Chapter 200: Hu Hai's Suggestion

Li Yang checked the construction plan and quotation given by the system.

Rapid construction cost: 3 million

Estimated construction period: 7 days

Anthropomorphic construction cost: 5.6 million

Estimated construction period: 60 days

Details: Click here

"Sure enough, more than five million will be done!" Li Yang was pleasantly surprised, such a large RV campsite was only 5.6 million, you must know that the market price of the 20 luxury trailer RVs is three or four million, and the price given by the system is only about 20,000 yuan per unit, which is simply the cost price of raw materials.

Two days later, as it would take some time for various approvals, Li Yang temporarily returned to the city.

Time has come to the end of July, and "Transformed into a Cat" has been released for a week, although because it is a pet-themed movie, the initial schedule is not particularly high.

However, as the word-of-mouth of the movie continues to rise and ferment, the number of films scheduled has gradually increased, and the movie has also received praise from fans of the original book, and the online reviews are also very good, so the single-day box office in the last two days has directly exceeded the box office of the five days of release, which is very explosive.

As soon as he returned to the brand center, Li Yang received a piece of good news......

"In the past few days, the sales of peripheral products of "Transforming into a Cat" have been very good, from yesterday to now, the 24-hour sales of the online store have reached 600,000, and the sales in the inn store have also exceeded 10,000!" Hou Zhengyu reported to Li Yang about the sales of peripheral products of "Transforming into a Cat" in the past few days.

Li Yang was not at this stage, and Hou Zhengyu proposed to set up a peripheral production store to sell peripheral products of "Transforming into a Cat" and the cat group.

Because I found a professional designer and carried out product design, the quality of peripheral products has completely risen by more than one grade, and the categories involved are also more abundant.

In addition to the cups, pendants, ornaments, mobile phone cases and other products sold before, products such as T-shirts, sweatshirts, hats, pillows, paintings and so on have also been added.

And the hottest ones are the four T-shirts designed with the elements of the "Four Musketeers of the East End".

The online store is operated and managed by the team that was previously responsible for operating the company's Ctrip account, mini program, Douyin, Bilibili, Weibo, Xiaohongshu and other Internet platforms, and is used as the traffic entrance on Douyin and beauty identification mini programs of Youmao Inn.

"Well, very good!" Seeing a series of actions and results at this stage of the brand center, Li Yang was more sure of the correctness of his previous decision.

Sure enough, talent is the primary productive force, although the team size of the brand center is not small, and the labor cost is not low.

But the value they create is absolutely immeasurable, and in the future, it will also provide Li Yang's company with a steady stream of intellectual output and create unexpected wealth.

"I have also paid close attention to the reviews and word-of-mouth of "Transforming into a Cat" in the past few days, as well as several other movies in the same period, and it is estimated that the box office of this movie will not be low, although the niche theme is destined to become a phenomenal movie, but it should not be a problem to become a dark horse in the summer file!" Li Yang continued.

He has been busy these days and has no time to go to the theater to watch a movie, but he also studied the word-of-mouth evaluation of this movie by himself, and feels that this movie should have a lot of stamina.

"I went to see it, the movie is very good, an absolute work of conscience, the whole process is full of laughter, and it is not embarrassing at all, the touching part is just right, there is no such stiff feeling!" Hou Zhengyu said with a smile, he did not follow Li Yang's words, but did go to the movie, and carefully investigated and studied the evaluation of the movie on the Internet, and even asked a few friends who did film reviews.

They don't like cats very much, but they still have unanimous praise for this movie, and even evaluate that this movie is likely to become a masterpiece of domestic pet-themed movies, ushering in the spring of domestic pet-themed movies.

Therefore, Hou Zhengyu is full of confidence in this sincere work of conscience.

I also believe that this movie may become a representative work of domestic pet-themed movies, and is expected to crush the box office records of foreign pet-themed movies in China.

Of course, as a descendant of Yan and Huang, he really hopes so.

"In addition, Mr. Li, we are planning an offline event, if the movie "Transformed into a Cat" is really popular, we are going to do a few on-site fan meeting activities in shopping malls or cultural and sports centers and other places, and sell our peripheral products on the spot, as well as promote our inns and hotels!"

Hearing Hou Zhengyu's words, Li Yang's eyes lit up, and he immediately clapped his hands: "This is good, this idea is good!"

Li Yang knows very well that if the movie becomes popular, his four cats will definitely follow the fire, at least in a short period of time, they will have great attention and traffic, and they will instantly attract countless fans.

At that time, there will definitely be a lot of people who will squeeze their heads to the cat inn to see the four cats, but the cat inn has a limited number of people after all, so do a few offline activities, you can easily accommodate more customers, if the scene is equipped with some good sales, or do some marketing activities, under the influence of herd psychology and impulsive consumption and other factors, you can definitely sell well.

It is estimated that the income from a few activities can make a lot of money.

Li Yang will never get along with money, he used to need money, and now he needs money even more, the company needs money to raise so many people, it takes money to build a camp, it takes money to market the camp in the future, it takes money to buy a big house and a luxury car, and it takes money to fall in love, if there is money Li Yang also wants to suddenly fly to the city where Tong Shuya landed, give her a surprise, and also want to build a palace for her like Songtsen Gampo.

After chatting with Hou Zhengyu for a while, Li Yang received a call from Hu Hai to inquire about the progress of the camp project, and Li Yang told him a rough idea.

While chatting, Hu Hai suddenly talked about a thing he had recently conceived.

"Camp Alliance?" Li Yang raised his eyebrows.

"Yes, now the domestic RV campsites are busy with their own blind work, few can maintain a balance of payments, and even fewer make money, rather than busy with their own, it is better for everyone to join together to build a good self-driving camping ecosystem.

You should also know that self-driving is addictive, and this group of people generally does not go to just one place to self-drive, and self-driving campsites are very good stations for their self-driving trips.

If we form an alliance with all our camps, it is possible to produce the effect of a chain hotel, and if we develop a unified alliance membership system to provide exclusive discounts or preferential services for each customer to their camp, so that everyone can share the source of customers at the same time, and one plus one is greater than two.

Otherwise, the single camp to launch a membership system is not attractive to these self-driving tourists, and the influence that a single camp can produce is also very weak, after all, the self-driving tourists are really passers-by, and the possibility of being able to stay again is very low!"

"Well, this is a good idea, but it is not easy to implement, and the standards of the camps to join must also be considered, otherwise the quality of service is uneven, and the user experience may be very poor, and even affect other camps in the alliance!" Li Yang said in a deep voice, this is like those chain hotels, the management of a hotel is not in place, there is a problem, and it has a bad impact on the entire brand, so it is necessary to establish an alliance and establish a unified selection conditions and system.

"Yes, I also consider this, but after all, we will tell customers that we are an alliance, which is different from chain hotels, I think most customers can understand, not because of a poor service, just deny.

Of course, if our alliance really develops, there are many members, and there is a certain popularity, we will also set up a strict elimination system to eliminate bad members and attract better camp members to join, and the addition of new members also needs to pass the assessment to meet the standards......"

Hu Hai began to tell Li Yang about his great blueprint and ideas, but his words brought new inspiration to Li Yang, and his "Great Route" concept seemed to be able to absorb Hu Hai's ideas of the alliance.

……

[Today is Chinese New Year's Eve, Lao Qi wishes all friends a happy New Year and a happy family in advance!]