Chapter 221: The New Art City of Bromi
February in Hong Kong in 85 years is destined to be an extraordinary time, in this month, several film giants in the Hong Kong film industry continue to produce good films.
After Golden Harvest's "Lucky Star Gaozhao" was released on the 12th, the box office on the first day hit a record high, as high as HK$2.27 million, and the new art city rose to the occasion in the next three days. According to this trend, Xinyicheng may not even be able to break the box office results of 10 million.
Xinyi City's "Wishing you prosperity" is a full line of Golden Princess cinemas, but this is the situation, "Wishing you prosperity" is still beaten by the other party and has no power to fight back.
Not only that, Hong Jinbao's "Lucky Star Gaozhao" has a strong ability to attract money, even if it is squeezed out of the market by films such as "Gambling Saint" and "Royal Senior Sister" in the future, the daily theater attendance rate is still more than 70%, and the key is that this film has been released for half a month!
As a result, while many media are paying attention to the follow-up situation of "The Saint of Gambling", they can't help but keep their eyes on the box office of Golden Harvest's "Lucky Star Gaozhao".
In the office of Xinyicheng, Huang Baiming, Shi Tian, Mecca and others were smoking cigarettes, and the thick smell of smoke filled the entire office, Zhang Aijia covered her mouth and nose, she couldn't stand the thick smell of smoke, walked to the window, stretched out her hand to open the window, and a stream of cold air blew, and the three men shivered.
Two years ago, Zhang Aijia became the director of the Taiwan branch of Hong Kong New Arts City. Under her planning, "New Art City" launched the tragic film "Taking the Wrong Car".
A few years ago, Zhang Aijia's policy of supporting Taiwan's literary films was coldly received, she resigned as director in frustration, and today she was invited over, presumably because of the failure of the new art city in the Hong Kong film market, and recognized the policy.
Huang Baiming advocated that Taiwan continue to develop literary films, so Zhang Aijia was invited by him.
Mecca snuffed out the cigarette in his hand directly in the ashtray, glanced at Shi Tian in annoyance, and said annoyedly: "This time it was really a big fall, and the box office champion for many years was handed over like this." What a turnip, a pit. ”
Shi Tian was too big this time, and he showed off on the commercial platform before predicting that the box office would break 20 million, but before the 20 million arrived, he was hurriedly drawn by Lei Juekun's Golden Princess Cinema, which is also considered unlucky, originally wanted to change his style, and had a higher breakthrough at the box office, but this time the opponent Jiahe was so powerful, and he had no strength to fight back.
Shi Tian spread his hands helplessly: "I know that Jiahe's "Wishing you prosperity" is so weird, and Xu Ziming's "Gambling Saint" didn't get any benefits. ”
"The Saint of Gambling" did not get benefits, and the box office on the premiere day failed to exceed two million like Golden Harvest, but the real reason has something to do with the number of theaters, Golden Harvest is more than 20 theaters at the same time, and Xu Ziming's Mingjia theater is only fifteen.
Huang Baiming remembered that Shi Tian insisted on filming "Wishing you prosperity", so he was angry, but his share proportion was insufficient, but after such an experience, his estrangement from Xinyi City was also deepening.
Others say that only by learning from the pain can we be sad, Huang Baiming said: "The "Best Partner" series is the guarantee of our box office. ”
Mecca saw that the atmosphere was a little embarrassed by his words, so he immediately adjusted the atmosphere and said: "The box office in Hong Kong is not good, and we still have the box office in Nanyang and Taiwan." ”
Today's New Arts City just missed the possibility of competing for the box office championship with the Spring Festival. It's not that Xinyicheng can't afford to lose, but the estrangement between the three is deepening, and it is difficult to unite as much as it did at the beginning.
Shi Tian was silent, and said for a long time: "Is it a comedy or a literary film on the Taiwan side?"
Zhang Aijia was also in the conference room, and the main purpose of her visit was to find out whether the policy of Xinyicheng in Taiwan was a literary film or a comedy.
Huang Baiming suggested: "Miss Zhang has been in charge of the Taiwan region before, in fact. Regarding the policy of Taiwanese films, Miss Zhang should be clearer. Let's let Miss Zhang analyze it. ”
Mecca touched her bald head and said in a strange tone, "Then you can talk about it." ”
Huang Baiming suddenly breathed a sigh of relief, he was afraid that Mecca would directly veto it.
Zhang Aijia said: "In Hong Kong, the living space of literary films may be narrow, but in Taiwan, literary films still have great market value. ”
Speaking of this, Zhang Aijia is a little annoyed by the pure profitism of Xinyicheng, which has sharply compressed the shooting of literary films and has completely become a film company that only knows how to shoot comedies.
She added: "Making movies can guarantee the box office but also cater to the taste of the audience, although the market for literary films in Taiwan has been gradually compressed, it is still the direction of the development of the new art city......
In the past, when Xu Anhua took the script of "The Story of Hu Yue" and went to Xinyi City to find Zhang Aijia himself, Zhang Aijia liked the script very much after reading it, and strongly recommended it to Mecca and others.
But how could Mecca and the others agree to make such a literary film?
Later, the literary film "Taking the Wrong Car" became popular, and everyone realized the market value of Taiwan's literary films, but the annual popularity of the "Best Partner" series made Xinyicheng and others focus on comedies.
Before Zhang Aijia could speak, Shi Tianbian said the opposite: "I think Taiwan still supports comedy." ”
Zhang Aijia turned her heart sideways and said: "A single style cannot be adopted, Taiwan's literary films are the market, why Xu Ziming's superstar film company can occupy more market share, it is because the other party's positioning is clear." ”
"Hmph," Mecca coughed pretendedly, stopping the two who were about to continue arguing, and said, "The financier of the new art city has always been Boss Lei, since you want to reformulate the policy of the Taiwan film market, it is better to wait for Boss Lei to come." ”
"No need. Zhang Aijia waved her hand, and her eyes rolled up with red halos and anger.
The market layout of Xinyicheng in Taiwan and Lei Juekun's eight poles are not up to the same, and Mecca and others are obviously perfunctory and have no ideas.
Huang Baiming saw that the atmosphere was embarrassing, and knew that there was no room for maneuver, and said: "In this way, I will personally invest a sum of money in you to shoot the style movie you want to shoot." ”
Zhang Aijia listened to the thanks for a while, but still made up her mind to refuse: "Thank you for your kindness, the new art city is no longer suitable for me to take on any position."
What does this mean? It's clear that this is going to leave and go it alone.
After Zhang Aijia left, everyone sighed, and the cigarette in his hand was not fragrant when he smoked it.
Mecca said: ""Prison Storm" sold crazy in Hong Kong and Nanyang, and Xu Ziming really made a lot of money as a movie. ”
Shi Tian also complained: "That Pan Disheng, don't make good clocks, but also come to make movies and see what it looks like." ”
......
Shum Jianxun walked into Pan Disheng's office with a few forms, ready to report to Pan Disheng on the release of "Royal Senior Sister" in the past two weeks.
Speaking of which, he, the film planner of Debao, was enthusiastic this time, but he got into a commotion, thinking that "Royal Senior Sister" would be a situation that would carry forward the past and forge ahead into the future, but he didn't expect to be "Lucky Star", "Gambling Saint", and even the box office of "Kapok Robe" filmed in Hong Kong was higher than "Royal Senior Sister" when it premiered in Hong Kong.
"Mr. Cen, sit down!" said Pandey, closing the book in his hand and putting on a humble attitude.
Shum Jianxun put the form sorted out by his assistant on Pan Disheng's table, and said worriedly: "The box office of "Royal Senior Sister" in the past two weeks has been counted, and the release of the Shaw Brothers cinema we rented is not very good, so far, the box office has only reached 7 million. ”
Pandey listened very calmly, and asked without any waves in his heart: "When you go to the next painting, how much can the box office reach?"
Shum replied: "According to the current release situation, the box office is estimated to be at least 10 million. ”
Pan Di nodded modestly and said: "Okay, although this test of the water can be recouped and there is still some surplus, but it is indeed a bit of a loss." ”
The beginning and end were a bit miserable, Pan Disheng's more than 10 million shooting, gorgeous lineup, filmed in Japan, was originally to praise the heroine Yang Ziqiong, but she was overwhelmed by several movies released at the same time.
In fact, if the box office of this movie fails to break 10 million, he will not only lose face and money, but also the fighting spirit to continue to play in the film industry.
But fortunately, Debao Film is preparing to shoot a new film, and "Royal Sister" can be taken over as soon as it is painted. It didn't lose much money at the box office.
Cen Jianxun was indeed pleased that Pan Disheng did not pursue the matter, and Pan Disheng was curious: "Why is the box office performance of "Lucky Star Gaozhao" so good? ”
Pan Disheng's words were full of curiosity, and he gave the newspaper he subscribed to this morning to Cen Jianxun, Pan Disheng and Hong Jinbao and Chuangdebao Company, the previous painting of "The Owl and Dumbo" has made Pan Disheng deeply understand Hong Jinbao's power in the film industry, and at this moment he pondered in his heart that he couldn't do it alone, and he definitely had to rely on Hong Jinbao.
Shum Jianxun had known the news for a long time, and the newspaper didn't bother to read it, so he analyzed: ""Lucky Stars" has many highlights, in addition to the interlocking storyline, the fighting action is not muddy at all, and the appearance of Hu Huizhong and Japanese movie star Michiko Saikyo is also very gorgeous, and Hong Kong audiences like this. Jiahong Jinbao, Cheng Long and others are very famous, plus the quality of "Lucky Stars" is also good, and it caters to the current popular comedies in Hong Kong, and the audience naturally pays a lot. ”
Pan Disheng has seen Hu Huizhong's photo, and she is indeed a rare beauty, not inferior to Michelle Yeoh.
He Pan Disheng was not short of money, and he was thinking about digging the other party over, Cen Jianxun obviously saw the other party's thoughts, and shook his head first: "Mr. Pan is not necessary, we are the fundamental one to support Miss Yang." ”
Michelle Yang is of course the object of Pandey's praise, otherwise how could he not blame Cen Jianxun for not blaming Cen Jianxun for such a sluggish box office this time.
Pan Disheng specially inquired about the situation of Xia Xinyi City, and commented: "Xinyi City dug its own grave this time and handed over the box office championship to others, I think "Fu Xing Gaozhao" will overwhelm "Gambling Saint", you have the opportunity to help me contact Hong Jinbao, and have the opportunity to make a new movie." ”
After hearing this, Cen Jianxun explained: ""The Saint of Gambling" is not lost to "Fuxing Gaozhao", at least the comedy style of Zhou Xingchi, a rookie actor, has made many audiences remember a lot. There is also that little beauty called Wang Guxian. ”
Pandey laughed and asked, "Didn't you look down on their rookie role at the beginning?"
…………