Chapter 383: Viral Marketing!

"It's nothing, there are thirty-five movie theaters, maybe it's just a little deserted. Katie Fidstone comforted Ole Pelli with words.

"I'm fine, Katie Fidstone, don't worry about me, you should worry about these people, I'm going to scare the hell out of this movie!"

"As long as this movie scares them, the more they are scared of their death, the more they will encourage their families and good friends to watch it," Olempelli said with a smile. People are like that, they're scared, they're scared, they're looking forward to seeing other people get scared, and then they're going to make fun of those people, and I'm sure the next few days will get better at the box office. ”

Katie Fidstone, too, nodded.

The four of them chatted for a while, and soon it was the start time of the 12 o'clock midnight show, and there were not many new audiences in the movie hall, and there were still scattered stars.

At this time, the movie hall was very quiet, and I saw the logo of Xinyi Film Company on the screen, and after a few seconds, the big screen became dark, and then

Kevin, played by Micah Slot, emerges, taking a selfie at the camera and smiling, "Hey, I'm Kevin! This is our new home!"

On the screen, Kevin walks around the apartment with a DV camera in one hand, patting the kitchen, bedroom and other places of his and Meier's new home, and his tone is joyful.

In the gloomy movie hall, the audience suddenly complained, and the big screen could not save the poor picture quality captured by the DV camera, and the camera swayed, and the screen was full of ambiguity.

"Damn it, is this a movie? God, how can it be ......?"

"Man, don't you know? This is a real DVD clip, and this Kevin is really dead......"

The movie went on and on, and more than ten minutes passed, but there was no withdrawal that worried Olempelly.

The audience in the movie hall really watched more and more, and even the small discussions in the back audience were gone, only occasionally, some heavy breathing and exclamations would be heard.

"Hey, that looks pretty good!" Olempelly said to Katie Fidstone.

"The best is yet to come, they're going to be scared. Maika Slott said excitedly.

At this point, they were booed in displeasure, and Olempelli ended the conversation.

Later in the movie, there are more and more scary places, and the audience sees Meier's crazy performance in front of the mirror, and some people tug at the hem of their chests with frightened faces.

Soon, the movie came to the end stage, listening to Kevin's miserable cry, one by one more sad and powerless, looking at the empty bedroom, the many audiences in the entire movie theater let out a cry, some held their heads, some subconsciously shrank their bodies, and their bodies trembled slightly without control.

Stampede Tread......

The most terrifying part of the movie is coming, listening to the footsteps in the corridor, all the audience held their breath, and Olempelli was also nervous, whether he could scare them into success, just look at this trembling!

The footsteps stopped, and after a few seconds, Kevin was thrown in!

Yes!!!

The audience in the movie hall suddenly screamed wildly, and the sound of the audience falling to the ground was that someone was so frightened that everyone turned backwards.

The audience screamed uncontrollably, and some cried out, "Help, help!"

Olempelli saw the reaction of these spectators, and at this point he clenched his fists firmly, and his eyes moistened - he did it, look at these frightened spectators, he did it!

At this time, Maika Slott and Mark Friedrich also hugged Oleempelly excitedly.

"Maybe you need this. Katie Fidstone, who was next to her, took out a tissue and handed it to Olepelli.

"Thank you," Olempelly smiled and took the tissue, wiped the corners of his eyes, and pressed his sour nose again, he looked at the still frightened audience around him, and sighed with a smile: "I'm just so happy, you look at them, with their screams, I feel that it is all worth it." What are the grievances and setbacks in the past? Look at the present, it's great!"

With Katie Fidstone's Mel smiling face weirdly closing the DV camera, the movie also came to an end.

The logo of Xinyi Film Company appeared again on the big screen, and there were a few small lines of text under the mark-

Producer: Ole Humpelly, the names of Katie Fidstone and Mika Slott and Mark Friedrich appear in the cast column.

The words are very small, and they only stay for one or two seconds, which is inconspicuous, and the audience is immersed in the horror just now, but no one pays attention to these words.

In the morning, Yang Jie was woken up by Jon's phone call.

"Boss, good news, bad news! Which one do you want to hear?"

"Don't sell it!" Yang Jie said with the excitement of wanting to slap his face, and Natasha, who was sleeping next to him, also woke up.

"The good news is that the audience base is terrified, and the bad news is that the attendance for the first screening is not very high, and last night yes, the box office statistics came out, totaling $113,500. ”

"This result is very good," Yang Jie paused and said, "By the way, you haven't forgotten our second-step propaganda plan, right?"

Yang Jie's second step is to send five employees to each of the five movie theaters participating in the test screening with cameras, secretly film the panic reaction of the audience, and then put it on the Internet, and then put a promotional slogan "Will you be scared like this?"

Trust to do that, it's going to stir people's curiosity, and it's going to make them want to try it, what's the scary movie? I'm not scared like that.

"Don't worry, boss, I've already arranged it. Jon smiled: "Boss, I didn't expect it to exceed 100,000 US dollars on the first day, according to the convention of movie theaters, in the first week of screening, only if the box office exceeds 100,000, it will continue to be screened next week, we exceeded this indicator in one day, are we considering whether to increase the number of theaters?"

"Then what are you hesitating about, plus!" Yang Jie said immediately.

After hanging up the phone, Yang Jie turned back to Natasha and said excitedly: "Honey, we have found a big box office dark horse!"

"You are my god of honor!" Natasha was excited, but she threw Yang Jie down on the bed, looked at him and said, "I want to serve you well now......"

Yang Jie saw the charm in Natasha's beautiful eyes, and his bones hardened by three points.

……

The box office results of the first week of "Ghost Shadow" were finally fixed at the number of 1.4567 million, and in the last few days, the three movie theaters participating in the test screening were full, even if it was from 2 to 4 o'clock in the middle of the night, the attendance rate was as high as more than 90%, and countless young people came to stay up late to watch the movie.

The 1,456,700 weekly box office results also made "Ghost Record" rank 15th on the weekly box office list in North America, and the first place was directed by Michael Apter and starring Pierce Brosnan, Sophie Marceau, Robert Carlyle, etc., which was released three days later than "Ghost Record".

The status of the 15th place is not amazing, but the number of 50 screening theaters and the result of 1.4567 million really frightened all the film companies-

Oh my God, where did this new art film company find this dark horse?!

Xinyi Film Company is now immersed in ecstasy, and the box office in the first week not only allowed them to recover their capital, but also made a small profit.

The most important thing is that the super potential shown by "Ghost Shadow" is a big seller! Therefore, the release of the movie in the second week has also changed from a limited release to a large-scale release, and the number of theaters has increased to 850.

In order to meet the needs of so many cinema screenings, the companies that developed the film were all developing the film in a frenzy.

Although "Ghost Record" has been labeled as a dark horse, its performance in the second week still stunned everyone-

37,517,600!

"Ghost Shadow" ranks first in the weekly box office list in North America! and "Black Sun Crisis" can only be relegated to second place with a weekly box office score of 24.5068 million.

Like a thunderclap on the ground, all the film companies and entertainment media in North America shook, and film critics and fans were also shaken, looking at the rankings and speechless.

Many people don't even know what type of movie "Ghost Shadow" is, sci-fi, scary, or comedy?

850 theaters actually beat "Black Sun Crisis" with 2592 theaters, that is the director of the great director Michael Apter, Pierce Brosnan, Sophie Marceau, such a god and goddess star, was actually beaten down by a DV movie that I don't know where it came from, what are you kidding!

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