If there is still some confusion about the word-of-mouth explosion of "Loyal Dog Hachiko" at this time, then the relevant articles published by major domestic reporters in newspapers and magazines the next day dispelled the last doubts of netizens-

"Emotional Masterpiece of the Year!"

This is the front-page report given by the entertainment section of the "China Daily", and the writer is the newspaper reporter who was invited: "There has never been a movie that can move people's hearts so much, of course, I have to admit that it is a dog that has touched people's hearts, and ten years of waiting for it in exchange for their paradise again." ”

"The beginning of the Chinese New Year file, the most anticipated work!"

This is the evaluation given by "Literature and Art Daily": "As a fan of Luo Yuan, the author has always been happy to be invited to watch "Loyal Dog Hachiko" at the screening, in my heart, Luo Yuan has always been a very good director, but after watching this movie, I suddenly felt that maybe excellent can be replaced by the word great, I believe that no one can be indifferent in front of this movie!"

"Luo Yuan's pinnacle!"

This is the evaluation of a new magazine in China.

In addition, there are "Youth Daily", "Yanjing Daily", etc., there has never been a movie in Huaxia that has been able to get crazy reports from so many media newspapers before it is released, and all of this is brought by Luo Yuan with "screening"!

The industry finally understands one of the benefits of "screening"!

Now looking at these news reports, as well as the various praises of "Loyal Dog Hachiko" by those guys who have watched the screening on Weibo, many netizens who were originally interested in this movie only feel uncomfortable scratching their hearts and livers, and they can't wait to go to the cinema to watch this movie now, so as to see if this movie is as exaggerated as the media and those celebrities say-

But I'm sorry, but it's not yet a release date.

As soon as the major domestic theaters saw that "Loyal Dog Hachiko" had not yet been officially released, they had established a terrifying reputation and a sense of public expectation with just one "screening", how could they sit still, of course, they immediately took the initiative to contact Qianyu Media and wanted to have a good discussion about the film schedule of "Loyal Dog Hachiko"-

This is a very rare case.

Generally speaking, it is the major companies that ask the theater to schedule more films, and it is rare to say that the theater takes the initiative to increase the schedule for a certain movie, of course, the number of screenings continues to increase!

Yanjing!

Magic City!

Demon capital!

Nanling!

In the following days, in the city centers of several first-tier cities in China, Luoyuan arranged screenings, of course, most of them were concentrated at midnight, after all, the theater chain was also the first time to play this kind of "screening" trick, they were worried that because of the excessive number of screenings of "Loyal Dog Hachiko", it would affect the scheduling of other films that were being released, and during the screening period......

Almost every show of this movie is a sellout!

You know, movie tickets for midnight shows are hard to sell, and it's good to have a 50% attendance rate at this kind of midnight show, and it's even more terrifying to have a full 100% attendance rate!

Of course, the number of screenings is limited, and the box office will not be too high.

The main thing is to see how much box office there can be when it is released, but the benefits brought by the screening will continue to ferment in the next two days, and many viewers who have the opportunity to watch the screening in advance can't wait to express their views on "Loyal Dog Hachiko"-

"Really great movie!"

"I finally know why many people on the Internet reminded me that they wanted me to bring more tissues when I went to the movies, and probably saw that when Professor An died, the whole makeup was crying!"

"What a poor little Hachi!"

"After watching the movie, I just want to hug Hachi!"

"For the first time, I think this kind of movie with a bit of literature and art and a little warmth is so classic, and I will watch it again when the movie is released, bring my son and daughter, I hope they can also see the beautiful side of the movie!"

"This time Luo Yuan impressed me!"

"I finally grabbed the tickets for the screening, we only have two screenings in the center of the magic city, Luo Yuan is too picky, but it is worth grabbing the ticket, I always thought that the movie's reputation had an element of boasting, and after watching it, I just want to say that there is no vanity under the fame!"

“......”

In the eyes of many netizens, this group of people is showing off the party!

It's really too few screenings, and it's useless for many people to rush tickets frantically, basically just after the notice came down, saying that "Loyal Dog Hachiko" was released in a certain theater at midnight, and the tickets were snatched up by crazy audiences, and the audience who didn't grab tickets looked at those who successfully watched the screening, and made various comments on the screening, naturally all kinds of envy, jealousy and hatred......

My heart is more itchy!

The advantage of the warm film is that although the plot has been spoiled by the audience and film critics after the screening, if you really want to see the movie, it will not be too affected, and the industry has seen that "Loyal Dog Hachiko" has created such a terrifying momentum for the movie with one screening after another, and they are all confused-

"So, this is the new routine?"

"Nima is too ruthless, where did he come up with so many routines!"

"I really thought he was giving back to the fans at first, but as a result, Ya used a few screenings and a pair of celebrity reviews to completely raise the sense of anticipation for the movie, and the cow was very famous!"

“......”

Including major domestic companies are also studying the benefits of "screening", obviously it has not been officially released yet, but the momentum of "Loyal Dog Hachiko" is too fierce now, they found that as long as the quality of the movie is not too bad, the screening is simply beneficial and harmless, and letting a group of film critics and even the media sing praises for the movie before the movie is released can completely attract many neutral fans, why didn't they think of this routine before!

The industry once again learned Luo Yuan's film marketing wisdom.

It can be expected that there will be many movies in the future to learn the routine of "screening".

The blue sea and blue sky are a bit square, and I was going to use "Human Removal Plan 2" and Luo Yuan's "Loyal Dog Hachiko" to have a beautiful showdown, but this battle hasn't started yet, and "Loyal Dog Hachiko" has already added buffs to itself!

It's also a yarn!

Now fools can see that "Loyal Dog Hachiko" is going to explode!

The new manager thought for a while and asked the deputy manager: "Can you arrange a screening for our "Human Removal Plan 2", this trick seems to be very useful, let's learn and sell it now!"

"There are only two days left. ”

The deputy manager shook his head: "There is not enough time left for us to complete the fermentation, and the theater is not easy to arrange, our name is not as good as the Seven Masters of Light and Shadow, and the most important thing is that the screening is not without drawbacks......

The new manager is too lazy to listen.

Next, they can only harden their anals, and two days later will be the day when "Loyal Dog Hachiko" and "Human Removal Plan 2" will be released, if there is no problem with their own movie, then maybe they can counterattack, after all, this is an unequal war between literary films and commercial films, and won't they show their ability even more if they win?