Chapter 348: I'm Not Targeting Anyone
The next morning, Yu Houde woke up at five o'clock, and he was so nervous that he couldn't fall asleep again, so he had to get up early.
"This seven-star hotel is different, the second business for more than a year, after all, it is the first time that I am willing to pay for this business suite of more than 40,000 a night. Unfortunately, I still can't sleep. ”
No matter how good the bed is, if you can't sleep, you still can't sleep, it has nothing to do with the bed.
The reason why I am so nervous and so excited is, of course, because I can be received by Mr. Gu today. This is the highest honor for every tourism practitioner and an affirmation of his entrepreneurial achievements.
Since the end of the year before last year and the beginning of last year, after the end of the Internet winter, the bosses of those new Internet travel booking platform companies that have emerged in China do not conventionally think that being able to get Gu Ye's reception is the biggest BUFF for his business.
There are many investment institutions, whether it is IDG or Sequoia Capital, it is said that their risk control appraisers, after hearing that your boss has had dinner with Gu Ye, will instantly overestimate the valuation of your Internet booking platform company.
It is not impossible to double it directly. That is to say, for example, if a ticket-booking platform was originally worth 100 million yuan, Gu Ye was willing to have a meal with their boss, and then a group photo was secretly taken and passed to the ears of those investors, and the company was instantly worth two or three hundred million.
It's definitely ten times more effective than ten years later when Bitcoin fried the dog and invited Warren Buffett to dinner.
Yu Houde was more solemn and careful than when he was received by Ma Feng three years ago, and he sorted out the plan in his mind countless times, and packed his clothes countless times.
Last night, he also went to visit the most famous and largest luxury shopping mall in Lanfang, and bought a full set of clothes from Gucci and Giorgio Armani, the two most classic luxury brands under Gu Kun's name, from suit pants to tie leather shoes, and even shirts and glasses.
After cleaning it up this time, hundreds of thousands of dollars on my body are gone.
Internet people should not dress so extravagantly and formally, but everything is to show their sincerity and admiration.
Gu Kun is a busy person, so the meeting was booked at 11 o'clock in the morning, and it is said that the scheduled meeting will not last more than 10 minutes, and if there is nothing to talk about, it is possible to end in 5 minutes.
But a small character like Yu Houde can only focus 100% on sincerity and spend the whole morning preparing for this matter.
Don't dislike the granularity of five minutes is too short, this is already very face-saving.
For example, if Bill Gates' secretary arranges some guests who need to meet briefly and shake hands and say a few words to him, then the base meeting time is 30 seconds for each person, and it must be done in seconds. That's why big names like Bill Gates can queue up for more than 100 people in an hour every time they attend those seminars and forums.
Gu Kunken rewarded Houde for five minutes, already because the other party was here to talk about business, there was business cooperation, and because he was an entrepreneur with a valuation of at least tens of millions, so much was given.
Otherwise, if you also have a visit with a handshake and a few polite words, Gu Kun will also be set for half a minute like Bill Gates.
He is no less rich than Bill Gates, so why can't he have a bigger shelf than Bill Gates? Moreover, luxury industry tycoons need shelves the most, and slapping people in the face and stepping on people to get on top is to increase their valuation, and the value of luxury tycoons is based on humiliation.
……
Without further ado, after careful preparations, Yu Houde finally waited for the opportunity to meet Gu Kun.
With apprehension, he was also called to enter Yongxi Palace for the first time.
However, as a foreign business partner, he was definitely not qualified to drive in the palace, so he had to get out of the car when he arrived at the gate of Yongxi Palace, and was led by the palace maid on foot.
What I saw and heard along the way made Yu Houde greatly appreciated:
"It's really atmospheric, this place, compared to the Burj Al Arab Hotel and Lan Fang Tower, has a lot of grace and bearing, it is worthy of the Ming Dynasty, and the weather is strict. Along the way, the garden square for several kilometers is actually a separation zone between the royal palace and the common people's commercial area.
It also omitted the high-walled palace ban and was in the middle of the country, which was worthy of the confinement of King Wen and enjoyed with the people. ”
It's not all about simulating sycophants first, it's more about practicing from the bottom of his heart.
"Mr. Yu, please come here, Your Highness still has guests, you wait here for a while, and you can go in when the people inside come out. ”
"It doesn't matter, it doesn't matter. Yu Houde knows his own catties very well, and he is indeed not qualified to let the other party wait.
After a while, he was finally let into the drawing room.
Gu Kun lay on the swivel chair and didn't get up: "I've heard Brother Ma talk about you, you have been reformed in the past two years, and you haven't done a zero-fee shopping group, sit." ”
Yu Houde hurriedly sat down opposite him, and then a palace maid served him tea.
Yu Houde took a sip respectfully: "Mr. Gu, your time is precious, I will make a long story short, this time I ask Boss Toma to introduce me, I want to discuss with you, and the exclusive agent of the online ticket signing business of the Lanfang tour group in the future......"
Gu Kun immediately raised his hand to stop him: "For the sake of your good performance, I will allow you to enter, but I don't want to hear the word exclusive again, I have never had two words exclusive here, and the dictionary in my mind does not contain these two words." Do what you want to do, there is no exclusive competition. ”
Yu Houde also knew that he was eager, so he quickly changed his words: "I mean, at present, in the trial operation stage, I can help you test the water exclusively." After all, since you wiped out the convenient travel network three years ago, the next two years are just the cold winter period of the Internet, and there is no Internet travel booking platform in China, and this track is empty.
Those young people who only choose to book tickets online, emerging consumer power, they are likely to choose to go to other cheap countries in Southeast Asia......"
"Then let them go, I remember, there are 10 million or 20 million Chinese people traveling abroad this year. If they all come to our Lan side, we won't be able to plug it. It's good to slow down, let's build for a few more years and expand the scale. At the moment, we are able to afford it. Gu Kun's answer was not in a hurry at all, not nervous at all, and it didn't matter at all.
It is impossible for him to eat the market clean from the high, medium and low end, which is also not in line with the laws of business.
If the poor do come in large numbers, the rich may also change places.
It's not that Gu Kun looks down on the poor, but he knows that the poor have their own money to earn by other Chinese businessmen, even if the poor want to go abroad to pretend to be forced to make a circle of friends, other low-end business tourism businessmen always have a way to ensure that most of the money they spend still flows back to the foreign exchange industry chain in China.
But high-end customers, without Gu Kun to attract, it really earns 100% of pure foreigners, which is the most scarce in the Chinese service industry.
Yu Houde didn't know Gu Kun's mind before, but when Gu Kun said it so lightly, he suddenly had no words to refute.
Can't even look at it?
In "that...... So you don't pay attention to the business volume of online travel platforms?"
Gu: "It's not that I don't pay attention to it, it's still the same sentence, whoever wants to do it, but I don't promise to let him be exclusive." ”
Yu: "But as you said before, if you want to do your business, you have to make sure that there are no zero-fee shopping groups on that travel platform, and we will sacrifice a lot in other markets in order to gain access." ”
Gu: "Then there's no way, you have to make your own choice." I set this condition, in fact, it is already very beneficial to you. If you feel that you have sacrificed a lot, then other later platforms will also feel that they have sacrificed a lot if they want to accept this condition.
Especially after they sacrifice, there may not be many guests who come to Lanfang to book tickets with them, and they will feel over time that 'it is too cost-effective to accept the overlord clause that does not allow zero-fee groups in order to be a Lanfang market', and they will naturally withdraw. Although I don't give you an exclusive, you will encounter less competition from your peers. ”
Yu Houde thought about it, this truth is indeed tenable.
The two sides bargained calmly for a while, and Gu Kun also asked his subordinates to sort out the results of the "bad deeds" of Niutu.com in the past two years, and were convinced that the other party had really not made a zero-fee shopping group since its establishment, and no matter where they went, they had never done it, so they could be regarded as giving them a credit certification and allowing them to enter the Lanfang market.
"Congratulations, your company's efforts are rewarded, you are now the first platform that has been reviewed by us, has no zero fee group bad deeds, and can do online ticket booking business in Lanfang market. I hope you cherish your goodwill, cherish this opportunity, and set a good example for your domestic counterparts. ”
"Thank you Mr. Gu for your cultivation! We will definitely cherish this opportunity and do a good job in this business." ”
"Eh, the business volume is not important, I am so happy, I will never assess the business volume of my friends, even if you can only sell one group a year, I don't care, I don't miss this money." ”
What Gu Kun wants is to decide the rules of the industry domineeringly, and he will sanction whoever commits a crime, which is even more domineering than the world police sanctions in Oceania.
In order to appease Yu Houde, after Gu Kun thought of this, he didn't forget to encourage the other party: "Don't think I'm harsh, I'm not targeting you, everyone is the same." If my **T had a zero-fee shopping group, I would have interrupted my cooperation with them, and from then on, their entire group would not want to organize a group to come to Lanfang. ”
Hearing this, Yu Houde immediately felt very honored.
**T is the world's second-largest travel giant, second only to the French. Gu Kun dares to be so domineering to others, what is it if he is so harshly demanded?
Of course, in fact, Gu Kun's threat was purely a false gesture, because he never did that kind of slut behavior for nothing, so even if Gu Kun didn't threaten them, he would not do that by nature.
But as soon as Gu Kun said this, it felt different.
For example, if the other party specifically emphasizes to you that you are not allowed to eat garbage, you will feel unhappy. But if he says, "I'm not targeting anyone, I'm asking everyone not to eat garbage," then the person being cared for is less resistant.
——
PS: The above is already 3,000 words, so let's talk a little bit.
Before the end of this month, it is estimated that there will be no new books...... Open a new book in early August.,I'll admit that the quality has declined recently.,I'm sorry everyone.,I'm embarrassed to let you see it right.,There's a few glances at the theft of B resources.,This book is not worth it.。
I feel that the more I get mixed up, the more I go back, and it is difficult to even sign a contract. The market changes too fast and is old. Both initial ideas were rejected.
Sometimes I wonder if my "I don't want to repeat myself" mentality is right.
When I open a book, I always think about "I have written about this subject, and if I make a little fuss about it, will I be sorry for the old readers who have read it for many years".
In fact, later, I abandoned some of my strengths, and for eight years, I have been tossing and turning and breaking through myself. The only thing I can be proud of is that I have never written two books on the same track, and it is always changing.
Sometimes I think about it, there are so many books written on the Internet, and the modern social division of labor originally pursued "everyone does the most professional thing to the extreme", so those top gods are all written in the same routine for a lifetime. Although they will cause "people who read other books to get tired of reading up to three books", they can continue to make money for the dividends of the young population of new entrants.
Zooming in on the big picture, what they gave up on just "letting people who read my books keep reading my books" is that they have a steady stream of new people coming to see them.
It's like a restaurateur can't pursue "I want my old customers to eat my food for decades, so in order to keep them from getting tired of eating, I cook Sichuan cuisine for a few years, Cantonese cuisine for a few years, and Huaiyang cuisine for a few years." ”
The division of labor in the industrial profession should be a chef who specializes in one cuisine for the rest of his life. When guests are tired of eating and changing their tastes, they should change chefs and restaurants, rather than letting the same chef be a private chef.
From this point of view, I have been up and down for eight years, and probably the biggest problem is that I have never been willing to treat culture as "industrial", I always want to keep trying to switch, and I feel that this is an innovation and breakthrough, and I will never write two books on one track. But sometimes they forget to "obey the professional division of labor in socialized mass production".
It's a bit far, sorry. So let's do it, it should be opened in early August.