Chapter 169: On the Big Bullying of Customers

Of course, this is just the beginning.

Also subject to the characteristics of audience personalization and niche circles, niche clothing is currently facing problems such as low market concentration, slow customer acquisition, high requirements for clothing customization, and the production and quality cannot keep up with market demand.

According to Shen Feng's understanding, first of all, the audience corresponding to the subculture, for the corresponding subculture and the corresponding circle, they often have a stronger sense of identity and belonging.

The Hanfu circle is called the same robe among each other, which is taken from the same robe with the son in the "Book of Songs".

Lovers of Lo skirts, then called Lo Niang,

School uniform female is JK party,

The second element is known as COS......

This makes the core consumer brand awareness of niche clothing very strong, and they are very sensitive to issues such as layout and standard, and the most prominent embodiment is that they emphasize the dispute between Shanzheng and Shanzheng.

The so-called copycat, in the niche clothing market, refers to stores that do not make original designs, plagiarize and imitate the style of the original store.

Since cottages often only need simple tools such as sewing machines and fabrics to start work, they can use several vests to engage in guerrilla warfare with genuine stores.

After the original store was launched, the mountain store immediately won by lowering the price, attracting consumers who did not know the way or wanted to save money.

Copycats are rampant, and it is not only the stores that are unhappy, but also the die-hard fans who buy genuine ones. People save money and wait for months, why can you shameless pangolins enjoy the same treatment as the old lady?

There are often grand scenes on the Internet where Li Kui meets Li Ghost and points his nose and scolds the street.

Although it is very LOW, it is enough to see that for true fans in the circle, genuine has become a certain belief. The strong spontaneous belief also enables genuine stores to get a stable consumer group, and originality is the greatest competitiveness.

Of course, the chain of contempt exists everywhere, and there is the contempt of orthodox Hanfu for improved Hanfu in the Hanfu circle, and the contempt of Song and Ming costumes for Wei, Jin and Tang dynasties......

For example, the famous Xianhan family, the two-piece full-breasted skirt and the Wei and Jin styles, due to the untraceable shape, are criticized for not being called Hanfu, but the good-looking clothes created by the merchants can only be called Xianfu!

JK uniforms and Lo skirts have a scolding war between Japanese and national brands, and in the final analysis, it is still a question of who is expensive and who is cheap.

The price of the Lo skirt day brand is more than 1,000 yuan, and the expensive one even exceeds 10,000 yuan. The national brand is more approachable, and a few hundred can be beautiful.

JK is supplied and non-school in the birthplace of the island country, and the famous school can be called a limited edition, and it is difficult to find a skirt.

Shen Feng fell into deep thought, the blind box is very simple, and Yaya Liu Peng is the original. Trendy shoes are not difficult, rich is the uncle, directly from the place of origin packaging, the big deal is not profitable, the initial loss of money to make money.

As for the original costumes......

Do you really want to build your own factory?

Shen Feng shook his head, he really didn't want to lay out too heavy a supply chain, especially clothing, after a year of hard work, others could imitate it at a glance.

A lot of European big-name new style exhibitions, not even for Chinese people to visit?

No way, Huaxia imitation is too awesome!

Call the old potatoes up, after all, he is the leading boss of station B, and this kind of thing must be clear.

"There are four types of sailor suits, depending on the shape of the collar, including the Sapporo placket, the Kanto placket, the Kansai placket, and the Nagoya placket, and the skirt has box pleats and wheel pleats......

"Coupled with a bow tie and uniforms, a set of national brand basic models costs five or six hundred, not counting shoes and sock......s."

"It's enough for passers-by to just want to have fun, but it's a basic operation for the JK party......"

"Open the wardrobe, a row of small skirts arranged neatly by color, known as the rainbow team!"

After the old potato finished talking, looking at the boss's smiling expression, he hurriedly wanted to cover up and say: "It's all from my friends!"

Shen Feng laughed, looking at the young ladies in the video, according to the skirts of different colors, they also had to match different accessories.

What's even more terrifying is that the speed of new and resale is invincible, and some people complain below:

The cute model will expire, and the new products will not stop!

Lao Tudou saw the boss's thoughts, and made a suggestion: "It's still the most awesome in the island country, and you need a student ID to buy it for first-hand school supplies, and die-hard fans can only buy some second-hand ones on the Internet, and you can go directly over there to spend money to buy them." ”

Shen Feng's eyes lit up and he was insightful!

This group of people is similar to playing shoes, it doesn't matter if they are second-hand or not, as long as they can pretend to be forced.

Send away the old potatoes, call Song Yun up, and immediately arrange for someone to go to the island country to receive the goods, and it is best to find a fixed second-hand supplier.

When the time comes, two sections will be opened, the party, the genuine original, and the cost price will be sold.

The road ahead is very clear, Ali focuses on e-commerce, Tencent specializes in social networking, Meituan is running errands, Didi is picking up people, and Toutiao plays distribution......

There are unavoidable giants in several major fields, and it is too stupid to hit hard, it is better to save the country with curves.

The flow matrix is very suitable for yourself, there is a golden finger in, with the minimum force to break the surface, the spark can start a prairie fire, you are not a giant monopoly is very awesome?

Brother let you see what it is:

A trickle of water can become the sea!

Thinking of this, Shen Feng couldn't help but smile, this is also the key to being able to live in peace with several giants, there is so much money in the world, it is impossible for a few of you to make it all, right?

Especially Tencent, as long as it can help make money, the traffic will drop greatly.

No matter how strong Ali is, doesn't he shout all day long to maintain ecological diversity?

Lao Tzu is the most beautiful boy!

Shen Feng lay comfortably on the massage chair and opened the mysterious jun, and the fans officially exceeded 20 million, with a daily opening rate of 100%.

I don't know if Brother Xiaolong is distressed when he sees it?

Not to mention that WeChat is five or five points, that is, the public account plans to score three or seven points in the future, and the mysterious gentleman can also contribute more than one billion yuan if he lies still in a year.

Good guys, plus Million Winners and MCN......

Was Lao Tzu woolened by penguins?

In the afternoon, I followed Keer to the International Trade Center, looking at the magnificent food supermarket in front of me, all the world, all the sea.

Looking up and seeing the signboard, Shen Feng said, "True taste?"

"Yes, it's really natural!" Kerr said proudly, "Isn't it awesome?"

Shen Feng pouted, nonsense, a supermarket smashed into Lao Tzu is millions bigger, can it be awesome?

A simple turn, except for the top channels, the others are very complete, and it is not easy to do it in a short time, Shen Feng said with satisfaction: "It is worthy of being a gourmet, not bad." ”

"Hmph!" Ke'er was finally recognized, and said excitedly: "Expand new stores immediately, and strive to cover several major first-tier cities in half a year." ”

"Luxury Time members can enjoy the lowest discounts, and they can also have the priority right to pre-order private ingredients, and even the ...... of private car service"

"I also connect with a lot of well-known chefs, hold regular food sharing sessions, and recommend top red wines......

"Two years at most!"

Keer said confidently: "If you want to make Zhenwei the leading high-end ingredient brand in China, will it be up to you to see if those overseas suppliers will come?"

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