Chapter 610: Where Are the Imitators?
Liu Yun believes that Yoyo's thinking is still ahead of Tencent.
A big factor in why games like League of Legends and Dota 2 have been able to maintain their popularity and longevity is the constant push of various competition modes, large and small.
In traditional social thinking, playing games is a kind of plaything. Deep down, many gamers crave to be recognized.
So when games like League of Legends and Dota 2 enter the Asian Games, countless players will cry with joy.
They feel that they have finally waited for the day when their value will be recognized by mainstream society.
After all, unlike big and small game competitions, entering the Asian Games means finally being officially recognized, unlike before, which can only be confined to a small world.
In terms of pure game bonuses, the rewards of the Asian Games are far less than those of major game competitions, but the enthusiasm of players and game fans is extremely high.
They understand what the Asian Games mean, and it brings esports games into the public eye.
"In the future, the mainstream of games will be competition between people, and the original model will no longer be mainstream. ”
"We don't need to pile up the number of games, we need to use the competition mode of the game to control the voice and the rule maker. ”
When Liu Yun spoke, his voice was loud and confident.
"The Olympics are too far away, but I believe that in a few years, esports will be on the stage of the Asian Games. ”
When he spoke, he observed the expressions of the people, and most of them had the same expression: I don't believe it, boss, you are talking again.
Of course, there were a few people, their eyes flashing, showing a thoughtful look.
This may sound a bit absurd, but the boss has slapped his face too many times before.
"Deputy Manager Lin, you are responsible for the game competition, but I can come up with a feasible plan. Liu Yun glanced at him and said.
After the meeting, Liu Yun called Xu Ying and Liu Shihua to the office alone.
Sitting on the reception sofa, Liu Yun drank tea leisurely, and when he saw the two people coming in, he smiled and said, "Come and sit." ”
Liu Shihua and Xu Ying glanced at each other, and vaguely felt that the boss seemed to have become a little different from before, but they couldn't say where it was.
After the two sat down, Xu Ying asked first, "Mr. Liu, do you have something to do with me?"
Liu Yun replied: "Yes, at this point in time, the OTA market should have an ending. “
Xu Ying was slightly startled and asked, "Mr. Liu, what do you mean ......?"
Liu Yun said: "Almost two years ago, Yoyo had a three-year agreement with Priceline, the company that financed the company, and the world's No. 1 OTA website. They won't be financing any of China's domestic OTAs for three years. Now the three-year period is approaching, and Yoyo has also fulfilled its original promise and occupied an absolute monopoly position in this market. ”
Xu Ying said: "Yes, in addition to Yoyo Holiday, which occupies the first market share, Qunar, which has been acquired by us and occupies the third market share, Ctrip, which is the second, and eLong, which is the fourth, have been left far behind by us. ”
Liu Yun said: "I now tell you a task, contact Priceline, we are willing to carry out a second round of financing, and the amount of financing will be used to acquire eLong.com, and then we are ready to go online in the United States within two years." ”
Xu Ying was slightly stunned, then nodded slightly excitedly.
The acquisition of eLong is the finale that the boss said, so that the top four websites in the OTA market will be occupied by Yoyo alone. With such an advantage, Ctrip can hardly afford to make any waves.
After Xu Ying left, only Liu Yun and Liu Shihua remained in the office.
Liu Shihua, a veteran from Ningjiang, has been accompanied by the company's ups and downs since its establishment.
"Director Liu. Even though Liu Shihua is now the vice president of the group, Liu Yun is still used to this initial title.
Technical Director, this is Liu Shihua's first job after joining Youyou.
"It's been almost 6 years since you joined Yoyo, which is also Yoyo's age. Liu Yun said lightly.
"Yes. Liu Shihua couldn't help but sigh, "It's been six years, and time flies." I remember when I first joined Yoyo, the company's product was only a small game website. I have witnessed the greatest miracle of the Internet in China. ”
Liu Yun behaved very calmly, although looking back, all this was like a dream, but he was already used to it in his heart.
"It's just one of the miracles, and Yoyo is far from the end. He smiled indifferently, "At the beginning, Ma Huateng once wanted to sell QQ for a mere 1 million yuan, who would have thought that such a simple chat tool could achieve today's empire." ”
"There is also Ali's old horse, in order to promote business, he carried a sack on his back and went to the small commodity market to find business, who would have thought today. ”
Speaking of this, Liu Yun changed his words: "Of course, the most surprising thing for me is the penguin in the south, which can always surprise people." ”
Youyou went all the way under Liu Yun's helm, he rarely intervened, and even attacked Ali, because he understood that he did not have the gene of e-commerce, and he would not attack others with his own shortcomings.
Therefore, Liu Yun consciously avoided Ali's business, but grabbed Youku one step ahead of Lao Ma and invested in JD.com, and in the dispute of the e-commerce market, he was almost out of the matter.
Many of Liu Yun's bright or dark layouts are to strangle Tencent and replace it himself, but it turns out that all this is not so satisfactory.
He sighed lightly and said: "Along the way, I have experienced great changes in the Chinese Internet, after the grand victory of the king, and then fell in an instant, the nine cities were short-lived, and the veteran companies Sina and Sohu gradually fell behind and fell off the first ladder, but the penguin became more and more courageous and sprung up. ”
Liu Shihua realized that this was the first time that the boss had revealed his heart and officially regarded Tencent as his biggest competitor.
He thought for a while and said, "Mr. Liu, I think the competition between Youyou and Tencent will continue for a long time. Both companies have their own strengths and weaknesses, and it's hard to knock each other down in one go. ”
"I understand. Liu Yun nodded a little disapprehantly, "I won't just think about the present. Director Liu, I have no other requirements, only one point, in the future era of smart phones, Yoyo Technology's products must occupy a dominant position like on the PC side. ”
"I ask for only success, not failure! Do you think it's difficult?"
Under Liu Yun's guidance, Liu Shihua has actually begun to realize the huge potential of mobile.
In January and February 2009, the sales of this kind of finger touch screen smart phone have increased much compared with the same period, especially now that the popularity of wireless network technology has made mobile phones subject to mobile traffic restrictions continue to decrease.
"It seems like a whole new era is coming!"
Liu Shihua thought for a while and said: "Mr. Liu, of course there is confidence, which comes from myself and from Youyou. Of course, I can't be complacent with no one in my eyes. In my experience, it seems that the channel advantage we have on mobile is no longer there. ”
Liu Yun picked up the teapot, poured another cup of hot tea, looked up and said: "Yes, I have considered this, but it can't be said that there is no advantage at all, our foundation on the PC side is already very solid, as long as the exposure is appropriately increased, we can still increase the number of users." ”
Liu Shihua thought for a while and asked: "Mr. Liu, where is the fulcrum of our drainage, on the PC side, we have security guards, antivirus software, browsers, and voice chat software." ”
Liu Yun's eyes flashed, and he said: "Yoyo App Store, this is why I attach so much importance to the Android system." They are open source and not as closed as Apple. In the iphone, all the applications have to be downloaded from the App Store, which is very passive for us, of course, all Internet companies are the same, we are on one platform. ”
"But the Android system is different, although they also have their own Android application market, but the nature of open source determines that Yoyo can launch various customized software according to its own characteristics. We can replace the Android app market with Yoyo App Store. ”
"Since the beginning of this year, the strategic focus of Yoyo Technology has gradually begun to shift. Liu Yun took a deep breath and said, "You need to think more about how to promote the Yoyo App Store on the mobile terminal." ”
Liu Shihua nodded seriously and said: "I understand that if this plan can be successful, many of Yoyo's products can be almost in place in one step, and you can even charge a lot of promotion fees by downloading mobile phone software from other manufacturers." Mr. Liu, you can be regarded as a combination of software and hardware. ”
Liu Yun nodded and said: "Nowadays, Internet practitioners, only we are the only ones who have entered the mobile phone industry, so we can be regarded as using Internet thinking to engage in mobile phones." But in any case, we have to guarantee that the user will have a good experience, as we do on the PC side. ”
"That's no problem!" Liu Shihua said reassuringly, "I can guarantee that it will be in the leading position among similar products." ”
After Liu Shihua left, Liu Yun stayed in the office for a while and left the company.
......
The pace of time has just entered March, and "Swordsman Love 3" was officially launched under the expectation of countless Chinese players.
More than a dozen servers are red, countless players are enthusiastically queuing, and the queue even reached more than 500 at one point, everything makes Liu Yun feel like a world away, as if he has returned to the grand occasion of the Warcraft open beta four years ago.
This does not mean that this game is as good as Warcraft, but also stems from the expectations and preferences of many Chinese players for domestic games.
At the same time as the game was launched, Yoyo also made a large poster with a little deep meaning.
"Where are its imitators?"