Chapter 5: The Psychology of Sales (Seeking Collection)
"Look, Brother Ze, it's better for me to do this trick. ”
Luo Tianxiang helped Zhong Wenze clean up the things on the ground, and at the same time started a wave of self-praise: "Let me tell you, in this kind of downtown area, your price is low enough or not, you have to attract attention." ”
"What do you mean by that?"
Zhong Wenze humbly asked for advice.
He didn't feel ashamed to ask for advice.
Opposite.
Dead ducks with hard mouths are often the most embarrassing.
"You don't blame you for not knowing, you have a solid family, and you don't know the spending psychology of children from ordinary families like us. ”
Luo Tianxiang squatted on the ground as he spoke, skillfully touched the cigarette that Zhong Wenze put on the side, and took a puff: "Look, you are shopping with your girlfriend, if you are very rich, you see that there are eight yuan and eight stockings here, and buying a few pairs is called spending money to buy an experience, it doesn't matter." ”
"But in the same way, if you are a child of this kind of ordinary family, and you take your girlfriend shopping, and your girlfriend doesn't speak, will you be embarrassed to buy her eight dollars and eight stockings to wear? ”
"Our customer group is young people, and young people are more or less good-looking. ”
Luo Tianxiang is also an old smoking gun, after a few words, half a cigarette is gone: "Eight yuan eight stockings, there is a market and the market is very large, this kind of price is suitable for buying online, because there is privacy on the Internet, and others don't know how much you are doing when you buy and wear it, just like we used to disdain this spell Xixi, but why is it still so popular?"
"Therefore, if you want others to buy at this time, you need a catalyst, and this catalyst is popularity, and it is a gimmick to attract popularity. ”
"When a person asks how to sell this stockings, the person who wants to buy it on the side is a little embarrassed to come up and buy it, because his face is thin. ”
"But when many people are buying your stockings, the rest of the embarrassed people, the last barrier in his heart will disappear without a trace, and those who need to buy it directly, do you say this is the truth. ”
After speaking.
Luo Tianxiang spit out a slender cigarette line in a chic manner, and made a gesture of praising me.
"This wave of operations is full!
Zhong Wenze very much agrees with his explanation.
To put it simply.
This is called herd mentality.
What one person is embarrassed to do, but when many people are doing it, then everyone will be assimilated.
This time.
Zhong Wenze also suddenly figured out that when he chose to sell stockings here, he was interested in the surrounding groups of people who were all night clubs and stockings consumers.
But he ignored one of the deadliest factors.
The young lady who works at night often earns a lot of money, and spends money quickly, and between friends and friends, this kind of comparison psychology and the psychology of good face are much heavier than ordinary people.
Do you think she's going to come to your stall in public to buy eight dollars of stockings?
She won't!
I'm afraid of being laughed at by the little sisters.
"You kid, what a fucking talent!"
Zhong Wenze patted his knee again: "Keep your dog's head well, I will have a heavy use in the future." ”
"Hey, hey. ”
Luo Tianxiang was a little embarrassed, and smiled shyly: "By the way, I haven't asked you yet, why did Brother Ze think about coming out to set up a stall to sell stockings and experience life?"
In his impression.
Zhong Wenze is a very well-off family, so there is no need to set up a stall at all.
"To tell you the truth, I'm going to start a company in the future. ”
Zhong Wenze looked at him with a serious face: "So, now that I set up a stall to operate, I want to experience this feeling first and find a tune." ”
This statement is true.
He definitely can't tell Luo Tianxiang directly that he is doing the task of system release, but starting a company is serious, once the practice is successful, Zhong Wenze's ideal will be the journey and the sea.
"I'm relying on the real thing!"
Luo Tianxiang suddenly became interested, threw away the cigarette butt in his hand, and hugged Zhong Wenze: "My brother Ze, then you can take me with you in the future, I am a rare talent." ”
One dares to speak, the other dares to believe.
Luo Tianxiang didn't think Zhong Wenze was joking.
Because Zhong Wenze's family background does not allow him to tell jokes.
"A must!"
Zhong Wenze himself thinks so.
Luo Tianxiang is a person, except that he usually doesn't speak in a very good tone, but this kid is very active, much more mature than his classmates of the same age, and he is a rare talent.
The studio he set up in the school could choose him as a diplomat, and it was not selected out of thin air.
Just when the two of them were almost packing their things.
A young woman appeared in front of the stall, a slightly strong smell of alcohol accompanied by a burst of perfume.
This time she was closer, so the two of them could smell it.
The smell of wine aside, this faint smell of perfume smells good, not like the smell of inferior perfume.
Zhong Wenze and Luo Tianxiang both raised their heads at the same time.
It was the six-point woman who Zhong Wenze gave away the stockings before.
The young woman stood in place with her small bag, which was very delicate, and it looked like the price should not be low, which was slightly inconsistent with her identity.
"That's good, little brother, I saw that you hadn't opened before, and it was only a little more than an hour, and it was sold out. ”
The young woman glanced at the stall that was about to be cleaned up: "I originally wanted to fulfill my promise and give you a walk to sell it." ”
"Thank you! ”
Zhong Wenze bared his teeth and smiled, revealing a mouthful of white teeth: "If you really need it, I still have it in the car, and I will get it for you." ”
"Go ahead, the size and color are arbitrary. ”
The young woman nodded, in affirmation, and said casually, "Let's make up a hundred dollars." ”
"Wait a minute. ”
Subsequently.
She saw Zhong Wenze open the trunk of the Hongqi HS7 in the parking lot behind, and said with a smile: "A little bit, do you drive a car to set up a stall?"
In the process of waiting.
Luo Tianxiang looked a little piggyback, he still maintained the squatting posture just now, looking up slightly.
Looking at it from this angle, I just looked up at the young woman in front of me wearing a short skirt with black stockings covering her hips, the white shirt tucked into the skirt was a little tight, and the curve of her upper body was obvious.
With that pair of small high heels, standing here with his arms in his arms, a little more cold.
Six-point woman is Zhong Wenze's score for her.
After all.
Zhong Wenze's grading has always been strict.
But in Luo Tianxiang's eyes, if he wants to score it, he can give eight points and eight, a great beauty.
This angle is also very attractive to him.
Men have always loved to explore the depths.
His whole person's gaze became evasive, and he wanted to look but didn't dare to look openly, like a thief, hiding it.