Chapter 801: A Business Empire Rising from the Ground
"Why Pepsi? Isn't it delicious?"
"After the conversation between Coca-Cola and Xu Yuan collapsed, Pepsi finally succeeded!"
"In this battle for Xu Yuan, when did Coca-like start losing?"
"The biggest failure of Cocaly, Davis!"
"From the acquisition of Coca-Cola BodyArmor to the signing of PepsiCo with Xu Yuan, how many mistakes did Coca-Cola make?"
"Does Xu Yuan really have that much magic power? Don't be stupid, Pepsi, you guys have been fooled!"
"Coca-Cola or Pepsi, who is right? ”
"Superstitious Xu Yuan? Is this behavior really correct? Business analysis, tell you that Xu Yuan's influence on the product may not be as great as you think!"
All kinds, the rice grain tip media has gone crazy and began to interpret Xu Yuan in various ways.
Xu Yuan is no longer just a name.
He even became a phenomenon.
This is still the case in the United States, and in China, the scene is not to mention.
However, this was only the first bomb.
It's just the smallest one.
Soon after, BodyArmor officially announced that it welcomed PepsiCo as a shareholder.
PepsiCo valued BodyArmor at a billion-dollar stake and took a stake in BodyArmor, controlling 35% of the shares, becoming the second largest shareholder of BodyArmor.
Bryant holds 60% of the shares and is the largest shareholder.
As soon as this news came out, it even shook the global beverage industry, especially sports drinks.
Everyone knows that Coke in sports drinks, there is no chance at all.
The strongest Gatorade, and the best rookie BodyArmor have been won by Pepsi, and the sports drink will become Pepsi's own place.
And Kobe Bryant has also become a business genius.
His early investment in BodyArmor and his additional investment to become the largest shareholder is considered a genius investment.
However, in fact, only Kobe Bryant knew that 40% of the 85% of the shares he controlled at the beginning were actually Xu Yuan.
This time, Pepsi bought shares, Kobe Bryant sold 5% of the shares, Xu Yuan sold 20%, and cashed out 200 million meters.
Compared with the initial investment, Xu Yuan naturally made a lot of money.
But it's somewhat unwise to sell shares now than in the future.
Xu Yuan is different from minority shareholders, he is a major shareholder, and he can completely resist the temptation of Pepsi. If you don't sell it now, after Pepsi becomes a shareholder, BodyArmor will definitely grow.
Even in the future, it is possible to have a five-to-five relationship with Gatorade. Walking on two legs is the most reasonable way, and other companies have been looking for brands to beat Gatorade, but Pepsi is also looking for them.
If you can have two Gatorades, why only one?
So the shares of BodyArmor, which are destined to grow, are now being sold, is at a loss.
But there was no way, Pepsi wanted a lot of shares, and Kobe Bryant was ready to suffer this loss. Who knew that Xu Yuan was so righteous that he directly helped Kobe Bryant block the gun and sold half of it.
This moved Kobe Bryant.
Speaking of which, in this acquisition of BodyArmor, Kobe Bryant obeyed Xu Yuanyan. And Xu Yuan did not disappoint Kobe, he would rather sacrifice his own interests than let Kobe's interests suffer.
"Kobe, you don't have to think so, in fact, Pepsi also promised me a personal condition this time, which is very important to me. The value is not less than the future profit of the 20 percent of the shares. Xu Yuan wanted Kobe Bryant to know that all this was fair, and he didn't suffer.
However, where did Kobe Bryant believe: "Xu, don't say it, you brother, I admit, for the rest of my life! In fact, if it weren't for you, I might have sold the company for 500 million yuan at the beginning of Coca, how could I have thought that Pepsi would be willing to pay double the price, and only buy shares!"
"This is a golden rooster that lays eggs, Xu, if you regret it now, I can give you another 10% of the shares, and we will share it together and earn it together!"
Righteous Kobe Bryant!
Xu Yuan is really a little embarrassed, how can this be explained.
"Kobe, you know, I'm going to start a drink in China, right?" Xu Yuan explained, "In the negotiation of BodyArmor's shareholding, Pepsi promised to lend me the Huaguo channel for two years, and my product will be launched nationwide starting next month." ”
"The value of this channel is really great for me. ”
"In fact, I'm ready to give you twenty percent of the shares, which you got for me with BodyArmor and you deserve it. ”
Xu Yuan really doesn't care about money, he has money, he doesn't mind everyone earning it together.
But Kobe may not particularly understand the Chinese market, not to mention that Xu Yuan is just creating a brand, whether he can survive is not certain, how can Kobe come to Xu Yuan's wool?
"Xu, don't say that, I won't ask for a single percent of the shares. That's your hard work, it's your own talk without harming the interests of any of us, it's your ability. Bryant said, "What's more, you have already helped me a lot by selling your shares to Pepsi, and I can't keep you at a loss." ”
"Percent mistakes, or you'll blame me later." Xu Yuandao.
"Don't get a penny!"
"Ten percent, everyone earns money together, you can just make any money. Or I'll give it to you directly. ”
"Xu, I said, I don't want any of your beverage brands in your country!"
"Really? I personally estimate that if it goes well, there are still two months left. This year's sales should be 2 billion to 3 billion soft girl coins!" Xu Yuan said his expectations.
With Pepsi's channels, coupled with the precedent of his products being successful on the planet, and his appeal in the beverage market, this figure is not an exaggeration.
"Watt?" Bryant was a little autistic.
In fact, BodyArmor's sales this year are about 500 million meters, which is more than 3 billion soft girl coins.
And Xu Yuan said that his drink only takes two months?
This Nima?
Silly, right?
Kobe Bryant didn't know what to say.
It's not that he doesn't believe it, it's just ...... Who believes this?
"Well, give you ten percent, lest I get rich in the future and you say I won't fly with you. Xu Yuan forcibly gave Kobe Bryant 10 percent of the shares.
Seriously, Kobe Bryant put Xu Yuan in charge of the negotiations between BodyArmor and Coca-Cola and Pepsi, and this trust is the only reason why Xu Yuan is doing this now.
Fools have foolish blessings, maybe it's Kobe Bryant's kind of person.
In fact, many people have been lamenting that they have money, but their relationship with friends has also changed, and they are not as good as before. When these people are sighing and reminiscing, have they ever thought that if they have the opportunity to make a fortune with their former best friends, will their relationship never change?
For example, Mr. Pony, the boss of Penguin, although several other founders who were with him later left the core power level, they have shares, and the money is still transferred, and they usually go together on yachts and travel around the world together.
In a sense, their relationship has not deteriorated.
It is lonely to make money alone, and even if there is some happiness that others can't imagine after success, you will lose a lot.
In order to make Kobe Bryant no longer have low self-esteem when he is with him, Xu Yuan doesn't mind letting him earn more.
Anyway, no matter how much you earn, you don't earn as much as I do!
Ha ha!