Chapter 760: Dealing with Smart People Without Words (Fourth Update, Plus for "Leaf Loves to Read")
Magic City.
Emon Group, it is Huaxia No. 1 Dairy Group.
Chairman He Feng is a legendary figure who has a keen sense of smell that is different from ordinary people in business, so in just ten years, he has built a small company into a giant aircraft carrier enterprise with assets of 100 billion. At this moment, He Feng was watching the news report in the office.
Suddenly, his eyes were slightly condensed, staring at a piece of news, revealing a faint smile: "CCTV Golden Channel's free advertising? This gimmick has been used up now, right? Can it still be effective? Not to mention that there is no free lunch in the world, Wang Huan is afraid that it will make everyone even more suspicious, and he will not easily sign this free contract." ”
He shook his head and was about to flip through the next news, when suddenly he felt a thrill.
"No, Wang Huan was able to become famous all over the world in just half a year, and he also stood at the top in many fields. can even single-handedly force Huaxin Media to the embattled situation it is today. He certainly has a talent in business that is unattainable. It stands to reason that such a blunt free advertising gimmick would not be made. Could it be that there is something deep in it?"
He Feng began to fall into deep thought.
A sharp business acumen begins to capture all the useful information.
Cheaply, a thought formed in He Feng's mind, the light in his eyes became more and more vigorous, and finally the case was amazing: "Wonderful! Wonderful! I didn't expect Wang Huan to make this move, it's amazing." It's just that what he meant was too vague, right? If it weren't for my sense of smell in business, I wouldn't know what he meant. ”
He Feng felt that he had thoroughly understood what Wang Huan meant.
He immediately called the secretary and gave him some serious advice.
Half an hour later.
The official Weibo of Yimeng Group issued an announcement: "Yimeng Group declares: The company hopes to become an advertising partner of Tianxing Pictures, and declares to everyone that even if the ratings of "In the Name of the People" are less than 1.5%, Yili Group will pay 1 million advertising fees to Tianxing Pictures. If the ratings of "In the Name of the People" are higher than 1.5%, then the advertising contract will be executed according to normal, even if the final advertising fee is 10 million or 100 million, Emong Group is willing to cooperate. ”
At the same time.
Chen Hui walked into Wang Huan's office with surprise in his voice: "Wang Huan, Yimon Group took the initiative to call and cooperate with the company in advertising, and declared that it was willing to take the initiative to pay one million advertising fees first. And said that they have thoroughly understood your deep meaning and will play this scene with you. ”
"What?"
At this moment, Wang Huan was completely blinded by the operation of the Yimon Group.
And those who take the initiative to send money?
What's going on?
Also, wait...... Does the Eamong know what he means? Can you explain a little bit more?
And what kind of drama did he play? When did he act?
Wang Huan was at a loss.
However, how could he refuse such a cooperation sent to the door, he showed an unfathomable smile towards Chen Hui, indicating that he knew. Then he reposted the Weibo of the Emon Group and wrote: "Thank you for the support of the Emon Group, I hope we will become the best partners in the future." ”
Because of Wang Huan's huge influence, after he reposted Weibo, it immediately caused a huge response.
"What do you mean by this operation of the Aemon Group?"
"I don't understand. ”
"Yes, he even took the initiative to give away a million. ”
"When did the capitalists become so generous?"
Originally, Wang Huan said that he would send advertisements for free, but it had already caused a stir on the Internet. It's just that everyone is talking about it enthusiastically, but there are no big companies that really call to cooperate, because everyone is doubting the purpose behind Wang Huan.
And now, the Emon Group suddenly made such an announcement, and then offered to pay one million advertising fees in advance, and this abnormal operation instantly aroused many people's ideas.
Netizens who eat melons are inexplicable.
Marketing accounts have analyzed the deep meaning of Emong Group's move.
As for the media, they began to report on it with great fanfare.
[Yimon Group took the initiative to cooperate with Wang Huan]
[Emong Group does not take advantage and takes the initiative to pay one million advertising fees]
[Wang Huan ushered in the first partner - Yimon Group]
【......】
Several news stories popped up.
So it was less than an hour.
The name of Emong Group is becoming more and more popular on the Internet, and it has soared directly to the hot search on Weibo, and even rushed directly to the top of the hot search list, with the number of readings on related topics directly exceeding 100 million, and the number of discussions reaching hundreds of thousands.
Everyone was stunned by this change!
You must know that Eamong Group usually advertises on Weibo, and even the cost is not low, but the effect is general. And this time, the Emong Group only issued an announcement, which directly produced a tenfold or hundredfold effect than the previous advertisement.
Now.
Yimeng Group, He Feng saw that Wang Huan reposted his Weibo and let the matter set off a huge wave on the Internet, he showed a knowing smile: "I really guessed Wang Huan's deep meaning." What he meant was to let the gimmick of free advertising spread all over the Internet first, and then let our companies offer to pay for cooperation. This contrast will certainly arouse great interest from the media and netizens. The result is an extraordinary response. That's how smart people deal with each other, they don't need words, they can communicate through the air. It's a wonderful feeling. ”
Advertising, advertising, is advertising.
No matter where it advertises, as long as it can achieve the final effect of wide advertising, it will be a big profit for the enterprise.
And this time, He Feng himself and Wang Huan cooperated with a small air, which produced a million-level advertising effect. In my heart, I suddenly felt a sense of pity for Wang Huan's business talent.
......
Many senior leaders of enterprises were stunned when they saw this scene.
"He Fengshen operates!"
"That's right, that's a lot of business acumen. Not to mention anything else, let's just say that the advertising effect generated by rushing to the hot search, its potential value is far more than one million. ”
"Oh, no, guys. If you think about it carefully, if it weren't for Wang Huan's free gimmick at the beginning, and retweeting the Weibo of the Yimeng Group later, the Yimeng Group would not have been able to rush to the hot search. Is there a deep meaning behind this?"
Hear that.
The crowd began to realize that they were all about it.
"When you say that, I seem to understand something. Otherwise, how could he repost the Weibo of the Yimon Group and publicize the matter?"
"Just now I was still wondering, how could Wang Huan come up with a free gimmick. Now I finally understand that he is using his influence, the curiosity of netizens, the pursuit of the media, and the platform of Weibo...... The various elements come together, and we can have a meaningful cooperation with him. ”
"It must be so. In this way, even if the ratings of "In the Name of the People" hit the streets, the advertising expenses we invested will also get enough returns. As for Wang Huan, he also recovered the cost, won face, and even made a small profit. In other words, in this series of processes, Wang Huan is the winner, and the merchant is also the winner. And netizens, media, and social platforms have all become the objects of Wang Huan's use. ”
He Feng deserves to be a business genius, and he saw through the deep meaning of Wang Huan's move at a glance, and won the peach. We must not be too far behind, and immediately called Tianxing Pictures and issued a statement expressing our willingness to cooperate with each other. ”
"Hurry! In addition, we will add another 500,000 to a total of 1.5 million, so that we can create a bigger sensation. ”
Countless businesses are starting to take action.
Book Keju Reading Website: