Century Square.

Sun Ying and Nie Yunjing came here by car, and they were instantly amazed by the magnificent office building.

The office building is surrounded by a green lawn with a small slope, and a few green trees have been transplanted, which decorates the office building in a very stylish style.

They had only rented a small office in Pengcheng before, and it was normal to be shocked when they saw such a high-end office building.

Nie Yunjing looked up for a while, then retracted his gaze and said, "I hope that if we have the opportunity, we can also have a building of our own." ”

"There will be a chance. ”

Sun Ying also has some expectations and some longings.

Walking into the magnificent lobby, there are several bullet-style rest areas in the lobby, and the high-end and extravagant style is coming.

Xie Jingyu took Sun Ying and them to a commercial area on the first floor, with an area of more than 400 square meters, which was previously designed as a coffee shop, and employees of the office building often came here for afternoon tea.

Sun Ying and Nie Yunjing walked into the coffee shop, but the popularity of the store was not strong enough, and the employees on the 8th-24th floors moved away.

The owner of this coffee shop is not going to do it anymore, and is talking to Chen Dongcheng about quitting the lease.

The owner of the coffee shop is called Tang Hongxin, who is in his early forties and a little thin.

His coffee shop expires in June next year, and Tang Hongxin originally planned to renew the contract.

However, looking at the current situation, only the seven-story office building has corporate offices, and the other floors are empty.

If you continue to do this, you won't be stupid.

Tang Hongxin said with a sad face: "Mr. Chen, if you drive those financial companies away, my small shop will suffer."

Originally, I planned to wait until June next year, but looking at the current situation, I guess I won't even be able to earn rent. ”

Chen Dongcheng ignored Tang Hongxin's miserable sale and said: "Your contracts are all signed with SOHO, and I can help you come forward to negotiate with SOHO and strive to get back more deposits and rent." ”

Tang Hongxin hurriedly thanked him: "Thank you, then I will contact SOHO them." ”

The reason why he asked Chen Dongcheng was for this purpose.

If you rely on him alone, SOHO may not bother with him.

But Chen Dongcheng is different, the first billion has already reached the SOHO account.

The building has nominally belonged to Chen Dongcheng.

In these years, it is the uncle who borrows money.

SOHO is still waiting for Chen Dongcheng's funds to make their stock price rise a little more this year.

Sure enough, Chen Dongcheng said a few words casually, and SOHO happily agreed to refund Tang Hongxin's rent for three months, and the deposit was also refunded.

Tang Hongxin accepted it when he saw it, instructed the waiter to serve well, and left in a hurry.

If Sun Ying hadn't seen it with his own eyes, he wouldn't have believed it.

It's only a day later, Chen Dongcheng actually acquired this office building!

How much does it cost?

Sun Ying knew very well that it must be an astronomical amount.

After Chen Dongcheng and the other waiters finished serving coffee, they said to Sun Ying and Nie Yunjing: "What do you think of the area of this coffee shop?"

Nie Yunjing was very smart and immediately asked, "You mean, let's open a branch here?"

"This office building is located in the core area of the Zhuyuan business district, and there are many office buildings around it.

The demand for afternoon tea is certainly not small.

If you open a branch here and can take more takeaway orders, I think it will be very promising. ”

Nie Yunjing thought carefully for a while and found that it was true.

First of all, there are many office buildings around, and the occupancy rate is as high as 90%.

With so many white-collar workers working together, if they could open a branch for their favorite afternoon tea, the order volume might be considerable.

For white-collar workers in this area of Lujiazui, afternoon tea is usually brought to the entire department, and there are dozens of cups at a time.

Sun Ying turned his head to look at the coffee shop and said, "I think this coffee shop is good, and the decoration is quite stylish."

If we can keep their decorations, bring equipment from the warehouse, and have enough staff, we can open the store quickly. ”

"The equipment is off-the-shelf, and the staff happens to have a stockpile. ”

Nie Yunjing's expression was a little moved, this was undoubtedly a good opportunity.

And relying on the SOP process he proposed, the employees were trained in advance, and each person was only responsible for one link.

Not to mention the great improvement of efficiency, even if the staff makes a mistake, it will not affect the overall taste.

The pace of recruiting employees of Heytea has never stopped.

After two months of pre-training, waiting for a new store to open, someone will be on top immediately.

This model can't be played by ordinary small stores at all.

Heytea just got Chen Dongcheng's 100 million, so he dared to play like this.

Although it is good to reserve talents in advance, it means that the labor cost of Heytea is increasing wildly.

Generally speaking, a 100-square-meter store needs at least 20 employees to be busy.

Chinese tea, unlike coffee, requires a larger number of employees.

Nie Yunjing began to wander around the coffee shop, and the waiter did not dare to stop him.

The boss personally explained it just now, and explained it to Nie Yunjing dutifully.

After turning around, Nie Yunjing came back and sat down, the expression on his face becoming more and more determined.

"Mr. Chen, I hope you can hand over this store to us, and we will ask for the rent you will open. ”

"The rent is good, I hope you will be equipped with about 80 employees in this store, and make it the flagship store of Heytea in Shanghai, and also become the core takeaway production base near this business district......"

The flagship store is easy to understand.

The takeaway production base means that the takeaway orders in the surrounding areas are all undertaken by this flagship store.

Cao Cao's takeaway riders will come directly to this store to pick up the goods and be responsible for the delivery.

Hearing Chen Dongcheng say this, Nie Yunjing paid more and more attention to this flagship store that was about to open.

Heytea's online takeaway, although it was a bit unexpected by Nie Yunjing, was not unacceptable.

Indeed, many customers will complain when they buy Hey Tea, and they usually can't order a cup of Hey Tea in the office.

I can only rush to the time when I have time, come and queue up.

With the current store opening speed of Heytea, there is no need to worry about the takeaway business affecting offline traffic.

Nie Yunjing hesitated: "What Mr. Chen said makes sense, but many of our stores are already busy enough to deal with offline orders."

If online orders are opened again, I am afraid that they will also complain. ”

Chen Dongcheng also knows that there must be complaints, and it is good to make up for it from the salary.

"Similar to this kind of flagship store, you can open a few more, and the area is controlled at about 300 square meters, taking on the main burden of takeaway production.

I will ask Cao Cao's takeaway backstage to force this kind of rider near the flagship store to take orders to improve the delivery efficiency. ”

Nie Yunjing kept Chen Dongcheng's words in mind, and planned to go back to find a suitable store.

If you want to say that Heytea is profitable, there must be it, but it is definitely not as evil as it is rumored outside.

As for dividends, Chen Dongcheng has never received them at all.

This kind of consumer brand plays in the same way, first make explosive models to open up popularity, and pull back purchases.

After the operation has sufficient cash, it will use its own revenue to open a store on a rolling basis.

Heytea followed the same path.

Since the store in Pengcheng's coastal city business district caught fire, Nie Yunjing has continued to use the revenue of the old store to open new stores.

Relying on this snowball model, Heytea has opened a full twenty stores in Pengcheng.

Tang Hongxin was called back, and he heard that Sun Ying and they wanted to keep the decoration of the coffee shop.

Without much hesitation, he readily agreed.

Tang Hongxin said with a smile: "Mr. Chen helped me get back the deposit and rent, and I also gave Mr. Chen a face."

I'll take away the tables, chairs, and coffee shop equipment, and I'll leave you with the rest. ”

The previous renovation, even if it is not given to the next one, will be demolished.

It's better to leave it to Sun Ying and them to send a favor.

Nie Yunjing held Tang Hongxin's hand, handed Tang Hongxin a business card of his own, and said, "Mr. Tang, I will definitely accept your love, thank you." ”

"For small things, with Mr. Chen, everyone is a friend. ”

Tang Hongxin accepted Nie Yunjing's business card, and didn't take it too seriously at first.

When he saw the words on the business card, he exclaimed, "You are the boss of Hey Tea?"

Nie Yunjing shook his head with a smile: "I'm just the person in charge of Heytea, and Mr. Chen is our biggest boss." ”

"No wonder, no wonder. ”

Tang Hongxin suddenly understood what was going on with the office building that had been empty upstairs.

He was put together by the young man in front of him.

Chen Dongcheng smiled and said nothing, he did mean something this.

Tang Hongxin's contract has not expired, so he can't be forced to do it.

It can only be said that Tang Hongxin is still too anxious.

However, SOHO has already agreed to refund the rent, and Tang Hongxin can only endure it no matter how unhappy he is.

Tang Hongxin sighed and put away his business card: "There are talented people in the country, and my old Tang has not lost unjustly." ”

Nie Yunjing was confused, what was the situation?

However, seeing Tang Hongxin's expression a little gloomy and leaving, Nie Yunjing opened his mouth.

On the contrary, Sun Ying understood that Chen Dongcheng was making a small move, and couldn't help laughing.

"I didn't expect Mr. Chen to embarrass a small boss. ”

"This is a dilemma, but Tang Hongxin is too anxious, if he persists for a month or two, he can get through this difficulty. ”

Nie Yunjing suddenly understood, and also felt that Tang Hongxin was a little pitiful.

"Mr. Chen, the coffee shop is different from us, especially a coffee shop like Mr. Tang's.

Their popularity is not enough, so they can only point to the white-collar workers in this building to pay.

Now there are more than a dozen empty floors, and in a few months, Mr. Tang will have to pay for his death. ”

Chen Dongcheng asked several of his companies not to rush in.

First reopen the previous office, renovate it again and then move in.

In the past, when SOHO was rented, the first floor was usually split into seven or eight offices, which was convenient for small and medium-sized companies to rent.

Only a few large companies will open up an entire layer to show the company's style.

Entering the magic market, Nie Yunjing has already found a long-term cooperation with a decoration company.

On the basis of the original coffee shop, it will be renovated with a little tidying up.

A full 80 reserve employees entered the store in Century Plaza.

This store has suddenly become the largest store in Heytea Magic Capital, covering an area of 432 square meters.

According to the rent of the nearby area, such a large area will cost at least more than 1.5 million yuan in rent a month.

However, the company he invested, Chen Dongcheng symbolically received a fraction, and Nie Yunjing, who was happy, was overjoyed.

Hey Tea is in the magic capital, and it has already swept everyone's circle of friends.

Queuing for two hours became the norm, and no different was true at this store.

The white-collar workers in the neighborhood are finally blessed, and Cao Cao takeaway got the exclusive right to cooperate with Hey Tea, which made the two families of Hungry and Magnesium Group very puzzled.

When it comes to commission-free, they do.

But even so, Heytea still chose to cooperate with Cao Cao's takeaway. It doesn't mean anything to think about their two giants at all.

Heytea's traffic has been confirmed to the greatest extent after the opening of this store.

Forty of them are responsible for handling takeaway orders.

At the end of the day, more than 4,000 cups were sold.

The printer clicked, and the employees were busy until 10 p.m.

Finally changed the status on Cao Cao's takeaway, and the store has closed.

The output of a single store reaches more than 8,000 cups a day, which is an amazing number!

However, it is not surprising that this store is almost equivalent to the regular stores of the four Heyteas.

Even in the first week of the store, buy one get one free.

The first-day turnover of the Century Plaza store also exceeded the 100,000 mark!

The consumption potential of the white-collar market in the surrounding office buildings can be seen at a glance.

Especially under the discount in the first week of opening, the orders in the vicinity are dozens of Hey Tea orders, and two or three riders have to be delivered at the same time.

The riders are carnivaling, the fans of Heytea are carnivaling, and only Cao Cao's takeaway losses are getting more and more serious.

Fortunately, Chen Dongcheng didn't take it seriously at all, what he valued was the market share occupied by Cao Cao's takeaway.

At the time of the capital winter, he was not panicked at all.

On the contrary, it is extremely uncomfortable for the magnesium group and the hungry, and many merchants have rebelled and asked the magnesium group and the hungry to reduce the commission ratio.

Zhang Xu was arrogant in the conference room, slapping the table like thunder.

"Damn, Gan Jiawei, do they really want to be the enemy of the entire market?"

It was so fierce before, and now it is catching up with the capital winter.

Investors clenched their money bags one by one and refused to invest money.

Zhang Xuhao reached a consensus with Wang Xing, and collectively raised the commission for the merchant.

Originally, it went very smoothly, but now there is a new choice of Cao Cao's takeaway, and many businesses have suddenly relied on it.

Either give them a commission reduction, or they will switch to Cao Cao Takeaway and completely take the other two platforms offline.

There are only two paths in front of Zhang Xuhao and Wang Xing, to descend or not to descend?

Kang Jia coughed lightly and motioned for Zhang Xuhao to restrain his movements, Ahri's representative was still here.

Cai Wenxin frowned slightly, obviously a little dissatisfied with Zhang Xuhao's vulgar behavior.

However, at the moment, Ahri does not have many shares, and Cai Wenxin's performance is very vague.

Kang Jia apologized to Cai Wenxin: "Don't mind, Xu Hao is an acute son, he has no other meaning." ”

Cai Wenxin frowned soothingly, smiled and shook his head: "It's okay, I like Xu Hao's momentum." ”

In fact, in his heart, Zhang Xuhao has been quietly blacklisted.

Sooner or later, Ahri will completely control the hunger and build a local life service platform.

For Cai Wenxin, one of Ahri's brains and an elite in the industry.

It is a miracle that Zhang Xuhao, a student of this style, can live with hunger until now.

"Now that the capital market is so deserted, we Ahri are not rich, I hope you will make more use of your own advantages to suppress Cao Cao's takeaway. ”

As soon as Cai Wenxin said this, Zhang Xuhao's originally expectant face suddenly collapsed.

In addition to acquiring a wave of shares, you Ahri has no intention of continuing to invest at all?

It can't be said that Ahri is reluctant to invest, and Ahri, who has a big family and a big business, has begun to lay off employees.

One can imagine how difficult this capital winter is.

Buying hungry shares, it's just that Ahri can't swallow this breath.

It proves that they can still support another agent in this field if they leave Meituan.

For now, Ahri's attitude towards being hungry is nothing more.

As for investment......

At least we'll have to wait until the past winter.

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