136. New Products & New Events

In response to the enthusiastic inquiries and ardent expectations of customers, Kim Polo did not disappoint everyone, and on February 10, more than a dozen huge display boards appeared at the entrance of all Kim Polo stores at the same time.

This time, the number of new products is a little larger, in addition to the traditional chicken leg burger with two new flavors of curry and black pepper, the fried chicken part has launched the original chicken steak, a piece of chicken steak the size of two palms, only eight yuan, people with a small amount of rice can't even eat a piece of a meal. There is also fried chicken bibimbap, which is also a new product, the fried chicken is diced, spread on a white rice plate, and then poured with a special sauce, which is different from the previous pure Western fast food, and has begun to move in the direction of Chinese fast food.

And Chinese fast food is also within the scope of new products launched this time. Needless to say, classic breakfasts such as soy milk fritters and fried eggs, porridge such as preserved egg and lean pork porridge, eight-treasure porridge, and black rice porridge have also been added to the new product range, as well as egg soup and seaweed soup.

Of course, the main thing is the staple part, fresh meat buns, fried steamed buns, and rice bowls...... In short, from this day on, Kim Polo is no longer a purely Western-style fast food restaurant, but a combination of Chinese and Western, and has become a comprehensive fast food restaurant where anyone can find their favorite food when they come in.

Customers' acceptance of Chinese fast food was obviously not as high as that of Western fast food in the beginning. Of course, it's not that people don't like Chinese food, but how to say it? People who come here are basically still here for Western-style fast food, and they really want to eat Chinese food.

However, there are also things that Kinbolo can't compare with other places, first of all, standardization. Why does the same dish taste different from one chef to another? Even two of the same dishes from one chef don't taste the same? Why? It's because there's no standardization. How much salt to put in, how much oil to add, how much oil to temperature, how much to stir-fry, all come by feeling.

The right amount is always the least manageable.

Of course, this is not to say that this is bad, in fact, the combination of this feeling and experience can better reflect the soul and essence of Chinese food, but the problem is that when it is delicious, it is really delicious, and when it is not delicious, the taste will indeed be greatly reduced. There's no guarantee that you'll be able to eat at the peak of your chef's game every time, so be prepared for this time to taste like the last.

Jin Polo put an end to this problem, all Chinese fast food is standardized production, although there is no special production line for this, but all the chefs in charge of the spoon, when stir-frying, will be made in strict accordance with the regulations and material table. The result is that each dish tastes exactly the same, losing its essence but winning with consistent quality.

People who like to eat a certain food will taste the same every time, and although there are no surprises, they will not be disappointed.

And it's also a little different from the street shops that the Kinbolo stuff is more hygienic, all the plates are sterilized, and the amount of oil is less, which is important. It's not like a small street shop, where you can only make your meals better in order to compete. How can it be delicious? If it does not exceed the standard, try to put as much oil as possible. But doesn't oil cost money? So you have to use inferior oil, and it's a vicious circle.

The oil is big, easy to get greasy, the oil is not good, eating too much is not good for the body, and it affects the taste, and the environment is average, which affects the mood of dining.

Of course, there is no such situation in the hotel, but few people go to the hotel to order food in order to eat a fish-flavored shredded pork, so the Chinese food series launched by Jin Polo has gradually gained more and more people's love after a short period of dullness.

The rice bowl tastes good, it is comfortable to eat, and there is no need to worry about it suddenly not being delicious; the taste of the soup is also very good, and the ingredients in it are sufficient, not the level of only one egg in a large pot; the porridge is boiled very well, the paste is sticky; the fritters are crispy and have no peculiar smell; the fried eggs are browned on both sides, and you want to eat them when you look at them; the soy milk is all ground on the spot, and you can even drink the okara precipitated at the bottom of the cup, of course, if you want to drink without the okara, you can add a filtering program to make the taste of the soy milk smooth.

In short, catering with conscience is something that Zhou Fangyuan repeatedly explained to his parents at the beginning of the store.

Other industries may be able to be lazy and adulterated, but only the restaurant industry must not do so. If you are lazy and adulterated, you may be eaten, and as long as you are eaten once, you will completely lose a customer. More seriously, if there is a problem with eating, such as eating a bad stomach or even eating someone to death, it may even destroy your own brand.

Food safety is no trivial matter, and Zhou Fangyuan is too clear about this truth. He was worried that his parents would not take it seriously, so he could only remind him repeatedly. Fortunately, he is also an authority in another sense at home now, and he has the final say on everything about his career, and his parents dare not oppose it, and they will not oppose it at all.

……

Buying new clothes for the Chinese New Year is the thing that countless children are looking forward to the most.

Zhou Fangyuan has passed the age where he is looking forward to the New Year because of this kind of thing, but he still has to buy new clothes.

The so-called New Year's New Atmosphere, buying new clothes is not only for good looks, there is also an expectation for a better future, and Zhou Fangyuan is not exempt from vulgarity.

He came out to buy clothes the day after the launch of his fast food restaurant, but to be honest, the clothes that were trending on the street at this time seemed a bit old-fashioned to his eyes. Many later styles were not popular at this time, or even did not appear at all. He couldn't help but wonder, is it a little bit involved in the garment industry?

After all, food, clothing, housing and transportation, clothing ranks first.

But after thinking about it, he gave up the idea, as the so-called greed is not enough to chew, now a fast food restaurant is enough to consume people's energy, he has other plans this year, if he adds a garment factory, he feels that he is really too busy. At present, this state is actually quite good, every day is just enough, and life is very fulfilling. If he was a little busier, it might not be just a matter of fulfillment, he was not a masochist who took pleasure in abusing himself.

So he quickly dismissed the idea, and wandered aimlessly around the streets.

Because the Spring Festival is approaching, more than half of the people in the city come out to buy new clothes, and the best place to buy clothes is, of course, Daxi Street. So since half a month ago, in the most prosperous section of the entire Daxi Street one or two kilometers long, there are so many people every day that they almost explode. Basically, to the point that he would be blocked when he walked, Zhou Fangyuan followed the crowd into this store, and then walked into that commercial building, and after three or four times in a row, he gave up completely.

In the end, he bought himself a pair of blue jeans, a black hooded sweatshirt, and a pair of black and blue travel shoes.

There are still a lot of clothes worn in the house, and you don't have to buy new ones, if your mother is here, I'm afraid that she will forcibly pull him to buy all of them, and even the pants have to buy new ones. But since Zhou Fangyuan came out by himself, it is enough to pretend to be brand new with his temperament, and he can pretend to be casual inside.

The main thing is that he has had enough of being squeezed around, and when the time comes, it will be even more than worth the loss if he loses the money in his pocket.

Carrying a handbag containing clothes and shoes, Zhou Fangyuan stood across the road from the door of the original Kim Kelly, and glanced at the appearance of his fast food restaurant. Turning his head again, he looked at Jim Kelly, who had closed the door behind him, and couldn't help but shake his head and chuckle. Although the two stores used to be competitive, to be honest, Qian Yu never regarded Tian Ruyun as a real opponent. The other party, whether it is the concept of opening a store or the means of operation, is too backward. In addition to copying the parts that can be seen, he doesn't even bother to study management methods that cannot be directly seen with the naked eye.

For example, if you are engaged in activities, is this activity carried out casually? There is no reason to do it casually, so what should you do when it is time for the New Year? Continue to carry out activities? Every day of the year, the store can stand it? And customers are not used to it, and every day to engage in activities will spoil customers, and in the end, as long as the activity stops one day, ordinary customers will feel unaccustomed to it, and feel that the store is too stingy.

For example, the fast food restaurant of the Zhou family, except for major festivals and special store anniversaries, usually does not engage in activities. Just like these days, Kim Polo has a new event to celebrate the Double Festival. That is, Valentine's Day in the West, as well as the traditional Chinese Spring Festival. This year's Valentine's Day is still on February 14, and the Spring Festival is on February 15, and the two festivals are close together, which is a good time to hold activities.

The content of the activity is very simple, starting from February 10th, all Jinpolo chain stores, for every 10 yuan of consumption, as long as it is a couple, you can receive a small love red envelope from the bar, and the number is not capped. The red envelope is only the size of a walnut, and when opened, it is a puzzle inside. Collect ten different pieces of the puzzle and it's possible to put together a complete pattern.

The prizes are exactly the same as in the puzzle and are divided into three levels.

The third prize is two decorative chains for couples, which can be hung on the nose of the trousers, the schoolbag and the key chain, a man and a woman, combined to two hearts that have been pierced by a feather arrow, a total of 2,000 copies.

The second prize is a pair of rag dolls, two little angels with bows and arrows on their backs, also a man and a woman, a total of 100 copies.

The first prize is two sets of couples' outfits, and there are only ten in total. The whole body is pink, there is a large blank space on the chest, every couple who wins the first prize can leave their own name, and the Zhou family will find someone to print their own name and logo, for young people in love, this is definitely the most impossible gift to refuse.

Even many middle-aged people came to mingle and have a fresh foreign festival.

As for customers who can't save the complete puzzle, they can exchange the scattered puzzles in their hands for a coupon of "99 free for every 10 yuan".

As soon as this activity came out, it completely detonated the Beitong market that borrowed money.

In Beitong City in this era, Western festivals are still equivalent to something completely unknown to ordinary people, and the Zhou family played the name of celebrating Valentine's Day, hunting curiosity and freshness, and directly made the three words "Valentine's Day" like a prairie fire, burning all over Beitong. Other businesses have followed suit and hung up their own Valentine's Day slogans. But there is no doubt that as the initiator, the fire of the Kingbolo fast food restaurant burns more than anyone else.