Because of the trendy reasons, coupled with the distribution of Pepsi channels, the early sales of Jiduobao are very high, and everyone doesn't mind trying it, after all, this is a drink recommended by Xu Yuan.

In the first month or two, Guiduobao's sales, from the perspective of products, eighty percent are due to Pepsi's channels. From the perspective of consumers, eighty percent of the consumption power comes from Xu Yuan's ability to bring goods.

This is also related to the fact that some time ago, the major beverage groups hyped Xu Yuan's endorsement, and they maximized Xu Yuan's ability to bring goods in a short period of time.

I thought I could use this to get Xu Yuan's wool, but I didn't expect Ji Duobao to see the time and take Xu Yuan.

This is undoubtedly a big gamble, and Guiduobao is the right bet.

Got the two main points of Pepsi and Xu Yuan in one go.

The industry is investigating where this Ji Duo Bao is sacred.

This kind of method, could it be that Boss Ma has had enough of touring the mountains and rivers, found a new entry point, and returned to the Chinese business community?

It's just a joke, of course.

But paper can't contain the fire, and soon, the behind-the-scenes owner of Guiduobao surfaced.

A self-media in the industry called "Qi Shi Comes to Get Rich" disclosed some behind-the-scenes information: "According to reliable sources, the shareholders of Jiduobao are Pepsi, Kobe and Xu Yuan. The initial investment, 1.5 billion soft sister coins, has made full investment in sales channels and stocking, which is extremely bold! It is not difficult to understand why it not only has Pepsi's channel, but also can sign Xu Yuan's top traffic. ”

"Considering that Pepsi took a stake in BodyArmor some time ago, and Coca's early contact failed, it is not difficult to speculate that Guiduobao is the key to Pepsi's success!"

"Let's make a bold assumption. ”

"Bryant's business acumen, without a doubt, is evident in BodyArmor. So for the sake of his good friend Xu Yuan, will Kobe Bryant focus on the Chinese market?

"We all know that at the beginning, Coca's valuation of BodyArmor was much lower than the actual value of BodyArmor. But Kobe Bryant is still willing to talk to Cocao, what does that mean?"

"Is Kobe stupid? Kobe is obviously not stupid! The reason why he accepted the negotiation was because he had other purposes! In the negotiations with Cocaly, the reason why he accepted Cocaly's low offer was because Kobe Bryant strongly demanded that Coca-Cola add China's domestic channels in exchange. ”

"Pepsi and Coca-Coca, as the world's largest and China's largest beverage brands, have been working in China for many years and have strong channels. However, the biggest difference between Coca-Cola and Pepsi is that Coca-Cola itself promotes a lot of beverage brands and types, giving full play to the channel. ”

"Due to the influence of the diversified development plan, Pepsi has been very conservative in the upgrading of products and has not fully played the role of a channel. ”

So Coke would never agree to Kobe's request. Pepsi, on the other hand, is willing to try. Because drinks are a delicious life, but for Pepsi, they are only a very important part. ”

"In the case of BodyArmor's stake, we can see a Kobe Bryant with a global vision. He not only took care of the future of BodyArmor in the United States, but also made another BodyArmor in our country. No, the future of Kittal is far stronger than that of BodyArmor, because herbal tea itself is larger than the market for sports drinks. ”

"To sum up, Kobe Bryant has the appearance of the richest man in the world!"

Qi Shi's inference is very popular on the Internet.

In this world, there is no shortage of celebrity worship. There are no surprises when successful people do anything.

So the Kobe theory became mainstream.

This statement, after Xu Yuan praised Qi Shi's V blog, was even more accepted by everyone.

Because of Kobe's high popularity, as well as his support and confidence in the Chinese market, he brushed a wave of domestic goodwill, and at the same time, Guiduobao's sales increased again.

This is almost the same as Kobe Bryant's endorsement of Guiduobao, is an effect, even better.

And Kobe, who knew about it, wanted to cry without tears.

Brother Qi Shi, you are really a talent, except for replacing the word Kobe Bryant in your argument with Xu Yuan, you are basically right.

But Kobe Bryant can't tell everyone, it's not me, the most carved one is actually Xu Yuan, right?

Kobe Bryant's self-esteem does not allow him to say that he is inferior to others.

So he could only study economics, marketing and other books.

No one would have thought that the real equity distribution of Ji Duobao is 10% for Kobe, 5% for 100%, and 85% for Xu Yuan. Just like no one knows, in the equity distribution of BodyArmor, Kobe Bryant is 40 percent, 100 percent is 40 percent, and Xu Yuan is 20 percent.

From the equity distribution, it can also be seen who Xu Yuan is more optimistic about.

Pepsi's 5% of Geduobao is also due to process needs, otherwise it would not be possible to go through Pepsi's channels. In this regard, Pepsi Beverage executive Joe Cole was quite sorry at first, until the sales of Guiduobao exploded, and he regretted it.

Why didn't you make more points in the first place?

But it's okay, it's better than nothing.

And Joe Cole did not make a mistake in judgment, Pepsi's sales were not impacted by Guiduobao herbal tea, and even, because of Xu Yuan's endorsement, it also achieved a reversal of Coke in sales.

Herbal tea and carbonated drinks are not in conflict with each other, what he really impacts is other drinks other than carbonated.

Of course, it's good to have five percent of the shares. When the time is ripe, Pepsi will naturally bewitch and promote the listing of Ji Duobao, and when the time comes, it will be the time for Xu Yuan and Kobe to be out.

The same goes for including BodyArmor.

Because after most start-up companies go public, the founder team will choose to cash out and leave the market.

On the one hand, it can't stand the stimulus of huge amounts of cash.

On the other hand, most of these people feel that they can rebuild a stronger brand.

But in fact, the vast majority of people will never be able to create such brilliance in their lifetime.

These people are typical in the first half of their lives, who earned a lot of money by luck, and then in the second half of their lives, they lost everything by their ability.

Pepsi has this confidence.

After all, Kobe Bryant almost accepted a delicious offer of 550 million, which is incredible.

It's not that you're stupid, Volute, it's that you're cute.

......

"Director Xu? No, it's Boss Xu, hey, I don't know what to call you now! They all say that the slash is young, your slash is too evil!

BodyArmor and Ji Duobao, Xu Yuan took the line of Kobe and Pepsi, and suddenly crossed over from the entertainment industry to the business district, and it is also a rice grain tip business district and a Luoshan chicken business district!

"This time the golden rooster actually replayed the scene of Baiyulan last year, you father and daughter, you really don't leave a way for others to live!" Huang Bo quipped.

That's right, the two were at the Golden Rooster Awards ceremony.

And this time at the Golden Rooster Awards Ceremony, the biggest highlight is the dispute between Xu Yuan and Meng Xiaoxuan!