Chapter 158: The bike has to speed up
"You said that the penguin said that because of some financial problems, the $500 million would arrive two months late?"
Looking at Lan Lan, Zhang Yida began to guess in his heart, what was the reason? The penguin actually wanted to jam his neck.
Little Pony, this is a bit unauthentic. I'm still going to fight the Dodo project and take you to play.
"My guess it's related to the league. The penguins want to integrate our strength, not to produce internal friction, and at the same time to give the leech the maximum blow.
Ruixiang and Penguin are like Shu Han and Dongwu, and the leech Jinfu is Cao Wei, uniting the weak and resisting the strong. ”
Lan Lan's words made some sense, and Zhang Yida asked again:
"Do you think we should ally with them? We promote the northern market, and they promote the southern market. ”
Lan Lan shook his head and said, "To be honest, I feel like we're at a loss. The economy in the south is more prosperous, and there are more individual businesses, and penguins have to take advantage of it. ”
"What else?" Zhang Yida asked again.
"By the way, Penguin also added that the offline market is divided into north and south, and there is no online. ”
Lan Lan added.
"Brother Xiao Ma is playing with his heart again, Penguin sits on the two major traffic entrances of QQ and WeChat, and casually makes some online subsidies, and pulls users over. ”
Zhang Yida knew that this was the penguin's plan, but the third phase of Ruixiang's investment fund, a full 500 million US dollars, could only be obediently accepted.
"When will you cooperate?" asked Zhang Yida again.
"They said it was a year-long limit. After one year, it will be renegotiated depending on the results. ”
Lan Lan was quite helpless, she had always been docking with the penguins, and things were not so good-looking.
"Let's start with three months! I will agree to it in no more than half a year. Let's get $500 million first. ”
Zhang Yida's attitude surprised Lan Lan, she was so calm, she was so young and under pressure from the penguins, she might want to run away, but she didn't expect it to be so light.
However, Zhang Yida's choice is very in line with the status quo of Ruixiang, Ruixiang has already hated Ahri, and if he hates the penguin, it will be even more difficult to live that day.
"Okay, Mr. Zhang, I'll contact the penguins. ”
After Lan Lan left, Zhang Yida began to think about it.
Leech Financial now occupies 7 percent of the market share, Penguin is less than 2 percent, and Ruixiang is less than 1 percent.
Once Penguin's online traffic is activated, it is easy to bring up market share.
Ruixiang's traffic is much worse, the number of registered users is close to 300 million, and the number of active users is only 100 million.
In this case, Ruixiang's promotion has to be carried out online and offline together, online to attract new users to subsidize red envelopes, and offline to collect QR codes.
The University Push Alliance has found a large group of college students to help Ruixiang promote merchants across the country, and the effect is very good.
In all parts of the country, tens of millions of merchants have been promoted for Ruixiang, for which Ruixiang has also paid a price of 500 million.
However, it is not enough to have merchants, and online apps must also have users.
Zhang Yida has already felt the ceiling of user growth, and it is difficult to increase the number of users without the wide range of application scenarios of social networking and e-commerce.
Ahri and penguins are worthy of being the two mountains in front of domestic entrepreneurs, and Zhang Yida also felt a sense of powerlessness for a while.
However, it will be adjusted after a while, no matter whether it can be beaten or not, morale cannot be lost, and the market can seize the point.
After the four software with hundreds of millions of users formed a product matrix, Huimin Bicycle, Touronghui, Pindodo, and Doushi, Zhang Yida had the confidence to call one or two with the two giants.
Let them be arrogant for another two years!
......
"Mr. Zhang, the capital chain of Huimin Bicycle is very tight! When will the next round of financing be launched?"
Huimin Bicycle CEO Huang Xiaofeng came to Zhang Yida again, although Huimin Bicycle is far ahead in the shared bicycle market, but the more leading, the more money will be lost.
With a loss of tens of millions every month, he also has a numb scalp when he sees the financial report.
"Lao Huang, calm and calm. Huimin Bicycle wants financing, and when the news is released, investors can line up outside the Sixth Ring Road.
So, let's not rush. I'm already arranging this, and I'm sure I'll be able to get it done by March.
Let's talk about the recent situation of Huimin Bicycle. ”
Zhang Yidala and Huang Xiaofeng sat on the sofa on one side of the office, laughing and making a few jokes.
"The operating data is okay, but the loss is a bit big.
Just a few days ago, the total number of daily riding orders for our Huimin bicycles exceeded 3 million!
The total number of registered users exceeded 10 million, and the daily active users exceeded 3 million. ”
When it comes to operational data, Huang Xiaofeng is quite proud, which are all achievements he has made since taking office.
"Yes, commendable. I didn't send a few press releases to report the good news to our peers. ”
Zhang Yida is also quite satisfied with this achievement, Huimin Bicycle is currently stationed in more than 40 first- and second-tier cities and provincial capitals across the country, operating 720,000 bicycles.
Basically, the competitors have been left far behind. With this achievement, Zhang Yida is more confident when he talks about venture capital next.
He can tell investors: What is a loss of tens of millions of dollars a month? This is a strategic loss.
Take a look at this growth figure. There is also the loss rate under the average apportionment, which is slowly decreasing with the expansion of the business. This is the law of diminishing marginal effects.
Huang Xiaofeng smiled, and then said:
I heard that many venture capital institutions have given up investing in shared bicycles.
Huimin is far ahead, so they basically don't see a chance to turn around. Therefore, they do not dare to rashly invest in other start-ups. ”
"How's Baimo? You can have a snack, this is a strong opponent. ”
Zhang Yida has been busy with a lot of Ruixiang recently, and he hasn't paid attention to Baimo for a long time.
Huang Xiaofeng didn't know if Zhang Yida was saying the opposite, he was stunned, and then smiled:
"What else? Baimo is basically in second place. They currently operate four first-tier cities in Beijing, Shanghai and Pengyang, and the order volume is still not small, not as good as us, and there are two or three hundred thousand orders per day!
It's still pretty good!"
"Other competitors, such as Xiaolan and Xiaoming?"
Zhang Yida nodded, Baimo's current state is not supernatural, and he won't be able to catch up with Huimin Bicycle for a while.
However, thinking about Didi and magnesium group, they both intend to do a big career in the field of travel.
Especially Didi, I remember that Xiaolan Bicycle was acquired by Didi.
"They? A few years ago, they launched a round of financing! The scale is not large, only tens of millions of yuan.
Then one or two hundred thousand cars were built and put out, basically still circling in their respective cities. ”
Huang Xiaofeng did not pay special attention to these competitors, and if he did, he would pay a little attention to the second place in the industry.
"But there's one thing I think we need to pay attention to. Yongan Xing announced its entry into the field of shared bicycles a few years ago.
Yong'an Xing is a veteran bicycle manufacturing enterprise with certain manufacturing advantages.
Their foray into the bike-sharing industry deserves more attention than ordinary start-ups. ”
Huang Xiaofeng is more cautious, and after serving as the CEO of Huimin Bicycle, he has received various honors. But he didn't let up.
He knows that in order to gain a foothold in Huimin Bicycle, he will get more option rewards. More credit needs to be done.
Therefore, while conscientiously taking care of the affairs of Huimin Bicycle, he also paid attention to the trends of his peers.
When Zhang Yida handed over Huimin Bicycle to him, it was the first in the industry. If this first place is lost by himself, even if Zhang Yida doesn't expel him, he won't have the face to stay.
Even in the Internet industry, it is a big loss. So sitting in the position of CEO, he is also under a lot of pressure and has a heavy sense of responsibility.
"Forever in peace!"
Zhang Yida's eyes flashed, this company is much more powerful than start-ups. In the previous life, Harrow Travel was the merger of Yong'an Xing and hellobike.
In other words, it is a hellobike acquired by Yongan as an actor in exchange for shares.
In his previous life, Fof and Baimo fought to death, and in the end they were picked up by Hello Travel.
It can be said that Harrow Bicycle is the biggest winner of shared bicycles.
Of course, thanks to the fire support provided by Jackma.
"How's hellobike doing?"
Zhang Yida asked again.
"At the end of last year, I took GGV's A round of financing, and the scale is about the same as Xiaolan and them, which can be regarded as the second echelon. ”
Huang Xiaofeng was a little puzzled, looking at Mr. Zhang's appearance, it seemed that he attached great importance to this hellobike, so pay more attention to it.
"When will the bike-sharing industry usher in mergers or acquisitions?"
Huang Xiaofeng knew that Zhang Yida was considering himself, and this question was a test of a person's grasp of the trend and trend of the bike-sharing industry.
After thinking about it for a while, Huang Xiaofeng said:
"I expected it to be '16 or '17. Whether it's in 16 or 17 years depends on how we develop. ”
Zhang Yida listened with interest and motioned for him to continue. Huang Xiaofeng preached:
"If Ruixiang reaches 5 million vehicles in 16 years, the hegemony will be determined.
Other second- and third-tier bicycle brands are estimated to be unable to get financing, and if they want to survive, they will have to huddle together to keep warm.
If it was 17 years for us to launch 5 million vehicles, then they would have been a year late. ”
"When do you think we'll be able to put 5 million bikes in place?"
Zhang Yida asked.
"At the current state of development, I expect it to be 16 years. Of course, this is the conclusion of maintaining the current momentum and the pace of financing.
If the pace slows down, it should be in 17 years. ”
Huang Xiaofeng couldn't tell what Zhang Yida meant, but in his heart, he still hoped that Huimin Bicycle could develop faster and better. In this way, he can also follow a little light.
"Well, not only can't we slow down, we have to keep picking up. ”
Zhang Yida speculated that the ultimate opponent of Huimin Bicycle would most likely be like in his previous life, Didi, Magnesium Group, and Leech Financial Services.
The three of them respectively invested in or acquired Xiaolan, Baimo, and Harrow Bicycles.
Didi has only merged with Kuaidi, as well as Uber, a competitor, and basically can't spare its hands to meddle in the bike-sharing field for a year or two.
The magnesium group is too, it has not been merged with Dianping, and Qiandu Takeaway is in full swing at this time, and there is a hungry one, which is enough for Huang Xin to deal with.
The only thing I am worried about is whether this Yong'an Xing and hellobike will merge into Harrow Travel, and then get a steady stream of ammunition from Leech Jinfu.
Zhang Yida is very angry about leech financial services, and all fields are fighting against him.
"Ah, still speeding up?"
Huang Xiaofeng felt that the Huimin bicycle had been dusted together, and Mr. Zhang said that he had to speed up, so he couldn't take off!
But since Zhang Yida has ordered, he just does it. Huimin Bicycle becomes the overlord as soon as possible, and he can also be free of wealth as soon as possible.
Why not?