Chapter 15 Valuation of $200 million

In the evening, all the employees of the company had a dinner to celebrate the success of the company's coin scattering activity.

Everyone was very proud, after all, all the members of the operation participated in this operation and witnessed the birth of a miracle together.

After this battle, the company's centripetal force and cohesion have been further strengthened. It turned out that several technical experts who were still a little cautious had temporarily stopped other thoughts, and they wanted to develop and grow the company. At this time, he asked Zhang Yida for new tasks, and also sent Zhou Feng, the manager of the technical department, to speak.

Zhou Feng drank some wine, and said with a red face:

"Mr. Zhang, the user growth rate of the Touronghui APP has also slowed down recently! Everyone is idle and has nothing to do, so I want to ask you if you have any new tasks to be issued?"

Zhang Yida is a little confused, these upright boys are too cute! I don't want to rest when I have nothing to do, and I have to come to ask for instructions. So he smiled and said:

"The new task is to add the financial information section and forum section to me, plan the page layout well, and put the user experience first!"

"But there's no rush in this matter, your team has been busy for a month from developing software to operating and maintaining this event, and has not had a day off. Take a break first, rest and rest!"

Zhou Feng said stubbornly:

"You don't have to rest, they're all young people, and this little bit of work is not intensive. ”

Zhang Yida shook his head and said:

"That's not good! You are all talents in the company, who will help me type code when you are tired? I will give you three days off, go home and rest, recuperate mentally and physically, and come back to work in three days. If you want to combine work and rest, what should you do if you are bald young?"

Zhou Feng was about to speak again, but Zhang Yida waved his hand to stop him.

"Yida, you have more than 1.1 million registered users in half a month, isn't that 100,000 or 100,000 a day?"

Zhou Chengdong looked at the data in the background of the computer and asked in shock.

Zhang Yida came to find Zhou Chengdong today, and also logged in to his administrator background account on Zhou Chengdong's computer, and presented all kinds of background data for Zhou Chengdong to check and watch.

"Now the growth rate has slowed down, and the activity intensity is not so big, about 10,000 users per day! The previous 1.1 million users were exchanged for 60 million promotion fees!"

Zhang Yida began to pretend to be b again.

Zhou Chengdong was drinking tea, and when he heard it, he directly squirted out the tea.

I thought about it again, no, how could Zhang Yida, this kid, have 60 million! He was looking for his own help to introduce financing, where did he get 60 million? He became more and more confused, and he was almost fooled by this kid.

Looking at Zhou Chengdong's disbelief, Zhang Yida carefully explained the cooperation with 10 mutual finance companies.

"Haha, so to speak, you kid is generous to others! This trick is also a thief 6. ”

After listening to the cause and effect, Zhou Chengdong couldn't help laughing.

Then Zhou Chengdong dialed a phone call and said:

"Lao Xu!

"One month after the company was established, the company's revenue reached 60 million. ”

"Half a month after the APP was launched, the number of registered users reached 1.1 million. ”

"Oh, you're coming here now?"

"Okay, okay, the people are here, I'll keep an eye on them for you, you won't run. ”

Zhang Yida was also dumbfounded next to him, Old Man Zhou spoke very well, and Xu Xiaoming was also stunned.

"Wait, Lao Xu is already on his way!"

Zhou Chengdong hung up the phone and hummed a little song proudly.

After a while, a middle-aged man in a black suit, wearing gold-rimmed glasses, smiling like a Maitreya Buddha arrived at the door.

"Come, let me introduce to you, this is Mr. Xu Xiaoming, who used to teach at Beijing University, so you can call him Mr. Xu. ”

Zhou Chengdong introduced Zhang Yida.

"Hello Mr. Xu, I'm Zhang Yida from the Department of History of Beijing University. ”

Zhang Yida introduced himself with a smile.

"Zhang Yida, you are young and promising! Come, introduce me to your project. ”

Xu Xiaoming's eyes narrowed into a slit with a smile.

Sitting on the sofa in Zhou Chengdong's office, Zhang Yida introduced it 1510.

"The future prospect of Internet finance is infinitely bright......"

"Since its establishment, we have achieved 1.1 million registered users, 120,000 investment users, 120 million turnover, and 36 million net profits. ”

"Next, we will also improve the functionality of the product and launch the consultation and forum sections. While attracting new users to register, it also improves the stickiness and activity of old users. ”

"At the same time, we will increase cooperation with major financial companies and launch more and richer financial products. Covering wealth management, loans, funds, insurance, trusts, banks and other financial products, it has become the largest financial supermarket in China!"

Zhou Chengdong was shocked when he heard it, he made such good results in just one month, with millions of users and tens of millions of profits. This kid has a cannon fight!

On Xu Xiaoming's side, he kept a faint smile on his face, and waited for Zhang Yida to finish introducing the project before he spoke:

"Millions of registered users have spent tens of millions of promotion fees, is this model sustainable?"

"In addition, new users are almost always attracted by rewards, and will users remain active in investing in the future?"

"At present, only Internet wealth management products have been launched, when will other types of financial products be launched?

The three questions thrown by Xu Xiaoming are very pertinent, all of which are aimed at the uncertainty faced by Ruixiang Technology in the process of sustainable development.

Zhang Yida smiled and said:

"Mr. Xu, you asked these questions well. ”

"First of all, at present, the first phase of cooperation and promotion expenses with the top 10 mutual finance companies is 60 million. According to the situation reflected, the 10 partners are very satisfied, and they have effectively exported tens of thousands to 100,000 investment users. ”

"In addition, we continue to have good relationships with 10 companies. After digesting this batch of users, they will continue to serve later. For mutual finance companies, the desire for new users is endless, in order to quickly do large-scale, for financing, for listing, no matter how big the investment in customer acquisition is, they will grit their teeth and insist. ”

"Another one, the 10 partners we are cooperating with now are all from the capital and the magic capital, and now the mutual finance company in Guangdong Province has also come to cooperate. In the future, there will be more and more financial suppliers for us, and it won't be long before customers will be all over the country. ”

"The future trend of the industry will also get better and better, and entrepreneurial mutual finance companies will spring up like mushrooms after a rain. More capital and resources will enter the industry, competition will be fiercer, and customer acquisition costs will rise. But if you want to develop, you can only choose to burn money. ”

"Compared with the keyword search engine and building advertising, the price is more affordable and the effect is better when cooperating with our investment and financing financial supermarket!"

After finishing speaking, he paused and looked at Xu Xiaoming.

Xu Xiaoming couldn't help but nod and motioned to continue.

Zhang Yida continued:

"New users are a reward, yes, but we also have the ability to keep them on our platform and become long-term users. ”

"At present, the investment and financing platform only provides the function of searching and comparing the price of wealth management products and applying for services, which is indeed very simple and cannot attract users for a long time. ”

"But next, we will focus on the development of financial information, forums and other sections, and invite some financial experts to settle on the platform to answer users' questions. At the same time, users are guided to spontaneously post on the forum to exchange investment and financial management experience and form a good community atmosphere. In this way, the stickiness of the platform to users will be further improved. ”

Subsequently, Ruixiang Technology will also develop two major tool-based software for personal bookkeeping and credit card management, and operate multiple product lines. ”

After the three software are formed, Ruixiang will also set up a financial media to create a new media financial account and produce high-quality financial content. ”

"Finally, the four core business matrices of financial flow intermediary + bookkeeping + credit card management + financial media will be formed. ”

"The investment and financing platform is responsible for the traffic output business. ”

"Accounting and credit card management software takes care of the input traffic. ”

"Financial media produce content and rely on content operation to retain traffic. ”

"In the end, a good ecological closed loop will be formed. ”

Xu Xiaoming's eyes lit up when he heard this, and he said:

"According to your prediction, how many users can be covered by the three major software, plus financial media, when they reach the peak?"

Zhang Yida thought for a while and said:

"Each of the three investment and financing platforms, credit card management platforms, and bookkeeping software platforms has the potential to reach more than 100 million users, and tens of millions of users of financial media! After deducting the overlapping parts, it should not be a problem to reach 200 million users. ”

Xu Xiaoming pondered for a long time after hearing this, did not speak, and waved his hand to signal Zhang Yida to continue.

Zhang Yida continued to analyze:

"At present, it is the time when Internet finance has exploded, so our products focus on Internet financial management, and then Internet loans will be launched. After the credit card management software is launched, continue to lay out the online application for credit cards. Funds, insurance, bank wealth management, and trusts will be slowed down. ”

"Only we hold the entrance of financial flow, and when the time comes, some companies will come to talk about cooperation. ”

"The number of users is not particularly large now, and users do not have so many financial needs for the time being. ”

"First concentrate on the Internet financial business, and then slowly penetrate into the traditional financial business. ”

Xu Xiaoming nodded with satisfaction, and said with a smile:

"Zhang Yida, you have successfully convinced me. Tell us about your valuation of the company and your share of financing!"

"$200 million valuation, $50 million in Series A financing, release 20% equity, and $250 million post-investment valuation. ”

Zhang Yida said amazingly.

Zhou Chengdong's eyes widened, Zhang Yida, this kid has shocked him too much today, and the elderly have a bad heart.

Xu Xiaoming didn't mean to laugh, and asked calmly:

"How did you get the $200 million valuation?"

"We have made a net profit of 36 million this year, and we will hold at least one more event this year. To be precise, it is already in the planning, and several customers in Guangdong Province have been negotiated, with a total promotion budget of 40 million, and the net profit that Ruixiang Technology can obtain is roughly 24 million. ”

"It is conservatively estimated that this year's net profit will not be less than 60 million. According to the valuation of 20 times PE, it is 1.2 billion yuan, and the current exchange rate of the US dollar against the yuan is 613 million, and 200 million US dollars is 1.226 billion yuan!

"Valued according to the number of users, a user is worth 1,000 yuan, and more than 1.1 million users are almost 1.2 billion yuan!"

Zhang Yida explained.