118 The film and television giants who suffered
"You know, I bought a movie ticket for "Chinese Partner" for 45 yuan. ”
"Haha, I also bought it, but I only spent 40, and Panda Film and Television gave me a discount of 20 yuan. ”
"What Panda Films? How can you buy such a cheap ticket?"
"It's the panda ticket that Wei Xun promoted, I heard that the programmer had a big bug, and he originally planned to give away a thousand movie ticket discounts, but now as long as you buy them, you can randomly get tickets. ”
"I'll go, won't this ticket-buying software have to pay for it?"
"Definitely, Wei Xun deleted all the news about the distribution of benefits, you go and buy it, you won't be able to buy it after the bug is blocked. ”
In major social forums and contact groups, the news about 'Panda Film and Television bug discount to buy tickets' is boiling.
At first, some people didn't believe it, and they always felt that there would be no such good thing.
But when more and more people bought tickets cheaply, everyone was excited and excited.
Even those who didn't plan to watch "Chinese Partner" were willing to rush to the panda ticket page to grab a few tickets after hearing the news.
This is the reason why the ticket supplement can be popular in the market as soon as it is launched and quickly leverages the high box office.
The psychology of taking advantage is at work.
Discounts, discounts, buy is earn!
Usually watching movies is so expensive, everyone has to grit their teeth and buy tickets when they go to the cinema, although the Spring Festival file seems to be more interesting, but "Chinese Partner" is not bad, and there are so many rich tycoons to recommend.
Besides, "Chinese Partner" can still be cheaper, so let's watch this film for the Chinese New Year this year.
The entrepreneurial stories of the bigwigs are also quite interesting, aren't they?
Netizens thought it was interesting, but at this moment, Gu Changming of Panda Film and Television was in a complicated mood, which could be described as excited and frightened.
The excitement is because since the opening of Panda Ticketing, there has never been so many users who have come in to buy tickets, and the people who squeezed in in just one afternoon almost dragged the ticketing software to the point of collapse.
Fortunately, this fare discount is not a real bug, and the company has prepared a backup server in advance, which can be regarded as barely maintaining stability.
As for the frightened words, that is, in this afternoon, Wei Xun directly threw out more than 2 million real money.
As an industry insider, Gu Changming also knows the approximate income of the movie.
Now that "Chinese Partner" has not been released, and he has not received a penny in return, Wei Xun dares to spend money like this, once he can't receive a return by then, wouldn't it be a blood loss?
In the president's office of Panda Film and Television, Gu Changming asked astringently: "Mr. Wei, do you want to continue?"
If Gu Changming could have two million in cash before, why did he whisper and beg everywhere?
Now watching Wei Xun give out the money at will in an afternoon, although he didn't spend his own money, he also watched Gu Changming feel a pain in his flesh.
Wei Xun pondered for a moment and said, "Stop for the time being, you let the employees calculate how much advance ticket office they have saved." ”
Gu Changming breathed a sigh of relief, and then quickly turned around and went to the technical department.
After about ten minutes, he hurriedly pushed open the office door and walked back, with a shocked face: "Mr. Wei, this is ...... Now the total box office is 10,830,000. ”
One thousand and eight hundred and thirty thousand, the first day of advance ticket office!
Gu Changming was stunned by this terrible data.
You must know that this year's Christmas file Tianguang Media's "Thief Raiders" has spent a lot of effort to publicize and release, and the box office on the first day is only 12 million.
In other words, "Chinese Partner" has not yet been released, and it has reached the box office height of "Thief Raiders" on the first day!
"Ten million?"
Wei Xun was also a little surprised when he heard this, and after a moment of silence, he said: "Print out the box office data, I'm going to Guanchi Group." ”
According to the original situation, the ticket supplement of more than 2 million yuan could not pry such a high pre-sale ticket office, but it is estimated that it is the first time that the concept of ticket compensation has appeared in this time and space, coupled with the psychology of 'taking advantage of bugs', so it has achieved an amazing recovery ratio.
Gu Changming immediately said, "Okay, Mr. Wei." ”
The box office of 10 million is mainly from the Guanchi Theater and the cinemas of Huaxia Film and Television Group, such as the cinemas of the four major film and television giants such as Dynasty Entertainment, and at present, "Chinese Partner" cannot enter.
However, although Dynasty Entertainment is the largest private cinema chain, it does not mean that there are no other cinema chains to cooperate with other than Dynasty Entertainment.
Those relatively weak cinema chains, that is, the so-called retail cinema chains, seem to have no more than cinemas in every cinema chain, but when they are gathered together, they should not be underestimated.
The exclusivity agreement of "There is a Play Tonight" can only work if "Chinese Partner" is not profitable enough.
Now that "Chinese Partner" has not been released, it has exploded with a pre-sale box office of 10 million, as long as the theater is not a fool, it is impossible to let "There is a Play Tonight" kick "Chinese Partner" out!
After all, the exclusivity agreement is not specific to a certain film, but to all films.
Now that "Chinese Partner" has sprung up and "There is a Play Tonight" is menacing, except for these two films, the rest of the movies will suffer.
What Wei Xun has to do now is to take the pre-sale results of 10 million yuan, and join forces with Guanchi Group to contact all theaters except the Dynasty Entertainment Alliance, and lock the first day of "Chinese Partner" in advance!
Ticket supplement leverages the first-day pre-sale box office, the first-day pre-sale box office leverages the film schedule, and the film schedule leverages the total market box office!
That's where leverage comes in!
There are a number of films scheduled in theaters, so when "Chinese Partner" started to act, the rest of the film and television giants immediately sensed that something was wrong.
The first to suffer was Skylight Media.
"Mr. Hang, there has just been news from several theaters, saying that they are going to adjust the proportion of our "Investment Bank Men and Women" on the first day of the Spring Festival. ”
Li Tianzhi pushed open the door of the president's office with an ugly face, walked in with a data report, and said: "Including our film schedule in Huaxia Film and Television Group, a total of seven percent has been cut so far. ”
Per cent!
Hang Gaoyang raised his head in shock, and said in disbelief: "Why is this happening? Could it be that "There is a Play Tonight" is swallowing the film again? Although Xiao Ke is acting arrogantly, how can the agreed things be reversed, no, I have to ask Dynasty Entertainment for an explanation for this matter!"
The "Thief Raiders" in the Christmas file was knocked out of blood, and Tianguang Media relied on "Investment Bank Men and Women" to make efforts in the Spring Festival.
If "Investment Banking Men and Women" can't make more money back, then this year, Tianguang's financial report is really difficult to see.
Not long ago, in order to resist the entry of Guanchi Group into the theater, Dynasty Entertainment called on four film and television giants to form an alliance.
At that time, Dynasty Entertainment promised that the exclusivity agreement of "There is a Play Tonight" would mainly suppress Wei Xun's "Chinese Partner", but now it has hit Tianguang Media on the head of Tianguang Media in a blink of an eye!
So what is the point of this alliance!
Seeing that Hang Gaoyang was about to get the landline phone on the office desk angrily, Li Tianzhi quickly pressed his arm and said in a deep voice: "It's not Dynasty Entertainment, it's Wei Xun's "Chinese Partner", all the films we lost were fed back to "Chinese Partner" by those theaters!"
Wei Xun?
Hang Gaoyang almost thought that he had auditory hallucinations, why did this film suddenly let a large number of theaters add films to it!
Even if Wei Xun has the results of "No Questions Asked Xidong", but tearing off 7% of the scheduled films at one time, where is this tearing the films, this is tearing flesh on Tianguang Media!
Hang Gaoyang stood up and said sharply: "Check, we must find out what happened!"
And Hang Gaoyang and Li Tianzhi, who are in a terrible mood at the moment, don't know that not only Tianguang Media, but all the movies to be released during the Spring Festival are facing the crisis of being robbed of films at this moment.
The pre-sale box office of 10 million is enough for "Chinese Partner" to knock open the door of any theater!
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