Only Yang Fei knew how miserable Qin Chi would be next.

Huge debts that cannot be repaid.

Sales are declining, and in a year, sales of more than 40 million yuan, profit is only tens of thousands of yuan, and after that, the profit becomes negative.

At the most difficult time, Qinchi Distillery drove the director of the factory, and an assembled Honda car was also auctioned off with low debt.

The factory defaulted on the payment to the supplier and could not repay it, so the defendant went to court to enforce the contract, and in desperation, the Qinchi trademark was auctioned.

A brand that once spent hundreds of millions of dollars to compete for the king of the bid only sold more than 10 million in the end.

Of course, Yang Fei can't give too high an estimate.

"Twenty million. "This is the price that Yang Fei offered.

"This?" Director Ji tugged at the corners of his mouth and said with a toothache on his face, "This is too low, isn't it? No matter how difficult it is for us in Qin Chi, it is impossible for us to sell brands so cheaply! Boss Yang, you are too unauthentic." Don't say 20 million, it's 200 million, it's not much!"

Yang Fei said: "Director Ji, take advantage of the fact that now, your factory's vitality is still there, with this 120 million, you can also quickly change the brand and fight the rivers and lakes again! Believe me, the brand of Qinchi has been smashed in your hands, and it is useless! It is a war horse that you raised, but now it is lame! You are reluctant, what can you do? Why don't you change horses and fight again?"

A word to wake up the dreamer!

Yes, the current Qin Chi has not been completely defeated.

With the 120 million input by Yang Fei, Director Ji can make a comeback again!

Perhaps, this is the best and last way out?

"Let me think about it. Director Ji's body weakened, leaned back on the sofa chair, took out a cigarette by himself, and lit it with a snap.

Yang Fei was not polite, copied the cigarette and the lighter, lit one, took a puff, and choked: "You are the winner of the 300 million standard king, how can you smoke such a cheap cigarette?"

"The money belongs to the factory, not mine. I'm mismanaged, I'm a sinner in Qin Chi. If I hadn't been able to quit smoking, I wouldn't have been able to smoke this pack of cigarettes. ”

Yang Fei wordlessly snuffed out the cigarette butt, took out his own cigarette, and threw one over, "Smoke mine! Your cigarette is too inferior, just like your blended wine, it can't fit into your throat!"

"......" Director Ji once again suffered hundreds of millions of critical hits.

"Why don't you have a meeting?" Yang Fei said, "Brand trading is such a big thing, no more than anything else. ”

"It's fine. Director Ji nodded slowly, "You're here, how many days are you going to play?"

Yang Fei said: "I'll leave tomorrow." ”

Director Ji smiled bitterly: "I understand, I'll hold a meeting now." ”

Yang Fei smiled slightly: "I'm waiting for the good news of Director Ji." ”

The two shook hands again.

Yang Fei walked out of the office and saw the secretary standing at the door.

"Hello Boss Yang. The secretary bowed respectfully.

Yang Fei sighed: "Excuse me, is there anything to shop around?"

"Is it a mall, or is it a park?"

"It's okay, it's okay to go to the wet market. ”

"Yes, there is a shopping mall and a vegetable market nearby. The park is a little further away. ”

Yang Fei hummed, waved his hand, and Shi Shiran left.

At this time, Director Ji came out and instructed the secretary: "Inform the company's senior management and hold a meeting in half an hour." ”

Yang Fei didn't know the content of the meeting, and he didn't want to know.

He just wants results.

The trademark value of the brand Qinchi was valued at 600 million at the beginning of the year!

Such a high estimate is, of course, because of the face of King Qin Chibiao.

Now, Yang Fei wants to spend a mere 20 million, so he wants to buy the Qinchi trademark!

Ninety-seven years later, no longer the eighties!

Domestic enterprises are increasingly awakening to the awareness of trademarks and brands, and they know that the most valuable thing for an enterprise is often the brand!

Will Qin Chi be willing to sell?

And, most importantly, how long can Director Ji sit in this position?

The advertising transfer negotiated with him did not sign any agreement, so there will be no variables, right?

This is a good move, with a price of 100 million yuan, to get the advertising rights of the king in the second half of the year.

Yang Fei set up the game half a year in advance, and it was not until today that the line was closed.

He drove over with the mouse, and the mouse and the car were waiting in the factory compound.

After getting into the car, Yang Fei ordered: "Walk around." ”

The mouse answered, drove out, kept a low speed, and listened to Yang Fei's order to drive where.

Yang Fei saw a shopping mall in front of him, so he ordered to stop and walked in.

He came to the liquor counter and looked at it casually.

The salesman saw that Yang Fei was dressed decently, and at first glance, he was a person from a big place, enthusiastically selling.

"Comrade, look at our locally produced Qinchi liquor, CCTV's Biaowang liquor, this is the best liquor in China. ”

"Hehe, is it?" Yang Fei couldn't help but smile, "Can you taste it?"

"Comrade, you're kidding. ”

The mouse took out the money and slapped it on the counter: "Open it and give it to our boss to taste!"

The salesman put away the money and gave change: "If you pay first, then of course you can taste it." ”

She helped open the lid and brought another cup over, only to see that Yang Fei had already picked up the wine bottle and blew it into her mouth.

Yang Fei took a sip, tasted the product, and smacked his mouth and said, "It's not bad." Not as bad as it was written in the newspapers. ”

The salesman said angrily: "Those newspapers are all written in a disorderly manner! They just can't see us well! The wine of Qinchi Distillery, we locals have been drinking it, and we all think it tastes good, how can they say that it is mixed with alcohol? Isn't this deliberately harmful?"

Yang Fei thought to himself, the wine produced by Qinchi Distillery is still good, although this distillery has not been established for a long time, its reputation and sales are okay, and it has also been loved by the people.

It's a pity that Director Ji was too aggressive, and wanted to make a splash and take out more than 300 million yuan to smash the bid king, but he and Qin Chi were also involved.

The steady development of the enterprise is really too important!

Any act of pulling out the seedlings and promoting them has the potential to ruin it!

It takes several years of hard work to cultivate a brand, and it only takes one day to destroy it.

Yang Fei always uses these examples of failure to alert himself.

He took another sip and smiled, "Not bad." ”

When he came to the daily chemical and cleaning counter, Yang Fei was happy when he saw it: "Mouse, you see, our brand occupies half of the world, and it is full of dazzling colors, almost all of which are our brand products." ”

Seeing that Fei Shao was happy, the mouse also smiled to himself: "Yes, it's all Fei Shao's wisdom!"

Yang Fei squatted down with interest, looked at the past row by row, and touched those products, as kind as seeing his own relatives.

Suddenly, he couldn't laugh anymore.

He thought he had made a mistake, so he got up with the product, looked at it carefully under the light, put it back in its place, and picked up the other products to take a closer look.

Fake!

Shoddy products!

You don't need to look inside, Yang Fei can tell it as long as he touches the package!

Seeing that his face was pale, the mouse asked, "Fei Shao, what's wrong?"

Yang Fei sneered: "These are all fakes!"

The mouse said angrily: "I called their boss over and smashed their shop! Our products, but they dare to sell fakes!"