The next day, Chen Dongcheng accompanied Zhuang Yanting to start looking at the house.

There are many office buildings in the magic capital, and there are everything in the high, medium and low-end grades.

Zhuang Yanting chose for a long time, and finally fell in love with an office building located in Yuanshen Road, Pudong New Area.

The office building is a French detached style with five floors and a basement.

The ground area is 2,500 square meters, and the underground area is 423 square meters, which is suitable for the office use of the corporate headquarters.

Wei Ziliang inquired about the contact information of the owner of this office building, and the other party's offer made Zhuang Yanting quite satisfied.

"The rent is 700,000 yuan a month, and the rent starts for three years, and you have also seen the decoration inside, which is reasonable. ”

Zhuang Yanting is quite satisfied with the decoration, but she has some doubts about the number of years: "Will three years be too long?"

She is not worried that Pinduoduo will not last three years, but that Pinduoduo will develop too fast.

This single-family office building in front of me can only support one or two years at most, what should I do when the time comes?

"It's okay, maybe I have other companies that need to rent office space. ”

Chen Dongcheng nodded to Wei Ziliang, since he likes it, the price is not a problem at all.

Mr. Wei began contacting the owner of the building, who was drinking coffee nearby.

The office owner is in his early forties, and his big belly is very obvious.

In the summer, you may be in a hurry on the road, and your face is covered with sweat.

"Hi, I'm Delson. ”

The middle-aged boss quickly observed the circle, then determined the main owner, and stretched out his hand to greet him with a smile.

"Hello, Chen Dongcheng. ”

They shook hands with each other and began to cut to the chase.

"A financial company rented my office building before, and the decoration was ready-made.

So the rent will be a little higher, and you should know the location of my office building.

The surrounding facilities are still very complete, which can meet all office needs. ”

Delson gushed about the advantages of this office building.

However, there is one thing to say, this kind of western-style office building is indeed what Chen Dongcheng likes.

"Mr. Dai, your office building has not been rented out yet, and it is not because of the three-year rent, which has made many companies worried.

Small companies can't afford to take this risk, and large companies can't afford your size at all. ”

Of course, Wei Ziliang has to follow the contradiction, so that he can bargain.

Delson was also an old fritter, and said with a smile: "Then what does Mr. Wei mean?"

"700,000 yuan a month is a bit expensive, how about 600,000 a month?"

Delson smiled wryly: "Mr. Wei, how can there be such a bargain."

I see that you really want to rent, so how about I give you 20,000 a month?"

Wei Ziliang frowned, it was 20,000 yuan cheaper a month, and it was only 240,000 yuan a year.

"Mr. Dai......"

Wei Ziliang still wants to continue to bargain.

Chen Dongcheng patted him on the shoulder and said to Delson: "Just sign the contract according to what Mr. Dai said, sign it directly for three years, and pay the rent once every six months, no problem, right?"

"Since Mr. Chen is so refreshing, I will also give in, in addition to the property fee, I will give you an extra three months.

You can redecorate or hire for a deposit of three months. ”

"Thank you, Mr. Dai. ”

Dellson waved his hand and smiled, "It should be." ”

After sitting for a while, Dellson's female secretary came running over with a standard contract.

Dellson wrote the details and handed it to Chen Dongcheng to look at.

This kind of contract couldn't be simpler, and there are no problems.

After the transfer and remittance, Dellson left the key to Chen Dongcheng.

"Then I will wish Mr. Chen's company a prosperous business in advance and go public as soon as possible, I still have something to do, so I will leave first." ”

Delson finished with a smile and left with his arms around the female secretary.

The western-style building in front of them, in the next three years, will be Chen Dongcheng and theirs.

Wei Ziliang helped contact the decoration company to simply redesign the building.

I used to open a financial company, and the decoration style was a bit old-fashioned and serious.

Chen Dongcheng is not short of this money, so he simply decorates it again before the company opens.

The budget given by the decoration company is 5 million, and the style of the office building is very different from before.

For the basement, Chen Dongcheng plans to transform it into a rest area for employees.

Employees can watch movies, play billiards, and relax and have fun.

There is a terrace on the top floor of this office building, and Mr. Chen asked the renovation company to design a more sophisticated restaurant.

When the employees are tired, they come over for lunch and their mood will improve.

The office building is being renovated, and Zhuang Yanting is busy recruiting.

Chen Dongcheng asked He Qian, who was purchased by Blue Whale, to transfer a group of e-commerce backbones to enrich the team of Pinduoduo.

He Qian naturally did not dare to disobey the orders of the big boss.

Among the transferred employees, several are experienced veterans.

As soon as they came, Zhuang Yanting's burden suddenly became lighter.

He Qian is not worried that Blue Whale Overseas Shopping will not be taken seriously, they and Pinduoduo are two tracks at all.

For more than a month, the decoration company was fast enough.

When the pre-recruited employees walked into this French-style office building, they were instantly amazed.

The spacious and transparent hall on the first floor is directly opposite the Pinduoduo logo, and the design of the corridor is also quite unique.

With a white wall and a black top top, and a touch of red straight lines, the entire corridor comes alive.

The color scheme of the general manager's office adopts a combination of dark green and goose yellow with low chroma, which makes the whole space quiet, fresh and soft.

Zhuang Yanting is very satisfied, compared with the old-fashioned design of the previous financial company, working in this environment will be much better.

The ground floor and basement are used as public areas, which are subdivided into reception areas, tea areas and fitness and entertainment areas.

These three spaces are divided by a net-like wrought iron partition, which can not only distinguish the independent functions of each area, but also maintain the overall connection and spatial transparency of the public area.

The terrace on the top of the building is even more delicate and graceful.

It's a pity that this western-style building is not near the Pujiang River.

Otherwise, drinking afternoon tea and enjoying the scenery on both sides of the Pujiang River, it is estimated that more people will come to apply.

Overall, Zhuang Yanting is full of praise for this company, and her evaluation of Wei Ziliang has quietly improved.

Wei Ziliang doesn't look reliable, but he really doesn't pick anything.

Chen Dongcheng was definitely generous to Pinduoduo, and the start-up capital was given 100 million.

It's not about the big money, but it's much happier than other startups that are strapped for cash and have a shabby office environment.

Employees who join Pinduoduo feel the most clearly, and this kind of office environment is almost what countless people dream of.

The boss still has the kind of temperature, although he is tired of working overtime, but at least he can get a salary for overtime.

Other high-temperature subsidies and taxi fares are not less.

Employees work together to develop the app.

The vast majority of Internet companies, if they want to continue to develop, are inseparable from their own apps.

However, it takes time to develop software, and what Zhuang needs to do is to have a deeper understanding of the third- and fourth-tier cities that have been neglected, and even the rural markets below.

At a time when Taobao and JD.com are desperately trying to seize the high-end consumer market, Pinduoduo takes diametrically opposite routes.

But only in this way can there be hope of a turnaround under the high pressure of the two giants.

As for losses, that's irrelevant.

Before the vast majority of Internet companies go public, the losses are more serious than the other.

As long as you can tell a good story, you are not afraid that capital will not pay.

Zhuang Yanting has been waiting for the development of the App, the first version of the APP does not need to be too complicated, it can meet the normal shopping.

Since it is called social e-commerce, it must be started through WeChat.

The largest social software in China is.

Chen Dongcheng took the initiative to find Tengxun, and he had a relationship with Weizhong Bank, and Brother Xiao Ma generously agreed to Pinduoduo to use WeChat to promote.

If there is no authorization from Brother Xiaoma, Pinduoduo's promotion of links on WeChat is a joke, and Pinduoduo's links can be blocked at will.

Brother Xiao Ma agreed happily because he didn't take Chen Dongcheng's Pinduoduo too seriously at all.

JD.com, which Tengxun supports itself, can't handle Taobao, let alone a small start-up.

Pinduoduo's cold start stage is the most laborious.

Many small and medium-sized businesses that have been snubbed by Taobao have recently been called by Pinduoduo's operation staff.

Even if Taobao heard the rumors, it didn't take it seriously.

There are too many e-commerce platforms on the market, so what if there is one more new company.

The leading position in the market has always been their firm position.

Some merchants are hesitating, after all, Pinduoduo has never heard of it, and the ghost knows what benefits he can do if he goes.

Zhuang Yanting can only take advantage of the support of traffic, such as giving more opportunities to recommend on the homepage.

After a lot of talks, only a small number of merchants agreed to try it on Pinduoduo for various reasons.

However, when Zhuang Yanting contacted her, there was a detail.

She screened sellers who were popular products on Taobao.

It's just that the unit price of customers is low, which leads to Taobao not paying enough attention.

For example, there is a seller who is doing children's shoes business on Taobao, and the business is very large, with a turnover of tens of millions of yuan a year.

There is a very bad point in the children's shoes business, that is, the inventory pressure is very high.

Because a children's shoe, it has a lot of yards and colors, and it is inevitable that there will be some stock in the end.

Zhuang Yanting contacted the other party, not to mention the simple process of opening a store, and was willing to recommend some homepages.

At first, the seller was a little hesitant, but with the attitude of giving it a try, he agreed to sell some stock shoes on Pinduoduo.

For example, on Taobao, he sold shoes that cost 40 yuan for 78 yuan.

Zhuang Yanting recommended him on Pinduoduo and set the price of the product at 38 yuan.

For users, the cost performance must be very high.

Sales are also very good, and the inventory is decreasing almost every day.

There are quite a few merchants like this, and their sales are good.

But for a full-category platform like Taobao, it is a base number, and it is not remarkable at all.

Taobao doesn't pay attention to it, and Pinduoduo makes them treasures.

People from Pinduoduo's operations department are responsible for developing various promotional links.

As a result, various family and friends sent bargaining links to "help cut a knife", and began to spread wildly in various WeChat groups.

As long as enough people are invited to click on the link to "bargain" within 24 hours, the user who initiated the "bargain" can get the product for free.

For example, suitcases, projectors, and drones that cost hundreds of yuan, as well as tableware, cosmetics, and so on, which cost more than ten yuan.

There are a variety of products that can be bargained for free, and they seem to be of high value, but in fact, the cost of customer acquisition is much lower than that of JD.com and Taobao.

While helping to bargain, these people who clicked on the link to enter automatically completed the registration process of Pinduoduo and became users of Pinduoduo.

This social concept is not new, and there is another platform that uses WeChat to initiate a group shopping model, which is the good goods that Huang Zheng has just founded.

It's just that the good goods are made of fresh e-commerce, although they also play with the single, but they are all fruits.

In the original trajectory, Huang Zheng would have a CEO of a game company under him, proposing to make this single model a platform.

Since then, Pinduoduo has only started its journey all the way.

It broke 100,000 in three days and one million in half a month.

The number of registered users of Pinduoduo is increasing almost non-stop.

Although many people, for various reasons, choose to uninstall after helping to spell the order.

But this does not prevent the number of registered users of Pinduoduo from climbing rapidly.

It is very easy to open a store on Pinduoduo, except for fresh food, beauty and other products, you need to pay a deposit of 10,000 yuan.

Other companies can pay 1,000 for opening stores, and individuals can pay 2,000.

This is undoubtedly lowering the threshold, but the lower the threshold, the stronger the platform's right to speak.

Pinduoduo simply does not set up a shopping cart mode, and all products are free of charge by default.

Some businesses were upset, but the protests were ineffective.

From the time of setting the threshold, Chen Dongcheng kept this hand.

This one does not accept it, and some other businesses are willing to accept it.

9.9 Ten packs of toilet paper, merchants can still earn.

The price is not low enough, how to impress consumers in fourth- and fifth-tier cities.

Don't mention what quality is not good, Pinduoduo is cheap and cost-effective.

With this concept in mind, Pinduoduo's performance has become more and more conspicuous.

Even He Qian, who had helped before, was taken aback.

He has downloaded Pinduoduo, studied Pinduoduo, and even held meetings to discuss it.

Compared with Pinduoduo, they are not as good as Blue Whale Sea Purchase.

To be able to push the price to this extent, the team of Pinduoduo does have a hand.

This kind of thinking, for He Qian, neither wants to try, nor does he dare to try.

Pinduoduo sells small brands, and the ones that need to be docked before He Qian are all international big brands.

Isn't it that you let those big names cooperate with you to make the lowest price?

Chen Dongcheng entrusted Peng Zhijian to help contact several executives.

It didn't take much effort for Peng Zhijian to contact two people who were interested in changing jobs and brought them to Pinduoduo.

Zhuang Yanting was in charge of the interview, and he and Peng Zhijian had tea in the reception room.

Peng Zhijian's face was strange, he looked at Chen Dongcheng for a long time, and said with emotion: "I sometimes think, so many entrepreneurs are dead, why is there no one who can't succeed in the projects you fancie?"

Needless to say, several companies in the Cao Cao series, even Pinduoduo, which was just recently made, have caused a discussion in the industry.

No one has ever tried to sink into the market of fourth- and fifth-tier cities, but Pinduoduo did just that, and successfully leveraged this big cake.

Chen Dongcheng smiled: "I'm not the only one who has vision, it's just that I have more conditions for success." ”

Even if other entrepreneurs have this idea, they have to waste a lot of time just to find investors with their projects.

Even if you find investors, how many are willing to invest tens of millions of dollars in a project with unknown prospects?

Peng Zhijian took a sip of tea and said with a smile: "Then I can say it first, if Pinduoduo needs financing, you must bring me." ”

Regarding Pinduoduo's prospects, Peng Zhi remained skeptical.

But for Chen Dongcheng, Peng Zhijian is very convinced.

Throughout Chen Dongcheng's shots, there has not been a single failure.

This kind of entrepreneur with a brilliant record is not liked by no investor.

Sometimes investing in a company is a big part of gambling.

If the founders are reliable, the likelihood of a successful project can be greatly improved.

Chen Dongcheng didn't intend to ask, he belonged to the kind of reliable founder.

Therefore, Chen Dongcheng's thigh, he Peng Zhijian is determined.