Chapter Eighty-Six: Bicycle Sharing

The question thrown by Dai Wei made Zhang Yida very entangled, and his mood fluctuated.

Investing in Byker Technology, this cycling tour project may fail like in previous lives.

However, this can be regarded as a tie-up with Daiwei. With friendship, you can continue to be an angel investor when you engage in bike sharing in the future.

At its peak, the valuation of FOF Bicycle reached $4 billion, and jumping out of the car at this time must have made a lot of money.

Then, because FOF missed the opportunity to merge with Baimo Bicycle, he was stuck by Didi's veto and could not raise funds, and the debt crisis broke out, sliding all the way to the abyss.

Even the deposit paid by the user for riding a bicycle was misappropriated, and finally Dai Wei became the person subject to execution by the court.

Zhang Yida feels that it is a pity, sharing bicycles is a good project, and it is a pity to be ruined like this.

In addition to the vicious competition among peers, Dai Wei is personally responsible for the collapse of FOF as the CEO.

Indecisiveness and lack of management ability in large companies are all flaws of Daiwei.

What if I did it myself?

Zhang Yida thinks this is completely feasible.

First of all, there was no shortage of money and people in the early stage of the business, so I set up a company and started to invest in it from the campus of Beijing University, and after some achievements, I began to introduce venture capital.

Moreover, as a traffic entrance, shared bicycles can guide many users for Rui, and mobile payment can also take advantage of this shareholder wind to harvest a wave of users.

The most important thing is that now FOF is still engaged in cycling tourism projects, Baimo has not yet been established, and there is not even a shadow of Hello Bicycle.

If you launch a bike-sharing bike a year earlier than in your previous life, you have a good chance of leaving all your competitors behind.

It is inevitable that someone will follow the trend by launching a shared bicycle first.

In particular, some venture capital companies that can't invest in their own bicycle projects will definitely turn to other competitors.

If you form a tug-of-war and vicious competition with these competitors who have been blessed by venture capital and capital, you will fall into the dead end of shared bicycles in your previous life.

Of course, there are not no solutions, starting from several aspects:

First, to spread bicycles all over the country as quickly as possible, occupying most of the market share. Quick decision, can not give other competitors and capital a chance to take advantage of.

Second, let the shared bicycle generate revenue and have the ability to make blood on its own.

In the previous life, several major bicycles competed viciously, fought price wars, rode bicycles for free, and gave red envelopes to users.

It's cool to attract new users, but once it comes to an emergency, you find that the food and grass are broken, so you can only disarm and surrender.

If you do it yourself, you can pull Ruixiang to play with Yimin.

The advertising traffic of bicycles has an additional financial monetization channel, and Yimin and Ruixiang have gained users. Win-win for all three parties!

Third, the detours taken by FOF and Baimo in their previous lives cannot be repeated. The quality of the bicycle, the delivery area, and the smart lock all have to bypass some minefields.

After figuring out this, Zhang Yida was no longer entangled and decided to do a bike-sharing project by himself.

looked at Dai Wei, who was looking forward to him, and several of his partners.

Zhang Yida came back to his senses, and he had been thinking about sharing bicycles for more than ten minutes, and he had been hanging a few of them there.

Dai Wei and the others thought that Zhang Yida was thinking about angel investment, and when they saw him contemplative, they didn't dare to disturb him.

Looking at Dai Wei and the others, Zhang Yida pondered for a moment and said:

"I can invest in you!"

"Really, that's great, thank you, Yida!"

Dai Wei and several partners were so excited that they were about to jump.

Zhang Yida's idea was to give Dai Wei a chance to see if he was still on the street like in his previous life.

The most important thing is to let him devote all his energy to cycling tourism projects, and don't follow himself.

"One Million Yuan Angel Investment, 10% Shares"

This is the angel investment condition offered by Dai Wei and their team.

Zhang Yida didn't even pay back the price, so he responded directly, and arranged financial docking with them in the future.

……

Back in the office of Ruixiang Company, Zhang Yida took out a pen and paper and began to write and draw.

Shared bicycle structure: bicycle + smart lock

Bicycles are very simple, and they can be produced by finding a bicycle foundry.

The bicycle structure Zhang Yida prefers the solid tires of Baimo, which do not need to be inflated and destroyed, and are strong and durable.

This can reduce a lot of logistical stress, even if the cost is higher.

Smart locks are a bit more complicated, and there are many functions to have:

The first is the scanning code unlocking function. The smart lock has to add a communication module. There are three types of communication modules:

It supports 2G communication module, NB-IoT cellular-based communication module, and Bluetooth mode.

There are many shortcomings of Bluetooth connection unlocking, unstable connection, and poor compatibility of Bluetooth chip versions of various mobile phone manufacturers.

First passed.

2G is the use of GPRS traffic unlocking. Unlocking and returning the car is reliable, and the location information can be updated in time, so it is more accurate to find the car, and the car can be left after locking, and it is also convenient to return the car;

Zhang Yida decided to use 2G communication modules in the early stage, and then gradually adopted NB-IoT after development.

NB-IoT technology is more than 100 times more connected than traditional mobile communication networks, and can support the connection of 100,000 devices. The signal penetration is also stronger than that of the existing network, and the signal can be received in the basement and the lock can be unlocked and closed.

However, at present, the network infrastructure is not perfect, and it is not realistic to cover a large area, and the cost is higher than that of 2G.

There is also a timekeeping and charging function. Smart locks capture the user's unlocking and closing status, calculate the user's usage time, and then bill.

Finally, there is real-time monitoring of the vehicle, anti-theft function. The smart car lock contains a positioning chip, so the location, status and flow of each vehicle can be accurately controlled through the GPS positioning on each vehicle;

If the background data shows that the car has not been used for a long time or is located abnormally, you can arrange a special operation dispatcher to find the car.

There is another thing, Zhang Yida remembered, the cloud platform, and wrote the words "cloud platform" on the white paper.

The cloud platform mainly realizes the storage and management of data, and is the center of the entire shared bicycle operation.

Specifically, after the user scans the QR code, the command requesting unlocking will be uploaded to the cloud system, thereby unlocking the bicycle;

At the same time, the real-time status and location of the shared bicycle will also be uploaded to the cloud, and then the function of synchronous billing can be realized.

Users can use Mobao to pay for recharge and payment services.

However, the cloud computing service is still in the research and development stage and has not yet begun large-scale commercial use.

Ahri and Penguin definitely can't be used, so they can only choose Birch for cooperation.

Zhang Yida looked at the bicycle structure diagram he drew on the white paper, as well as the row of typesetting notes next to it.

After thinking about the bicycle manufacturing process, it's time to think about the funds.

Zhang Yida rubbed his temples and found that he was really short of money.

Ruixiang is engaged in mobile payment, which is a bottomless pit, and the money from financing and financial advertising has been smashed into it recently.

Yimin's words have just begun to make a little profit, and the $25 million earned from the gambling is used to acquire a part of the financial license, and the rest of the money is used for risk control research and development and offline store construction.

Huayi Capital is a poor ghost, all of which are customers' money, and they are still desperately raising funds. When the shared bicycle has improved a little, it is still possible to invest in a venture capital.

At the end of April, Dogford Company transferred 5 million yuan to prepare for the establishment of Pate Company, and now more than two months have passed, and more than 5 million profits have been made in the financial report. It can support 5 million here.

It has been more than 2 months since the establishment of Peite.com, Zhang Yida invested 5 million, Lu Fenghai invested 500,000, and the money is almost burned at present.

Some time ago, Lu Fenghai also called Zhang Yida to help with financing. is also a poor ghost who has a difficult life himself.

By the way, and wages. Zhang Yida remembered that Ruixiang Group's annual salary for the chairman of the board was 3 million, and Yimin's words were less, and it was set at 2 million.

The sum of the two is a total of 5 million, and 5 million can be made up of the salary in advance for the next year.

In addition, Yimin and Ruixiang have also paid themselves more than 2 million wages in the past six months, and they usually spend some, and 1.5 million.

Last year, he sold 1% of Ruixiang's equity to the black shirt capital in exchange for 12.2 million yuan to run Yimin Company, which used 11 million, and later went back to pay off the mortgage loan during the Chinese New Year, and paid more than 100,000 yuan in interest, and spent tens of thousands of yuan to buy gifts for his parents.

The card has not been moved, and after checking it, there is still a million.

It is also necessary to invest 1 million in Dai Wei. Zhang Yida regretted it a little, and he was short of money!

500 + 500 + 150 + 100-100 = 11.5 million

Zhang Yida found that he could only collect this number at most.

The car is in the name of Hang Ruixiang, and the house is in the name of Hang Yimin. Take the mortgage, and if you are cheeky and then the company will lend it to you, you can make up another four or five million.

That's all the bike-sharing start-up capital, fifteen or six million.

Bike sharing is an asset-heavy project, and if you want to make a name for yourself in the early stage, you have to spend a lot of money.

And if you want to quickly seize the market, you can't develop little by little. Don't give other competitors too much time to catch up.

After calculating it, more than 10 million yuan of funds will only be enough to build 10,000 bicycles at the beginning.

And you have to build a team, rent an office, and invest in research and development, and it is estimated that you can't build 10,000 cars, at most five or six thousand.

In fact, if conditions permit, Zhang Yida wants to put 100,000 bicycles on it at one time, put 10,000 bicycles in one city, and directly lay out 10 cities.

The speed of development, leverage!

But just think about it, the production cost of 100,000 vehicles alone is more than 100 million, plus the labor cost of the scheduling and operation team, there are no 200 million can't be stopped.

Retracting his thoughts, Zhang Yida began to think about Ruixiang and Yimin's advertising placement.

The body can be swiped with advertisements, the boot page of the shared bicycle APP can be hung with advertisements, and advertisements can also be displayed in the APP.

You can also make a nine-square grid inside the investment and finance to give the shared bicycle an entrance. Authorize mung bean credit, and if the credit score is higher than 600, you can ride a bicycle without a deposit.

You can bring a wave of users to mung bean credit!

The first choice for shared bicycle recharge and payment method is Mobao Pay, which can bring a wave of users to Mobao Pay!

In the case of a deposit, make a financial product in the shared bicycle, current financial management, and put the deposit into it to generate interest, and the user can withdraw the deposit at any time, and at the same time it comes with income.

It can help Ruimin Wealth Management to pull a wave of users! Users have tasted the sweetness, and maybe they will increase their investment.

The loan supermarket and the wealth management supermarket can also be added to the bicycle APP in the later stage to earn some advertising diversion fees.

In the past 19 years, there were more than 200 million registrations of shared bicycle users, and the traffic is also very large, so it is necessary to make reasonable use of it.

I have to give the bike a name, what is it called?