As August approached, the big move of the medal media never stopped.

While netizens were still marveling at the latest optimization function of Panda ticket purchase, there was a jaw-dropping new news on the Internet.

Hundreds of first-line celebrities endorsed the promotion of "Wolf Warrior" in the news!

You don't have to think about it to know that the reason is that this main theme movie has entered the eyes of the Film Bureau, and it is fortunate to be the film that the above pays special attention to support.

Otherwise, how could Wei Xun invite so many stars to promote "Wolf Warrior", especially among the stars who forwarded the "Wolf Warrior" trailer, there are also Bai Qianqi, Zhong Xianxian and other Dynasty Entertainment artists!

"Wolf Warrior" and "White Shark" are now tearing up each other's films and fighting marketing wars, for the release of the movie next month, you can't get back and forth, if it weren't for the order from above, Dynasty Entertainment would go crazy and endorse the movie of the rival!

"It's too good, including the five big golden flower queens in the film industry, and the four box office Ivy League actors, all of whom turned Wei Xun's news. ”

"I also heard that the army intends to use "Wolf Warrior" as a recruitment propaganda film. ”

"Cow break. ”

"If I were Ke Runheng, I would really be angry, I originally thought that an unpopular movie would not be able to hit the box office, but it turned out that Wei Xun not only filmed a grand scene, but also received the support of the Film Bureau, and the artists of Dynasty Entertainment also had to give Wei Xun free endorsements. ”

As netizens said, Ke Runheng did feel aggrieved.

But since "Wolf Warrior" has been on the support list of the Film Bureau, it would be too uninteresting to do anything about this movie at this time.

If you can't pour dirty water on the other party, then rely on marketing and votes to win. How can the movie jointly invested by Golden Lion + Dynasty Entertainment be short of money?

Therefore, when hundreds of celebrities forwarded news to Wei Xun, "White Shark" was also making efforts.

First, a second trailer was released, showing that the special effects of the movie created a group of white sharks roaming freely in the ocean, and its realistic effects and grand scenes caused the audience to be amazed.

It is worthy of the special effects made by Hollywood's top technical team, which is amazing.

And perhaps in order to confirm that Zhong Xianxian is not the heroine of soy sauce in "White Shark", the film released by Dynasty Entertainment this time is the heroine's film.

In the more than a minute of film, a large number of plots related to Zhong Xianxian are in one of the scenes, Zhong Xianxian is carefully lying on the back of a white shark, swimming in the blue sea, the picture looks dangerous and warm.

I have to say that foreigners have a set of thrilling and exciting games, and their ability to play romantic is not weak.

A thriller white shark cannibal movie can actually shoot a romantic and beautiful 'human-shark love' effect, and the great director Baldwin does have a level.

After the trailer of "White Shark" came out, from the Internet, to subways, bus stop signs, shopping mall LED screens, and theater posters, there was publicity for this movie everywhere.

Tough guy action superstar Bruno paired with sexy actress Zhong Xianxian, and a group of white sharks with warmth and ferocity, hormones and adventures are intertwined, which can be described as full of highlights.

And "White Shark" not only does a big deal in advertising, but also makes a big deal in ticket compensation.

The ticket buying gang under Dynasty Entertainment has already released rumors that it will take out 60 million tickets to give back to the audience, and the pre-sale ticket price of "White Shark" will follow the ticket price of Wei Xun's "Charlotte Troubles" at that time, and all the screenings will be sold at 9.9!

As soon as it was shot, it was 60 million votes to make up, and Dynasty Entertainment was really rich!

The amount of ticket compensation this time is also the largest amount since the appearance of the ticket supplement in the Huaxia Film Market!

In the case of such crazy marketing and ticket smashing, "White Shark" initially tore 56% of the market schedule, while "Wolf Warrior" was 40%.

The two films combined swallowed up 96% of the film schedule in the market, and the remaining 4% was a movie released at the end of July that was scheduled for August, so the film schedule has not been cut yet.

Of course, it can be expected that by August, 4% of the film's schedule will definitely be swallowed up by "Wolf Warrior" and "White Shark".

This is the brutal film market!

"Although the trailer of "Wolf Warrior" has a good online evaluation, and it is also equipped with an online seat selection function and theater negotiation conditions, 40% of the film scheduling should be the limit we are currently striving for in theaters. ”

In the office of the president of Medal Media, Mao Bin said helplessly: "The theme of military war, the main theme movie, there has never been a similar film that can get a high box office before, and it is normal for theaters to have concerns." In fact, if this movie is not directed and acted by Brother Xun, it is basically impossible to get 40% of the film schedule. ”

In fact, if the upcoming "Wolf Warrior" is replaced with the movie "Detective Chinatown" during the Spring Festival next year, no matter how hard "White Shark" works, it will not be possible to get 16% more films than Wei Xun.

Wei Xun + comedy theme has become an absolute box office guarantee after "Charlotte".

But it's a pity that "Wolf Warrior" doesn't have this treatment yet.

Even if it has the support of the Film Bureau, even if there are hundreds of stars to help endorse and promote, the theme of a film has, to a certain extent, destined its potential.

"40%, that's enough. At present, there are only two movies left in the market, "Wolf Warrior" and "White Shark", and to some extent, 16% of the scheduled films is nothing. Because when the movie is released and the word of mouth comes out, whoever can't stabilize it in the follow-up will have to spit out the film. ”

Wei Xun said with a smile: "I'm going to Shanghai to do a roadshow for "Wolf Warrior", you hurry up and set up the cinema of Jingshi Medal Media, and when the roadshow comes back, we can hold the premiere in our own theater." ”

Mao Bin nodded and said, "Okay, Brother Xun." ”

In the previous movies, Wei Xun rarely spent time and energy doing roadshows like this, but this time, he attached great importance to "Wolf Warrior".

Because there is still "Wolf Warrior 2" behind "Wolf Warrior 1", only by laying the foundation of "Wolf Warrior 1" and waiting until the second part is filmed in the future, can "Wolf Warrior 2" fully play its true potential!

So starting from 7.22, in the next 11 days, 15 cities across the country, 36 roadshows, Wei Xun took the main creative team of "Wolf Warrior" and ran non-stop.

The roadshow is actually a small-scale early release of the movie, and it is also a spark before word-of-mouth fermentation.

From Shanghai Market, Flower Market to Southern Yunnan and Peng City, the main creative team of "Wolf Warrior" can attract many fans everywhere they go.

Today, Wei Xun has long torn off the traffic label on his body and has a large number of loyal fans.

And during the 11-day roadshow, all parties of "Wolf Warrior" received very high evaluations.

"The whole process is full of blood, and the explosion of the scene is not inferior to Hollywood, and I am full of excitement when I see it. ”

"Wei Xun was injured because of filming this movie, but after watching the movie, I feel completely worthy of his efforts!"

"Sitting in the movie theater, when I heard 'those who offend me in China will be punished even if they are far away', I really feel a kind of numb scalp and want to cry, I highly recommend "Wolf Warrior"!"

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