Chapter 371: Further increase income
Making money and rushing performance will be addictive.
If you invest tens of thousands of dollars to open a store and earn 100 yuan a day, many people may not open until 10 o'clock in the morning, and close early to go home before 6 o'clock in the afternoon.
However, when I can earn 500 yuan a day, I can't wait for the morning to pass before dawn, and I don't go home until late at night.
When you can earn 1,000 or more money a day, you can't wait to live in the hotel.
Go home, what is home, what is home, where you can make money, and everything else is nonsense.
It's the same with performance.
The superiors require a decent 1 million, then do it unhurriedly, and complete the task at the end of the month.
However, when there is an opportunity to reach 1 million a week, people are looking forward to being able to complete 4 million, or even 8 million, 10 million in this month.
Tong Fangquan tasted the real sweetness from the mobile QQ business, so he really couldn't wait to start a new performance growth point.
So, he lit a cigarette and talked to Xu Yiyang.
First thanked him fiercely for his situation, and then asked: "Xiao Xu, do you think we have any new operation mode with Tencent?" I also talked to them on the phone this morning, and he is also eager to find some new breakthroughs, but he can't figure it out for a while. ”
Mr. Ma now looks at the background data every day, and he can't sleep, and his income is getting higher and higher, which exceeds expectations, which makes him feel a little unreal.
However, he, like Tong Fangquan, can't wait for greater growth in this business.
However, after all, he is just starting out, and he can't think of many things that Tencent has come up with in later generations, so he can't find any new way.
Xu Yiyang thought to himself, if you want to cooperate with Tencent, there are so many things you can play.
For example, let Mr. Ma give Tencent a membership function, what online stealth to it, stealth to it visible, online transfer of files, group chat, QQ space, QQ cartoon show, can be used to do value-added business, and every income is amazingly good, when the time comes to sign an agreement with him, the payment channels are all telecom phone bills and recharge cards, and telecom can also make a lot of money by taking the channel share.
After all, electronic payment has not yet sprouted, and in the next few years, Mr. Ma and domestic Internet companies will have the primary payment channel of communication business, followed by offline point card sales channels.
All in all, whoever uses the channel has to pay for it, which is the same as running transportation and paying tolls.
In these years, the cost of the payment channel is not cheap, as little as 10%, as much as 30%.
When Ubisoft helped Shanda sell legendary point cards, the channel fee was 30%.
However, judging from the current situation, Tencent should not have the strength to develop so many new features.
Product upgrading is to be down-to-earth step by step.
It's not that you can build Alto today, and you can fully upgrade and build Audi tomorrow.
Moreover, Xu Yiyang does not want to pull out seedlings to help grow.
If Tencent is so busy developing new features that it ignores its current strategic goal of rapid expansion, wouldn't it be a big loss?
Therefore, he said to Tong Fangquan: "Uncle Tong, to be honest, I can't think of the problem of new business for a while. ”
Tong Fangquan sighed lightly and said, "It seems that it is indeed not so easy to usher in a new wave of growth!"
Xu Yiyang nodded, and suddenly said: "But I have some new ideas, which can help the mobile QQ business expand its business scope and increase information fee income." ”
Tong Fangquan immediately became interested and asked: "Tell me quickly, I'll wait for you to guide me." ”
Xu Yiyang said: "You can talk to Mr. Ma, on the basis of mobile QQ transmission chat messages, add a function of online and offline reminders." ”
"Reminders for going online and offline?"
Tong Fangquan asked in surprise: "How do you do it?"
Xu Yiyang said: "It's very simple, users who have opened mobile QQ can choose one or more users to pay special attention to, for example, I set up special attention to Yuewei on QQ, then if her QQ is online, I can receive a message reminder to tell me that she is online, and if her QQ is offline, I will also receive a message reminder to tell me that she has been offline." ”
"This kind of feature is very attractive to users of one or more people of the opposite sex who are highly interested. ”
"As for the charges, we will all bill according to the out-of-package billing, and a tip is a dime;"
"In this way, if I follow Yuewei, she goes online once a day and goes offline once, I will spend two cents on the information fee;"
"If she logs in several times a day, then I may spend six cents on information fees, even if she averages once a day, then it will cost me six dollars a month to pay attention to her online and offline;"
"If I pay attention to a few more people, it may cost me more than ten or twenty yuan a month, which is still very helpful for generating income. ”
Tong Fangquan hurriedly asked: "Do you think this feature can attract users?"
Tong Yuewei on the side blurted out: "Dad, if this function is launched, it will definitely attract users, at least I will pay attention to Xu Yiyang first." ”
Tong Fangquan nodded lightly and said excitedly: "If half of the mobile QQ users can choose to add this function, that is, 200,000 people, and there will be three or four million more information fees a month, and they will continue to increase every month in the future, and at least fifty or sixty million more information fees can be made throughout the year!"
Xu Yiyang smiled slightly and said, "The problem shouldn't be big, after all, the base number is there." ”
Tong Fangquan hurriedly said: "Then I'll call Mr. Ma now." ”
After speaking, he suddenly came back to his senses and said, "Xiao Xu, you should tell Mr. Ma, I'm afraid I won't convey it well." ”
Xu Yiyang nodded and made a phone call to Mr. Ma.
Mr. Ma was still working overtime in the company at this time.
When I received Xu Yiyang's call, I was very happy, and as soon as I came up, I said: "Mr. Xu, hello!"
Xu Yiyang smiled: "You are also good, Mr. Ma." ”
After speaking, Xu Yiyang said: "I chatted with Uncle Tong just now, and I thought of a way to increase the income of mobile QQ, so I want to give you a reference." ”
Mr. Ma immediately asked excitedly: "What is the way to increase income?"
Xu Yiyang envisioned the function of SMS online and offline reminders, and told Mr. Ma.
After hearing this, Mr. Ma immediately became excited: "This is something! This is definitely something! Mr. Xu, you are really a genius, you can think of any function!"
Xu Yiyang smiled slightly and said, "Mr. Ma has won the award, and I will also do my best." ”
Saying that, Xu Yiyang hurriedly reminded: "By the way, when you do this function, you must not infringe on the user's privacy, if the user chooses to log in in the online state, you can send text messages to the user who pays attention to her, if she is logged in in the incognito state, you must not destroy the privacy, tell the other party the news." ”
Mr. Ma immediately said: "Mr. Xu, don't worry, I will definitely respect the user's privacy, and only remind the online status, after all, the user chooses the online status by herself, which proves that she wants others to see her online." ”
"Yes. Xu Yiyang said: "In addition, users may have the problem of network instability, for example, if you follow me, I will be frequently disconnected, one up, one up, one ”
Mr. Ma hurriedly asked, "Mr. Xu, do you have any good suggestions?"
Xu Yiyang said: "You'd better let users set their own filter rules, how long the frequent login does not repeat the reminder, if the user sets ten minutes, the ten minutes multiple online do not repeat the reminder, offline reminder, is within ten minutes after the user goes offline, without logging in again, to send a reminder to the user, if the user is followed within ten minutes and re-online, it will default to the other party has been online." ”
Saying that, Xu Yiyang said: "Of course, this should be defined by the user, if the user just wants to pay attention to the close dynamics, and decisively chooses that he does not need to filter, then he will not set any filter." ”
"Understood!" Mr. Ma said excitedly: "Then we will start working overtime to develop this new feature today, I believe that as soon as this function is launched, there should be a large number of users who choose to open it, and then there will be a huge supplement to the monthly information fee!"
After speaking, Mr. Ma said: "Mr. Xu, thank you so much, you have been helping Tencent find monetization channels and increase revenue. ”
Xu Yiyang smiled slightly and said, "This is what I should do, if it goes well, maybe we will be able to achieve our expected two-year goal this year." ”
Mr. Ma smiled: "That's really good!"
......
Mr. Ma's team only took two days to develop this new online and offline reminder function.
As soon as this feature came out, it was immediately warmly sought after by mobile QQ users!
The reason why everyone opens the mobile QQ function is because they have a focus on the object and don't want to miss every communication with each other, so this function is almost the icing on the cake for them.
On the first day of the new feature's launch, 100,000 people opened the feature, and the average number of special attention users reached 2.2.
In other words, 100,000 people, a total of 220,000 people have paid attention to the upper and lower line dynamics.
On the same day, more than 60 messages were released for online and offline reminders, and the information fee exceeded 60,000 yuan;
On the second day, the number of people opened reached 150,000, and 920,000 pieces of information were released on the same day, with an information fee of 92,000 yuan;
On the third day, the number of people who opened exceeded 200,000, and 1.3 million pieces of information were released on the same day, with an information fee of 130,000 yuan.
When they knew that Tong Fangquan had added a new revenue function to the original mobile QQ, they were shocked to increase the daily information fee by more than 100,000 yuan.
Moreover, this new feature continues to create miracles, because its greater value has just been highlighted......