"Tell me, what's going on?"

After being silent for a long time, Zhao Fusheng slowly opened his mouth and asked Zheng Yao.

No matter what happens, as the boss of the Future Group, he has the right to know.

Zheng Yao sighed and explained to Zhao Fusheng.

In fact, this matter is not complicated, the advertising market in the northern region was mainly divided by three major advertising companies, these three companies are Perfect Advertising Company, Future Advertising Company and Oriental Advertising Company.

Speaking of which, Zhao Fusheng also dealt with the headhunters of Perfect Advertising at the beginning, and the woman's name was Wang Meiyu, who was Zheng Yao's college classmate.

Despite the failure of that poaching, with the rise of future advertising, these three advertising companies carved up 65% of the advertising market in the northern region.

This is a very scary number, which means that the remaining advertising companies can only pick up the leftovers of these three companies to survive.

35 percent of the market seems like a lot, but the problem is that there are too many monks and too little porridge.

And even between these three major advertising agencies, the competition is very fierce.

The future advertising has Zhao Fusheng's gold medal planner, and the other two companies are also not reckless, after all, they have been rising for a longer time than the future advertising.

In other words, even if people are fighting for the foundation, they must be stronger than the foundation of future advertising.

It's embarrassing.

The foundation of future advertising is shallow, which is a fact that is well known from top to bottom of the company. In fact, the reason why future advertising can rise in just a few years, professionals in the industry know that it is because their boss, that is, the gold medal planner, is too capable to always win big orders such as Mercedes-Benz advertising.

But the problem is that Zhao Fusheng is the big boss of the company, and he is not a specialized advertising planner.

For example, today's Future Advertising is a branch of the Future Group, and the scale is no longer the private studio of the year, and there are a lot of advertisements to undertake every day.

This is a very real problem, in fact, since the official establishment of the Future Group, Zhao Fusheng has no longer personally produced advertising planning.

This reason is very simple, just like everyone knows that Li Shimin is a general who bravely crowns the three armies, but do you see how many times did he personally charge into battle after he became the emperor?

People's identities and statuses are different, and the things they can do are naturally different.

Since Zhao Fusheng has become a big boss, he naturally can't go into battle in person to do advertising planning as before, if that's the case, what's the use of having such a large group of people in the company?

This is different from writing a script, which can be regarded as a temporary interest, and if you do advertising planning, it is really a bit excessive.

Therefore, Zheng Yao actually acquiesced to the decision of the advertising company, and the company also recruited several well-known advertising planners in the industry, so she was naturally happy not to disturb Zhao Fusheng.

In fact, in the beginning, there was nothing wrong with that. The future advertising market has stabilized, with the previous Zhao Fusheng's foundation, plus there is no idea of expanding the market on the future advertising side, and the other two advertising companies are fine.

But the problem is that sometimes, trouble doesn't mean you won't come to your door if you hide from him.

Just when Zheng Yao thought that everything was safe, Perfect Advertising Company and Oriental Advertising Company were acquired.

And they were acquired by two little-known investment companies.

"Don't tell me that the two investment companies are actually the same owner. Zhao Fusheng heard Zheng Yao's words, and asked with a gloomy face.

Zheng Yao smiled bitterly and nodded: "That's right, and their boss is Baidu." ”

"Baidu?"

Zhao Fusheng's face changed slightly, his brows furrowed tightly, but he didn't speak immediately.

Obviously, this news surprised him quite a bit, and he didn't expect it at all.

To be honest, although the three words of businessman are actually full of resistance, in Zhao Fusheng's eyes, whether it is Chen Tianqiao Chen, the richest man who has turned his face with himself, or the boss of Ma Hua Tengma who likes copycats, and even the boss of Taobao Ma who likes to sell fakes, these people still have merit in Zhao Fusheng's eyes.

After all, they are finally a momentary masterpiece, and they have indeed made a career.

It's like Jack Ma, you can say that he likes to pretend to be forced, and you can say that he started as a neon man, but don't forget, he is a party member.

At the very least, he contributed to the development of the country's economy.

And what about Baidu?

As an Internet company that puts profit first, Baidu can be called the most impolite and shameless or socially responsible company in the entire Internet industry.

In their eyes, as long as they can make money, nothing else is a problem.

So there are all kinds of free resources, so there are Putian advertisements.

Zhao Fusheng asked himself if he was a good person, and it was not that he had never done bad things, but a company like Baidu, who had no sense of social responsibility and only thought about making money, even didn't care about the lives of others, and didn't even let go of the people's hard-earned money, he really didn't have a good feeling.

Therefore, when Zhao Fusheng sold the navigation website to Baidu, he would rather not want the original shares of the other party, but also ask for a high price.

The Tao is different and does not conspire with each other, this is Zhao Fusheng's principle.

But he never expected that Baidu would quietly enter the advertising industry.

If I'm not mistaken, it seems that Baidu should be listed in the last two years, right?

"After Baidu acquired Perfect Advertising and Oriental Advertising, it had a great impact on us, and it was originally a three-point situation, but it turned out to be a monopoly, and our life was naturally not easy. Zheng Yao said to Zhao Fusheng with a wry smile.

Zhao Fusheng nodded, she didn't say that she also understood, things have come to this point, and it is not surprising that such a situation has occurred.

In fact, this is the same reason as Wei Shu and Wu in the Three Kingdoms era, when the three-legged stand was established, several countries attacked each other and were quite equal, even if the strength of Shu was weaker, and the strength of Wei was stronger, but in order to guard against Wu, it was necessary to throw a rat bogey.

But once the alliance between Shu and Wu broke down, the most powerful Wei destroyed Shu, and then Wu.

The reason is very simple, because the most powerful one appears, and the only opponent is left, life will naturally be difficult.

In the same way, originally Future Advertising and the other two advertising companies were divided into three parts of the world, and everyone was quite harmonious, but once the other two advertising companies merged into one, then Future Advertising naturally became the target of public criticism.

Thinking of this, Zhao Fusheng's face changed slightly, and he said in a deep voice: "What do you mean, is Baidu deliberately targeting us?"

This is the only answer, otherwise, Zhao Fusheng really can't think of any other reason why future advertising will encounter such a dilemma.

Zheng Yao nodded: "People are clearly targeting us, to be honest, even if you don't ask me, I plan to tell you." ”

Hearing her words, the expression on Zhao Fusheng's face was a little gloomy, and he knew very well that he really needed to make a trade-off in this matter.

Is it a counterattack, or a concession?

The answer, in fact, is obvious.