Ye Haitang did not agree with the purchase plan of Cangshan outdoor billboards, on the grounds that it was too expensive.

Ge Wanfang was about to cry at the communication meeting the next day: "Didn't you already say that you would choose the city center? Mr. Fu said that you had already gone to see it, why couldn't you do it again?"

Ye Haitang explained to him kindly: "Cangshan's opening budget including advertising is only 1 million in total, excluding long-distance running sponsorship fees, newspaper and television network publicity fees, and the remaining advertising costs also include the offline activities of local institutions within three months of opening, and the cheapest billboard is 800,000 yuan, which is over budget." ”

"If the budget is exceeded, you can apply for an increase! Isn't it up to you to have the final say? Anyway, the left hand is down to the right hand, and it's all the cost of your department!" Ge Wanfang was very puzzled: "Mr. Fu thinks that the billboard will work very well, and you know this." ”

"The opening cost of institutions of the same level in Cangshan has not exceeded 1 million, and there is no reason for Cangshan to exceed, and it is not easy to convince the financial side. ”

Ye Haitang said: "The outdoor big brand that Mr. Fu likes asks for 980,000 yuan, and other interviews, advertisements and activities in Cangshan can't be done, and I can't even afford the transportation and horse expenses of the reporters at the press conference." ”

"That's not going to work," Ge Wanfang immediately objected, "just having a billboard will definitely not work." ”

"So," Ye Haitang spread his hands: "I can only cut billboards." ”

Let out the wind and say that the cancellation of the billboard is Ye Haitang's conspiracy. She didn't know what Mr. Fu's next move would be, so she simply took a salary from the bottom of the kettle and waited to see what happened.

In the afternoon, Mr. Ai looked for Ye Haitang and asked her to go to the office immediately.

Mr. Ai asked her to look at an email she received on her computer.

Ye Haitang looked at it and smiled angrily.

The email was sent by Zhou Jianing, the person in charge of the preparation of the Cangshan organization, to Mr. Ai, and copied to Mr. Fu.

Zhou Jianing said three points in the email: first, the location of the billboard is at the most prosperous intersection in Cangshan City, the effect is excellent, Cangshan organization hopes that the company will win as much as possible, which will definitely help the business development; Second, this billboard is indeed relatively expensive because the location is too good, and the company can cut other expenses, such as long-distance running for 10,000 people.

The third point is written more euphemistically, saying that it is not possible to affect work because of personal likes and dislikes, and insinuating that Ye Haitang canceled the billboard plan because he had opinions on Mr. Ding of Fengmei Advertising, saying that she wanted Mr. Ding to pick up Mr. Ding on the day she arrived in Cangshan, but Mr. Ding did not go because of something, and she has always been dissatisfied with this.

This ability to reverse black and white, Ye Haitang was so impressed that he was stunned.

She was even more surprised that for this billboard, the agency department actually reached out directly to Ye Haitang's marketing department.

The marketing department is responsible for the overall image of the company, and only occasionally when it comes to specific products will it solicit the opinions of the sales department, like the opening of the new agency in Cangshan, because the first to carry out business is the agency department, which solicited their opinions, but like Zhou Jianing, he directly said that he would cancel the long-distance running plan of 10,000 people and keep the advertising brand, and he could only say that he did not know the height of the sky, and his face was too big.

Mr. Ai said meaningfully: "Fortunately, you told me about it yesterday. It seems that Fu always has to protect this billboard. Then give it to them, but it's not 980,000, it's 300,000, and at most 400,000, which is still to pay the total face. ”

Ye Haitang interjected: "And you can only sign for half a year." ”

Mr. Ai nodded: "Yes, I can only sign for half a year." By the way, what you said yesterday is that you can find a way to find evidence to make them retreat, is there a way?"

Ye Haitang remembered Wei Xiao's words on the phone, nodded and said: "I have a very good friend who said that he has a way, and I am still waiting for news from him, but he said that there must be a way." ”

"That's good. ”

Ye Haitang hesitated again and again last night, but still called Wei Xiao, she knew that Nanshan News Network also had a reporter station in Cangshan, and wanted to ask Wei Xiao to help people inquire about the specific price of local outdoor billboards.

Wei Xiao had just been transferred back to Ningcheng to take over as the editor-in-chief of the news network, and the work handover was very busy, Ye Haitang didn't want to bother him, but the phone was subconsciously dialed out in hesitation.

Wei Xiao asked the matter clearly in a few words, he said where he needed to ask other prices, and it was useless to ask, he meant to get the contract between Fengmei and Darun directly, which would be more convincing.

"If you take out this contract back, there will be a maximum of 250,000 between them in the same industry, and now it will be sold to you by four times, obviously you already know that you have taken a fancy to this brand, then your company must feel strange, who dares to jump out and say that you want this brand?"

Wei Xiao said: "You don't want it, this Fengmei is stupid, he must be in a hurry to sell at a low price, you look at Mr. Fu's face, and collect it for him according to 300,000 a year, even if it is half a year, he has to thank you." ”

Ye Haitang was worried: "I also know that there is a contract and everything is easy to say, but how to get it?"

Wei Xiao still said the same thing: "Don't worry, there is me!"

His words now seem to have a kind of magic, as long as Ye Haitang hears it, he will feel relieved and convinced.

Two days later, Wei Xiao sent a document to Ye Haitang's mailbox, and when she opened it, she saw that it was the advertising space rental contract of Fengmei and Darun, and she was overjoyed.

She hurriedly printed out the contract and went to Mr. Ai, who looked at it for a long time before slowly saying, "Begonia, this friend of yours is amazing!"

Wei Xiao is really powerful, Ye Haitang knows that to get the contract between Fengmei and Darun in such a short period of time, not only must he have connections that are familiar with the senior management of Darun, but also have the strength and interests, so that the people of Darun can weigh the value of cooperating with him, which is simple to say, and there are few people who can really do it.

Listening to Mr. Ai say this at this moment, Ye Haitang actually had a feeling of "honor", as if he had been praised.

Fengmei still left a way back for herself in this contract, the contract was signed for one year, the total price was 250,000, and the down payment was 10% after signing, 50% within a month, and the remaining three months.

In other words, Mr. Ding has only paid a total of 25,000 yuan now, and the rest of the balance is intended to be paid with Credit Suisse's money. If Ye Haitang hadn't found out, in the past few days, he would have easily earned more than 700,000 yuan.

Mr. Ai sighed and said, "That's it." After a while, you send me an email, copy to the relevant person in charge, tell me about the billboard cost, and I will give instructions. ”

Ye Haitang understood what he meant: "Okay, I'll go." ”

Ye Haitang's email was sent to Mr. Ai, and at the same time copied to the heads of departments related to the Cangshan opening advertising project, including Mr. Fu, Ge Wanfang, Zhou Jianing, and Xiao Xiao, the financial manager of the Ningcheng branch.

She mainly said two points in the email, one is that the agency department urgently wants the billboard and the other party asks for 980,000 yuan, which is close to the total budget of Cangshan opening;

It is also not feasible to increase the budget, the current budget of 1 million is the standard budget for the opening of similar institutions in the past, and Cangshan has no outstanding reason to increase the budget. In the end, she asked Mr. Ai to decide.

Not long after the email was sent, Mr. Ai directly instructed: "According to the original plan of the marketing department, the billboard can not be done, I will communicate with Mr. Fu." ”

In the afternoon, she heard Lin Na say that Mr. Fu had been in Mr. Ai's office for a long time. "I even poured water twice. ”

Ge Wanfang came to the office to find her, sighing: "Alas, I don't know what Mr. Fu thinks, like before, you do yours, we just don't care about the business, are we all professional, save trouble and time, how good!"

Ye Haitang asked him: "Mr. Fu still wants that brand? No, right? There is no budget." Are you paying for it?"

"No, no, no!" Ge Wanfang shook his head again and again: "This is the company's external publicity, and it is not our business activity sales competition, how can we pay for it!"

He added: "Besides, you are much richer than us, Mr. Fu said, our one-year activity funds are not worth the loss between your fingers!"

Ye Haitang shook his head: "I don't know where Mr. Fu heard it, but you also believe it! Can't you see the company's publicity to the outside world every year? What kind of advertisements and activities don't burn money? Do you dare to say that it's not your channels that get the biggest benefits? How does the society view the salesmen of your peers? How do you think about you? Superior to others, right? Professional, elite, and honest? Which of these is not something that I racked my brains to pile up with money?"

Ge Wanfang nodded hurriedly: "I believe everything you say!" He leaned over with a smile on his face: "It's that billboard, you just raise your hand and increase your budget a little! Mr. Fu said let Zhou Jianing go and bargain again! No way, my boss just fell in love with this billboard!"

Your boss did have a crush on billboards, but he might not be just interested in billboards, right? Ye Haitang looked at Ge Wanfang and thought to himself.

Even Ge Wanfang, who had a good relationship with her, was sent to her to greet her, and said that the price could continue to be negotiated.

A few days later, Mr. Ding of Fengmei Advertising personally came to the company to visit Ye Haitang.

Ye Haitang received him very politely. She knew that Mr. Ding was in a hurry.

He originally thought that he would be the first to rent the billboard with Darun, and the down payment of 25,000 is not much, but he will have to pay 50% within a month, and the worst thing is that he has no home at all, if he can't catch Credit Suisse, this billboard is likely to be smashed in Fengmei's hands.

Mr. Ding said that because of his friend relationship with Mr. Fu, he has always paid attention to Credit Suisse, praised the high-end atmosphere of Credit Suisse's brand image, and then said that the release of such corporate advertisements will also improve the grade of his billboards, so after comprehensive consideration, he is ready not to make money, and the cost price is 600,000 yuan to release Credit Suisse's advertisement.

Ye Haitang regretted to tell him that the location and area of the billboard were ideal, but the budget was not enough, so she could only squeeze out a little money from between her teeth, and she was embarrassed to open her mouth for this money, so she could only not do it, which was a great pity.

Ye Haitang's expression was very sincere, indeed, in addition to the price, she was really satisfied with the billboard. Mr. Ding couldn't tell whether she was true or polite for a while, so he had to leave in a sneer.

After another two days, Mr. Fu finally couldn't hold back and called Ye Haitang.

Mr. Fu's voice was still so gentle and elegant, but Ye Haitang didn't dare to be careless. Mr. Fu asked: "Manager Ye, has the opening plan been decided?

"The programme is already being implemented. Mr. Fu, you can rest assured that the opening effect will be very good, and we have a lot of experience in this. Ye Haitang replied seriously, "As for the billboard, it is indeed because the price is too expensive, or not." ”

Mr. Fu asked again: "I heard Mr. Ding say that he can give us the cost price, but this is not good?"

Ye Haitang smiled bitterly: "If his cost price is discounted in half, we don't have a budget." ”

"What?" Mr. Fu was obviously a little shocked.

Ye Haitang said: "Let me tell you the truth, after the completion of all the projects in the plan, there are only tens of thousands of yuan left, even if I try to reduce the costs of other places, I can only move out of 150,000 at most, what can I do with these hundreds of thousands?"

This is also the strategy set by Mr. Ai and Ye Haitang, if you can sign for half a year with 150,000 yuan in order without making things clear, it is the best way, after all, Fu is always the vice president in charge of the agent channel, and the agent channel is the first business department, so as not to stiffen the relationship as much as possible, so that they can retreat from the difficulties or settle down after this loss is beneficial to everyone.

But if Mr. Fu insists on not doing anything, and may even go to the headquarters, then Mr. Ai doesn't mind saying some things clearly.

Mr. Fu really couldn't accept it, he said on the phone: "It's impossible for people to agree to this amount of money! It's not to learn from Lei Feng! Forget it!" Although his voice was still not in a hurry, Ye Haitang heard a trace of anxiety from it.

Ye Haitang originally thought that according to Mr. Fu's previous style, it was likely to find the relevant leaders of the headquarters to put pressure or intercede on Ningcheng's side, but who knew that Mr. Ai informed her the next day that this billboard could be signed, but not 150,000 for half a year, but 200,000. So fast!

Later, she learned that not long after Mr. Fu hung up her phone, Mr. Lu, who was in charge of the agent channel at the headquarters, called Mr. Ai and said that he wanted to support the business department Yunyun.

Mr. Ai gave Mr. Fu a look at the Fengmei advertisement and the contract with Darun. The contract was signed on the second day after Ye Haitang went to Cangshan to see the billboard and finalized it, not to mention the content.

Mr. Fu's face changed on the spot.

Ye Haitang can imagine Mr. Fu's reaction at that time, it is nothing more than that he is a layman in advertising, and he only wants that billboard for the purpose of expanding the company's influence, and then he is cheated by his friends, and finally he must be angry that he resolutely does not want this billboard, and even said that he wants to break off his friends with this kind of cheating.

And Mr. Ai's city government must be the same enemy as Mr. Fu, admitting that he thinks about the company, sympathizes with him being deceived by his friends, and finally gives Mr. Fu an idea that not only relieves his anger but also does not embarrass him, that is, the billboard still wants to be, but only signed for half a year, according to 200,000, so that the big name that Mr. Fu wants is also released, and his friend did not pit him, but helped his friend to shoot the billboard.

What a thoughtful and considerate arrangement, Mr. Fu has to thank him.

It's all old foxes, who can sit in this seat is a fool. We know each other, so it's good to leave some leeway.

Ye Haitang didn't know if Mr. Fu would guess that the contract was given to Mr. Ai by himself, Mr. Ai would definitely not say, just let Mr. Fu guess, this would be fine, and it would save him from treating her as a fool in the future.

Wei Xiao heard that she was thinking too much. He reassured Ye Haitang that Mr. Fu missed this time, and he should not make another move easily in the future.

"After all, you don't have much time to cross paths, and he is not familiar with your major, so he can't guarantee that he will miss again next time, which will have a much greater impact on him than on you. ”

That is, the higher she climbs, the more she cherishes her feathers, and presumably after this incident, she can be clean for a while.