The ceiling light in the living room was not turned on, only the two floor lamps in the corner emitted a soft and dim light, and the whole room was quiet until Hu Dahai knocked on the door and entered.

Looking at the figure standing by the window, Hu Dahai's figure froze slightly, and then walked over softly.

The huge floor-to-ceiling windows have a wider field of vision, and you can see more of the night view of Rongcheng.

In the distance, colorful lights flicker, traffic shuttles, even at night, Rongcheng is still full of vitality.

Geumseong Lake reflects the buildings on the other side of the lake, and occasionally ripples shake, and the picture on the water surface shakes with it, giving people a sense of unreality.

Hu Dahai just stood quietly, accompanying the boss beside him, without saying a word.

He didn't know what to say, to report truthfully, or to speak comfortingly.

After a while, Jin Shun spoke.

"Rongcheng is a good place, in the words of the locals, Bashi is comfortable. ”

"People here are used to a comfortable lifestyle, and it makes sense to change it rashly. ”

"The failure a few years ago, I thought it was not well prepared, but this time, I laid out in advance, but it still failed. After a slight pause, Jin Shun continued, his voice was very soft and his tone was calm, and there was no trace of discouragement and frustration at all.

"It was this time that I found the real reason. Do you know what it is?"

Hu Dahai didn't answer in a hurry, and after thinking about it, he said slowly: "There will be a big rise after the big fall, but no one thought that it could develop like this." ”

Jin Shun suddenly smiled, laughing very easily and casually, then turned his head to look at Hu Dahai, and said lightly: "You, smart, you know the answer, and you still want to take care of my face." ”

"The ups and downs of the market are only part of the factor, this cannot be denied. The most important reason is not this, but people. ”

While speaking, Jin Shun left the floor-to-ceiling window, turned around and walked towards the sofa, and after sitting down, he motioned for Hu Dahai to sit down too, clean the tea set, replace it with new tea leaves, and when he waited for the boiling water, he said again: "People are changeable and contradictory. ”

"After a long time in business, we will always subconsciously measure the feasibility of one thing through the rate of return. This kind of thinking will make the vision narrow. ”

"We clearly know that downstream customers are mercenary, and when we win them over, we forget that those channel wholesalers are even worse. It was precisely because of the neglect of them that they were personally sent to the camp of ocean commerce. ”

Although the light was dim, Jin Shun's eyes were unusually bright.

"Looking back now, we were actually very wrong, thinking that the end customers we grabbed were taken from ocean commerce, but in fact, most of these end customers are the resources of those wholesalers in the market. ”

"Cutting off people's wealth is like killing their parents. ”

"It's normal for wholesalers to hate us and boycott us with ocean commerce. ”

"Their participation made the scales tip for the first time. ”

A puff of steam rushed out of the spout, and Jin Shun took the kettle down, not in a hurry to make tea, but put it aside and waited for it to cool down a bit.

"Dou Yuanyang is very smart, he understands the change of mentality of wholesalers better than us, he has been waiting, and when the wholesalers are angry to the extreme, he chooses to release the goods, and almost instantly, he pulls all the wholesalers to his ship. ”

This is also the reason why wholesalers would rather not make any money in vain, but also help Dou COSCO to ship. ”

"And we, at this critical moment, have made a decision that is very profitable. ”

Feeling that the temperature was almost over, Jin Shun brewed tea for Hu Dahai, and did not forget to renew it for himself, and then said: "When the price is reduced again and the damage is more serious, there is no real recovery of the situation, but it accelerates the consumption of his inventory." ”

"Coupled with the market factors you said, it's like a rock climber who has broken a safety rope, and the fall is irreversible. ”

"This is the second time the scales have been out of balance. ”

Jin Shun's analysis bit by bit is like peeling off the cocoon, allowing Hu Dahai, the party who was personally involved, to review the process of the matter again.

I have to say that what Jin Shun said is very reasonable, two wrong decisions made the seemingly balanced balance slowly tilt.

Taking a sip of tea, Jin Shun shook his head again and smiled: "If it's just these two wrong decisions, it's not enough to completely knock us down, and the fatal blow is what I just said, people." ”

"The human heart is really unpredictable. ”

Jin Shun suddenly burst out in a foul mouth, and his tone was no longer as relaxed and casual as just now.

"We are bent on winning over customers, as much as possible through this concession, open the market in Rongcheng, and open the entry point for future development. ”

"This kind of purpose makes our mentality unbalanced, for fear of offending customers, which is not conducive to future development. It is precisely because of this careful indulgence that it becomes more difficult for customers to serve, and they want to cut meat from us if they are slightly dissatisfied. ”

"Dahai, when we wanted to enter the Sichuan provincial market, how did we evaluate Dou Yuanyang?"

Kim Soon suddenly changed his tone and asked a seemingly unrelated question.

Hu Dahai pondered for a moment and replied: "Dou Yuanyang, strong by nature, domineering, and ......"

Before he could finish speaking, he was interrupted by Jin Shun Recycling.

"Yes, this evaluation is more derogatory than praised. ”

To use an inappropriate analogy, his assessment is similar to that of an ancient tyrant. Because of this evaluation, we underestimated Dou Yuanyang, thinking that as long as we win the hearts of the people, we can win the final victory. ”

"It's a pity. ”

Dou Yuanyang's self-sacrificing character makes him not care about other people's gains and losses at all, but is more in line with the mercenary, greedy and selfish nature of businessmen. ”

"He didn't care about the end customer, so that the end customer regarded us as a life-saving straw, at that time, we were already powerless. ”

"Great hope instantly turned into disappointment, despair. You say, can they not hate us?"

"The hearts of our people, the minds of our opponents, our own mentality, and the psychology of our customers, we have not treated them correctly, which is the biggest reason for our failure. ”

Hu Dahai was in a very depressed mood, the more Jin Shun understated, the more nervous he was, with his understanding of Jin Shun, his boss was definitely not a good person, and he would repay him, which was the most commonly used evaluation of him by his peers.

But today he used his identity as an outsider to analyze the reasons for his failure, and Hu Dahai didn't dare to breathe.

"A few days ago, Cheng Hao told me that there was a contractor named Wang Quan in the Central Plains who had nearly 10 million pig brains in his hands. ”

Hu Dahai's brain buzzed, and he looked at Jin Shun in disbelief.

"Didn't you say that we only have less than four million pig brains left? Look at people, an inconspicuous little person, with twice as many resources as ours. ”

Hu Dahai really can't believe that the price was pressed to the bottom some time ago, why does this person dare to continue to stock up?

"Cheng Hao personally visited him, he didn't agree, after learning that Sichuan Province was going to fight a price war, there was no trace of panic and worry, either a big heart, or a ......"

"Fishing in troubled waters?!"

Hu Dahai subconsciously continued, and then said: "I estimate that Dou Yuanyang's pig brain inventory is not much, if we can get this batch of goods, it is very likely to achieve a reversal in the end, even if we can't win back, at least Dou Yuanyang can sweep away face." ”

Jin Shun nodded, and said with a smile: "Cheng Hao also said that when Yun Province was not noticed, Wang Quan took people over, and now he has three good fields in his hands, and there are good shipments every day." ”

"Even Lin Qingzhou now has a trend of Wang Quan. ”

Lim Gyeongju?

Hu Dahai knows that this person has been in a relationship with Jin Shun for more than ten years, although there is not much business contact, but they can be regarded as friends who can chat together.

He, with Wang Quan as the mainstay?

"That's the situation in Sichuan Province, there won't be much change in a short period of time, tomorrow, you go to Yun Province with me to meet this Wang Quan. ”

After drinking all the tea in the cup, Jin Shun put down the cup and muttered: "His goods must be taken." ”