Chapter 1152: Mr. Zhang's trip to Shanghai
Shanghai in early May is perhaps the best season of the year.
Although there is no hairy crab that is the favorite of Huhai people on the market at this time, the right temperature, coupled with the breeze blowing on the Huangpu River from time to time, really makes people feel refreshed and happy.
Zhang Duocai took his group to a five-star hotel in Pudong and looked up to see the Oriental Pearl Tower.
They definitely didn't come here to enjoy the mountains and rivers.
Zhang Duocai was invited to Huhai.
He was invited by a powerful local developer in Shanghai.
The developer, called Muhua Group, has been working in Huhai for more than 10 years and has developed seven large commercial complexes. - The name is very simple, it is called Muhua City.
Five of them are in the old town of Puxi, and two are in the new Pudong here.
Now they are planning to build an eighth, which is located in a straight line 8 kilometers from the Oriental Pearl Tower.
And the location of the area itself is good.
Two kilometers to the north is the Century Park of Nuoda, and one kilometer to the east is the New Expo Center.
Line 2 is 200 meters away, and there are a total of 5 subway platforms within a radius of 1 km.
Therefore, there are very mature residential communities around it, and they are all middle and high-end income groups.
Such an area is definitely the most suitable for commercial real estate, and the future wealth effect will be very good.
Of course, if you want to win this territory, you will face a lot of competition.
It took a lot of effort for them to take down this Feng Shui treasure.
Then they contacted Zhang Duocai, hoping that he could come to Pudong to have a look, and if possible, everyone could see if they could cooperate.
The way of cooperation is naturally that Yongxing Supermarket is opened in their commercial body.
Real estate developers like this come to Zhang Duocai, not one or two, but hundreds.
But there are twenty or thirty in Lin'an, and they want to let Yongxing Supermarket settle in every day.
After the opening of the sixth branch of the Spring Festival and the Lunar New Year, the Shui'an Qingqing Store, it also maintained a huge attraction, and the daily turnover quickly caught up with the five big brothers.
So far, the top six single-day sales in the country have all belonged to them.
The waterfront Qingqing store also relied on its own strong customer flow, and forcibly brought the shops and upstairs shops on the waterfront Qingqing to fire.
It has become a sub-center of the city, and the rental price and transfer price of shops have been rising.
Even the price of second-hand housing with green waterfront has skyrocketed, up 50% from the opening!
Not to mention the shop next to the Yongxing supermarket that Shen Huan and Xia He bought, which was originally bought for 20,000 yuan per square meter, but now the market price has risen to 300,000 square meters.
Of course, the selling price of these two large shops at that time was 180,000 square meters, and 20,000 yuan per square meter was purely because of Yongxing Supermarket.
With such dazzling results, do you think those real estate developers will rush to it, and Ba has to ask for money to invite them to come and settle in?
Not bad.
Now at least dozens of developers are promising Zhang Duocai that as long as you come to our commercial complex, you can choose the site as you choose, and you will not have to pay a penny of lease fees within 5 years.
But Zhang Duocai has never been tempted by this.
After all, the wool comes from the sheep.
You gave me such a favorable price, naturally because I can bring you huge benefits.
Zhang Duocai has always thought very clearly.
The 12,000-square-meter shop in Lin'an's waterfront Qingqing was bought by Yongxing Supermarket with cash, and the price was the same as that of Shen Huan and Xia He, with an average price of 20,000 per square meter.
The purchase price of a total of 240 million yuan is not as good as the price of more than 1,300 square meters on the first floor.
But on the other hand, if there is no Yongxing supermarket, the price of this commercial complex on the waterfront would not have been possible to sell for 180,000 square meters on the first floor.
The lowest price is 70,000 per square meter on the top floor, do you think this price is too exaggerated?
The key is that with Yongxing Supermarket opening a store here, the rent of people buying the roof has been very considerable in the past year, and the value has been maintained and increased, which is very cowhide.
Yongxing Supermarket opened a store in Lin'an, and it adopted the model of buying real estate.
This is in order to keep some of the capital for a comeback in Lin'an if the business in the field is not good in the future and the store is constantly closed.
But in the field, there is no need for this.
The purchase of a large number of real estate shops will bring a huge financial burden to Yongxing Supermarket.
The use of leasing is the most cost-effective, the pressure on the cost will be sharply reduced, and it has a significant role in opening more stores.
For example, those who don't need a penny of rental fees for 5 years are generally very remote places or third-tier cities.
According to Shen Huan's previous plan, the first step of Yongxing Supermarket is to rush out of Lin'an, and it can no longer develop in the second- and third-tier cities in Zhejiang and Yue Province as before.
To be a high-end and large-scale model like Yongxing supermarket, it should not be in a small city, but first to gain a firm foothold in a big city, and after having sufficient strength, then talk about other things.
For example, cities such as Huhai, Gusu and Jianye, especially Huhai, the largest city in China, are the first choice.
Only after the strongest brand effect, firmly nailing a few nails, forming a strong base effect, and then expanding outward, can we avoid the tragedy of continuous decline before.
From the resurrection of Yongxing Supermarket to the supermarket chain group that is now the first in China with charm and sales, Zhang Duocai admires Shen Huan very much.
Therefore, Zhang Duocai's first step in expanding the space in the field is naturally in Shanghai.
In 2 months, the seventh store of Yongxing Supermarket Lin'an will open, and the eighth store will be opened on the first day of the Lunar New Year next year.
The expansion of Lin'an continues, and it does not conflict with the development of Huhai.
It takes a lot of time to choose a location, negotiate, renovate, recruit people, etc.
Maybe it won't be possible next year.
For this, Zhang Duocai is not in a hurry.
Only the more careful the preparation, the better the business.
In the past, their Yongxing supermarket was to open stores in every city and expand blindly, so there were many problems.
In such half a year, Zhang Duocai has come to Shanghai four or five times with people.
Each time, I was invited to visit and discuss the matters of the Huhai branch.
But every time before, I was not too satisfied, and I felt that something was missing.
Before coming this time, Zhang Duocai was interested in this regional plate, so he brought the most people in the past.