Chapter 478 Liu Yun's Ambition, the first point card online game (6000 subscriptions per day, recommended)
Xu Ying still left Liu Yun's office with a hint of doubt and incomprehension.
Now that the boss has given the order, she has only one choice, to implement it seriously. Xu Ying thought about it carefully and felt that it was not small that Ctrip would agree to this condition. Ctrip's losses have almost exceeded $15 million since it began acting as an agent for "World of Wonders", and their own cash flow is not much, resulting in a declining market share of the booking business.
This is a good opportunity to stop the bleeding, if you don't agree, continue to stick to it, even if you lay off employees and reduce the number of servers, the loss will still exceed 1 million yuan per month. This is never going to be a good choice.
Liu Yun left his chair, got a cup of tea, and sat down on the sofa, frowning and thinking as he sipped.
Today's Youyou, the heat is too high, and the goal is too big, Liu Yun needs to cool it down, and needs a failed product to share some attention.
He also wants to show the world that he is not an invincible and perfect person, and he will also make mistakes in judgment.
Liu Yun's purpose is very simple, he wants to show the world that this time to take over Ctrip's "Miracle World" is a wrong decision, and it may even make the company lose a little money. However, he is also looking forward to whether this broken game can be brought back to light with his current channel promotion capabilities.
He wondered if the game would be a different story if it was not run by Nine Cities or Ctrip, but by Tencent.
Yoyo should also try to try, if it can really control the line of breaking even. This doesn't just reflect Yoyo's outstanding operational capabilities.
It's not expensive, and it can be a good experiment. Liu Yun decided to give it a try.
When his mind was wandering the world, Zhao Xudong, the general manager of the game company, approached him and said that he had a general idea for developing a new game.
At the beginning, Liu Yun promised him that the idea of the game this time was completely decided by the R&D department, including the funds, and the operation after the launch, and he would not interfere in any way.
Because this time, with the promise of the boss, Zhao Xudong obviously wanted to play a big deal.
He wants to develop an epic martial arts online game in the 3D era, and the budget is as high as 500 million yuan.
"What type of martial arts game. At that time, Liu Yun, after listening to his thoughts, rubbed his forehead and asked.
500 million! This should break the record of R&D expenses for domestic online games.
But this is what he pretended to be at the beginning, so he has to continue to pretend with tears.
This amount of money, Yoyo should be able to afford to lose!
"Mr. Liu, I mean I still buy a copy of the copyright of martial arts, of course, we also try to restore a real martial arts world, so that players have a real immersive feeling of being in the rivers and lakes. Zhao Xudong's expression at that time was very excited.
It seems that he substituted himself into it, incarnated as a chivalrous man who roamed the rivers and lakes and acted chivalrous.
"Isn't "Dragon Babu" just a martial arts game, and you still have one?" Liu Yun frowned slightly, revealing a hint of doubt.
"Mr. Liu, do you really think that "Dragon Babu" is a martial arts game?" Zhao Xudong's expression became very serious, "It's actually just a martial arts name." How can there be pets in the real martial arts world, and there are spirit animal mounts. It's more like a fantasy game, just relying on these four words to attract popularity. β
Hearing Zhao Xudong say this, Liu Yun nodded a little abruptly.
He made a lot of sense, although the operator of this game is different from the previous life, the R&D company is still Sohu, and the gameplay of the game is almost no different from the previous life.
From Liu Yun's point of view, the picture of this game is extremely naΓ―ve, and there are not many martial arts rivers and lakes in various gameplay settings, but this is not important. As long as this game is popular, making money is the last word.
"Mr. Liu, I want to develop a real martial arts online game to enhance the reputation of Yoyo Games, enhance the company's independent research and development capabilities, and restore a real world of rivers and lakes for players. β
Liu Yun pondered for a moment, and then said: "According to the information I have received, Kingsoft Company is developing a game called "Sword Network 3", which is also in the style of pure martial arts, and is also promising to provide players with a real Jianghu. β
For domestic online games, "Sword Network III" is definitely an epoch-making online game, although it makes money such as "Fantasy Journey to the West" and "Dragon Babu", but it surpasses the first two in terms of reputation and meaning.
Zhao Xudong was slightly stunned and said, "I know this." Kingsoft's Xishanju Studio is also a very good game team, and they are also fully responsible for the development of this game. β
Liu Yun immediately asked again, "Can you dig it up?"
Zhao Xudong touched his forehead, and the boss's first reaction was whether he could dig it. Ruthless enough, brutal enough!
Can he say no? Isn't that a denial of Yoyo's appeal in the industry?
Zhao Xudong thought for a while and said: "Mr. Liu must not have much time to pay attention to the news in the game industry, so I'll just talk about what happened not long ago." β
"You say. β
"The project team of "Sword Network 3" was established almost in 2005, but they were constantly poached by the stronger NetEase, and those who were poached developed a new online game "Tianxia II" in NetEase. Therefore, Kingsoft re-established the project team and overthrew the previous design. According to the timeline they gave, the game "Sword Network 3" should be launched in 2009, a total of more than 3 years, and the research and development amount is as high as more than 300 million.
For Yoyo, if you really want to dig up the R&D personnel of Xishanju, it is not very difficult. After all, NetEase has been doing this one after another, and we have even dug NetEase's game personnel correctly, not to mention the mere Kingsoft Company. β
This is the most brutal ecological chain in today's market economy, and the stronger side will attack the weaker side mercilessly.
Yoyo digging NetEase, NetEase digging gold mountain.
Liu Yun pondered for a while and said, "If you think it's feasible, it's okay to dig a few." What's more, with today's salary, I don't worry about not being able to dig good talents. β
Zhao Xudong replied: "Mr. Liu, I think this matter should be slow." First, there is no shortage of people in Yoyo, and second, we haven't made peace with NetEase yet, and it's not good to make enemies everywhere. β
Liu Yun felt that what he said was reasonable, so he nodded and said, "It's okay, you decide for yourself." By the way, just now you said that the new game also wants to take the route of adapting martial arts, which book did you like?"
Zhao Xudong's eyes flashed with excitement, and he said: "Mr. Liu, what I like is Mr. Gu Long's "Tianya Mingyue Knife". Although Mr. Jin Yong is more famous and his works are more famous, Mr. Gu Long's swords and swords are happy and revenge, and they have more Jianghu flavor. β
Liu Yun's facial expression became a little strange, and he muttered to himself: Tianya Mingyue Knife?
This was also adapted into a game by that penguin in the previous life, although the market response was average, and the word-of-mouth evaluation was slightly lower than that of "Sword Network 3", but the popularity has always been ranked around ten, although it is not as profitable as several other games under Tencent, but it can still maintain profitability.
From the original "Crossfire", as well as "Dungeons and Warriors" to the later "League of Legends", and now Zhao Xudong mentioned "Tianya Moon Knife", Yoyo is preparing a way to go to the dark and dig up several heavyweight games in the future corporate game empire.
Liu Yun frowned slightly, thought for a while, and said with a smile: "I support your idea." If you really want to make an original martial arts online game, Mr. Gu Long's "The Moon Knife at the End of the World" is indeed very suitable. I can give you enough time. It's 2007, and I've allowed the game to wait until 2012 for the open beta. Five years is enough time for your R&D department to polish carefully. β
Zhao Xudong realized that the boss was indeed very patient and was not in a hurry to make money and return to his capital.
Liu Yun stood up, a wave of ambition suddenly emerged in his heart, and said with a smile: "Manager Zhao, remember what you said today, and make a real martial arts game with a strong Chinese cultural color." What I want to see is a martial arts game that really has the flavor of rivers and lakes. An epoch-making domestic online game masterpiece. β
Zhao Xudong suddenly realized that when he reported to work just now, he was too full of words, which made the boss's expectations continue to rise, which simply dug a big hole for himself.
Liu Yun continued: "In terms of funds, I will fully support you. If 500 million RMB is not enough, I can invest an additional 1.5 billion RMB! β
1.5 billion! Zhao Xudong's eyes widened, when he said 500 million, he was worried that Liu Yun would not agree, but the boss actually waved his hand generously and added another billion, what kind of operation is this.
Liu Yun stood up, patted him on the shoulder, and said with a smile: "You think carefully about what I said just now, I have made a lot of requests for this game, but I didn't say how much money I need it to make?"
Zhao Xudong replied truthfully: "Yes, Mr. Liu." I'm a little confused. β
Liu Yun said seriously: "I don't hope that "Tianya Mingyue Knife" will be as profitable as "World of Warcraft" and "Fantasy Journey to the West", and even its ability to attract gold is not as good as "Dragon Babu". I wanted to make it a truly epoch-making classic martial arts online game. The exquisite and beautiful pictures, the realistic and gorgeous martial arts action, and the vivid characters truly restore the taste of the rivers and lakes of happiness and revenge. I hope it can become a representative online game for Yoyo and even the whole of China, just like World of Warcraft is to Western countries. β
"For this, I am willing to spare a lot of money, as long as the game can remain profitable in the future, I don't need it to make more money. Sometimes good word-of-mouth is more important than money. β
"Tianya Moon Knife will be Yoyo's first self-developed point card charging game, and our biggest competitor is Kingsoft's Sword Network 3. β
What did players in the previous life say about Penguin's "Moonblade"? Poor game planning almost ruined this online game that could have become a classic.
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