Chapter 118: Siege and Siege (Second Update)
On Friday, Li Nan came up with the decoration drawings of the two branches.
After meeting Xu Yiyang and making sure that there was no problem, Li Nan went to Weizhou with the drawings first.
Xu Yiyang plans to start the renovation of Penang after taking the last weekend of classes.
Near noon, eight of Billy Stone's classmates rushed over from Springs.
Eight international students, six women and two boys, all from the United Kingdom, the United States and Canada.
Billy made a special trip to pick them up, and then took them directly to the Children's Palace.
After the meeting, Billy introduced Xu Yiyang to the eight international students.
I heard that he is the boss of Jiayang Education and the owner of Billy's monthly income of more than 10,000 yuan, and the international students are very polite to him one by one.
Although Westerners generally practice hedonism, international students are a very special group.
Most of the Western students are able to endure hardships, and there are many backpackers, no matter where they travel, they live in the cheapest hostels and travel in the cheapest way.
Most of the international students Billy found were not in a good financial situation and had no source of income, so there was such an opportunity to make money, and each of them couldn't ask for it.
Xu Yiyang first took them to visit the environment of the Children's Palace, and told them the operation mode of the Children's Palace and the main focus of the class.
As for the income, Xu Yiyang's conditions, like Billy and Anna, are basically about 200 yuan per class hour.
Because July 1 is the summer vacation, Xu Yiyang decided to do a new round of enrollment expansion, and also increase the frequency of students to one class a week to two classes a week.
In this way, from Monday to Sunday, classes are held throughout the day at the Children's Palace, and teachers and students take turns to rest, but the venue does not rest.
Therefore, Xu Yiyang needed to add at least four foreign teachers in the early stage, and cooperate with Billy and Anna to support the Yingzhou stall.
As for the remaining four foreign teachers, they will not be able to take up their posts for the time being, and they will need to wait until the two new branches are launched.
So, the eight people accepted it very happily.
They made an internal decision and elected four people to take up posts in Yingzhou first.
So these four people decided not to leave at all, and waited for July 1 to go directly to work.
As for the remaining four, they will go back to Quancheng tomorrow to wait for news.
Taking advantage of the fact that these eight people were all in Yingzhou, Xu Yiyang told them that he planned to shoot a set of TV commercials.
Xu Yiyang hopes that these eight people can appear with Billy and Anna.
In this way, there are ten foreign teachers in the advertisement, which can well highlight the scale and strength of the foreign teacher team of Jiayang Education.
However, because the shooting will use everyone's portrait rights, Xu Yiyang took the initiative to propose:
First, it is not forced to appear on camera, it is completely voluntary;
second, if you are willing to appear on camera, you will be given 1,000 yuan per person for appearing on camera;
Third, as long as the advertisement is put into use, each person will be given another 1,000 yuan per year for the use of the image, and the image use period shall not exceed five years.
Everyone simply said that they were willing to appear on the camera, and they all said that they didn't need to pay, but Xu Yiyang insisted very much.
This amount of money is nothing to me, but it represents an attitude of my own, an attitude of not taking advantage of employees.
We should not only respect employees and their work, but also respect other rights and interests of employees.
Just because someone else is your own employee can't use their image rights for nothing.
Because of Xu Yiyang's persistence, these people also have a little more good impression of Xu Yiyang.
It's not easy to meet such a boss.
At the very least, there is no need to worry that he will pit himself.
After determining everyone's wishes, Xu Yiyang asked Li Nan to introduce a director.
This director is currently working in the advertising department of Yingzhou TV station.
Yingzhou TV usually undertakes advertising, and also undertakes filming and production.
Although the things they photographed were some men's, gynecological drugs and the like, and the whole was a little rougher, at least the equipment and people were complete.
At present, the biggest problem in the advertising of small TV stations is not the problem of technology and hardware, but the limited degree of technique and refinement.
Xu Yiyang has his own set of shooting ideas, although it is a more common advertising mode in later generations, but now it is also very good.
At that time, as long as the other party can shoot according to their own requirements, they will basically be able to stabilize the effect.
Subsequently, Xu Yiyang asked Li Nan to help make an appointment with the other party, negotiated the price on the phone, and asked the other party to bring someone to the Children's Palace early tomorrow morning to shoot the advertisement first!
By the way, he went to the photo studio to hire two photographers, and tomorrow he will take advantage of the opportunity to shoot videos on the TV station and let them shoot some graphic materials.
In the afternoon, Li Xuan of Guancheng Garment called and said that the sample of the clothes had been made, and asked Xu Yiyang when it would be convenient, and she brought the sample over to Xu Yiyang to see.
Hearing that the sample came out, Xu Yiyang was immediately excited.
I just happened to shoot an advertisement tomorrow, and the sample came out at this time, which was so timely!
So, I asked her to bring the sample to the Children's Palace before class.
At four o'clock, Li Xuan rushed over with a few T-shirts.
The T-shirt is made of combed cotton, and the fabric is very comfortable.
Xu Yiyang only needs pure white as a color, and the workmanship of the clothes is no problem, and it is more meticulous.
On the front of the T-shirt, there is a big logo of Jiayang Education's rising sun, an area about the size of a book, and a small logo the size of a matchbox in the center of the collar behind it.
The logo is already very beautiful, and the print is more delicate, and it looks very high-grade.
Xu Yiyang was very satisfied overall, and he immediately said: "Sister Xuan, the clothes are very good, just produce according to this." ”
As he spoke, he asked again: "If we go all out, what is the approximate speed?"
Li Xuan said: "We still have 20 sewing workers, all of whom are relatively skilled old technicians, working overtime every day, one person can produce about 100 pieces, and it is conservatively estimated that there are 16 or 700 pieces a day, and the order of 20,000 pieces can come out in about 12 days." ”
Xu Yiyang knew that the production efficiency of clothing was low in recent years, and for an enterprise like Guancheng Garment that was on the verge of bankruptcy, automation was even more impossible, so he was already very satisfied with this speed, so he said: "Sister Xuan, can I trouble you, let everyone work overtime tonight, produce 200 pieces for me, and use them tomorrow morning, because I want to shoot a TV commercial tomorrow morning." ”
Because it is impossible to shoot commercials frequently, it will take at least a year to shoot video ads and print ads tomorrow, so of course, the more refined the shooting, the better.
Tomorrow will not only be the teachers, but also the students, if tomorrow the cultural shirt can be produced, so that the teachers and children are wearing the same, printed with the Jiayang Education Logo T-shirt, then the visual effect will definitely be very good.
As soon as Li Xuan heard this, she immediately nodded and said, "No problem, I'll arrange it when I go back later." ”
After speaking, she asked again: "Mr. Xu, then what proportion should we allocate the size?"
Xu Yiyang said: "Tomorrow's 200 pieces, 9-12 years old average size preparation 170 pieces, adult male average size preparation 15 pieces, adult female average size preparation 15 pieces. ”
As he spoke, he added: "In the end, the remaining ones are 55% under the age of 9-12, 35% between the ages of 12 and 15 and 15 and -18, and 10% for adults over the age of 18, half for men and half for women." ”
The majority of the students in Jiayang Education are primary school students, accounting for about half, so there are more distributions in this age group.
As for adults over the age of 18, it is mainly for teachers and staff.
Li Xuan nodded and said, "No problem, I'll make a yard here, 9-12 years old children are S size, 12-15 years old M size, 15-18 years old L size, most adult women wear L size is enough, and then make a small number of adult men's XL, a very small amount of XXL." ”
Xu Yiyang immediately smiled and said, "Okay! It's much easier to divide it like this!"
Li Xuan said: "Then we will start mass production today, and send you 200 pieces early tomorrow morning." ”
Xu Yiyang said with a smile: "You call me tomorrow when you prepare the goods, and I will ask the driver to pick it up, so you don't have to make a special trip." ”
......
Early the next morning, Li Xuan called Xu Yiyang, and two hundred T-shirts had been packed and ready.
Xu Yiyang immediately asked Zhang Chong to go over to pick up the goods.
When the two hundred T-shirts were pulled back, the director contacted by Li Nan also rushed over with a few staff members.
They drove a small truck and pulled a cart of all kinds of equipment, including cameras, microphones, simple rails, small rocker arms, and so on.
The director's name is Xu Fei, twenty-seven or eighteen years old, it is said that he is the son of a TV station worker, and he tossed around for a few years after going to school outside, but he didn't toss any tricks, so he went back to work at Yingzhou TV Station.
The staff set up the filming equipment in the largest classroom, and Xu Yiyang and Xu Fei once again determined the specific shooting plan.
Xu Yiyang thought that he would shoot a few close-ups in the classroom first.
For example, the shot of ten foreign teachers standing on the podium at the same time;
Footage of foreign teachers stepping off the podium and communicating one-on-one with students;
Rocker shots of foreign teachers lecturing on the podium;
Then give some close-ups of the hardware equipment and some close-ups of the PPT courseware.
Finally, mix these shots together, add some fast-moving shots and some transitions, and the picture is basically the same.
As for dubbing, Xu Yiyang has already written the script, and when the time comes, let Xu Fei find a male anchor with a stronger voice from the TV station, and read out the script sonorously.
As soon as the audio and video are combined, several versions of different lengths are cut out, and this is done.
The task of foreign teachers to cooperate with the shooting is also very easy, Xu Yiyang's shooting requirements, there is no need for the teacher to speak to the camera alone, so everyone is not so nervous, basically just a concave shape.
Xu Yiyang's attitude of not taking advantage of it is not only aimed at the teachers, but also for the children in the junior class who cooperate with the shooting.
Before the shooting, he greeted the parents, and specially prepared a gift package for the children who cooperated with the shooting.
In this gift bag, there is a one-size-fits-all T-shirt, a stationery gift, a commemorative medal of Jiayang Education, as well as a bottle of Coke and a pack of shrimp crackers.
The children were very happy when they got this gift bag, and they had a smile on their faces all the time, so the effect of cooperating with the camera in class was also very good.
One class, 160 students, all wearing the same cultural shirts, the visual effect is really good.
In addition, the ten foreign teachers are also wearing the same clothes, and the camera is uniform, and the effect is excellent.
The shots Xu Yiyang asked for were all shot in more than an hour.
Xu Fei was very satisfied with the shooting materials, Xu Yiyang took a look at the situation of the materials, and found that the lens, lighting, framing and camera movement exceeded his expectations, and the shooting showed the kind of formality, unity and lofty feeling he wanted.
Xu Yiyang believes that when it is made later, once this advertisement is broadcast on the TV station of any city in the province, it will have a huge attraction to students and parents, and the next siege will depend on it.