Chapter 350: Free Killing

After Yu Houde got Gu Kun's support, he quickly climbed steadily to the first place in the domestic tourism e-commerce platform, and easily maintained his status in the rivers and lakes.

From 2006 to 07, it was the hottest year for China's foreign-oriented economic growth, housing prices skyrocketed, at least 30% per year, and exports also soared.

This kind of environment has contributed to a considerable degree of consumer attention, because everyone thinks that money will depreciate rapidly when it is put in hand, so it is better to either buy a house or spend it, anyway, saving is the most loss.

Therefore, from the perspective of later generations, the consumption power in 06 and 07 was even stronger than the downturn after the subprime mortgage crisis in 08 and until 2010.

Basically, it will not be until around 2011 or 12 that the degree of luxury consumption in China can be compared with the hottest time in 07.

In such an environment, Yu Houde's Niu Tu, Ma Feng's Taobao, and even Taobao Mall, which was born in advance because of Gu Kun's butterfly effect, have all experienced violent growth.

Gu Kun didn't do anything, and when he woke up every morning, he knew that his wealth had increased by hundreds of millions (at least more than 100 million per day)

With such a blazing business, of course, there are many people who are red-eyed, there are many companies that want to do shopping groups to invade the Lanfang tourism market, and there are also many people who want to sell Lanfang luxury brand fakes for profit and get a piece of the pie.

But Gu Kun faced these two competitors, but his skills were different.

For the travel platform, Gu Kun still said the same thing: Yu Houde's kind of reform and serious business, Gu Kun will support him, even if he temporarily causes a decline in business volume and a bad financial report due to the vicious competition of low-price players, Gu Kun will inject capital to ensure that Yu Houde will not have a liquidity crisis.

As for the decline in the valuation of Niutu caused by the external appraisal agency due to the poor financial report - this is the matter of Kuntu?

Not only did he not care about Gu Kun's fart, Gu Kun also gave Yu Houde a message to let him relax, and put on a good attitude of "this matter is not about Houde's fart".

The capital is just a cheap dog, they estimate that the company that Lao Tzu bought has risen or fallen, is it useful? Lao Tzu is not a listed company, and he does not sell shares or cash out, who is a serious person who looks at the valuation?

You estimate that Lao Tzu's company is a piece of S, and Lao Tzu doesn't care.

Therefore, as long as Yu Houde's cattle mobility is fine, it doesn't matter if he is temporarily obscured by floating clouds. Because Gu Kun and Yu Houde both know that the traffic attracted by those discounts or even free groups is not loyal, and after the discount is over, the capital stories told before will collapse in bubbles.

Gu Kun only needs to bite one principle: even if you make the world's largest Internet travel platform with user data, as long as you do a zero-price shopping group, I will strictly prohibit you from making Lanfang tourism products.

Biting for three or five years, let the world know that he is serious, and when everyone further consumes and upgrades, he is tired of playing Thailand, and the demand for national clothing is no longer something that can be met by Thailand tours, and then going to Thailand will be regarded as a price drop by the circle of friends and QQ space sharing.

Then, those rampant travel platforms will naturally explode and die. It is not too late for Yu Houde to regain the first place in the industry when the time comes.

It's like beep taxi or ugly group takeaway in later generations, no matter how well you tell the story of market share, investors will understand it after a few more times: the number of users of beep and ugly group, for the help of valuation, can not be regarded as a living person, it is all for the sake of subsidies, in fact, the number of 100 paper users can be worth a real person is very good, and the brand loyalty is completely zero.

The loyalty of the ugly group users to the ugly group is similar to the loyalty of the kind of migrant workers hired on Qingming Festival to cry and sweep the grave on their behalf, and to the parents of the customer who takes the order.

The above is Gu Kun's grand strategic attitude towards the tourism e-commerce platform.

In the field of luxury, Gu Kun's attitude is slightly different.

In order to maintain the forced quality and authenticity rate of so many brands of Lanfang, this must be a must. The e-commerce platform that first appeared to sell fake goods on the Internet, Gu Kun also thundered and spent several times the cost to kill it, and first destroyed two or three Liwei, which is not a problem.

Therefore, the dog Dong in this life, because of his bad eyes, had to touch this reverse scale, and was destroyed by the thunder in 2007.

Of course, the price of Liwei paid by Gu Kun was actually several times higher than the market value of Goudong at that time. Gu Kun is completely in Liwei regardless of the cost.

But this kind of thing is not sustainable. There are people who do the business of killing heads, and no one is interested in the business of losing money.

As long as the interest in selling Lanfang luxury goods is large enough, there will be many fake e-commerce platforms rushing up one after another.

Symbolically destroying a family that has been in history, the butterfly effect will soon give birth to thousands of new opponents that have never been heard of in history, or even do not exist.

If Gu Kun loses several times the cost every time to exterminate Liwei, other capitals will be happy to hide behind the scenes and continue to provoke Gu Kun for profit.

At this time, Gu Kun must reflect his goodwill towards other major capital tycoons in the e-commerce field - note that it is not for entrepreneurs in the e-commerce field, but for the main and large investors behind these entrepreneurs.

Because entrepreneurs can't be killed, and there is no threshold. You go to Sanhe Dashen to get an ID card, and there will be a freshly baked entrepreneur, and it is easier to find an entrepreneur than a dog, and the entrepreneur is just a consumable.

But the number of capital tycoons is much smaller, and they are the guns that fire the ammunition of entrepreneurs. It is possible that 100 entrepreneurs who are not self-sufficient to look at this track are all looking for the same financial tycoon to pull investment.

So Gu Kun's goal is very clear, in 2006, he took thunderous measures against fake e-commerce, first killed a few Liliwei, and after 2007, suddenly the wind direction changed, pretending to be willing to talk to the monkeys behind the chickens who were Liwei, and talked about the conditions for sharing the spoils.

"Don't support the new e-commerce platforms that sell counterfeit goods. Let's talk about the conditions and compete in an orderly manner. As long as you promise not to invest in that garbage anymore, Lao Tzu promises to release some of the shares of Ahri Baba, which is currently in full swing, so that you can also share the dividend of 'entering the e-commerce field and investing in the most outstanding stocks in the e-commerce field'. ”

After this rumor was secretly released, from Sequoia to IDG, from SoftBank to Goldman Sachs, and a bunch of insidious Oceania financial capital aimed at the Chinese investment market, it instantly settled down a lot.

"It turns out that Gu Ye is also willing to join forces and share the head dividend, so we can also consider no longer blindly supporting troublemakers. Who wants to work hard to be able to lie down and share money, although entrepreneurs are ammunition consumables, but consumables also cost money. "Everybody's pretty much the same mentality.

Then, Gu Kun spent about a year to release some of Ahriba's shares step by step, and it was released at a high level in 07. Tens of billions of dollars of hot money rushed over when they smelled blood, gluttonously sharing the feast set by Gu Kun.

This kind of behavior of Gu Kun reducing his holdings and cashing out and letting everyone share the dividends continued until 2008, and there were still people who wanted to buy it, even if Ahri's stock price was pushed high, it would not be extinguished.

It wasn't until that year that the subprime mortgage crisis officially broke out, Lehman Brothers fell, and even Goldman Sachs was scarred. All e-commerce stocks also fell sharply, and everyone thought that the future would enter a period of several years of tightening - historically, Ahri Baba's first listing in Hong Kong stocks reached an all-time high before the subprime mortgage crisis broke out in '08.

At that time, Ahri's stock price had increased several times compared to the initial listing.

However, with the deepening of the crisis in 08 and the temporary contraction of e-commerce trade, it led to the continuous decline in the stock price of Ahri in 09 and 10 years. In the end, when Ahri was delisted from the Hong Kong stock market in 2011, the stock price was exactly the same as when it was listed, and the original price was delisted, which means that if someone held Ahri there for four or five years for a long time, they didn't make the last penny.

Although history has changed a lot, Ahri's future is much better than the same period in history, and the original listing was two years earlier than the same period in history. But the general environment has not changed much by Gu Kun.

Therefore, when the subprime mortgage crisis came, the temporary downward trend caused by the deterioration of the foreign trade situation and the general situation of e-commerce was still like that.

Therefore, from the whole year of 07 to the beginning of 08, those financial capitals who bought huge shares of Ahri from Gu Kun under Gu Kun's "goodwill" stepped on a big hole.

Some people estimate that they at least took tens of billions of dollars in cash with an inflated market value, bought some shares that are going to depreciate in the medium term, and burned so much hot money in vain!

Of course, this money was not burned overnight, but it would fall some in 08 and some in 09, and the frogs would be boiled in warm water like a blunt knife cutting the meat, so that they didn't even have the courage to die with Gu Kunyu.

After being slaughtered in such a painful way, those capitals who have taken a fancy to the Internet fake e-commerce will be dormant for at least two or three years before they will come back to make trouble for Gu Kun.

As for Gu Kun, he also disintegrated, and after Ahri's share price fell due to the crisis environment, he repurchased some at the right price, and even secretly manipulated privatization later, earning back a lot of equity for nothing.

It was also this time that those capitals completely recognized Gu Kun's despicable face, and did not want to be appeased by Gu Kun again, but did not have illusions, and wanted to imitate the tricks of the "subsidy war" used in the field of tourism e-commerce before, and work hard with Gu Kun.

Even if you can't kill Gu Kun, at least you can make the market in related fields rotten, and "if you can't get it, you will destroy it".

It's like beeping a taxi, if people can develop the psychological habit of "don't need money for a car", then even if they die of beep in the future, at least people will feel that they shouldn't give money for a taxi.

In the same way, ugly groups will also make people form the mentality that "all entertainment content products on the Internet should not be paid". So even if these companies can't do it well, they can die with others.

The capital around the world that focuses on the business of cyber criminals has gathered unprecedentedly and is ready to fight with Gu Kun.

This subsidy war came much earlier than the same period in history, maybe it will start in 2009, and it is definitely not just a price war in the same period of history at the beginning only in the same period of history.

Maybe in just one or two years, as long as smartphones are popularized, there will be a big war for taxis, takeaways, and sharing cattle, sheep, horses, pigs, dogs and cats.

Gu Kun also looked at all this coldly, looking forward to an ingenious time and method to exterminate the vicious subsidy dogs on the earth.

——

It is said that the personnel transfer of history editors is currently unmanned, and the new book is a few days late. We'll let you know when it's officially finished. I'll save up again.

This is the last plot, and the whole drama will end after the extinction of the earth and the subsidy of dogs.