Xu Aiguo couldn't help but feel a little proud when he heard the hint of expectation in the boss's voice, and said with a smile: "Boss, to be honest, these two problems have bothered me for a long time, and the person who really prompted me to suddenly understand and solve these two problems is actually you." ”

"It's me. Liu Qingyu was a little shocked.

"That's right, it's you, remember two years ago during the Spring Festival, our brothers chatted while drinking, that day, you talked about a lot of problems encountered in the officialdom and your solutions, and after I listened, I had some feelings at the time, and then after I came back and forth, after careful consideration, I suddenly found that many times, many problems encountered in officialdom are actually similar to the problems in our business management and brand management, so I later carefully collected some detailed information about the various measures you took to solve the problems at that time, and after summarizing, I finally made a name。 Xu Aiguo's words made Liu Qingyu's eyes widen suddenly, and there were ripples in his eyes.

At this time, Xu Aiguo continued: "Boss, I have realized a truth from your officialdom experience, that is, our enterprise must have core competitiveness and a clear development direction, the goal must be clear, the clearer the better, if our company wants to break through the "ceiling" and achieve management reform and innovation, key personnel must truly recognize the scientific rules and regulations from the heart. On the one hand, the company's business development goals should be decomposed into departments and individuals, so that relevant talents have a sense of participation and responsibility, and on the other hand, it is necessary to cultivate the career development plan of employees, so that employees have a sense of belonging and achievement.

At the same time, as a leader, but also to have a skill, to lead by example, to achieve the same heart, the reform of an enterprise, first of all, the general manager of his own reform, the general manager is willing to come up with the determination to start from their own change, the management of the enterprise has the hope of success, at the same time, I also vigorously attract talents, match the relationship between the talent and the money obtained, as far as possible to improve the treatment of useful talents, at the same time, I reform the internal process of the enterprise, so that each process can be managed by a functional organization from beginning to end, so that the organization does not overlapThe business is not duplicated, so as to shorten the process cycle and save working capital. ”

Speaking of this, Xu Aiguo said with a smile: "Boss, a lot of what I have done is realized through what you did in Ruiyuan County in those two years. ”

Liu Qingyu nodded vigorously when he heard this, and then asked, "Then how did you solve the brand problem?" ”

Xu Aiguo said with a smile: "This is simpler, if you want to do a good job in the brand, you need to do two key points, the first is to produce marketable products, and the second is the socialization of enterprises, through the development of public welfare activities, the formulation of industry standards, the creation of event news and many other forms to create social influence, to assume the social responsibility that our enterprise must bear, an enterprise only to assume the social responsibility that he should bear, in order to obtain social recognition." ”

After Xu Aiguo finished speaking, a faint smile appeared on Liu Qingyu's face.

At this moment, Liu Qingyu has completely figured it out, he knows that he has indeed encountered a ceiling effect in the development plan of Tianfeng Mountain Tourist Resort, although he wants to develop Tianfeng Mountain Resort, but he is a little anxious, which limits the divergence of his thinking and limits his thinking.

Since what you want to do is a tourist resort brand with great influence, why do you have to start from Tianfeng County and Tongda City, why do you have to win the support of the Propaganda Department of the Municipal Party Committee, although this is a typical officialdom means, but why don't you operate through the means of the market and brand.

Thinking about these questions, Liu Qingyu immediately smiled and said: "Okay, patriotic, you are really my lucky star, I finally figured it out, I'll hang up first, and I have time to invite you to drink." ”

After speaking, Liu Qingyu hung up the phone directly, and then called the secretary Li Cailin and the executive deputy director of the Tourism Bureau Bao Honggui, and immediately said with a smile: " The two of you should immediately go and do a few things, first, Bao Honggui, you first find a way to contact a good photography studio or advertising company, and pay them to shoot a promotional film about the Tianfeng Mountain Scenic Area, focusing on the beautiful scenery of Tianfeng Mountain and the original life of the people near Tianfeng Mountain, remember, in this promotional film, the part about the scenery can only occupy 40% at most The other is mainly used to shoot and reflect the quiet and harmonious life of the people near Tianfeng Mountain, creating a picturesque but most primitive lifestyle of the people, including shooting some pictures of ordinary people picking vegetables, washing vegetables, and cooking in person, this kind of detail seems to be ordinary, but it is precisely these details that attract people in the city the most, and you can ask the photographer to refer to some of the Chinese documentary on the tip of the tongue. ”

Immediately, Liu Qingyu said to Li Cailin: "Cailin, your task is also very arduous, you have to find a way to contact the Provincial Academy of Social Sciences, the Academy of Agricultural Sciences and even some well-known Chinese medicine experts and health experts, and ask them to go to our Tongda Tianfeng Mountain area to go to the field investigation, and even conduct on-site testing of the water quality, environment, and air in our Tianfeng Mountain Tourist Resort, and ask them to write some information about the environment, Health articles, of course, you don't need to ask them how to write, let alone let them brag, just ask them to write truthfully, and as they promised, as long as they can write an article, they can enjoy one month of free food, accommodation and health treatment in our future Tianfeng Mountain Resort, write two articles can enjoy two months of treatment, and so on. ”

Li Cailin said with some doubts: "Mayor Liu, there is nothing on the side of Tianfeng Mountain now, I promise like this, will they be willing." ”

Liu Qingyu said with a smile: "It's okay, you just say it, I believe that as long as they really go through it, they will not only be willing, but also very willing to be very positive." ”

After receiving Liu Qingyu's orders, Li Cailin and Bao Honggui launched separate actions.

Twenty days later, in the compound of the Municipal Party Committee of Tongda City, in Sun Yanping's office.

Sun Yanping was listening to the report of her secretary Ma Limei.

Ma Limei said: "Minister, I got the news that during this period of time, due to the blocking measures of our propaganda department for the Tianfeng Mountain Tourist Scenic Area, Liu Qingyu's side has almost died down, but he still asked the tourism bureau to find an advertising company to shoot a promotional video, I don't know what means he wants to take." ”

Sun Yanping smiled when she heard this: " If he wants to shoot it, he is free, you stare at the city TV station and the TV stations of various counties and districts, so that they must not broadcast propaganda films for Tongda City, I have already said hello to the provincial TV station, and the provincial TV station is estimated to not promote this project this time, after all, the advertising fee of the provincial TV station is still quite expensive, and there is no administrative resources to intervene, Liu Qingyu wants to get a good time to broadcast a tourism advertisement about Tianfeng Mountain, it is basically impossible, unless he is willing to throw money into it, but now, he has not even won over an investor, and he wants to throw money but has no funds, and I will put forward a request at the Standing Committee this afternoonIf Liu Qingyu can't make achievements within the time limit, he must give up or let the capable person be responsible. ”

Ma Limei immediately patted her ass and said: "Well, it's still a powerful minister, I estimate that once Liu Qingyu is given a time limit, he will definitely finish playing this time, and people can't always have good luck." ”

At the Standing Committee meeting in the afternoon of the same day, Sun Yanping directly put forward the opinion of limiting the time for the Tianfeng Mountain Tourist Resort project, and came up with many reasons.

At this moment, because Ma Botong and Lei Zelin saw that Liu Qingyu had not moved for more than a month since he was in charge of this project, they also had more or less doubts about whether Liu Qingyu could handle this project, although they knew that Sun Yanping was doing tricks and tricks, but they didn't ask, because they didn't want to have a direct conflict with Sun Yanping, and there were many people in the municipal party committee who had some doubts about Liu Qingyu's ability at this moment, so this time, Sun Yanping's proposal was approved by the Standing Committee of the Municipal Party Committee。

After the meeting, Wang Tianyu called Liu Qingyu directly, and said earnestly: "Liu Qingyu, you have to hurry up the project of Tianfeng Mountain Tourist Resort, the Standing Committee of the Municipal Party Committee has just passed a resolution, and the project will only give you another three months, if you can't make achievements, the establishment of the Tianfeng Mountain Tourist Resort Management Committee you said before will become a dead letter, and this project will be handed over to Tianfeng County again." ”

Liu Qingyu was stunned after hearing this, and said with some shock: "Secretary Wang, what's going on, didn't you already have a document before, is it possible that the city will regret it." ”

Wang Tianyu sighed and said: "This is not a remorse in the city, but Minister Sun Yanping is vigorously promoting, Secretary Lei and Mayor Ma are also trying to balance the overall situation of the city, especially to balance the grievances of the cadres in Tianfeng County, so now the pressure on you is very great, if you can't make achievements within three months, then you must hand over the Tianfeng Mountain project." ”

After Liu Qingyu listened, his face suddenly turned ugly.

He didn't expect that Sun Yanping, a woman, would be so insidious and play such a trick for herself at this time, which made him very angry, but helpless, who made him just the last deputy mayor.

However, anger turned into anger, which instead aroused Liu Qingyu's fighting spirit, Liu Qingyu gritted his teeth and said: "Secretary Wang, don't worry, I am confident that this project will be completely popular within a month." ”

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