Chapter 404: The Bigwigs' Playthings

"Some of the technologies used in intelligent cockpits by the new car-making forces are developed by themselves, but the underlying design and engine technology of autonomous driving are still Tier1. ”

Bao Fan said helplessly: "A lot of things on a car can be said to be saved, even after the sales are up, it is difficult for its cost to decline on a large scale, or relatively small." ”

Shen Feng nodded, for new car companies, cooperation with traditional giants such as Bosch Tier1 has become an indispensable part. However, new car manufacturers have different needs for the realization of autonomous driving product functions, and it is impossible for them to achieve this kind of in-depth cooperation with every new car manufacturer, so they can only provide general products.

Therefore, whether it is good to evaluate a company directly depends on the number of patents it has.

Factories are even more difficult, and there are very few who really have their own bases, and most of them rely on OEM.

In the end, the car is built, how to sell it next?

Traditional OEMs sell cars to dealers without considering market feedback, but new forces need to face customers directly, which are two completely different market logics.

"It costs a lot of money to do a good job of basic capabilities, what design and development capabilities, supply chain management capabilities, production and manufacturing capabilities, and online and offline marketing service capabilities ......"

"The first fight is whether the basic ability can be built, the second fight is whether the capital efficiency can be established, after all the pits climb out, the company can be regarded as going through the 0~1 stage. ”

"The downfall of the new car-making forces is a success-and-defeat management story. ”

Bao Fan tightly grasped the two projects recommended by Shen Feng, and it is fair to say that he is not optimistic about this industry, at least now is not the time.

But Huaxing has other shareholders, and the investment must be in the interests of others, even if he is the chairman......

That's comparable to the kid in front of him at ease!

Shen Feng was a little disapproving, to say that the process equipment of the factory is a very good brand, and it has cooperated with international first-line suppliers, burned a lot of money, and wants to build a very good car.

All kinds of pretense and show won flowers and applause for the company, but in the end, all the chicken feathers you don't use second-hand equipment?

At least a third cheaper, shouldn't startups try their best to survive first?

In the end, the salary could not be paid, and the founder gritted his teeth and paid out of his own pocket, and mortgaged the house with a tragic face?

What kind of business do you want to create if you are bankrupt!

"At that time, Byton had to pay a high salary for Bi Fukang, one of the founders, a basic salary of 500,000 euros per year, bonuses, stock options, housing, cars, children's education expenses, tax consulting fees, pensions, insurance ......."

"Even his wife has to be paid a salary, on the grounds that he is a qualified dentist in Germany and cannot practice in the country, and must be compensated?"

Bao Fan said with disdain: "Investors' money is lost like this!"

Shen Feng also scoffed at this practice, what is it?

They claim to be from Europe, but they are not serial entrepreneurs, but professional managers, and they have problems in cost operation control.

At the same time, it also depends on whether the founder and the team can run in, no matter how good it was before, it was useless, and if you can't be grounded, you will all die.

"These guys can't do it outside, they engage in infighting. Bao Fan sneered: "Last year, Bi Fukang thought that he was removed from the position of CEO at the board meeting without warning or any reason. "90 look

"Become a puppet, only as a nominal chairman, with limited responsibilities in fundraising and public relations?"

"I immediately took a number of executives who joined BYTON with me, and appeared directly at the booth of the competitor Iconic a few months ago, and introduced the company's future development plan on behalf of the latter as CEO, and everyone was stunned!"

Shen Feng laughed, was it really a slap in the face overnight?

In the past, new cars were pinned on the hope of reforming the habits of the automobile industry, but from a practical point of view, the reform is difficult to achieve overnight, especially when the new car entrepreneurs are born in the automotive industry, and the advantages and disadvantages of management are accompanied by them.

In Shen Feng's eyes, the auto industry should have been the most efficient industrial conglomerator, not the bureaucratic and inefficient it is now.

Until Li Chuanfu, chairman of Geely, publicly scolded the street: Internet companies make cars, they are fooling the people all day long.

Even Li Xiang, the founder of Ideal, himself publicly said: among the hundreds of new car companies, they have never defaulted on employee wages or suppliers' payments to this day, and it is estimated that the two most basic and most responsible ones can do no more than five!

Of course, many people are not stupid, and the drunkard's intention is not to drink, but to enclose.

Bao Fan poured Shen Feng full of red wine and joked: "Don't say it, the men who make cars on the Internet are labeled as new forces, but in the matter of naming, there is a rare tradition in their bones." ”

"Like what Xiaopeng founder He Xiaopeng...... Li Xiang, the founder of Ideal...... Wei Jianjun of the Wei faction ......"

"To put it bluntly, they are all chess pieces, and the big guy behind it is the key, don't you think there is no big toy in your hand that is a little OUT?"

Shen Feng was stunned for a moment, and then couldn't help but laugh and scolded: "Your conscience is greatly broken!"

After talking for a long time, it is really ill-intentioned, the rise of new car-making forces since 14 years, with the listing of Weilai last year, to the current ideal, Xiaopeng catch-up, in this process, a group of glittering investors have also emerged, and become a gang of men who help car builders wave their flags and shout.

Wang Xing and Meituan's wholly-owned subsidiaries hold a total of 23.5% of Li Auto's shares and 9.3% of the voting rights, and are the only external force other than Li Xiang to hold more than 20% of the shares.

As long as Lao Wang has the opportunity, all kinds of Amway pushes, I heard that even his father threw away Mercedes-Benz directly after experiencing the ideal ONE?

Wang Huiwen, the No. 2 person in Meituan, also sighed on Weibo: When I stepped on the ideal accelerator, I clearly felt that the great rejuvenation of the Chinese nation was accelerating!

Can you still have a face?

Of course, Bao Fan knew Shen Feng's thoughts, and continued to say shamelessly: "Don't talk about Lao Wang, even Zhang Yiming has made a move." ”

"Ma Huateng, Lei Jun, Robin Li, Liu Qiangdong......"

"Did you notice?"

"Are the real bigwigs interested in building cars?"

Shen Feng rolled his eyes, although the words were very cheap, but it really made sense for you not to say it.

Last year, the EP9, which symbolizes NIO's technology and high-end, was finally delivered, with a price tag of 9.96 million yuan, and the first batch of only six cars in the world.

Liu Qiangdong of JD.com, Li Xiang of Autohome, Li Bin of Yiche, Xiaoma of Tencent, Zhang Lei of Hillhouse Capital, and Rebus of Xiaomi......

One per person!