Time passed, and in a blink of an eye, it was the thirtieth of the Chinese New Year's Eve.

Due to the need to participate in the Spring Festival Gala this year, Wang Shen could not stay at home to celebrate the New Year with his family.

In fact, Wang Shen's purpose of planning to buy a house in the capital is to facilitate him to finish the work of the Spring Festival Gala, and then return home to spend the New Year happily with his family.

Moreover, on this Spring Festival day, Wang Shen's parents still want to go back to their hometown to have a look.

Although Jianghai is a developed international metropolis, the second elder still thinks about the small house in his hometown and the free and easy life in his hometown.

It's not that they are not free in Jianghai, but the second elder is used to life in the countryside, and he is not very familiar with and accustomed to coming to the city.

For example, when I was in the countryside, I often went to the house and went to the market together.

And in the city, there is no going to the house, and you either go to the vegetable market or the supermarket to buy groceries.

Although they all go shopping, they are always different from the kind of markets in the countryside.

One of the most critical differences is that the two elders are in the countryside to catch the market, which is relatively open.

And in the city, visiting the vegetable market and supermarket, it is not so stretching.

Moreover, after living in the countryside for so many years, no matter where you go, you can recognize the road and will not worry about anything.

And when you come to Jianghai, you can't do that.

It can only be said that everything has a process.

When the second elder is familiar with life in the city, he will find that it is the same everywhere.

The speed of familiarity depends on many factors.

Wang Shen's parents have not studied much, they don't understand many things about modernization, and they can't keep up with the times like young people.

This is also one of the reasons why Wang Shen will take Du Sui's mother and daughter over to buy a house for her and help solve various problems.

Today's Wang Shen is not short of that money.

He did this, not only to repay the grace of dripping water, but also to let the second elder have a companion, so that he could hang out on weekdays, or have a companion to go out for a walk.

In fact, although Wang Shen was missing for the Chinese New Year's Eve dinner in the thirtieth Chinese New Year's Eve, his family was also happy.

Du Sui's mother and daughter live next to her, so naturally they celebrate the New Year together.

There were two more people, and the house was lively all of a sudden.

In addition, Du Sui's daughter is very sensible, conscientiously completing the tasks assigned to her by Wang Shen, and Chinese New Year's Eve is still supervising and tutoring Wang Xiaoying to do homework.

Therefore, Wang Xiaoying needs to complete the day's homework in order to play....

......

In the living room, the TV was turned on, and Wang Dali sat on the sofa watching TV alone. Du Sui and Wang Shen's mother were preparing the ingredients for the Chinese New Year's Eve dinner in the kitchen, and the big family did not plan to go to the restaurant to solve the reunion dinner, but did it themselves.

Although it is true that going to a restaurant to book a table does save time, worry and effort, for some people, that practice lacks the flavor of the New Year.

In their eyes, the New Year's is a thing, and they have to prepare a hearty dinner by themselves and have a good New Year, which is the reunion dinner for the New Year.

Because, the process of preparing the reunion dinner is a manifestation of the flavor of the New Year.

And go directly to the hotel to book a table, and you will inevitably skip this process.

Of course, these things vary from person to person.

Some people think that the reunion dinner of the Chinese New Year's Eve is a good way for the family to get together and have enough food and clothing.

Some people think that it is also good to go directly to the hotel to book a table.

Different people have different perspectives.

Anyway, just be happy.

.....

Wang Dali watched the TV, watching the Huaxia Variety Channel, and the content broadcast was the warm-up program before the Spring Festival Gala.

"Open your mobile phone WeChat and shake it to receive a cash red envelope. Every hour, WeChat Shake will give out a New Year's red envelope, and you can get up to 888 cash prizes. ”

"You only need to download WeChat, and at every hour, use the shake function on time to grab the red envelopes distributed by WeChat. ”

In addition, there is also a WeChat blessing activity, collecting all five blessings, five blessings coming to the door, and sharing a cash prize of 300 million. ”

"At ten o'clock tonight, the lucky gathering event will be held on time. ”

"And, today's Spring Festival Gala, after each program, WeChat will distribute a red envelope. At that time, you only need to scan the QR code that appears at the bottom of the screen to participate in the lottery of the red envelope prize. ”

"The highest event is 1888 yuan grand prize. ”

"Thank you for your strong support to the Gala from WeChat, the chief partner of the Spring Festival Gala. ”

"Thank you!"

......

With the advent of the Spring Festival, WeChat's advertisements on the Spring Festival Gala program have also begun to be officially launched.

I have to say that Huaxia TV is worthy of being Huaxia TV, and the Spring Festival Gala program is worthy of being the largest Spring Festival Gala in Huaxia.

As soon as WeChat's ads were launched, the number of users rose gradually, and in just a few hours, hundreds of millions of users had been added.

Moreover, these hundreds of millions of users are some groups that do not often contact the Internet.

How so?

WeChat has been online for a period of time, after Wang Shen's publicity, as well as all aspects of operation, many groups who often contact the Internet have already joined the army of WeChat users.

For those who don't have regular access to the Internet, if they don't advertise on TV, they won't be included in the user group in the short term.

Therefore, Wang Shen chose to promote WeChat on the stage of the Spring Festival Gala, and its purpose is for this part of the user group.

Take buckles, for example.

It is undeniable that there are indeed many user groups for buckles.

However, most of them are young people, and many middle-aged and elderly people do not have buckle numbers, let alone use buckle numbers.

Therefore, many middle-aged and elderly people do not start using instant messaging software.

On this point, Wang Shen's team has already investigated clearly.

In addition, this situation is not much different from the scene before WeChat appeared in his memory in his previous life, and under the same large-scale data, there are not many middle-aged and elderly people who use buckles.

On the contrary, it was the birth of WeChat that ate this piece of cake and further became the most mainstream instant messaging software.

Therefore, Wang Shen's purpose of spending so much money to promote WeChat in the Spring Festival Gala is obvious.

He will use various ways to take the lead in seizing the middle-aged and elderly market, and then copy the successful path of WeChat in his previous life, and use the middle-aged and elderly market to force more young people to join or get used to using WeChat.

Of course, in order to maintain the simple operation style of WeChat, all kinds of businesses added in the future will be placed together in the payment icon.

As long as you don't click on it to use it, you won't see those things on the main page, and it won't affect the communication style of the main page at a glance.

In Wang Shen's memory of his previous life, WeChat was able to occupy the mainstream market, and its biggest feature was that it was simple and uncomplicated.

Compared with all the bells and whistles in the buckle, the WeChat homepage is simply a fool's operation.

In the eyes of young people, no matter how much content there is in the buckle, it is simple not to want.

However, this is only for young people who have grown up with the times.

What they come into contact with on a daily basis is the network, or something related to the network, so they naturally don't feel that the buckle operation is complicated.

For many middle-aged and elderly people who can't even turn on their computers, only WeChat's self-explanatory interface is more suitable for them.

Moreover, although the operation interface of WeChat is extremely simple, there are still many middle-aged and elderly people who do not know how to use it.

Therefore, if Wang Shen makes WeChat as complicated as buckle, it violates WeChat's positioning of entering the market.

In that way, it is undoubtedly following the buckle ass.

Since it is following behind the ass, coupled with the lack of confidence, how can it be surpassed?

And different from the buckle, in the buckle is already very practical, to do more simple and practical, there will be the possibility of surpassing the buckle.

Besides, although there are many instant messaging software nowadays, only Buckle is the only one that dominates.

A monopoly is always bad for the majority of users.

Therefore, Wang Shen's launch of WeChat can be regarded as a response to the situation.

Through this promotion, combined with other aspects of publicity and operation, WeChat has become a mainstream software in one fell swoop, which is already an unstoppable thing.

In China, many APPs use this routine to enter the public eye.

It's all about using money to open the way.

An APP, if it is guaranteed to be at a normal level, as long as the advertisement is loud enough, as long as the publicity is wide enough, it can instantly rank among the mainstream lists in the country.

After all, there are many APPs, and for the general public, there is basically no difference.

Therefore, if the advertising or promotion of the APP is in place, the APP can become the mainstream software.

Don't talk about this world, let's talk about the e-commerce platform in Wang Shen's memory in his previous life.

At the beginning, the e-commerce field was basically divided by Taobao, Tmall, JD.com, Suning and other platforms.

Just when many people think that the e-commerce field will only be dominated by these platforms.

A wave of strong advertising hit, and Vipshop was born and became a well-known e-commerce platform.

Another wave of advertising is coming, and Pinduoduo is also among the forefront.

In addition, there are also second-most popular platforms such as the No. 1 store.

All in all, as long as the advertisement is loud enough, combined with the characteristics of the APP itself that distinguishes it from other similar platforms, even if the market seems to have been carved up by the existing big platforms, it can still tear a large piece of meat down.

Therefore, Wang Shen is not too worried about WeChat hitting the street.

This is because of the advantages of.

Plus a strong propaganda effort.

It is reasonable to become a well-known APP in one fell swoop.

As for whether it can surpass the buckle, Wang Shen does not dare to guarantee it.

But he believes that from now on, the field of instant messaging will never be dominated by the button.

WeChat will officially set foot on the stage of history.

WeChat is a way of life!

And this way of life is currently just a starting point.

Over time, WeChat will be the gateway to a colorful world.