Chapter 809: Zero Tolerance

Yang Fei groaned slightly, and waved his hand vigorously: "Don't startle the snake first." Buy a bottle of everything, get the invoice, and I'll see what the hell is going on. ”

When Meili Daily Chemical first started making laundry detergent, Yang Fei encountered fakes.

Some businessmen, with two eyes, only stare at the advertisements of TV stations, and they will imitate which product is popular.

A product advertised every day, with large sales and a wide range of roads, is mixed with true and false, which makes it difficult to distinguish, and the profit is huge, which is worth taking a risk.

The beauty group has been the king of the standard for two consecutive years, and other advertisements have not been interrupted, and a huge amount of advertising expenses and research and development expenses have to be invested every year.

The cost of the same bottle of shampoo is huge, but the fake businessmen, with inferior raw materials, backward technology, and third-rate formulas, produce products that sell for so much money, they are simply profiteering!

Fakes are rampant, fattening profiteers and ruining brands.

Once the reputation collapses, no matter how much money you spend, you can't make up for it.

This supermarket is not small in scale, and its location is also an intersection, such a store is actually blatantly selling fakes!

Yang Fei was shocked in his heart.

In his impression, those who dare to sell fake goods are generally small alleys, small shops in villages and towns, that kind of small shops, large and hidden, impossible to prevent, impossible to check, even if they are found, people say that the goods purchased in the wholesale market, if you want to catch the wholesale boss, we can't tell whether this is true or fake.

Most of the people who work in the commissary are small businessmen from ordinary families, and some are even old people guarding the store, what can you do with him? Even if this batch of goods is confiscated, tomorrow he will bring back more fakes.

Yang Fei immediately bought some products of the beautiful group, and then came out and called the headquarters first to ask who the agent in this county was, how many phone numbers, as well as the faΓ§ade and address.

The information was quickly fed back to Yang Fei.

Yang Fei instructed the rat to go to the agent's faΓ§ade.

The mouse asked: "Fei Shao, do you suspect that this is an agent who knows how to sell fakes?"

Yang Fei groaned: "It stands to reason that the price of the agent is already very cheap, and the larger their shipments, the greater our support for them, as well as year-end rebates and sales level rewards." In this way, they sell fakes, take a big risk, and lose a lot of their own interests, and the gains outweigh the losses. ”

Mouse said: "Didn't you say that this kind of fake goods has an extremely low cost, and they still make more money by selling this kind of goods than selling genuine products, right?"

Yang Fei said: "In the short term, they will earn more, unless they don't want to be this agent, and once they are caught, it is not just as simple as taking off the agent, if the amount is large, it will have to go through the judicial process." ”

The mouse said: "Is there such a possibility? That is, the agent knows the fake and sells the fake?"

Yang Fei said: "There are a lot of products, the profit is low, the agent has paid the franchise fee, and the income is limited, and when you see that the fake is profitable, you will go to the road of no return." Many companies have been dragged down in this way. Therefore, the management of agents by enterprises is also an extremely important link. ”

As he spoke, he came to the agent's store.

There were several people invited to the store, some were sitting and settling accounts, some were moving goods, and two vans and one truck were parked in front of the door.

Look at it like this, the agent's business is doing very well.

In the past few years, it has been a period of explosive growth of the beautiful group, and the sales volume has doubled every year, and the agents have made money with Yang Fei.

Even a mud leg like Tie Lianping, in just two years, he has earned money to build a house and buy a car, and he also has a small amount of savings.

Yang Fei always believes that there must be a win-win situation between enterprises and agents.

When the agent makes money, the company will naturally rise.

Moreover, the publicity of enterprises is inseparable from the agents who are blooming everywhere.

Yang Fei's advertising is done on large TV stations, newspapers and magazines, while the publicity work in small places relies more on local agents.

In order to open up sales, agents often invest a certain amount of money, set up billboards in eye-catching locations, or go to remote places for promotion.

These costs, grafted to agents, reduce the burden on the headquarters, and at the same time expand the company's popularity and increase sales.

Yang Fei attaches great importance to the cultivation of agents, and at the annual dealer conference, he will take a few days to accompany the whole process and enjoy with the people.

Most of the stores are wholesale and retail operations, and when I saw a customer walking in, a little girl got up and said, "What do you want to buy?"

Yang Fei looked around first.

Needless to say, what is placed in the store is, of course, genuine licensed goods.

Even if it is a fake, no agent is stupid enough to put fakes in his own store.

Yang Fei gestured to the mouse.

The rat puts a large bag of products on the cash register.

"Take a look for yourself!" Yang Fei said lightly, "This is your product, you can see how to deal with it." ”

The little girl opened the bag in surprise and looked at it one by one, of course she could see that these were fakes, and said, "This is not our goods." We are the agent of the beauty group, all the goods are directly sent by the manufacturer, and there are no fakes. ”

Yang Fei said: "You are the agent of this county, and these goods are bought in the county, who am I not looking for?"

The little girl looked at the shopping invoice and said, "Xinyuan Supermarket, we have no cooperative relationship with them, do they sell our products?"

Yang Fei said: "People are such a big supermarket, and they are at the crossroads, you don't know that they sell your products?"

The little girl couldn't refute and said, "Sir, you bought the products in Xinyuan Supermarket, you can only go to them to deal with them, or I can help you find the Consumer Association to deal with it." ”

Yang Fei said: "I don't care, one customer doesn't bother the two masters, you are an agent, I have bought a fake now, of course I am looking for you." ”

The little girl smiled helplessly: "Sir, aren't you embarrassed for us? You didn't buy it from us, besides, Xinyuan and us are not a cooperative relationship." You should sue them. ”

At this time, a middle-aged man with a big belly came over and asked, "Xiaomei, what's wrong?"

Xiaomei said: "Boss, they bought a fake and came to us for compensation." ”

"Oh?" the boss looked at Yang Fei and frowned, "It's so familiar!"

He didn't think much of it, thinking it was a neighbor.

He participated in a dealer conference of the beautiful group, but there were too many people at that time, and he only saw Yang Fei from a distance in the crowd.

Taking a closer look at the product, the boss was surprised: "It's really a fake! Where did you buy it? Xinyuan? They have long broken off their cooperation with us, and they are still selling fakes! Hehe, interesting." Where did you buy it, you can only go to them for compensation. We can help you, please ask someone from the Consumer Association to come over. ”

Yang Fei came here to figure out the relationship between agents and fakes, and he already had a number in his heart at the moment, so he said: "Okay, then I'll trouble you." ”

He wants to see who is making and selling counterfeits!

Yang Fei has always had zero tolerance for counterfeiting and shoddy!