Chapter 157: New Industries and New Strategies

Before Zhang Yida left Rongcheng, he finally got his parents to agree and accepted the 500 million filial piety red envelopes he gave.

Of the more than 900 million that Yimin Netgold cashed out in the last round, 500 million was removed, and there are still more than 400 million left.

Zhang Yida used this part of the money to register 2 new companies, one is called "Jingcheng Doushi Network Technology Co., Ltd." and the other is called "Jingcheng Pindododo Network Technology Co., Ltd."

The paid-in capital of each company is 200 million, and the development funds in the early stage are very sufficient, and financing will not be considered in the short term.

Shake Vision Technology focuses on the field of short video APP, Zhang Yida commissioned headhunters to poach a lot of algorithm talents from Qiandu, and is secretly developing an APP called "Shake Vision".

Pindodo is a social e-commerce company focusing on C2B grouping, and the personnel are also arranged by Zhang Yida to be dug from Ahri and Goudong, and the "Pindodo" APP is being urgently developed.

Zhang Yida remembered that in his previous life, Huang Zhen was founded in September 15, and Toutiao was a Douyin APP that was launched in 16 years.

I'm sorry, in order to fight Ahri and penguins, develop a mobile payment grand strategy, and support Ruixiang and Yimin's going to sea, I have to plagiarize your ideas.

At its peak, it had more than 385 million active users, surpassing Goudong to become the second largest e-commerce platform in China.

It is because it is tied to Ahri's e-commerce business, and the user viscosity is very high.

If the magic treasure payment is matched with the spelling, it can still compete with the payment of the shell.

The outside world thinks that this year, Ruixiang will set off a three-country kill with Leech Financial Services and WeChat Pay.

The huge subsidy is to confuse the giants, and Zhang Yida's real killer feature is to fight dodo.

In addition, Huang Zhen's side should not be underestimated. He is a disciple of Boss Duan, the godfather of Xiaobawang, and has had dinner with Buffett and helped Ding Sanshi solve technical problems.

In the early days, he also founded Google China with Kai-Fu Lee, and he has a deep business network.

Zhang Yida founded Pindodo at this time, which is likely to prompt Huang Zhen to launch his own social e-commerce project earlier.

If you want to beat the other party, it's up to you to hug the penguin's thigh first.

After all, Pindodo is a social e-commerce, and in today's era of depleted traffic and high customer acquisition costs, it is too slow to accumulate traffic on your own.

The success of the previous life is inseparable from the huge help of WeChat traffic.

A classmate or friend who hasn't been in touch for a long time suddenly contacted you on WeChat, either asking you to borrow money or asking you to help him cut a knife.

Penguin has never given up on the e-commerce industry, and after the failure of Paipai.com in the early days, it turned to holding shares to support Goudong, Vipshop, and Pindodo.

Zhang Yida founded Pindodo, coupled with Ruixiang, should become Jack Ma's biggest enemy, helping Dog Dong and Penguin attract a lot of firepower.

In this case, it is natural to cooperate vertically and horizontally, and an alliance with the penguins is the best choice.

Looking at this side, at its peak, the domestic daily active users exceeded 320 million, and the global monthly active users exceeded 500 million.

The traffic of Doushi can be connected to the e-commerce port for monetization, which can be used to divert traffic and financial traffic.

In the previous life, Doushi was the largest loan supermarket in the country, and the larger Internet finance companies had to put tens of millions of advertising dollars on it every year.

Doushi and Ruixiang can carry out in-depth cooperation to bring a steady stream of traffic support for Ruixiang's financial business.

There are also many overseas users of Doushi, and if Ruixiang wants to go to sea in the future, the existence of the overseas version of Doushi can give wings to the development of Ruixiang.

In his previous life, he saw that he had tested the waters of the e-commerce business, and was ruthlessly educated by Jack Ma.

In this life, with Doudodo in hand, there is a certain foundation for the development of Doushi's e-commerce business.

However, Zhang Yida is not in a hurry to launch the launch of Doushi's products, and Toutiao will not launch the same type of product until the second half of next year at the earliest.

There is enough time for Shake to polish products and improve technology research and development.

Either you don't do it, or if you want to do it, you have to play out with a devastating momentum.

In the previous life, as soon as Douyin gained a foothold overseas, Facebook began to develop short video products to counter Douyin, and it can be said that it was a little late for Douyin to go overseas.

If Zhang Yida comes to master, he will definitely go to sea earlier and faster, Japan, South Korea, Southeast Asia, and India will grab the markets first, and the European and North American markets can only be said to strive for as much as possible.

......

"Regarding Leech Financial's stake in Paytm, can everyone share their opinions?"

In the office of Ruixiang high-level meeting, Zhang Yida asked the executives present.

"Paytm has a total of 23 million users! I have checked, in the Indian payment market, they also have more than a dozen competitors such as Mobikwik, Freecharge, Flipkart, etc.

These competitors of Paytm have Indian state-owned assets and Wall Street investment banks behind them, and it is not certain who will die in the future?"

Xie Huaiyu is in charge of Mobao Payment, so he has been keeping a close eye on the movements of Leech Financial Services, and the news of Leech's stake in Paytm just spread, so he checked the information everywhere and did his homework.

Zhang Yida is very satisfied with Xie Huaiyu's work attitude, but Xie Huaiyu doesn't know how fierce Paytm will be in the future?

With funding and technical support from Ahri and Leech Financial, Paytm has become India's largest mobile payment and commerce platform and the world's fourth-largest e-wallet with over 150 million users.

The investment made by Ahri and Leech in India is undoubtedly a successful investment and a successful attempt to go overseas.

Ahri and leeches, who have tasted the sweetness, have successively created overseas versions of Alibei in Bangladesh, Pakistan, Vietnam, Thailand, South Korea and many other countries.

Half of Alibe's 1.2 billion users come from overseas expansion.

"I think with Ahri and Leech providing the money and technology, Paytm has a good chance of becoming the largest e-wallet in India.

And India is only the first step for Leech Financial to expand overseas, once they have figured out the know-how to localize their operations.

Southeast Asia, Japan, South Korea, South America, Europe, Africa and other regions and countries, they may all enter.

Our Mobao payment is still competing for market share in China, and Leech Financial Service has gone overseas to wave, which is a bit annoying. ”

Zhang Yida smiled self-deprecatingly and said.

"Mr. Zhang, the foundation of Mobao Payment is not very stable now, and the overseas expansion of Leng Jinfu is supported by the power of the Ahri system.

Ruixiang is still very shallow, I think, we still have to be down-to-earth, step by step to consolidate the domestic market, and then talk about the overseas market. ”

Xie Huaiyu listened to Zhang Yida's tone, and knew that this young boss had moved the mind of the overseas market, and couldn't help but persuade.

In his opinion, the disparity between the strength of Ruixiang and Ahri is too great, and he may not have achieved the share of the overseas market, but lost the domestic local market.

Xie Huaiyu's words didn't sound so pleasant. But Zhang Yida also knows that what people say is indeed the truth. Ruixiang is still a little worse in the end.

It has been about 15-17 years for Chinese Internet companies to go overseas on a large scale, and they have started one after another in the past two or three years.

After the Penguin, Ahri and other giants reached the top of the domestic market, they began to play sinking while playing to the sea.

If you go to sea now, many overseas companies have not yet developed, which can be regarded as high-quality and cheap.

Companies that can be acquired or invested in tens of millions of dollars now may cost billions of dollars in a few years.

Moreover, penguins and Ahri have robbed the market, and Rui Xiang can only eat ashes if he is late.

No, you have to scrape together some money to lay out the overseas market. Zhang Yida thought to himself.

"Lao Xie, what you said is very pertinent. Leech Financial can take out $500 million to buy shares without blinking an eye. We can't, we don't have that much money.

However, there are big ways to play, and small ways to play.

Leech Financial Services does PE, focusing on mature projects in the middle and late stages and mergers and acquisitions.

Let's do the early stage, do VC.

Lan Lan, tell me about the situation over there. ”

After Zhang Yida finished speaking, he set his eyes on Lan Lan, the CFO of the group.

Lan Lan still looked serious, and said without a smile:

"Mr. Zhang, a year ago, we spent the $300 million in the first phase of the Ruixiang Industry Win-Win Fund.

You told me to raise the second fund, and now I'm still communicating with Black Shirt Capital and Temasek.

The initial intention is to invest $100 million in Ruixiang as a GP, and the two of them will each contribute $200 million to be an LP.

In addition, Tokopedia has already replied to us and agreed to our shareholding.

But they asked for $80 million, based on the price of $800 million after the investment. ”

"Promise them, in Indonesia, they are the largest e-commerce platform.

However, there is one more condition, Ruixiang wants to set up a joint venture e-wallet company with them locally. ”

Zhang Yida already had a plan in his heart, Ruixiang is not as rich as Leech Jinfu, and he comes up with all kinds of buying, buying, buying, buying.

First establish a foothold in Indonesia, and then slowly plot.

"Then add the $80 million, Gojek $5 million, and Traveloka has $50 million.

3 overseas investments totaling $135 million.

Will it be too much to spend? The funds in Ruixiang's account are all budgeted. ”

"Let's put it on first! The second phase of the fund has raised enough, and then we can make up for it.

In addition, Ruixiang will also conduct a round of financing this year. There is a new injection of money, which should ease the pressure a bit. ”

Zhang Yida rubbed his eyebrows and thought to himself, the money is still not enough! There are too many plans in his heart, and he has to continue to look for money if he wants to implement them all.

Lan Lan wanted to speak and stopped, but finally couldn't help but say:

The first phase of the fund was spent in less than half a year, and at this pace, the second phase of the fund will be spent in a short time.

The Black Shirts and Temasek can't afford to fund us endlessly, they also have to look at the returns, the success rate of the project.

It is estimated that after raising the second phase of the fund, they will not invest money in us in two or three years.

Moreover, the second phase of the fund has been used to invest in overseas markets, what should we do with the upstream and downstream of our domestic industry?"

"Isn't the first phase of the fund arranged? Don't worry! The domestic goals that have some potential in recent years should have been almost packaged by us.

The second phase of the fund wants to invest in China, but there is no suitable target. Don't you invest overseas to lay a good foundation for Ruixiang to go to sea, and put it in the bank to eat interest?"

Zhang Yida wanted to laugh when he heard Lan Lan's words, and Rui invested nearly 30 unicorns in the first phase of the industrial fund.

That's enough! The kind with a market value of hundreds of millions of dollars should be reserved for your peers.