Chapter 425 - DSLR Camera!
Yang Jie's cheeks pressed against Tanya's fragrant and smooth cheeks, and said with a soft smile, "Why don't we go back and change into a sailor suit?"
"Where did you learn the bad habits?" Tan Ya glared at Yang Jie and said, "Have you ever been to Japan, have you also been to the red light district to find a Japanese woman?"
"How could I go to such a place. Yang Jie smiled bitterly.
"Alas, what are you touching!" Tan Ya knocked out the strange hand that Yang Jie put behind her, "I don't want to mess around with you outside." ”
"Then let's go back to Hulai?"
"Think beautifully, if you want to see through the sailor suit, look for Bai Bing and Sister Manli to wear it for you. Tan Yajiao smiled and ran away.
Yang Jie's heart was like a cat scratched, and he also chased after him with a smile.
In the evening, Yang Jie and Tanya returned to her villa.
When Tanya opened the bedroom door, she was leaning against the door in a sailor suit, revealing a pair of delicate and slender legs under her short skirt, which was extremely attractive.
Yang Jie swallowed.
"Oops, I forgot to put on my underwear......" Tan Yajiao smiled and was about to close the door, but Yang Jie rushed in like a hungry tiger.
......
A week later, Yang Jie, Bai Bing, and Qin Ling appeared in the National Hall, and this time Aihua held a news conference here, and also invited reporters from major news media across the country to experience and try Aihua's upcoming digital SLR camera.
"I've heard that your company hired the studio of Giugiaro, an Italian design master, to design the look of your digital camera? Qin Ling said to Yang Jie.
Aihua Group has done a very good job of secrecy, and until now the outside world has no knowledge of the digital SLR camera launched.
"It's not cheap to ask this master to design the appearance for us, and it almost cost more than 10 million US dollars, and I feel very distressed!" Yang Jie said.
"The domestic industrial design is indeed a reputation to form its own style, and this is also a matter of no measure. Qin Ling said.
"I also want to hand over the style of digital camera products to domestic design companies, but domestic studios don't have experience in this area. ”
Yang Jie said: "Actually, Nikon has been working with Georgia's studio since the 80s, and has designed many SLR camera products, and this studio also knows how to absorb consumers in the Asian market in this regard. ”
Qin Ling burst out laughing.
"Then why don't you let Yuhan design it?" Bai Bing glanced at Yang Jie.
"The SLR camera market is a very mature market, Aihua Technology Company is halfway debut, the design can not be too standard new innovation, the appearance design is still safe. ”
Yang Jie glanced at Qin Ling with a smile: "When Aihua Technology Company has a foothold in this market segment, the products under the flagship machine will be handed over to the domestic design team in the future." ”
At this time, Hu Huanzhi, Bai Yonghui, Tang Rusong and other senior executives of Aihua Technology Company also came out to greet them.
"Yang Shao, after the press conference, we then asked domestic media reporters in the conference hall next to us to provide time to get started with the application. Bai Yonghui said.
"Well, you can arrange that. Yang Jie nodded, he would not interfere too much with some specific arrangements of the company.
"Yang Shao, Minister Hou of the Propaganda Department has just come over. Hu Huanzhi said.
"Take me over to say hello to Minister Hou. Yang Jie nodded.
After a while, Yang Jie also came to a conference room to meet with the Minister Hou Yonggui and Hou, who had some thinning hair.
"Minister Hou, thank you very much for taking time out of your busy schedule to lead the work of our company!" Yang Jie shook hands with Minister Hou with a smile.
"Haha, this time you have launched a great product!" Hou Wengui said with a smile: "China also has a complacent national brand in the field of SLR before, but after overseas products came in, China has suffered a great impact in this regard, this time your company has carried this banner, and our Propaganda Department is also to promote it and boost the morale of the Chinese people!"
"Thank you Minister Hou for your support, we will definitely live up to the minister's encouragement and expectations. Yang Jie said with a smile.
Yang Jie also sat down to talk to Hou Wengui, and Bai Bing and Qin Ling also sat down next to him.
"I heard that you Huaxing and Minolta have cooperated?"
"Yes, Huaxing has obtained a patent for Minolta's lens mount technology, and has also collaborated on the design of six lenses for use on digital SLRs. Yang Jie said with a smile.
In comparison, Minolta, who was once known as a "skill maniac" in the film era, completely fell down after being fined as much as $4 billion in the United States.
In the early years, the company studied in Germany, and it was an exclusive achievement in optics, and in the 10s, Minolta once dominated the camera market with its professional lens system.
However, with the rise of digital cameras, circuits, CCD and other electronic components began to become the core skills, Minolta is not good at this aspect, especially after encountering a heavy punch from the United States, there are no measures to stop the bleeding, plus Minolta has been taking the high-end road of specialization before, and the trade operation is not good at it, so the marketing has not been able to do it, there are only two or three general agents in Huaxia, there are few dealers below, and there are only a few points when the market share is the highest.
Especially after entering the digital camera industry and entering consumer electronics, Minolta can't keep up with the rhythm, and it is difficult to adapt to the situation that the price of the product is diving in less than a year, and the response is very slow.
Minolta's annual sales have shrunk to less than $4 billion, especially in the camera business, which is losing so much money that it is difficult to continue.
Now Aihua Technology Co., Ltd. has DVD, HDVD, CD-ROM drives, graphics cards, game consoles, iPod digital music players and other products, with revenue of more than 10 billion US dollars, and has become a very large company, but the number of employees is only less than half of Minolta, which can be described as self-satisfaction.
Before the Huaxing group company only in the mobile phone camera, this year after the launch of the camera phone in the first half of the year has been sold to the domestic and foreign sales to nearly 5 million, in the mobile phone camera module has recovered the previous smashed into more than 300 million US dollars of research and development capital, but also earned 50 or 60 million US dollars, now sell to a mobile phone camera module from the mobile phone camera module to get nearly 40 US dollars in profits.
It is precisely in the success of the mobile phone camera module that all the camera module research and development parts are as happy as the New Year.
In contrast, domestic digital camera products are still controlled by Japanese brands including Sony, Canon, Kodak, and Olympus, and domestic companies such as Lianchuang Group and Haier also purchase lenses, CCD sensors, and processors from these Japanese companies, and organize programmers to write drivers after opening and installing their own modules.
According to Yang Jie's understanding, the joint creation group company has invested less than 100 million yuan in the digital camera market, and nearly 60 million yuan is used to invest in the purchase of equipment and the construction of plants, less than 20 million yuan is used for research and development, and less than 50 people are engaged in research and development.
This is the case on the basis of these domestic companies that have entered the digital camera market, and these companies are not subject to any supervision in the production process, and have not established any production standards, on the basis of which as long as the product can be used in the hands of customers, as for how long it can be applied depends on luck.
The National Camera Quality Supervision and Inspection Center did not even blatantly list the products with different quality of digital cameras on March 15, just to cover the overall image of domestic brands.
If it is really to be enacted, all these domestic companies that produce digital cameras will be shot, and none of them will be spared.
It's not that domestic consumers are unpatriotic, but that these digital camera products produced by many domestic companies are too pitiful.
In the past five years, Huaxing Group Company has established strict production standards for VCD, DVD, optical drives and other products, and the quality control has done a good job, which is why Yang Jie does not want to follow the ass into the DC digital camera market.
In the field of digital single-lens reflex cameras, these domestic companies dare not touch them, and they rush to grab food with the Japanese, which is what Yang Jie wants to do.
Now the country still has restrictions on foreign companies in the digital camera market, and he will naturally not miss this opportunity, and when the country relaxes the restrictions a few years later, it will be more difficult to enter this SLR camera segment.
Now Huaxing Group Company has accumulated a certain technical strength in the field of optics, image sensors, and image processor chips, and now the opportunity to enter this field is just right.
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