Needless to say, the process of the banquet is not too much, anyway, these people, most of them can also be called successful people, ordinary eating and drinking to be honest is nothing too special for them, the only special thing is the environment here, it can indeed be regarded as quite good, and now this month, to be honest, the temperature in the morning and evening may not be too high, but the temperature at noon is still quite terrible, and this temperature lasts until dusk, about eight or nine o'clock in the evening, this temperature can really drop.

However, there is another good advantage of this place, that is, it is warm in winter and cool in summer.

In winter, the lowest temperature is more than ten degrees below zero, of course, the cold is definitely cold, but the floor heating here in Beitong is doing well, oh, I forgot, there is no floor heating now, but even if there is no floor heating, isn't there such a sentence - the days are cold, and the wind is warm. In this place, there is very little wind in winter, and the direct sunlight lasts for a long time, so the winter is generally relatively warm. In the summer, because it is located in the north, and the rainfall and precipitation are still passable, the temperature is also pressed to a level that only makes people feel a little hot, and it is a real more livable city.

A few years ago, because of urban governance and sandstorms, the city was disgraced, and the overall environment was not very good.

However, with the three north shelterbelts getting bigger and bigger in recent years, and the governance effect is getting better and better, the sandstorms on the Beitong side have changed from the original one or two months in a row to maybe once or twice a year, and they are basically invisible. The local governance of Beitong has gradually increased over the years, so the entire Beitong is moving in a more beautiful and clean direction, and it has gradually become a very livable city.

Having said all this, I mainly want to say that the climate here in Beitong is quite good.

The manor of the Zhou family, the environment is good, the air is good, and it is very quiet, so there is no need to worry about being disturbed, so these people who participated in the banquet were in a very good mood.

Zhou Fangyuan, as the owner of this place, of course wants to entertain everyone here, but to be honest, this job is real. Fortunately, Brother Xiao Ma can still help with the foil next to him, this time he came to the Net Alliance, although there is only one QQ game hall, but it can be regarded as a person in the game industry. But on the other hand, there is no news from Lianzhong. Of course, Zhou Fangyuan also invited the other party, no matter what, everyone is making games, and if there are any conflicts and contradictions in ordinary times, they will be resolved in private, what is the situation today? Today is the time to talk about the future for the well-being of the entire game industry and for the entire game industry.

If you don't come, don't say such exaggerated words as self-exclusion, but I'm sure everyone will have opinions.

If this matter is not done in the end, or even if the alliance is established, the piracy plug-in still cannot be well combated, then there is nothing to say, it can only be said that the enemy's strength is too strong, and our strength is not enough. But this is basically impossible, no matter how you say that plug-in piracy is not the existence of the light, and these game companies, all of them are the most formal companies under the sun, and if they are a little larger, except for distant games, which other game companies do not have some shareholders and investors behind them? These shareholders and investors, all over all walks of life and fields, are not visible on weekdays, but at critical moments, these people are useful, and may even be of great use.

And once the power of these people is also added, not all of them, that would be too exaggerated. Even if it's just a part of the human power that joins in, it can make a big difference. For example, the country didn't pay much attention to this matter, because someone suddenly used force, well, then pay a little attention. Or that the relevant departments didn't care about it originally, but now because of the efforts of some people, they should care a little bit.

What is the level of power at the national level, as long as you care a little about it, you can give these pirated and plug-in teams a head start.

It is impossible to kill directly, and this is difficult to achieve even with the power of the state. After all, these pirates or plug-in teams are already very secretive, and they are in a hurry, so they don't do it. As soon as the equipment is thrown away, people also change places, and you don't know if people are doing these illegal things before. But as long as it's profitable, these people will make a comeback, so that's why things like piracy and plug-ins are still emerging even after more than ten years. Because you can't completely eradicate these existences, as long as you can still see the benefits, they will definitely reappear, and it is not an exaggeration to say that they are the most stubborn group of people in the world.

The purpose of the establishment of the Clean Network Alliance is not to completely eradicate these guys, it is impossible, everyone understands.

Everyone's purpose is just to hope that the state can pay attention to the game industry, after all, these companies are regular companies, and they all have to pay taxes to the state, and now their interests have been violated, so they need the help of the state. Of course, didn't this kind of aggression exist before? Will it not exist in the future? Why did they have a good time when Zhou Fangyuan was far away?

In the past, there were no online games, and even video games were few, but piracy has existed from ancient times to the present, both at home and abroad. The struggle between genuine and pirated copies, to be honest, has never stopped, it's just that ordinary people don't know much about it. In the future, the market will be further regulated, and the living space of such things as piracy itself will have been compressed. Moreover, the people's living standards have risen, and the awareness of copyright has also awakened, and the vast majority of people are only willing to support the genuine ones.

As for plug-ins,That's a special product of a special period.,In the future,The national level has attached great importance to the game industry.,And the major companies themselves are constantly strengthening their technical strength.,Not to mention anything else.,Like the kind of plug-in that completely destroys the balance of the game,Even if it appears,,It won't be long before it will be blocked by the game manufacturer.,And by more than ten years later,There are actually not many plug-ins on the market.,Although it can still have an impact on the player's game experience,But a little flaw,It's not enough to affect the entire group of gamers。

Only in this period, it is the most fatal.

The rise of computers and the Internet has given a new model to piracy, but the problem is that most of the fun games on the market today are imported from abroad, and game companies have to bear a lot of agency fees and distribution costs every year. Piracy has caused the revenue of these companies to not keep up with the expenditure, and the income and expenditure are extremely unbalanced, so it is really not too difficult to let a game company go bankrupt.

And the plug-in is even more powerful, at this stage, it can't be said that the whole people plug-in, but the plug-in has really become a disaster. Among the ten players, at least two or three are using plug-ins, and the other players who do not use plug-ins have suffered a great damage to the game experience, which directly affects their love for the game, and the loss of players is something that every game company must face.

Special circumstances in special periods, but in this period, the country's supervision is not in place, and there are still certain loopholes in various laws and regulations, so it has become the current situation.

Of course, if nothing else, it won't be long before the relevant government departments will react and start cracking down on plug-ins and piracy. What Zhou Fangyuan and their alliance want to do is to speed up the process and reduce their losses as much as possible, which is a reasonable and legitimate demand. In this case, companies that are unwilling to join in, theoretically, have stood on the opposite side of everyone, after all, to promote the state to speed up legislation and strengthen market supervision, each company must pay a certain price. Whatever the cost, aren't companies that are not willing to pay the price at all, or sit back and enjoy it at all, become the public enemy of everyone?

When the public enemy said it, of course, it was a bit excessive, but it was certain that he was not happy in his heart.

So although Zhou Fangyuan didn't say anything, and he didn't bring a rhythm indiscriminately, at the time of the meeting, there were still many representatives of the companies who expressed their dissatisfaction with those companies that did not participate, and said that the Net Alliance should punish these companies to a certain extent, and the specific punishment content remains to be discussed, but many people recognize this matter.

This matter, from Zhou Fangyuan's point of view, he is both willing to do it and unwilling to do it, which is very contradictory.

Willing to do it, because he also thinks that these companies are not authentic, everyone is paying, you hide behind and enjoy the happiness, no matter how you say it, at the very least, you have to send a representative to come, not even a representative, this is not a loss of face. But from another point of view, why should you punish the other party? You are not a state organ, nor is it a recognized organization, you are a loose non-governmental organization, why should you punish another company? Just because you stand on the so-called justice and morality?

So this matter is very troublesome, which is why Zhou Fangyuan is reluctant to be the chairman and vice chairman, because although this name is good, the responsibility to bear is a bit big.

Zhou Fangyuan will not be afraid of responsibility, but he doesn't want to be a gun for others, so he took a step back at the last moment and directly pushed Wangyi and Ogilvy up, what they want to do is their business, anyway, Zhou Fangyuan's goal has been achieved, he just hides behind the big guy and watches the show.

The gossip is far away......

Between pushing the cup and changing the lamp, Zhou Fangyuan quietly came to the courtyard outside and continued to chat with Brother Xiaoma.

It's still about the content of the music game, and since you want to get it, you must get it right. In terms of games, Brother Xiao Ma actually doesn't have to worry about it, Zhou Fangyuan has a complete set of game interface and content solutions in his heart, as long as he is a qualified programmer, he can turn his "idea" into reality, and now the trouble is mainly the music copyright related to music games. Since you want to make a music game, you must go out and buy the copyright. You can't just buy domestic ones, after all, music has no borders, and music from all countries can be circulated in the land of Huaxia, and there are corresponding audiences.

Who knows which group will join the game, so the music genre must first be comprehensive, both Chinese and foreign, ancient and modern, and all kinds of genres.

This thing is actually not easy to do, and it is easy to say in China that everyone is a family, and it is easy to discuss how to discuss.

Abroad, it's a little more troublesome.

And there is also a problem of cost, which is also a headache, music copyright has never been a cheap thing, it doesn't matter if there are two songs for a song, but once it is on the scale, even if a song only charges you a hundred yuan for the copyright fee, it will take three or five hundred songs at every turn, and the price will not be low. What's more, it's impossible for people to really sell only a hundred, this is just an example.

The cost of music copyright is the big one, and once you buy all the required copyrights, the cost is bound to be huge. How to ensure the profit of the game with such a huge amount of money, and how to charge for it? These are all issues that Xiao Ma is very concerned about.

"Music copyright, go get it from afar. ”

Zhou Fangyuan thought about it and said.

"Anyway, we need more music copyrights now, and the income of Yuanfang Music this year is okay, and the company just has some surplus money on its books, so let Yuanfang Music come forward and take down the required copyrights, and then license the game and charge a certain licensing fee. ”

In doing so, the investment of both parties can be greatly saved.

"I want to make it free. ”

"Free, how to make money for free......"

Brother Xiao Ma stared at Zhou Fangyuan with wide eyes, "Do you want to advertise in the game?"

"It's okay, but you can't rush this, the game is free, but we can charge for props. Since it's a music game, and as I've said before, I want to make a character in it and dance to the music. In this way, the uniqueness of the character image is a very important point for the player, we can constantly withdraw from various costumes and costumes, which are in-game, and if the player wants to dress up his character, he needs to spend money to buy clothes. Of course, if the game is really good, we can also cooperate with those clothing brands, and their new models can be reproduced in the game, which is equivalent to advertising, and we can collect a wave of advertising fees by the way, but that's for later. ”

Zhou Fangyuan said.

"Will this work? Will the players approve of it?"

Little Pony was a little worried.

Of course!

Did the Audition make less money in later generations?

Zhou Fangyuan thought in his heart, but he didn't say it, he just nodded, "It should be no problem, and let's make games, isn't it just a constant test of the waters? No one can guarantee success, but if you don't try, then there is no possibility of success at all." Anyway, it's just a game, Brother Ma, don't think about it, I'm in charge of game creativity, art and music licensing, and you're in charge of game development, distribution and operation. In addition, let's inject some funds into it, and the two of us will cooperate, I estimate that it won't take half a year to have a prototype of this game. ”

Zhou Fangyuan said with a smile.

。 m.