Chapter 1332: The Transition Period of the Internet Industry

When he received Qiu Wuyan's call, Wu Tao was in the president's office, receiving Ivanka from afar.

Through active contact with Netflix and research with its biggest competitor Blockbuster, Ivanka came to interview Wu Tao with her own views this time.

"Dear Wu, now may not be a good time to buy Netflix in 2000. Although Netflix is still losing money this year, founders Reed Hastings and Mark Randolph are very confident in Netflix's prospects, so they are not interested in our offer. ”

The acquisition of an Internet company with promising growth value was expected by Wu Tao.

However, the information provided by Ivanka immediately afterwards was something he didn't understand, "Wu, you know that in the United States, there is a DVD rental company similar to Netflix, Blockbuster. ”

“...... The company, which is mainly engaged in offline DVD rental chains, has 20 million registered users and annual revenue of more than $400 million. ”

Wu Tao shook his head, "The main offline DVD rental business is not one of the contents I am optimistic about. And Ivanka, as you know, a company with such a large user base is much more difficult to acquire than Netflix, which only has 200,000 subscribers. ”

"I understand, Wu. Ivanka straightened her chest and gave herself more confidence and said, "But that's not what I want to say, I just found some interesting things about Blockbuster when I was collecting data and materials for negotiations with Netflix." ”

"Oh?" These words immediately aroused Wu Tao's interest, took a sip of coffee, and said with interest: "Go on, I'll listen to you." ”

Ivanka's deep eyes revealed a confident smile, "I found out that Blockbuster is saddled with a huge amount of debt, at least no less than $1 billion! ”

“...... Among them, I found that Blockbuster withdrew from trying to stream DVD video content over the Internet in the early 2000s. However, due to the imperfection of technology and the spread of the Internet bubble, it eventually came to an end. ”

Wu Tao's eyes lit up, this is exactly what he wants!

After taking the information handed over by Ivanka, Wu Tao flipped through it casually, and finally confirmed, yes, it was this technology.

Just turned his head and asked, "So Ivanka, do you have any gains from the research on whether Netflix has such technology?"

After all, Netflix will start to launch the business of playing DVD content online in 2007, and according to the cycle of technical foreshadowing and preparation, it is entirely possible to enter the preparatory stage at this moment.

However, Ivanka shook her head, "No, Wu." As far as I know, the current technology research and development layout of Netflix should focus on the preference screening and statistics of online users renting DVDs, and then push relevant DVD movies to users in a targeted manner. ”

This is big data push.

Wu Tao nodded secretly, at present, it seems that the study of big data push is indeed more promising and adaptable than the technology of playing DVD movies online.

So it stands to reason that Reed and Mark are not wrong to do this.

But that's not so friendly to his own target of buying Netflix.

If Netflix after the acquisition at a cost still follows the development route of its previous life and did not launch an online broadcast business until 2007, this is somewhat inconsistent with its original intention.

After many thoughts lingered in his mind for a moment, Wu Tao threw the question to Ivanka and said, "What are you going to do, Ivanka?"

At least so far, Wu Tao is still very satisfied with Ivanka's performance of 'more investigation and more reporting'.

After all, if this matter had been handed over to Molly and Panis, I'm afraid that without saying a word, Netflix would have been smashed down with money.

According to Netflix's current market value of more than $2 billion, and it is still on the rise, I am afraid that it will not be able to get it without $3 billion.

Although Wu Tao is not short of this money, considering the ultimate goal of this acquisition: streaming media technology for online broadcasting, it may be a little worthless.

In this regard, Ivanka is obviously prepared.

"If your goal is to stream audio and video content, then we can contact Blockbuster's creditors, put pressure on Blockbuster, and then adopt a certain roundabout strategy to buy the rights to this part of the content at a low price. ”

“...... Or, we directly tap the talents who have done this part of the technology research and development. Some of them left their jobs in 01, and now the non-compete restriction period is almost over. What's more, it is uncertain whether Blockbuster had implemented non-compete regulations for this part of the talent in the first place. ”

Both lines of thought came to mind.

Sure enough, she is worthy of being the daughter of the future president.

Wu Tao did not hesitate to praise his praise: "I agree with your train of thought, Ivanka." However, I recommend a two-pronged approach to ensure that nothing goes wrong. On the premise of stabilizing this part of the technical staff, we will negotiate with Blockbuster. ”

“...... In addition, if you want to set up a technical team and establish a new company, I suggest that you pay attention to the technical talents in user habit data mining and targeted push algorithms. ”

“...... You can divide these tasks with Junín appropriately. I look forward to your good news!"

"In that case," Ivanka immediately got up and said, "I'll put together a transcript of today's meeting and send it to you later, and I'm going to take the flight back to the United States later tonight." ”

Wu Tao expressed his concern at the right time: "Won't that be too tired, Ivanka? Don't work so hard, I'll be distressed." ”

Ivanka's beautiful eyes lit up, "I'm glad to hear that, Wu. But in fact, this kind of travel density is nothing for me who used to be a supermodel. ”

Sure enough, it's a hard-working American girl.

After sending Ivanka away, Wu Tao returned to the president's office and began to ponder the phone call from Qiu Wuyan.

As for why Netease Ding Shisan always turns around to find himself, he probably knows a little.

To be honest, most of the Internet companies that have really survived the dot-com bubble have entered a delicate period.

The arrival of this period is not abrupt and unprovoked.

In fact, in some articles about the development of the Internet era in my memory, we can even find some clues of network technology innovation.

For example, web 2.0 technology, such as streaming media technology, and then Netflix has been able to turn losses into profits, user viewing habits research and DVD push technology......

Most of the Internet companies that have survived this period and developed suddenly have made use of these technologies, intentionally or unintentionally.

After thinking about it, Wu Tao dialed Xiao Zixia's phone, and when he asked, he learned that Ding Shisan had also looked for her more or less.

“...... In this way, as a private person, you invite Lao Ding to come to Jinling for a while. By the way, I would like to inform Brother Yang, if it is convenient, we will gather together in a small circle. ”

Xiao Zixia's heart moved, "Boss, if you're not in a hurry, take advantage of the opportunity of my marriage to inform them." ”

It's a good opportunity.

Wu Tao nodded, and said with a smile: "I'm not in a hurry anyway, you can do it." ”