory directors: "Brothers, let me introduce to you, this is Xu Wangqiu, this is Su Bai, and the two of them are the high staff I found to help us come up with ideas." ”

In the afternoon, Xu Shangchu told several directors that he knew an expert in film, who had a very in-depth study of foreign film distribution and the entire film industry, and he was ready to invite this expert to give you ideas. Several factory directors were very much looking forward to this, but they didn't expect that Xu Shangchu called a little doll of eighteen or nineteen years old, and they all looked at each other, I don't know if Xu Shangchu was joking. Even Zhang Xiaoping and Wang Yang, the two factory directors who know Xu Wangqiu, are no exception, they know that Xu Wangqiu can write scripts and has rich film knowledge, but film theory and distribution are completely different things!

Tian Wei of the West Film Studio looked at Xu Wangqiu's childish face, and couldn't help but say: "Old Xu, aren't you kidding us, these two little dolls are the film experts you said?"

Sun Changcheng of Zhuying Factory also felt that Xu Wangqiu was too young: "Xiao Xu, how old are you, you should still be in school, right?"

Xu Wangqiu smiled faintly: "I am seventeen years old this year, studying at Peking Film Academy, and I am about to enter my sophomore year." ”

Several factory directors were even more speechless when they heard this, they were only seventeen years old, and they were still students at the Film Academy, how could such a little doll be a film expert. I heard that the Magic Shadow Studio has made several good movies this year, and Lao Xu should be so happy that he made a joke about his brother.

Xu Shangchu saw Wang Yang and them looking disappointed, knowing that they saw that Xu Wangqiu was too young, thinking that he had no real skills, and felt funny in his heart, a few of you don't know how powerful Wangqiu is this kid, and you will know it later, so he quickly added: "Don't look at Wangqiu young, people have real skills, you should have heard of him, the script of "Mom Loves Me Again" was written by him, "On the Sinicization of Film Language" It was also written by him, who has a very in-depth study of films, and once dismissed many experts at Nortel's symposium. ”

Hearing that Xu Wangqiu was the author of "On the Sinicization of Film Language", Su Yun of East Film Studio suddenly realized: "It turns out that you are the one who fought the Confucianism at the Nortel Symposium and made many experts and professors so angry that they were hospitalized!"

Su Bai sneered, and it was rumored that Xu Wangqiu was hospitalized with anger at the Nortel symposium. Xu Wangqiu also complained about this, saying that if he continued to pass it on, he would become an old man's killer! Unexpectedly, even the director of Dongying Studio knew about this rumor!

Xu Wangqiu couldn't laugh or cry, thinking to himself how could Director Su even believe these rumors, and explained with a smile: "There is a debate, and there is a war of words with experts, but it is really not true that the experts and professors are hospitalized." ”

Wang Yang knows that Xu Wangqiu can write scripts, make movies, and know that he quarrels with experts, but now he is discussing the reform of the film system, which is very professional, and he has no in-depth industry experience.

However, Xu Shangchu is an old friend with him, since Xu Wangqiu was called by Xu Sangchu, he must not be able to sweep the face of his old friend, so he said: "Since you two are found by Lao Xu to be our advisers, then give us ideas!"

Not only Wang Yang has this idea, but the directors of several other factories are almost the same idea, thinking that Xu Wangqiu is too young and may have good theoretical knowledge, but the situation in China is different from that of foreign countries, and there is no industry experience, so he will definitely not be able to come up with any good ideas, and he does not take Xu Wangqiu seriously.

The food and drinks were quickly served on the table, and everyone drank them in a staggered manner. Several factory directors drank wine and talked about film reform. Only Xu Wangqiu, who couldn't stop talking, asked about Xu Wangqiu's new film. Zhang Xiaoping originally valued Xu Wangqiu very much, but now "Hoe Rape" has caused a sensation in the Beiping film industry, and he attaches more importance to Xu Wangqiu. He thinks that since Xu Wangqiu can make movies and his level is very good, and the show studio lacks excellent directors, why not let Xu Wangqiu shoot it?

Everyone discussed the issue of reform for a while, and soon pointed the contradiction to China Film Company: "The biggest problem of Chinese films is unified purchase and sales, and the profits of films are taken away by China Film Company. The good and bad movies are 900,000 yuan, and they dare not invest more money, nor can they mobilize the enthusiasm of the workers in the factory. If this policy is not changed, Chinese films will not be better!"

"Yes, now it doesn't matter whether the movie is good or not, whether the audience likes to watch it or not, the price is 900,000, which is not fair at all, and it can't mobilize everyone's enthusiasm at all. I think if the movie is well made and the box office is high, then it should be rewarded, so that everyone will make the movie well!"

"The income of many movies is tens of millions, but we can only take 900,000, and after removing the cost, we only have an income of 3.4 million, which is really unfair!"

"The film was originally very profitable, but our film studio couldn't make money at all, and most of it was taken away by China Film Company. China Film Company is exploiting us, this distribution method must be changed, and there is no hope if Chinese films are not changed. ”

While chatting with Zhang Xiaoping, Xu Wangqiu has also been listening to the ideas of several factory directors on reform. He found that several directors of the film industry had different ideas on how to change the film system and how to go in the future of Chinese films; but they all believed that the unified purchase and sales should be broken, and the film factories should have autonomy, should operate independently, and be responsible for their own profits and losses.

In Xu Wangqiu's view, these directors still have too shallow views on film reform, they don't realize that film is an industry, and they don't have the awareness of building an industrial chain at all, they just focus on the film distribution link, thinking that if they break the unified purchase and sales, and the film factory will distribute it independently, Chinese films will be able to prosper.

Xu Wangqiu knew that it was impossible to break the unified purchase and sales in the short term, and if nothing else, it was impossible for the Ministry of Culture to agree, because film is the eldest son of the Ministry of Culture and an important source of income for the entire cultural system, and the Ministry of Culture needs film income to maintain the operation of the entire system. If it is implemented according to Wang Yang's idea, it is not only cutting the meat of China Film Company, but also cutting the meat of the Ministry of Culture, which is already poor, and now it wants to cut their meat, how can they agree.

Now there are no conditions to break the unified purchase and sales, if it is broken rashly, not only will the film studio not benefit, but life will be more difficult. In the last life, after breaking the unified purchase and sales in 1993, the situation of Chinese films did not improve, but was pushed into the abyss. In 1992, the number of moviegoers in China was 10.5 billion, and the box office was 1.99 billion, but by 1993, the number of moviegoers dropped sharply to 4.2 billion, and the box office also fell to 1.3 billion. Then the entire film industry began to avalanche, and by 99 the box office had fallen to 850 million, and the number of moviegoers was only tens of millions. The film studio couldn't even pay salaries, and it was on the verge of bankruptcy.

Xu Wangqiu believes that the most fundamental way is to find ways to broaden channels and increase the income of the film system, instead of everyone competing for each other's food; we should try to make the pie bigger, instead of swarming over the small pies, and in the end no one can have enough to eat.

The current policy is indeed unfair to the film studio, and what should be fought for is still to be argued. However, the goal of the competition should be aimed at China Film Company, to grab the cake in the hands of China Film, rather than competing with the ministry. Otherwise, the Ministry of Culture will be shocked, and I heard that a few of you are going to sue the official?

Xu Shangchu saw that everyone was talking for a long time, and no one asked Xu Wangqiu a word, knowing that they felt that Xu Wangqiu was too young and didn't take Xu Wangqiu seriously, he said: "Wangqiu, several directors have been talking for a long time, and you have been listening, now talk about your thoughts, what do you think about the issue of film reform?"

Xu Wangqiu smiled lightly: "Director Xu asked me to talk, then I will say a few words, if it is not right, everyone will not laugh at me." I just listened to the ideas of the directors, and everyone thinks that the unified purchase and sales should be broken immediately and the film studios should distribute independently, but I don't think the state will agree to it in a short period of time, and it is also disadvantageous for the film studios to break the unified purchase and sales now. If the unified purchase and sales are broken now, not only will the film studios not benefit, but the situation will probably get worse. ”

The directors of the film studios present firmly believed that the unified purchase and sales were the biggest obstacle to the development of Chinese films, and they were eager to immediately break the unified purchase and sales and let the film factories distribute them independently, as if as long as the unified purchase and sales were broken, Chinese films would be able to soar into the sky. Now Xu Wangqiu said that the unified purchase and sales cannot be broken, which will be detrimental to the film studio. They all felt that Xu Wangqiu was talking nonsense. If Xu Wangqiu hadn't been a guest invited by Xu Shangchu, they would have been arrested and scolded loudly.

But even so, Wang Yang couldn't help but say: "Oh, then you should tell me, why is it unfavorable to the film studio to break the unified purchase and sales, and how will it be disadvantageous?"