"People in Embarrassment" has always had a low sense of existence from the start-up to the finale, and then to the release.

The lack of investment and the absence of big-name actors are the primary reasons.

There is also a Wei Xun in Medal Media, whose "Let the Bullets Fly" has invested more than 100 million, and many big actors have joined, which has been like the strongest searchlight from the beginning, firmly attracting the attention of the media and the public.

And when the box office of "Let the Bullets Fly" soars all the way, and when it becomes a phenomenal explosion in China, no one will pay attention to "People in Embarrassment".

The box office on the first day of the Spring Festival stalls was newly released, and everyone expected that the box office of "Year Beast" or "Fantasy Forest" would be a big hit, and then occupy the headlines.

However, early the next morning, the first-day box office of "Year Beast" of 140 million and "Fantasy Forest" of 110 million were all compared to the 47% attendance rate of "People in Embarrassment".

Because of the attendance rate, the attendance rate is calculated 24 hours a day, and the theater will schedule films during the day and night.

After midnight, the theater is basically empty.

So a film with an attendance rate of more than 20% is already very good, and now "People in Embarrassment" has reached an exaggerated 47%!

Wei Xun never did the marketing of "People in Embarrassment" before, because this small-budget movie relies on comedy and warmth to win, and there is nothing that can be deliberately marketed.

has been hidden in many king-level movies for a long time, resulting in a very sensational effect as soon as the results of "People in Embarrassment" were announced.

Under the bombardment of various news, netizens have also noticed this low-budget movie called "People in Embarrassment".

"Is this "People in Embarrassment" very good, the media seems to be blowing it very exaggerated. ”

"Written by Wei Xun and directed by Bao Qiang, there are laughter and tears, the movie talks about the Spring Festival and migrant workers asking for wages, down-to-earth and kind, "People in Embarrassment" is definitely the warmest movie I have seen this year. ”

"Bao Qiang is worthy of being brought out by Wei Xun, and the comedy he made is very good. ”

"It turned out to be written by Wei Xun, and the previous publicity of this movie was too inadequate, I had never heard of this movie, and I was bored today, so I decided to go to the theater to see this movie. ”

Obviously, no matter how good the quality of the movie is, it still has to rely on publicity.

"People in Embarrassment" has not been popular before, but now the 47% attendance rate has been reported by the media, and it has gradually begun to be known to the public.

Even people who are not familiar with this movie know that there is a movie written by Wei Xun during the Spring Festival, with an amazing attendance rate and good reviews.

It's called fame.

Wei Xun has produced more and more excellent movies over the years, and the popularity, national popularity, and the basic plate that carries the box office are very terrifying and exaggerated.

is even exaggerated to the point that when "People in Embarrassment" began to explode the next day, he relied on the name of the screenwriter to carry the box office.

But neither the opponents of Dynasty Entertainment and Honggao, nor the employees of Medal Media itself, expected that "People in Embarrassment" would be able to achieve such vigorous results once it was released.

Wei Xun is really a god.

At the beginning, when "Wuwen Xidong" and "Chinese Partner" began, the movies he starred in were a big hit.

Later, he began to direct and act by himself, and the box office exploded even more outrageously, and the box office records of 1 billion and 1.5 billion Chinese films were all refreshed by himself, and now he is moving towards the 2 billion mark.

And that's not all.

He wrote the screenplay "People in Embarrassment", the attendance rate is terrifying, a small-budget movie of less than 10 million, which is even more outrageous and scary.

This man is simply the 'box office harvester' walking in the film industry!

The box office of the movie that has just been drained of January is not counted, "Let the Bullets Fly" entered the Spring Festival file from January, and the stamina is still fierce, and at the same time, the new force "People in Embarrassment" will follow up and continue to stir up the wind and rain in the Spring Festival file!

Such a fierce record has made countless industry peers blush, and at the same time, they also feel admired.

The king of commercial films, this title is indeed well deserved.

At this moment, Wei Xun, who is called the 'box office harvester' and the 'king of commercial films' by the media, is settling 'family disputes'.

On the second day of the Lunar New Year, Wei Xun took Chi Tang home to meet his parents.

Just in time for the relatives at home to come to pay New Year's greetings, three or five children were running around the house, so lively.

In the past few years, when the Wei family went bankrupt and down, relatives rarely came and went, and in the past two years, Wei Xun's career has been getting better and better, and the relatives who had not been in contact with him before have become enthusiastic again.

However, Wei Xun and these relatives didn't have anything to talk about, and sat in the living room for a while, listening to them pouting themselves first, and then following Chi Tang, which was really unbearable, so he took Chi Tang to the balcony to breathe.

When Lin came out of the living room, he brought Chi Tang a box of chocolates.

As a result, as soon as the two arrived on the balcony, a box of chocolates in Chi Tang's hand was snatched away by several children.

Because no one else was there, Chi Tang's face collapsed in an instant, staring at the empty box in his hand, and looking at Wei Xun aggrievedly.

Wei Xun thought it was a little funny.

At this time, a relative in the living room noticed the movement here, came over and said with a smile: "The child is not sensible, why don't you go down and buy another box?"

Seeing that the two children were about to run away while grabbing the chocolate, Wei Xun stretched out his hand unhurriedly, one in each hand, and dragged the two children from behind, and then turned around lightly.

The two children looked at Wei Xun with some fear.

Wei Xun squatted down, took away the chocolates in their hands, and said with a smile: "Don't snatch the snacks of the young lady, because she is also a baby like you." ”

Chi Tang's face turned red in an instant.

The relative was also slightly embarrassed.

After Wei Xun finished speaking, he took out two red envelopes from his pocket, one for each child, and then flicked it on their respective little brains, and said, "Now, send a red envelope, go downstairs and buy whatever you want to eat, okay?"

Relatives left with two excited little children.

Chi Tang whispered: "It's just a box of chocolates, which makes me seem to be gluttonous." ”

Wei Xun peeled off a piece of chocolate and handed it over, saying, "Open your mouth." ”

Chi Tang subconsciously opened his mouth to answer.

Wei Xun smiled: "How is it, is it delicious?"

Chi Tang said vaguely: "Sweet." ”

"yes, then I'll try it too. After Wei Xun finished speaking, he leaned over and bit a small half of her mouth, and after a moment of aftertaste, he commented: "It's really sweet." ”

He kissed without warning, light snow outside the balcony, and the sound of firecrackers coming from nowhere.

In the living room, children were making noise everywhere, and there were the sounds of Wei Changdong and others laughing and chatting.

The smoke curling from the window of the kitchen next door should be the duck soup stewed by Shen Mei.

There is a leisurely atmosphere of the New Year all around.

The two of them hid on the balcony and secretly picked up a sweet kiss that tasted like chocolate.

"Hmm!"

Chi Tang reacted to what Wei Xun had just done, pushed him away, looked at the living room like a thief, and whispered: "What are you doing, it's not good to be seen by uncles and aunts!"

The first time he came to Wei Xun's house as a girlfriend, in order to leave a good impression on Wei Changdong and Shen Mei, Chi Tang began to pretend to be reserved when he entered the house in the morning, trying to leave a good impression on Wei Xun's parents.

However, what she didn't know was that Shen Mei and Wei Changdong were not satisfied with her, and it was really unnecessary to pretend to be reserved or something.

Wei Xun stretched out his hand, wiped the chocolate residue from the corner of her mouth with his fingers, and said with a smile: "They can't see ......."

"Tangtang, come and wash your hands and eat. ”

Without waiting for Wei Xun to say fun, Shen Mei's urging voice came from the living room.

Chi Tang's face turned white with fright, he glared at Wei Xun fiercely, and then tried to calm down, walked towards the living room nervously, and said in his mouth: "Hey, here is Auntie." ”

Wei Xun looked at this scene and only felt a softness in his heart.

The little happiness in life is probably like this.

After a year of hard work and busyness, he had a very comfortable time in the past few days of the Chinese New Year.

But unfortunately, it didn't take long for this comfort to be broken by Mao Bin's phone call.

Wei Xun sighed resignedly, pressed the answer button on the phone, and said with a smile: "Binzi, have a good New Year." ”

"Brother Xun, you also have a good New Year. ”

On the phone, Mao Bin's voice was tired and excited, and it was obvious that he was still working overtime in the office.

He smiled and greeted Wei Xun for the New Year, and then said: "Brother Xun, we didn't sleep all night, not only did we do the publicity, marketing and distribution plan of "People in Embarrassment", but just now Sister Zou tested the box office data of "Let the Bullets Fly" sent by Mr. Gu from Panda Tickets, and found that during the Spring Festival, the box office of "Let the Bullets Fly" showed a reverse growth trend. ”

This is the power of a phenomenal blockbuster movie, which has been released for nearly a month, and it still has plenty of stamina.

Wei Xun raised his eyebrows after hearing this.

Because he had already guessed what Mao Bin wanted to say.

Sure enough, I heard Mao Bin say excitedly on the phone: "The attendance rate of "People in Embarrassment" is terrifying, and the box office of "Let the Bullets Fly" is picking up, Brother Xun, I think it's time to tear up the film schedule for the second time, snatch back the previously lost film schedule and the market, and rely on these two movies to drain the Spring Festival stalls! And in ten days, Valentine's Day is coming, and our "Glass Slipper" can also join the battle!"

Wei Xun's previous plan of 'draining the box office market of the Spring Festival stalls' can now be opened!

The box office revenue torn out before and after this Spring Festival file will all be turned into medals, and then wield a hoe to dig up the capital of stars!

Wei Xun smiled when he heard this: "You guys prepare first, I'll take Tangtang to the company after lunch at home." ”

On the second day of the Spring Festival, Medal Media made a strong effort, relying on the two kings of "People in Embarrassment" and "Let the Bullets Fly", and very arrogantly began to show the butcher's knife to all the movies in the same period!

In the afternoon of the same day, all the theaters received an email notification from Medal Media.

A movie with 47% attendance needs at least 47% of the schedule to be worthy of its terrifying potential!

As a result, the film companies began to panic.