Xinrui to the group.

Conference room.

Zhang Yida sits in the first place as the chairman of the board of directors, with Lu Qi, CEO of the group, on the left hand, and Lin Zhenyang, president of the group, on the right.

Xie Huaiyu, General Manager of Digital Technology Business Group, Hong Haibo, General Manager of Fintech Business Group, Su Hua, General Manager of Short Video Business Group, Zhang Lan, General Manager of Digital Content Business Group, Gu Panpan, General Manager of E-commerce Business Group, Ma Jun, General Manager of Overseas Business Group,

Lan Lan, President of the Strategic Investment Department, Zhou Feng, CTO and Dean of the Research Institute of Ruixiang, and Ren Yunfan, President of Ruixiang University...... and so on on both sides of the long table for management.

The dozen or so people present are the top executives at the core of Ruixiang, ranking at the top of the pyramid of this emerging business empire.

Among them, Gu Panpan has been greatly promoted, from the original general manager of the Ruixiang platform business group to the general manager of the e-commerce business group.

Before this position found a suitable leader, Zhang Yida had always been concurrent, because it was too important.

Zhang Yida saw that Gu Panpan had run the Ruixiang platform well, and decided to give it to her to try.

Gu Panpan is also one of the more than a dozen veterans who started Zhang Yida's business, and he has already proved his ability all the way.

Although he is not yet in his thirties, he loves to learn new things and is super adaptable.

As for Wang Lina, Wang Feiyan, Xu Xiaoqing, and An Ping, who were once at the same level as her, the veterans fell behind.

It is impossible for Zhang Yida to give unreasonable care just because he is a veteran.

In his heart, no one can live on the merit book.

He has also given several veterans opportunities, but there is indeed an upper limit to his ability, and he can only end up at the middle level.

Of course, as veterans, they have obtained a lot of options, far more than the average middle-level, and as soon as Ruixiang is listed, they will be completely free of wealth.

Among the six major business groups, short videos can actually be summarized in the content business group.

But as a fist product and ranked first in the global market, Zhang Yida still listed it separately.

The overseas business group mainly includes several products such as music streaming media Resso and martial arts world.

A number of overseas e-wallets, as well as Ruixiang Industrial Investment Fund, are managed by Lan Lan, president of the war investment department.

The institute is mainly responsible for the research and development of cutting-edge science and technology, and has multiple laboratories such as machine learning, basic algorithms, network security, visual computing, natural language processing, human-computer natural interaction, blockchain, and the Internet of Things.

In addition to Chinese mainland, there are laboratories in the United States and many European countries.

In addition, it has also established joint laboratories with domestic universities such as Beijing University Guanghua, Harbin Institute of Technology, and University of Electronic Science and Technology.

Ruixiang University is a new department, similar to Penguin and Magnesium Group, which aims to train employees and partners and improve their professional skills.

Judging from the signs of this time, Penguin and Ahri seem to have reached some tacit understanding. ”

As the CEO, Lu Qi was the first to talk about some of the things that have happened recently.

He frowned, "If the two of them put aside their prejudices against each other and deal with our family together."

It's not that I'm afraid of them, it's just a two-front battle, and we have suffered a lot of losses. ”

Zhang Yida hasn't paid much attention to Ruixiang's side recently, and has been busy wiping the butts of several companies in the Yimin department.

Unexpectedly, Ahri and Penguin would pick the opportunity to find a good time to start a war.

Ahri restarted Juhuasuan, and then handed over the acquired goods to Jiang Fan. ”

Gu Panpan continued, "Jiang Fan is the president of Taobao, originally the founder of Umeng, and joined Ahri after being acquired by Ahri.

In the past few years, he has risen all the way to the top and won the trust of Ahri's senior management, and is a rising star of Ahri......"

Zhang Yida knew that Jiang Fan was not a simple person. But now that Ahri has made a move, it is next.

Ruixiang is no longer the Ruixiang he once was, and there are enough bullets to play slowly with Ahri.

In addition to a large number of advertisements, Juhuasuan also reduced the price of a large number of products.

This is very detrimental to the spelling. One of the biggest features that we attract users is that it is cheap.

Now that Ahri is sniping at us at all costs, we can either follow up or maintain the status quo.

If you choose to follow up, the next loss may expand to an astronomical amount.

If the status quo continues, the growth rate will gradually slow down. ”

Zhang Yida said with a smile: "Things are on two sides, Ahri has certainly caused us great pressure, and on the other hand, it also means that they are already afraid.

Choosing to fight a price war also shows that they have no other tricks. ”

"That's right!"

Lin Zhenyang nodded, "Hasn't Ahri always looked down on Pindodo? Now it's a cost-effective resurrection and a big subsidy, which shows that they have fully realized the threat of Pindodo to them."

My opinion is that to increase subsidies, you can make a gimmick of "tens of billions of subsidies"!

This can not only attract the attention of the society, but also take the opportunity to expand other SKUs, such as digital products, such as electrical appliances.

The original spelling, in everyone's impression, may be a platform for buying clothing, shoes, bags, and agricultural products.

Now, through a subsidy, we are expanding our influence and attracting users who have never come to buy in the past. ”

Lu Qi nodded and smiled, "I think this is a good idea, since Ahri has attacked, we must respond."

There is no shortage of funds on the group's account now, if it can spend 10 billion, it will build Pindodo into a trillion-level GMV e-commerce platform.

Then Ahri really can't sleep and eat!"

"Pindoduo has not been able to attract big-name merchants because our pricing model is harmful to their dealer system.

If we want to carry out activities, we can only subsidize them with real money!"

Zhang Yida is very familiar with the ideas of these big-name products, and most of them are concentrated in Tmall and Goudong.

They are both envious of the traffic and shy away from this broken bone model.

There is a great need for a successful marketing campaign to make them understand the energy of Doudo, so as to promote subsequent cooperation.

"Activities can be done, but we must do a good job of cyber security and anti-wool party!"

Zhang Yida glanced at everyone, "The Wool Party likes this kind of subsidy activity very much, for example, 6,000 Apple mobile phones, you subsidize 1,500, and users can buy 4,500."

Then sell it to scalpers for 5,000 yuan and make a net profit of 500.

What I'm most afraid of is what kind of loophole is drilled, and a user manipulates dozens or hundreds of accounts to buy one hundred and eighty units.

Then our 10 billion subsidy will really become a chicken feather!"

CTO Zhou Feng, who has always been silent, spoke, and he said with a smile: "You can rest assured that Mr. Zhang can rest assured that we are very experienced in dealing with the wool party!"

Zhang Yida knows that this "experience" refers to the fact that when he was engaged in a financial supermarket in the past, Ruixiang had been attacked by countless wool parties, and had already explored countless sets of defensive and countermeasure measures in terms of technology and mode.

"Okay, faith is best, but don't be careless.

The most feared thing is that there will be any loopholes in the platform, and tens of billions of wool will be stolen by others, which will really become an industry joke. ”

Everyone nodded, once this kind of thing happens, I'm afraid it will be the same as Didi's recent flight attendant case, the valuation has plummeted, and there are a lot of negatives.

"Microvision has made a big move recently, and I heard that it is Microvision that wants to access the first-level entrance of WeChat.

Zhang Dalong complained countless times about this matter, and he had a particularly stiff quarrel with the Microvision team.

In the end, it was Poniema's voice that succeeded in resolving the matter. ”

Su Hua said with a smile, "Then Microvision also came to dig up the head accounts and MCN institutions on our side, and most of them didn't like them."

Only a handful of short-sighted job hops have passed, but they don't matter.

Ecosystems such as Douyin and Kuaishou have been formed, and head accounts can be hatched at any time.

We have 500 million daily active users, and we continue to generate high-quality content, which is our biggest advantage. ”

Zhang Yida nodded, the domestic short video pattern has been formed, and it is no longer a matter that can be solved by throwing money.

No matter how he Bonima tosses, it is inevitable to touch the gray nose.

Zhang Yida said to Su Hua: "Don't pay too much attention to these small actions, continue to move forward at our pace, the more successful the commercialization of short videos, the more stable our position will be."

We can burn the money we earn, but they can't.

When they despair, they die. ”

Su Hua nodded yes, what Zhang Yida said was also a kind of yang conspiracy, directly crushing other opponents with a dignified array.

"Long video, films, games, e-sports and other big entertainment sectors have a lot of friction with penguins.

Especially for long videos, every time we buy copyrights, Penguin always comes to intervene.

Even if you succeed in grabbing the copyright in the end, the price is very expensive. ”

Zhang Yida rolled his eyes and said to Zhang Lan: "You are like this, every time you purchase copyrights, send me the list."

Let's have a cat and mouse game with the penguins!"

Zhang Lan was puzzled, how did it become a cat and mouse game?

However, she still admires Zhang Yida's investment vision, and guesses that Mr. Zhang is probably going to dig a pit for the penguins on this.

"Don't be too nervous, don't be too lax, competition with penguins and Ahri is expected to become a normal thing for a long time to come.

Penguin and Ahri Chuhan have been competing for hegemony for so long, and it's time to release the Romance of the Three Kingdoms!"

Everyone applauded, laughed, and felt that Mr. Zhang's analogy was very appropriate.

For their own companies, they also think they are qualified to compete with the two giants.

Although it is the weakest of the Three Kingdoms, it is not something that can be pinched to death casually.

Even the weakest Shu Han has repeatedly crusaded against Cao Wei and Eastern Wu, and has enjoyed Guozuo for more than 40 years.