Although Liu Yun was played a monkey for Rebus several times in his previous life, from an objective point of view, he still has a little more admiration for this guy.

Unlike Huawei, which has a strong foundation of strength, Xiaomi is a company that is completely from scratch, and under the leadership of this Rebus, it has grown step by step through several rounds of financing.

"We want to make mobile phones with the thinking of the Internet!"

"I know that there are strong people in this industry, and I know that there are tigers in the mountains, and I prefer to go to the tiger mountains!"

These are the words that Lei Jun left to the world at that time.

"Maybe the two of us will really have a common language. Liu Yun smiled indifferently and retracted his thoughts.

The meeting continued......

This time, Zhang Xiaolong did not attend the group meeting, which was intentional by Liu Yun. The matter of Youxin should not be publicized now, as long as the two of them know it.

"Xiao Zhao, Yoyo will launch two games this year, "Swordsman Romance 3" and "League of Legends", except for the "Tianya Moon Knife" that is still under development, we will not launch any more terminal games. Gaming companies need to be prepared for strategic shifts. Liu Yun said in a serious tone.

Hearing the boss say this, Zhao Xudong's heart first flashed a faint sense of loss.

The scale of the R&D team of Yoyo Games is also in the first tier among Internet companies, and he wants to do a vigorous career in this market, especially Tencent is pressing behind step by step, and Zhao Xudong wants to know the edge of this penguin.

"Web games have a short cycle and no technical content, so they don't need to be taken so seriously. Zhao Xudong couldn't help but shake his head and thought silently

And at this moment, Liu Yun quietly made a fork in the mobile game, not because he didn't want to develop it, but because today's mobile phone configuration can't keep up with mobile games in the real sense.

Even three years later, in 2012, it was still very reluctant.

Liu Yun flashed his eyes and continued: "The team of web games, the scale does not need to be too large, it is enough. The rest of the staff, do a good job of updating the game expansion, and the subsequent versions must keep up. ”

The boss doesn't want to continue to attack the city, but thinks about how to hold the current territory?

"Mr. Liu, what do you think of the market prospect of "Sword Network III"?"

Liu Yun sold a pass, "It's hard to say, what does Manager Zhao think?"

Zhao Xudong thought for a while and said: "In the context of the Chinese market, this game will have a good future, and it may even create a big miracle." ”

Liu Yun replied: "3D domestic online games are not a new thing, why are you so optimistic?"

Zhao Xudong said: "Expectation and a sense of belonging. The entire Chinese online game market needs an epoch-making domestic online game, and "Swordsman 3" can meet the aspirations of many players, even if it still has many problems. ”

Liu Yun was silent for a moment and replied: "I am also optimistic, under the combination of various feelings and factors, even if it can't be a big fire, it can be a small fire." Remember to keep up with the publicity, and by the way, you can hint at something. ”

"Implication of what?"

"If you have the ability, you will imitate, and I welcome it with both hands. ”

After Zhao Xudong heard this, he almost bit his tongue and fell out of his seat.

Although no name was named, everyone in the room understood who the boss was referring to.

Who else in the industry is famous for imitation?

provoked the penguin so much, Mr. Liu really didn't play according to the routine!

Zhao Xudong nodded, and asked again: "Mr. Liu, what I'm worried about is whether this year's game market share can be maintained." On the other hand, whether it is NetEase or Tencent, a series of new games will be launched. Although we have obvious advantages, we are far from resting. ”

Liu Yun's fingers tapped lightly on the tabletop, and said with a smile: "Don't worry, the soldiers are fine, not too many." The route I set for Yoyo terminal games is that only taking the route of high-quality products will not change, and I think that the market for large-scale terminal games is now saturated. Even if Yoyo launches a new game, it is possible that the popularity of our original game will be separated, which will add to the problem. ”

"But ......," Zhao Xudong tried to explain.

"I have an idea!" Liu Yun stretched out his hand to signal him not to speak, "Nowadays, games have long been very common in various studios, and this has become a means of making money and making a living. ”

"There's a mode in the game called Arena, and we can extend that mode to that extent!"

"For example?"

Liu Yun cleared his throat and continued: "Yoyo needs the right to speak, and even the power to make rules, and our policies can become the vane of the game industry. We can organize our own competitive games and let players compete against each other. The pattern between humans and monster NPCs is far less than between people. I am convinced of that. ”

Zhao Xudong silently recited: "Organize a competition?"

Liu Yun continued: "For example, in the arena mode of the World of Warcraft game, the rewards that players get are nothing more than some virtual prizes, which are actually meaningless at all, just some code numbers. The game contest we organize will be rich in prizes and items. ”

Zhao Xudong was a little puzzled and asked: "Mr. Liu, this will increase a lot of expenses, and you will have to rent the competition venue." ”

"It's okay!" Liu Yun's eyes flashed, and he continued, "These expenses only account for a small part of the game's revenue, not to mention that as long as you have popularity and popularity in the later stage, you are not afraid of no sponsors." ”

"Unlike the Arena mode, we have the same knockout Velcro as in sports, with the quarter-finals, semi-finals, and the champion and runner-up. ”

The vice president of the game company, Lin Shiya seized a huge business opportunity and realized that it could most likely become a meaningful idea.

She asked, "Mr. Liu, which of the games under Yoyo do you think can be held in competitions?"

Liu Yun replied: "World of Warcraft is suitable, but it needs Blizzard's authorization. ”

For a long time, Warcraft's guild team has been the most outstanding in the industry, and it is second to none in terms of willpower, technology, and degree of cooperation.

But Liu Yun understands that in the next few years, with the successive launch of subsequent versions, the repeated mode of dungeon reclamation has made many high-end professional players tireless, and on the other hand, with the rapid development of e-sports, various lucrative events have been continuously applied.

He had seen a memorable news in his previous life, and about a few years later, a Warcraft Guild with a brilliant record and numerous honors said that it would officially quit the game and shift its focus to e-sports.

The president said at the time: I am disappointed in Blizzard, they almost did not give any rewards to any guild that won the first kill of the team-based boss, and they were not willing to give participants a generous prize like an e-sports competition, they couldn't see the future, so they chose to say goodbye.

At this moment, Liu Yun has realized that the development of online games has reached a critical point, and new innovative models need to be introduced to maintain the popularity.

"I'm sure Blizzard will agree. Liu Yun paused for a moment and continued, "After all, the money and prizes, as well as the organization costs of the event, are all borne by Yoyo, and once the game is popular, the heat will be fed back to the game itself." Of course, my focus is not on Warcraft. ”

Lin Shiya's eyes flashed, and she suddenly said: "I think a game like "CrossFire" is more suitable for introducing a competition mode!"

Liu Yun's eyes flashed with surprise, and with a look of appreciation, this time the two thought of a piece.

He replied: "I analyzed, not all online games are suitable for the competition mode, I first chose "World of Warcraft" and "Crossfire" as pilots, and "Swordsman Love III", which will be launched soon, and "League of Legends" in the second half of the year are our next two goals. ”

He knew that the real focus would be on League of Legends, a game that would ensure Yoyo's dominance in the PC online gaming market for the next decade.

If the effect is feasible, Liu Yun will continue to launch the game competition of "Zhu Xian" and "Dragon Babu".

It's 2009 now, and the mobile Internet revolution has been surging. Liu Yun understands that in order to maintain the popularity of PC online games, in addition to the timely update of the version and the quality of the game itself, appropriate news exposure is also an important way to maintain the popularity of the game.

The game competition mode can gather many enthusiastic players, have a kind of centripetal gravity, and then attract more players to invest in it.

Although it is rare to actually stand at the top of the pyramid, at least it makes many people think about it. They are able to get bonuses and become stars.

After all, most of today's online game models are trying to make players keep investing money, and the real return is very little.

Lin Shiya couldn't help but show a tone of admiration: "In this way, in the foreseeable time, there will be no decline in popularity of several popular terminal games of Yoyo, and even many old players will return one after another, reaching a new peak." ”

Liu Yun continued: "I have a good idea of how to promote game competitions, you listen. ”

After a pause, he continued: "In the United States, campus sports play a pivotal role in the nation's sports system, and some of the most popular colleges and universities have even more tickets than professional leagues. In American campus sports, there is a term called March Madness, that is, the 64 strongest teams in the United States will play a knockout round in March, and the top 32, top 16, top 8, top 4, and finally the champion and runner-up will be determined through a duel. ”

"When it comes to the final four, even the professional sports leagues will shut down and make way. They took this marketing model to the extreme. ”

Lin Shiya replied: "What Mr. Liu means is that our game competition also imitates the model of American college sports, and the top 64 are determined from the preliminaries, and then placed on the same competition venue for the final battle. ”

Liu Yun nodded and said, "Yes, the tears, laughter, victories and defeats of sports competitions can also be reflected in game competitions. Yoyo can promote it through its own channels and broadcast live through Youku Video to attract the attention of gamers across the country. ”

With huge prize money, immersive live streams, and overwhelming momentum, they can imagine what kind of sensation such a game competition can cause.

"Of course, the competition cycle of the round of 64 does not need to be so long in a month, and all the competitions can be finished in one weekend. ”

"Then we can name the tournament: Warcraft Weekend or CF Weekend. ”