Chen Minhao's studio, Kang Hui's CEO's office.

Wu Xiaoshuang said excitedly: "The second trailer of "Love" takes travel as the core entry point, and the publicity strategy of resonating with netizens with the encounter is very successful. At present, the second trailer of "Love In" has ranked fourth on the Weibo hot search list, and the popularity is still further fermenting. ”

Kang Hui nodded and said, "Well, the movie "Love is In" has a natural audience, that is, lovers of literary films. Xiaoshuang, you find a few WeChat public accounts that focus on the introduction of literary films, and then carry out a wave of promotion. ”

Wu Xiaoshuang said "Okay", lowered her head and recorded this task in the to-do list, then raised her head, looked at Kang Hui and said: "The key strategy of domestic publicity in the future is Chen Minhao's one or two popular variety shows to promote "Love In" and hold a press conference. ”

Kang Hui nodded and said, "Okay." No problem, the domestic propaganda strategy will come at your pace. ”

Chen Minhao, who was sitting on the side eating steamed buns, asked: "The second trailer of "Love In" has also been launched overseas, what is the feedback from overseas netizens?"

Wu Xiaoshuang sighed and said: "Overseas, the second trailer of "Love" received a mediocre response. We didn't invest resources in marketing, mainly to see the real reactions of overseas netizens. But for now, it seems that it is not optimistic. ”

Chen Minhao asked, "Is there a reason for the review?"

Wu Xiaoshuang opened his mouth and said: "After analyzing it, there are two main reasons. First, you have a smaller fan base overseas than in China, which makes the second trailer of "Love In" affected in the initial transmission, and the scope of the spread is limited. ”

Wu Xiaoshuang continued: "Second, compared with European and American countries, our country's culture is biased towards traditional subtlety, and the content of our trailer may be more obscure, for example, through the eyes of the two people touching and dodging, etc., to reflect the ambiguity of the hero and heroine. But these pictures may be too obscure, so they don't hit the point in the hearts of European and American audiences. ”

Chen Minhao thought for a while and asked, "Then how do we carry out follow-up propaganda overseas?"

Wu Xiaoshuang bowed her head and was silent.

Kang Hui, who was on the side, said: "Everything is difficult at the beginning, this is your first overseas film, and some difficulties in promotion must be expected." ”

Chen Minhao smiled and said, "Yes, no matter how difficult it is, we have to do it." ”

Kang Hui looked at Chen Minhao and said: "To promote "Love In" overseas, there are currently two major publicity strategies that can be referenced. The first way is to throw money at it. Two weeks before the movie launched, we were spending money on fackbook, Twitter, and TikTok to run targeted ads. ”

Chen Minhao grinned and asked, "Sister Kang, then you can talk about the second method, right?"

Kang Hui said: "Through our analysis of netizens' messages on Twitter, we found that there are still some overseas netizens who are interested in the movie "Love In" and are willing to go to the cinema to support the movie. And the common feature of these netizens' portraits is that they like "I'm yours" very much, and they are curious about what kind of movie the song "I'm yours" was created in. ”

Kang Hui continued: "From the common characteristics of these netizens, we can draw a conclusion, we can convert some people who like your music and let them enter the cinema. And the core of the conversion is that you have to write an English song related to "Love In" as the promotion music of "Love In". ”

Chen Minhao nodded and said, "I'll try it out when I create, it's not a big problem." ”

Kang Hui smiled and said, "Well, you don't have to be too anxious about this song. It's best to release the song one to two weeks before the release of the movie, so that the time of the song's popularity coincides with the release time of the movie, so that we can make the most of the song. ”

Chen Minhao nodded and said, "Okay, I'll go back and think about it." I have a class this morning, so I'll go back to school first. ”

After speaking, Chen Minhao left the office and planned to go to the Chinese Opera campus.

As soon as I stepped out of the elevator door, my mobile phone rang.

Chen Minhao took out his mobile phone and saw that the caller ID reminded Xiao Jing.

"Hey" Chen Minhao sighed, when he swiped Douban this morning, he had already seen some netizens discussing Xiao Jing's recent resource robbery in the group.

Chen Minhao thought about it and didn't answer the phone.

After answering this call, I will definitely not be happy.

He could imagine what Xiao Jing was going to say to him.

[1, your agent robbed me of my role. 2, if it is Wen Yafeng, in order to pave the way for Cheng Wenfei and offend you, you let your agent rob them of their roles, instead of targeting me here. 】

But he couldn't think of what he should say to Xiao Jing?

Is it the eve of dawn that he told him that perseverance is victory?

Or do you tell him that Seon lost his horse, and he doesn't know if it's a blessing?

It's not appropriate to say anything yourself, and just hearing his whining makes you unhappy.

Life is too short, so why do things that make you unhappy?

The most important thing in being a human being is to be happy.

........

Xiao Jing's hair was messy, his beard was not shaved, and the whole person looked a little sloppy.

Xiao Jing's mood is extremely bad now.

The role of the male protagonist of "Youth Love" was robbed, and she went to Wen Yafeng to discuss how she could snatch this role back.

Wen Yafeng said indifferently: "The change of the starring role of "Youth Love" is the decision of the investor. I'm incompetent as an example. ”

Xiao Jing was not convinced, and argued with Wen Yafeng for a few words.

Xiao Jing won the quarrel!(╯°O°)╯(┻━┻

Then, Wen Yafeng stopped telling him.

This is a kind of snow hiding in disguise. Snow hiding means that the agency does not release records, films, or participate in activities for the artist, but does not immediately terminate the contract with him, and nominally he is still an artist with the company. In this way, the artist cannot transfer to another company to seek development, nor can he take over the activity privately.

Xiao Jing knew that Wen Yafeng didn't really want to hide him, after all, he was still a cash cow.

But Wen Yafeng wanted to take this opportunity to make herself bow to her, to apologize to her, to change herself from a cash cow to a more obedient cash cow, and even to turn herself into an obedient dog.

If Wen Yafeng's behavior is concerned, he can understand it. So Kang Hui's behavior, he can't figure it out.

If it was Wen Yafeng, who offended Chen Minhao in order to pave the way for Cheng Wenfei, then why did his agent rob me of my role?!? shouldn't she target Cheng Wenfei?

Jingle bell, phone ring, ring.

Xiao Jing picked up the phone.

In the earpiece, a crisp female voice came, "Brother Jing, I inquired about what you asked me about before, it's not that Kang Hui deliberately targeted you, she wanted to target Cheng Wenfei and rob him of his resources." But Wen Yafeng protected him too well, Kang Hui couldn't find a chance to stop it, so he was angry with you!"

Xiao Jing's complexion changed, and his pupils shrank!

No wonder Kang remembered staring at me like a mad dog biting.

Gan!

Wen Yafeng, you brute!