Sitting in the car, Zhao Fusheng and Jiang Wen did not speak.

They all have things on their minds, and they are all thinking about how to speak.

"Sometimes, I think of directors as chefs, except that some directors cook for people, and some directors cook for pigs. It's like I've cooked for people and I've cooked for pigs, and I've tried my best to make the food for people to eat. ”

Zhao Fusheng nodded: "Chef, that's it, you always have to study your own dishes." In fact, making a movie is similar to doing business, before conceiving and manufacturing a product, you must study the market needs and determine what the market needs. Determine who your product is for. ”

"Be specific. ”

Jiang Wen didn't expect that his words would cause Zhao Fusheng to feel so much, and he looked at Zhao Fusheng with interest, looking forward to his next words.

Zhao Fusheng smiled slightly: "For example, the guests we are targeting are ordinary people, or the middle class, or those who like petty bourgeoisie? Or, those rich people who don't care about money." The positioning is different, the service that the guests need is also different, or in other words, the guests are all gods, and the quality of the things they like must be the best. But the problem is that some people like to eat Western food, some people like to eat hot pot, and some people like to eat stir-fried food, as a chef, what you have to do is to try to make your dishes meet the taste of customers. ”

As a director, what you need is to find the right positioning of your works, so that the audience and fans can find resonance in the movie. And then to achieve box office success.

Of course, if the resonance is relatively strong, it may be able to reach the double peak of business and word-of-mouth.

"Makes sense. ”

Jiang Wen listened to Zhao Fusheng's explanation, nodded, and thought for a while.

I have to admit that many times, most things are common in principle.

Although Zhao Fusheng and Jiang Wen are engaged in two completely different professions, whether they are making advertisements or making movies, to a certain extent, they are actually to please the audience and consumers.

Therefore, Zhao Fusheng can understand Jiang Wen's current mood.

He really was ruined by Ma Dajun because of the drama "Looking for a Gun", and he felt sad in his heart.

"Although I don't want to admit it, I have to say that a good movie, in addition to having a sufficient budget, the most important thing is the script and the director, and the acting skills of the actors can be slowly grinded, but if the quality of the script is not up to par, the actors alone can't support a play. ”

Zhao Fusheng looked at Jiang Wen and said seriously: "I think you should understand what I mean." ”

"Yes, you can't rely on actors alone. Jiang Wen sighed, and had a deep sense of identity with Zhao Fusheng's words, a good movie, regardless of the box office, the most important thing is the script and the director himself.

Needless to say, a good script can completely change the connotation of a play, and a good director has an undoubted impact on the whole movie.

The director's work is very hard and tiring, you must know that there are generally hundreds of people on the shooting site, as the director who coordinates the work of the whole crew, from time to time someone will come over to ask if this is okay, whether that can be done, as if the director has a hundred brains, a hundred arms, a hundred mouths, and omnipotent.

Therefore, if you don't really love this industry, don't try to be a director, it's really tiring.

But I have to say that the director is the soul of a work, and if there is no good director, an investment of one million or 10 million, or even 100 million for a play, will not have a good result.

The most obvious example, Wu Baige during the "True Colors of Heroes" period, and him during the "Taiping Wheel" and "Red Cliff" periods, are completely two levels.

Wu Baige at the time of "The True Color of Heroes" was at a low point in his life, and he needed a good work to prove himself and make himself more valuable, so the movies he made were really to fight for a breath.

And in the later stage, it was purely relying on his former prestige and eating his old book.

In fact, since the beginning of "The Wind Whisperer", Wu Baige has been going downhill, but some domestic investors can't see it clearly.

But in any case, the importance of the director is undeniable.

To use an analogy, teaching drama.

What is Teaching Drama?

To put it simply, if the actor encounters difficulties on the shooting site and cannot perform what the director and the script need the actor to show, then the director must personally demonstrate or explain to the actor how the actor should perform at this time.

But most domestic directors will choose to use a lot of adjectives to solve this problem when they encounter this situation.

Adjectives such as "you have to be more exaggerated, you have to be more gentle......" seem like nothing, but in fact, everyone has their own standards for this kind of adjective in their hearts, and if it can't be clearly conveyed, it will be a disaster for the actors.

In fact, Zhao Fusheng knows very well that Jiang Wen is actually dissatisfied with the drama "Mobile Phone".

After all, with Lao Jiang's arrogance, making such a movie is undoubtedly a torture for him.

Even if he knows that there is a theme content that can be further excavated, he can't touch it, and he can only simply touch some social issues, which is not enough for Jiang Wen to be satisfied.

It's just that Ye Jing and Zhao Fusheng pinned a lot of hopes on this play, and they also invested a lot of money, Jiang Wen knew that he couldn't joke with his friends.

He can not care if he will be banned and send "The Devil is Coming" to Cannes, but he can't care less about Zhao Fusheng and Ye Jing, and even the investment that Zhao Fusheng pulled from Future Film and Television.

"You, don't think too much. Zhao Fusheng looked at Jiang Wen with a sad look, and said with a smile: "You forgot, we still have the script of bullets." ”

After a pause to make himself look more sincere, Zhao Fusheng smiled and said to Jiang Wen: "Don't worry, when you can really shoot a movie, I will definitely shoot this book for you." ”

"Really?"

Jiang Wen raised his eyebrows and looked at Zhao Fusheng: "Guarantee?"

"Guaranteed. Zhao Fusheng nodded heavily: "Although "Mobile Phone" can't satisfy you, I promise you that "Bullet" will definitely become a classic, and before that, we have to defeat Ma Dajun and the people behind him, especially Ma Dajun, this guy dares to shadow us behind his back, don't teach him a lesson, he doesn't know how many eyes Ma Wang Ye has!"

Speaking of this, Zhao Fusheng's eyes became cold, and from beginning to end, he never thought of letting Ma Dajun go.

Since Ma Dajun dared to provoke himself, he had to be prepared to be ruined.

This world has always been cruel and cold.

Natural selection, survival of the fittest.